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december 2022 OPINION | 05

The American Media’s

Disproportionate

Coverage of

Global Conflicts

Why do some conflicts receive so much media attention and others so little?

IFUNAYA OBIDIKE ‘23

Staff Writer

Design and graphics by Trisha Yun ‘24

Congress has sent so much

money to Ukraine, the

same should be done for

the people who are feeling

the brunt of this war in Ethiopia,”

said Aida Haile ‘23, who has spearheaded

advocacy efforts for victims

of the war in Tigray, where her family

is from.

The Tigray-Ethiopia conflict

formally began on November 3,

2020 as a civil war between Ethiopia

and a region within it, Tigray,

after the Tigray State Council held

an election for a new Prime Minister.

The war, which was recently halted

by a ceasefire on November 2, has

spanned two years, resulted in half a

million deaths, and received little to

no coverage on American platforms.

So why do so few Americans

know about this globally significant

conflict?

America has always been more

captivated by its European neighbors

than its African and Asian ones.

Noam Chomsky explains the reason

behind this phenomenon well in his

1988 work of media criticism, Manufacturing

Consent. He explains that

the mass media divides the world

into “worthy” and “unworthy” victims

for propagandistic purposes,

a label that is assigned based on

whether the aggressor in the conflict

is an enemy or ally of the United

States. Chomsky notes, “While

the coverage of the ‘worthy victim’

[is] generous with gory details and

quoted expressions of outrage and

demands for justice, the coverage

of the ‘unworthy victims’ [is] lowkeyed,

designed to keep the lid on

emotions.”

This disparity in coverage between

the “worthy” and “unworthy”

victims is exemplified by the

immense global spotlight that the

ongoing Russia-Ukraine conflict has

received. We as American people are

enthralled by this conflict. In addition

to the fact that Russia is a major

political rival of the U.S., White

America has always

been more captivated

by its European

neighbors than its

African and Asian

ones, a phenomenon

Noam Chomsky

explains in his 1988

book Manufacturing

Consent.

America has always been captivated

by its White European neighbors and

extensively addressed their conflicts

in American media.

From a local perspective, for

example, Baldwin Service League

sent an email to Upper and Middle

School students hosting a humanitarian

drive by the end of March 2022.

American social media and

brands were quick to emphasize their

alliance with Ukrainians. Grammarly,

for example, changed its icon

to the colors of Ukraine’s flag. Many

users on social media platforms such

as Twitter and TikTok made similar

changes to their profile pictures, and

the internet was soon flooded with

posts declaring: “Support Ukraine.”

News platforms such as The

New York Times and its podcast The

Daily have had the Ukraine-Russia

conflict as their running theme for

the past few months. According to

Axios, 520k articles were published

about the conflict during the first

week after Russia’s invasion, and

even three months later, the conflict

was still averaging 70k online articles

a week. Day after day, a new

podcast or article relating to the war

makes headlines across the world.

This sharply contrasts the lack

of both media attention and support

for the Tigray conflict. To put it into

Chomsky’s terms: Ethiopia is a strategic

ally of the U.S., and as a result,

coverage of the conflict in Tigray has

been limited. The media has deemed

its victims “unworthy.”

However, just because some

conflicts are less covered by the

mainstream media doesn’t mean

there aren’t credible sources to educate

yourself on these conflicts.

News platforms like Democracy

Now!, Fairness and Accuracy In

Reporting (FAIR), and Media Matters

for America are among the best

places to widen your feed to global

catastrophes, as well as independent

journalists reporting from the ground

in warzones like Tigray.

No matter where it unfolds,

violence must be condemned, and

its victims aided and their voices

amplified. But that is the critical issue—currently,

this support is not

dispensed equally. Some parts of

the world receive our attention and

assistance, while others are pushed

aside. The devastation of these conflicts

shouldn’t be compared, but

the way we go about sharing them

should be. Coverage can have real-world

effects; critical media coverage

can put pressure on political

leaders to take action.

Haile said, “It seems as though

no one is listening and it’s frustrating.

These are innocent people that

deserve screen time too, regardless

of their background. It’s important

to go the extra mile and just listen.”

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