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MARKETPLACE SUMMARY
PENETRATION: TOP AGENT-FOCUSED LINES OF BUSINESS
Source: © A.M. Best Company — used by permission
Penetration =
Independent Agent Written Premium by Line of Business
All Written Premium by Line of Business
Notes or Comments: The clustered bar chart above shows independent agent penetration trends for the top lines of
business. Shown are the top 10 lines of business in order of direct written premium written through independent agents.
The percentages above are calculated based on premiums through independent agents, divided by all premiums for
each line of business. The 1-year and 5-year average penetration is available for the 26 lines of business focused on by
independent agents in the Lines of Business: Product Details section later in this Summary. The trend for all 26 lines of
business focused on by independent agents is provided last.
Information on classification of insurers into distribution styles is in Appendix #2: Distribution Style Classifications.
22 THE BIG I VIRGINIA SUMMER 2022