Las Vegas Enforcers Brand Playbook
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Content
Brand Communications Pages
• Story 5
Onlyness Statement 6
• Copywriting & Features and Benefits 8
• Photography 10
• Color Palette 11
• Typography 12-14
The Logo
• Sketching Process 16-17
• Refinements 18
Specifications 19
• Improper Use 20
Media Applications
• Stationery 22
• Social Media 23
• Swag 24-27
• Uniforms 28-33
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