MusicForAll_AnnualReport2022
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Annual Report 2022
We change lives,
support well-being
and bring joy to many
Music for All has been helping people
access music making for over 25 years
Contents
Welcome 3
Our values and vision 4
Making an impact – Review of 2021/22 6
Impact stories 8
Events 12
Income and donations 14
Operations 16
Financial statement 18
The Future 19
2 | Annual Report 2022
Welcome
Annual Report 2022 | 3
I’m delighted to welcome you to the Annual Report for
Music for All for 2021/22. Thank you for your interest
in the work of this wonderful, important charity.
During the period covered by the report, Covid
continued to present huge challenges right across
society. The need for music in our lives only grew with
an estimated million people starting to play a musical
instrument during the pandemic. It seems to me that
we now better understand the powerful, positive role
music has in our lives and that the message Music for
All is delivering - that music has wide ranging benefits
which should be available to all - is beginning to be
heard. There are now plans for greater investment
in music provision, including through the new
National Plan for Music Education, spurred on by an
understanding of the significant return society gets
on that investment, though some of the UK’s nations
are more advanced than others and the UK is far
behind some more enlightened countries. Music for
All’s role as a passionate advocate for the benefits of
music making is helping to ensure that music making
is held up rightfully as an intrinsic and valuable part
of the fabric of our society. And our broad mission and
expertise is crucial in ensuring that everyone has the
opportunity to experience the benefits.
I’m proud that in 2021/2022, Music for All managed
to maintain a substantial awards programme thanks
to generous instrument and cash donations from
manufacturers, the support of Trusts and Foundations,
legacies and individual donors. The charity made 39
awards of instruments and cash with a value of over
£112,000, targeting those with the greatest need and
helping to support health, well-being, and educational
attainment across the country. I’m delighted that,
for the first time, Music for All became open for
applications all year round.
We were pleased to provide guitars to support music
therapy in Derbyshire for those struggling with mental
health, isolation, poverty and homelessness. Our
partnership with the Teenage Cancer Trust and 12
Guitars enriched young lives on wards across Scotland
and England. We were able to donate instruments to
support an inspiring steel band project in the London
borough of Brent and provided more to support an
instrument library initiative in Cornwall. This is just a
small selection of examples of the ways in which we
can help, but of course the number of very worthy,
often touching applications we receive far exceeds the
amount of support we’re able to offer.
Despite being in the grip of the pandemic, we were
delighted to resume our flagship annual event, Learn
to Play, in 2021 and 2022, bringing the opportunity
of free introductory music lessons to venues right
across the UK and, in 2021, introducing free online
video tutorials by leading artists across a range of
instruments. This important new dimension for Learn
to Play extends and broadens our reach considerably,
whilst also being incredibly inspiring and practical.
We’re enormously grateful to all the artists who
gave their time to record them for us. We are also
very grateful for the generous support of several
Learn to Play partners, including the Music Industries
Association, Make Music UK, Making Music, Music
Mark, Black Lives in Music, Future Publications and our
main sponsor the NAMM Foundation.
So much has been achieved in the last year. We were
delighted to welcome three brilliant new Trustees to the
board in March 2022, helping to extend our expertise
in fundraising and music education. We took a number
of other consolidating steps including appointing a
wonderful new General Manager, embedding a new
governance structure and developing a Business Plan
to take us through to 2025. The Business Plan sets
us on a clear and constant path developing our role
in positive advocacy, identifying areas of greatest
need, growing cash and instrument donations, and
measuring and increasing our impact, whilst ensuring
that it’s all delivered in the most effective, efficient way
possible, and in line with our values.
We were excited to welcome Emanuel J Burton,
musical director and drummer to the likes of Mercury
Prize winner Little Simz, as a new Music for All
ambassador. I loved that he chose to record his
Learn to Play video backstage at Glastonbury! Our
ambassadors represent a wide range of music
making in all parts of the UK and all communities,
and I’m enormously grateful for their passion and
commitment in helping Music for All’s work to ensure
that everyone can experience the life-changing
benefits of making music.
As Music for All grows and achieves
greater impact in the world it is
changing more lives than ever, and
I offer my sincere thanks to all those
who support us in our mission.
Tony Followell
Chair of Trustees
Welcome
Our values and vision
Music for All changes lives across the UK by enabling
access to music making. We are passionate, focused
and ambitious, and dedicated to ensuring everyone
has the opportunity to experience the joys and
numerous benefits of making music, by providing:
• free opportunities to learn to play
• donating instruments, and
• offering cash grants to community-based groups
and disadvantaged individuals
Through this activity, we help more people
experience the unique ability of music making to
support social interaction, improve health and
wellbeing and spread joy.
