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Mercedes-Benz Bus History - Daimler

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Gottlieb <strong>Daimler</strong> quickly drew conclusions from this experience. For<br />

instance, he replaced the belt drive with a four-speed gear-only<br />

transmission. “The <strong>Daimler</strong> motorbus is built in various sizes, and<br />

depending on the local conditions it is equipped with engines of<br />

different outputs. For level roads the weaker engines suffice, whereas<br />

for routes with hills the vehicles must be fitted with the more powerful<br />

engines.” These were the words used by <strong>Daimler</strong>-Motorengesellschaft<br />

to describe its new type of vehicle in 1898, with particular praise for<br />

the engine: “The motive power is furnished by the new <strong>Daimler</strong><br />

‘Phoenix’ engine, whose practical design is specifically calculated for<br />

powering vehicles and is unrivalled in every respect.”<br />

The establishment of a great many bus lines in Germany and abroad<br />

followed. The big breakthrough for the bus in Germany came when the<br />

Württemberg and Bavarian postal services began ordering motor<br />

vehicles in grand style, both to carry parcel post and, a little later, to<br />

transport passengers. Up until the outbreak of the First World War,<br />

<strong>Daimler</strong>-Motorengesellschaft delivered around 350 buses to<br />

customers. The biggest buyer was the Royal Bavarian Postal<br />

Administration, which took a total of 250 units. <strong>Daimler</strong> was market<br />

leader with a 43 percent market share. <strong>Benz</strong> was Number 2 with 18<br />

percent market share; Büssing ranked third with twelve percent.<br />

England again played a crucial role. As early as in April 1898 a British<br />

customer, the Motor Car Company, got its first bus from Cannstatt,<br />

which traveled the long distance to London under its own power and<br />

made a strong impression on the big-city dwellers on its inaugural run<br />

from the port town of Gravesend to London: “Every man, every woman<br />

and every child in Long Acre and along Picadilly stopped in their tracks<br />

and stared at the vehicle as it thundered past and resolutely and<br />

steadily went its way,” an eye-witness reported.<br />

<strong>Daimler</strong> Communications, 70546 Stuttgart/Germany<br />

Page 4

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