Spa Executive October 2022

PUBLISHER
Roger Sholanki
EDITOR, CREATIVE DIRECTOR
Elizabeth Bromstein
DESIGNER
Design Pickle
CONTRIBUTING EDITOR,
PRODUCTION MANAGER
Sal Capizzi
Note from the Publisher
Dear readers,
As 2022 enters the fourth quarter, it’s time to start looking forward to what will be happening
in our industry in the next year. This means looking at the spa and wellness trends looming
on the horizon. There are those who don’t like the word “trends” and who shy away from
making predictions about what the future holds. We at Spa Executive are not among them.
We might not be right all of the time, but our batting average is actually pretty impressive, and
it’s fun!
So, in this issue we’re looking at something almost everyone is talking about lately - women’s
health and menopause. It’s refreshing to see people finally paying attention to something
that, until recently, almost nobody talked about, despite the fact that half the global
population will go through it during their lives and that many will suffer debilitating and life
altering symptoms. Better late than never.
For our spotlight interview, we also spoke with Four Seasons’ Senior Spa Director, Middle East
and Africa, Christelle Besnier, about what she’s excited about in the industry. Besnier told us
that, “post Covid, we see that wellness is so recognizable everywhere, like wellness at work.
Everyone wants to start their fitness goals again. The development of wellness programs is to
me quite important. I hope to see a new reality after Covid that some behaviors will change.
I am really looking forward to see how the near future will translate wellness and how we will
be the artisans of wellbeing and living well.”
We also take a look inside one of Ms. Besnier’s spas, The Pearl Spa & Wellness at Four
Seasons Hotel Abu Dhabi, as our featured property, and cover the topic of signs you
shouldn’t hire someone to work at your spa.
Spa Executive
Spa Executive is Book4Time’s
magazine for leaders in the
business of wellness. News,
views, and interviews for those
who want to attract top talent,
increase customer retention,
and offer the best possible
guest experience.
And in our popular new advice column, Sal Capizzi, answers a reader question asking about
what to do when their spa hours have been cut while a newer employee has more hours
than they do. If you have a question about managing staff, operations, or anything else you
want to know (challenge him!) send it to Sal at scapizzi@spaexecutive.com.
I hope you enjoy reading this month’s articles in Spa Executive and they provide valuable
information to help you achieve success.
Roger Sholanki,
CEO,
Book4Time