During 2021/22, the charity developed a three-year
business plan to clearly outline Music for All’s approach
and ambitions. This resulted in a restatement of the
charity’s purpose, missions, vision and values:
Purpose – To enable better health, well-being and
education across the UK through music making
Mission – To enable and inspire everyone, regardless
of circumstances, to discover the mental, social and
physical benefits of making music
Vision – Equality of opportunity for all to appreciate
and experience the joy and benefits of making music
The objectives of the three-year business plan run
through this Annual Report and will help the charity
embark on an exciting new era of growth, inclusion
and advocacy with focus and determination.
Our Values
• Inclusivity – we uphold inclusivity, diversity and
equity in all aspects of our work
• Empathy – we understand and respond to
different needs, always with compassion
• Impact – we are focused on delivering maximum
impact and value for money
• Integrity – we are honest, fair, ethical, consistent
and responsible
• Creativity – we are imaginative, enterprising,
collaborative and innovative
• Sustainability – we protect our natural
environment, human and ecological health
4 | Annual Report 2022
Annual Report 2022 | 5
Environmental, social and governance approach
Environmental – Music for All will work to ensure
minimal environmental impact by meticulous
management of resources and efficient working
practices. Despite Covid determining our current
position of operating without an office, we have
appreciated the cost and resource savings made. There
are currently no plans to return to office-based working
and we are constantly reviewing our purchasing
policies to ensure an environmentally friendly approach
in our day-to-day operations. Wherever possible,
donated instruments are delivered directly to recipients
rather than stored at our warehouse, reducing
transport costs and CO2 emissions.
Social – Music for All is very aware of its social
responsibilities and by working with our independent
adjudicator and the Awards Subcommittee, ensure
our awards are managed in a fair and transparent
way. We understand the impact each award can
have on recipients’ lives and we understand the need
to act with empathy towards those in sometimes
very difficult and stressful circumstances. The ‘areas
of need’ identified in the business plan (see Making
an Impact) will help ensure we target our awards at
those most in need.
Over the past year our commitment to diversity
and inclusion has been demonstrated through the
recruitment of new Trustees, staff and Ambassadors.
However, we recognise there is still work to do
regarding award recipients and we have identified a
more inclusive approach through new partnerships
and identifying ‘areas of need’.
Governance – The recent addition of new Trustees
and a new General Manager has greatly assisted
the charity’s ability to manage its governance
responsibilities, as has the creation of three new
trustee-run sub-committees to oversee:
1. the awards process
2. income
3. risk and finance
Each subcommittee has approved terms of reference,
regular meetings and minutes from each meeting are
stored on the charity’s central drive so decision making
is clear and transparent.
The appointment of a new General Manager has
also enabled a review of our policies, procedures
and operational approach, to help the charity work
more efficiently and effectively in the delivery of its
governance responsibilities.
Our values and vision
Making an impact – Review of 2021/22
Overview
During the past 18 months, the charity has built on the achievements of 2020/21 with
improvements in income, increased award allocation, and a revitalised infrastructure. The
newly established three-year business plan is already providing focus and renewed purpose
to all our activities.
During 2021/22 Music for All:
• Created a three-year Business Plan highlighting
our values and purpose and detailing how we
intend to achieve our future aims
• Recruited a part time General Manager, Sonali
Banerjee, to oversee the day-to-day operations
of the charity and work with the Trustees to
deliver the business plan
• Managed two Learn to Play events in September
2021 and October 2022, with participating
venues nearly doubling during 2022
• Recruited three new Trustees, bringing new skills
and experience to the Board
• Continued to welcome new Ambassadors to
support the charity
• Ran our most successful raffle yet thanks to the
kind gift of a signed keyboard from Nick Rhodes
of Duran Duran
• Granted our highest value of awards to
disadvantaged music makers
• Improved our income and found new sources
of support
• Adjusted awards round timings in order to offer
awards throughout the year
Music for All Awards – 2021/22
Our awards are targeted so we can achieve maximum
impact and value for money for our donors. During the
development of the business plan we identified some
particular areas of need:
Health and Wellbeing – supporting those with:
• Learning or cognitive conditions
• Degenerative conditions, especially associated
with age e.g. Alzheimer’s, Parkinson’s Disease,
Dementia
• Mobility or accessibility needs
• Other diseases and conditions affecting quality
of life
• Those suffering with mental health illnesses, and
at risk of isolation and loneliness
Education
• School aged children underserved by music
teaching and learning resources within their
schools and communities
Social and economic circumstances
• Community groups and individuals experiencing
financial difficulty, particularly those in deprived
areas
• Communities with limited access to music
making resources, initially with a focus on
ethnically diverse and other marginalised groups
Although the above will provide a focus for much
of our work, our awards will not be limited to
those falling within these areas. The charity was
established to provide access to music making for all
disadvantaged individuals and groups. Each applicant
is evaluated on individual merits, their ability to meet
the requirements of the award category and the likely
sustainability of the impact of each award.
