YS) Design Portfolio

DESIGN
DES
PORTFOLIO

ABOUT YS) DESIGN
Yuritzia Servin is a creative graphic designer and digital illustrator looking for new
opportunities to show her skills and overall designs.
She also enjoys photo and video editing, as well as creative writing.
During her free time she loves to dance and learn any kinds of new choreographies,
specially traditional folklore dances from Mexico since that’s where she lived most of
her life.
She is willing to accept new challenges and is always excited to learn new things.
Finally, one of her favorite inspirational quotes is:
“To live a creative life, we must lose our fear of being wrong”
- Joseph Chilton Pearce
Education:
Community College of Denver - Associate of Applied Science in Graphic Design
Google Digital Garage - Certificate in The Fundamentals of Digital Marketing
Wharton Unniversity of Pennsylvania Online - Certificate in Design: Creation of Artifacts in Society
Areas of Expertise:
-Proficient in Adobe Creative Suite Programs
-Image and Video Editing Skills
-Digital Photography Skills
-Creative problem-solver
-Digital Communication
-Design Principles
-Ability to multitask and meet deadlines
-Efficient and effective under pressure
Contact:
Mobile - 720 725 9643
Email - yservin.design@gmail.com
Website - www.behance.net/yuritziajservin

PERSONAL IDENTITY
IGN
DESIGN
YS DESIGN Logo comes from the designer’s initials (Yuritzia Servin) and the meaning of her name.
Yuritzia is a Mayan name that has two different meanings. The first one being “Goddess of the Moon”, and the second
is “Moon’s lightening bearer goddess”. This is where the moon in the logo comes from.
The font used to create the logo is:
Sanvito Pro Bold Display
Y S
The color palette was chosen because, one, purple tones are to the designer’s liking, and two, because purple is
often associated with mystery, creativity, royalty, and wealth. Which goes back to the moon concept.

DESIGN
DESIGN

TRANSITIONAL POSTER “WORDS”
The designer was asked to use a Transitional System, there was no specific topic/theme, the only condition was to
focus on typography and use diverse fonts.
Fonts used: Words used: Languages used:
-Calder -Hello -English
-Myriad Pro -Word -Spanish
-DIN Alternate -Talk -Italian
-Chandler42 -World -Turkish
-Skia
-Bodoni URW
-Nelson

“ECCENTRICITY”
The designer was asked to create a poster for a two person exhibition called “Eccentricity”, The designer had creative
freedom, the only condition was to not distort or change the artworks in any way.
Poster on the right is the original version, the one on the left has all changes the client requested.

CCD STUDENT ART & DESIGN SHOW
The CCD Student Art & Design Show features work created during the year by CCD students at all levels from across
the College.
The designer was asked to create different deliverables for the call for entries, as well as the actual show.

BONUM ITER
Bonum Iter is the latin translation for “Nice trip” or “Good trip”. The font used is: Dico Mono Bold Script.
This font was chosen because of its simple yet attractive form and because of its curves, which connect to the plane
concept. The idea of using a name in latin comes from the designer’s roots. It is said that latin is the base of the
‘Romance Languages’ (French, Spanish, Italian, Portuguese, and Romanian).
Bonum Iter is the ultimate travel guide.
It is designed to help travelers around the world chose their next destination.

TITLE
SUBHEADING
Decorative Text
Decorative Text
Decorative Text
Solupis et ipsum eum quassunt qui am abo. Am ent,
aspelecati offictem fuga. Ga. Ximusam, con cus qui
beaquas expernat quod exersped eumquoditae volendite
non natet ullabor aut molliqui dem. Litatem vendant at
unt odis estiis reperum adipsandis conet aut aut fugit Bo.
Atur, sum re sinctempos autem quibear ibusant etusda
solum endi temollo reictem quis nessed quam, sim quia
aspel molupta tquundam harcimp oratem consequatem
harum venis reruptas cone apellan torepta tquias mincia
nobita corio. Itatiumquia voloresti alique sam aspideb
itatquoditat audandi doluptas mi, ut eosse etus as nectum
qui ium quae nimporibus estibus num voluptias sunt.
Arum delescit que nam excessi commo minctur ionsequo
ma pernat qui cuptur, explique remoluptaqui
omnihiciamus vellaborem qui simus essi alignatecus ma
derempos ipiciunto mo estinctur anditaqui net eliquis
magnita tia.
CoconPro Bold is used for titles.
CoconPro Excon is used for subheadings.
Pacifico is used for decorative text.
Apparat is used for body copy.
PRIMARY
CMYK 100, 90, 10, 0
RGB 37, 64, 143
HEX #25408F
CMYK 8, 18, 26, 0
RGB 233, 207, 184
HEX #E9CFB8
CMYK 39, 22, 25, 0
RGB 160, 178, 180
HEX #A0B2B4

VOX
Here is shown a Typespecimen Booklet of the font “Vox”.
It includes its different families, weight variations, background history and different uses of it.
VOX BOLD
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz

CENADURIA LUZ
“Cenaduría Luz” is the name of Mrs. Luz Diner in Mexico. She wanted a brand for her small business.
The idea of using a bulb comes from her name, the literal translation of “Luz” is “Light”; the chef hat and the cooking
utensils are to represent the diner itself.
Most diners and small restaurants in Mexico have a character that shows their brand, with that in mind it
this character was created.

Cenaduría
“Luz”
Cenaduría
“Luz”
Cenaduría
“Luz”
Cenaduría“Luz”

CITIHAWK SOAR GUIDE
The Citihawk SOAR Guide is a tool to find the Student Code of Conduct, a campus map, directory information,
information about helpful resources on campus, and much more, including a full academic calendar.
For this project the designer was requested to use an image of the city of Denver and a Hawk, the approach could be
either realistic or more illustrative.

THE AMERICAN LIFE

These photos represent the designer’s point of view of the american life.

EXPRESSION OF CULTURE

These photos represent the designer’s culture and heritage. They show traditional clothing from Michoacán.

FICTIONAL CHARACTERS

ANTHROPOMORPHIC
The opposite page shows three different ficitional characters created by the designer, they are all digital illustrations.
The drawing down below was made with charcoal, and is an anthropomorphic sand clock.