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The Process

BEFORE PROJECT KICK-OFF

What are the steps required to officially unboard your client and

get them booked in? Usually this would be the approval of the

Proposal, signing the Agreement and paying a deposit to book their

date in the calendar.

STEP 03 • WEBSITE STRATEGY

If your project includes web design too, then once the brand

identity confirmed, you'll talk about website strategy and how to

ensure you create the best browsing experience for the online

visitors.

STEP 01 • BRAND DISCOVERY

Before you dive into designing the brand identity for your client,

you're likely to focus on brand discovery, strategy and direction

first. This is an essential step to get to know your client better and

ensure you're aligned.

STEP 04 • WEBSITE DEVELOPMENT

As you dive into web design and development, what can the client do

to help you with the process? Will they work on the content during

that phase? Or do they just sit back and let you do your magic?

STEP 02 • BRAND DEVELOPMENT

This is when you'll retreat into your Creative Cave and start

working on designing your client's brand. What shoud your client

expect during this phase? Is anything expected from them? Can

they help you in the process somehow?

STEP 05 • TEST & LAUNCH

Finally, at the very end you'll test everything and prepare your

client for launch! Do you have a special process in place for

launching your client projects and maximise their results? Outline

them briefly here so your client is aware.

YOUR BUSINESS NAME / BRAND + WEB PROPOSAL

PAGE 17

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