6 | Annual Report 2022
Annual Report 2022 | 7
Across 2021/22 Music for All:
• Awarded 39 financial grants and instrument
donations through four funding rounds
• Granted an award value of £112,260 – more
than double the previous year
• Granted 95% of these awards to community
groups, 29% of which were educational
establishments
• By volume 77% were instrument awards
• Introduced new awards more closely aligned
with our identified areas of need
• Awarded our first grant to choirs, recognising
their invaluable work supporting social cohesion
and mental health
• Created a Learn to Play ‘22 Award to support
disadvantaged Learn to Play participants
The majority of 2021/22 awards were granted to
community-based groups where reach and impact
is often much greater (as demonstrated in our
impact stories). Experience has shown this approach
is the best way to reach the maximum number of
disadvantaged music makers – a school based award
will benefit no less than three classes of at least 30
pupils and many community groups reach large
numbers of local people online as well as through
physical sessions.
140
120
100
80
60
40
20
14
12
10
8
6
0
Award – Volume
2015 2016 2017 2018 2019 2020 2021/22
*2021/22 based on financial year, all other years = calendar year
The above highlights our focus on a smaller number of projects
which deliver greater impact to their recipients
20201/22 Awardees
120000
100000
Award – Value
4
2
0
Round 1 Round 2 Round 3 Round 4
80000
60000
40000
20000
0
2015 2016 2017 2018 2019 2020 2021/22
*2021/22 based on financial year, all other years = calendar year
Measuring our impact
One of the charity’s objectives is to devise an
approach that measures and quantifies the impact
of our work. Our impact stories tell part of the story,
but a deeper, more detailed view that quantifies this
impact and evaluates the impact of the award on
those connected to recipients and wider society is
required to ensure we can accurately inform donors,
award recipients and supporters exactly how we are
supporting disadvantaged music makers. The charity
is currently in discussions with a specialist agency
regarding how the charity could operate a more
measurable approach to evaluation.
Making an impact – Review of 2021/22
Impact stories
Partnership with Teenage Cancer Trust and 12 Guitars
Two of the guitars awarded by
Music for All to TCT ward projects
running in Manchester
Music for All and the
Glasgow enterprise
12 Guitars have been
working together to
provide instruments
and equipment to
Teenage Cancer
Trust (TCT) wards in
hospitals across
the country.
In addition to
donations in Glasgow
and Edinburgh, a
substantial number of
guitars and ukuleles
were donated to a
further 14 Teenage
Cancer Trust hospital
wards in Dundee,
Inverness, London, Birmingham, Bristol, Cardiff,
Liverpool, Leeds, Manchester, Newcastle, Oxford,
Sheffield, Sutton and Nottingham.
Hanna Simpson, lead nurse for teenagers and young
adults at The Christie in Manchester said: “The guitars
are an asset to have available to young people,
they are providing a distraction and focus which is
invaluable. A huge thanks to the donors.”
The TCT team in Bristol Children’s Hospital said:
“The last couple of years have been very
challenging for us all. The donations of the
guitars have come at an excellent time as we
try to reinstate the music jam on Apollo ward.”
The TCT team at the Beatson in Glasgow commented:
“The programme from 12 Guitars and Music for
All is just what we need to bring some joy back
into our TCT wards”
One of the fantastic guitars awarded to 12 Guitars, Glasgow.
Access to music education
The annual David Hughes Piano Award supported 14-year-old Lucy, by
funding her piano lessons. Although her musical ability was recognised by
her school teachers, she was mainly self-taught using YouTube and a small
keyboard, and a lack of local music provision meant she was struggling to
access further support.
With the help of Music for All’s David Hughes piano award, Lucy has been able
to receive private piano lessons, learn to read music and improve her posture
and finger positioning - whilst also learning for the first time on a real piano!
David Hughes award
recipient Lucy in action!
8 | Annual Report 2022
Annual Report 2022 | 9
Supporting mental health
Music for All recently awarded The Zink Project eight
electric guitars to help them to bring music therapy to
people in Derbyshire struggling with mental health,
isolation, poverty and homelessness.
Many of Zink’s clients are isolated men aged 16-50
years who are unlikely to join existing forms of music
therapy. Tutored by a professional music teacher in
small groups for a minimal fee, the donated guitars
are used in their School of Rock lessons, bringing
individuals together and building their confidence.
One member said,
“It’s a nice small group, I felt less anxious and
enjoyed learning.”
And another said
“I am really enjoying the Friday guitar lessons.
Only a beginner but it gives a real appreciation
of my guitar heroes.”
Supporting music education
At the start of 2022, Music for All donated two high
quality clarinets to Hillside Primary School in Suffolk.
They desperately wanted a new challenge for their
advanced recorder players but simply didn’t have the
funds to buy new instruments.
With these clarinets, their advanced players can now
progress and move towards their long-held ambition
to set up a school orchestra.
Zink Project participants on a session using their awarded
electric guitars
Supporting online tuition
Connect: Resound support people in the rural areas of
North Yorkshire and their funding has allowed them to
extend support to people around the UK experiencing
barriers to accessing musical learning.
With their funding Connect Resound have been able
to reach more than 420,000 viewers through their
live streamed events and delivered training to almost
8,000 professionals in the sector.
Hillside’s music teacher said:
“Thank you, Music for All for your generous
donation. As I am a woodwind specialist, I
am now able to share and demonstrate
my expertise to the children, so they are
experiencing live music in their lessons. The
ambition is to one day have an orchestra so
thank you because we are now closer to
that goal!”
Making an impact – Review of 2021/22
Impact stories
Support through lockdown
In 2019, Music for All donated some much-needed
steel drums to the St Michael’s and All Angels
Orchestra in Brent. These donations supported the
continuing expansion of their music programme
and helped to ensure they could support more
disadvantaged young people.
Despite the covid lockdown, the orchestra has
managed to thrive with member numbers now
increasing as they bring their 2022 music programme
to the local community. Click on the video link
to see their performance – www.youtube.com/
watch?v=CoHvDG5YwXg
Access to learning
Music for All was able to support
AltValley in Liverpool providing
ten ukuleles and five electric
guitars so they could run local
music sessions for young people,
eventually working towards
performances in local libraries and
open mic nights. Alt Valley is an
anchor organisation that makes a
significant contribution to the local
area, using sports centres, libraries,
colleges, and community hubs to
transform lives.
Using their new instruments in a
12-week learning programme, over
120 young people benefitted from
having access to these instruments.
Thank you video from Alt Valley
Community Trust in Liverpool.
Youngsters using Music for All awarded instruments
at their AltValley learning programme
10 | Annual Report 2022
Annual Report 2022 | 11
Widening access to music making
In January 2022, Wigan Youth Zone were awarded a
Behringer MS-1 analogue synthesiser by Music for All,
for their music technology lessons. Wigan Youth Zone
delivers open-access youth services for children and
young people aged 8-19 years with dedicated spaces
for activities such as music, sports, cooking and art.
Since receiving the synthesiser, over 2,000 people
have used the instrument. The project leader said:
“Wigan Youth Zone has tremendous gratitude
to Music for All for the significant donation
of an MS-1 synthesiser, and it is my pleasure
to report on what has been a very successful
three months for the project.”
The MS-1 synthesiser awarded to
Wigan Youth Zone in action!
Rock out for Cornwall
Music for All were able to award several specialist
electric guitars to PolyRhythm. This Cornish group
runs a free-to-hire instrument library to give more
music makers the opportunity to develop their guitar
skills as well as connect with others.
Their 82 users make an average of 16 loans per week
and thanks to the donated guitars, PolyRhythm was
able to expand its library inventory and offer free
lessons through the library with other community
groups. The donated
guitars create a powerful
tone and are used in
jam sessions and
workshops and
were also used
in the group’s
solar powered
performance in
the wilds of the
Bodmin Moor!
Fantastic to see
PolyRhythm
musicians out
making music
in the surrounds
of breathtaking
Bodmin Moor!
Making an impact – Review of 2021/22
Events
Our flagship event delivers free learn
to play opportunities across the UK.
Supported by our main sponsor, the
NAMM Foundation plus other partners
including Music Industries Association,
Make Music Day UK, Making Music,
Music Mark, Black Lives in Music and
Future Publications.
Learn to Play ‘21
We were delighted to have held Learn to Play events in
September 2021 after the disappointment of having to
cancel events in 2020. Despite continuing Covid
restrictions and a petrol crisis on the Saturday, we were
grateful to the 34 venues throughout the UK from
Cornwall to the Shetlands who participated! Although
it was more low-key than pre-pandemic Learn to Play
events, we were overwhelmed by the positivity and
unswerving support from our venues.
Learn to Play ‘22
Learn to Play ’22 was held in early October with 63
venues participating, many of whom were unable to
take part in 2021. This event is only possible thanks to
the dedicated hard work of our venues and we are
truly grateful for their support, enthusiasm and belief
in providing access to free music making opportunities.
We welcomed 29 music stores as venues, including
nine PMT stores – the UK’s largest musical instrument
retailer. Our remaining venues included individual
teachers, music services, teaching establishments,
community groups and local bands. We were very
pleased to welcome our first choir organisation,
London Youth Choirs and we hope to welcome
more choral groups and singers to future Learn to
Play events.
Over 2,000 lessons were delivered with 89% of
participants learning to play for the first time and 40%
indicating their intention to continue making music.
The very positive feedback received from participating
venues and their willingness to sign up for Learn to
Play ‘23, continues to demonstrate the strength and
benefit of this event.
YouTube Tutorials
This new feature for Learn to Play ’21 was expanded
in 2022, with a further 12 artist-led tutorials added to
our YouTube channel. A steady stream of viewings
has already increased our YouTube subscribers from
just two in August 2021 to over 210 in December
2022. (https://www.youtube.com/@
musicforallukcharity/playlists)
Learn to Play ‘22 was also supported by a 54%
increase in media coverage and an 80% increase in
website traffic on the LTP pages (April v September
2022), plus increases in social media engagement and
the introduction of a new Learn to Play award to help
disadvantaged music makers sustain their music
learning experience.
Learn to Play ‘23
For Learn to Play ‘23 we will continue to build back
towards our pre-covid levels of over 100 venues
giving several thousand lessons. We look forward to
welcoming even more venues to this event and
continuing to expand our online tutorials, in the
knowledge this very rewarding weekend provides
inspiration and motivation to music makers across
the UK.
12 | Annual Report 2022
Some of the fantastic comments
we received for Learn to Play ‘22
“We absolutely loved
it! Thanks for the
opportunity.”
Participant feedback
“Successful day for all
students, teachers and
performers involved”
Venue feedback
“We had a fab time,
thank you for such a
great opportunity!”
Participant feedback
“A great weekend,
everyone enjoyed their
time with us. There were
lots of smiling faces! It
was wonderful to get 12
new sign ups for lessons
(20% of all lessons!) and
we’re sure to get more”
Venue feedback
Make Music Day UK
Annual Report 2022 | 13
We are proud to be a founder supporter of Make Music Day UK
(MMD UK). Launched in the UK in 2017, this global celebration
of music takes place on 21 June and has been steadily growing
each year. Free to attend and participate in, it promotes music
making, showcasing its breadth and diversity. During 2022 (the
first event featuring live performance since Covid) there were:
• 298 events featuring 12,800 performers
• who gave 1,000 performances to an audience of 76,200
• a social media audience reach of 144,191
With live music taking centre stage once again, 85% of the
events were performed live, with some imaginative online
contributions such as the 24 hour Bach-a-thon featuring the
complete works of Bach in 24 hours. Performances included
several large-scale singing events including a Royal Scottish
National Orchestra event in Paisley Abbey, the Richard Shepherd
Foundation in York Minster and Nottingham Music Hub
bringing together 433 children from 18 schools for a Big Sing in
Nottingham.
Make Music Day UK 2022 was the first event run by the event
organisers as an independent organisation and they look
forward to developing their own identity and engaging with
wider stakeholders.
Syncopation for the Nation
“Haven’t picked up my
instrument for years,
so I think I’ll be rubbish”
– soon playing a hymn
tune with no problem!
Participant feedback
“Event went really well
with a diverse group
of adults and young
people”
Venue feedback
Music for all was delighted to support Rob Rolfe from rock band
Enter Shikari who worked with local musicians Steve Rodford
(The Zombies) and Chris Hayes to offer 40 local drummers
affordable drumming workshops. Inspired by his own experience
of playing in a Samba band for the St Albans Parade as a young
musician, Rob said “to play as part of a large group was such
a unifying experience that really communicated the sheer joy
of playing music together”. His desire to help other drummers
improve their skills and experience the benefits of playing
together resulted in a 6-week drumming workshop culminating
in a performance in St Albans. A portion of the monies raised
during the city performance was donated to Music for All.
A collaboration with local charity Electric Umbrella and The
Pioneer club, the project was a team effort.
Music for All was very happy to support Rob, Steve and Chris
in this great initiative as they shared their extensive skills and
experience with other musicians through an easy access, lowcost
format and provided all with a great opportunity to play live
in front of a local audience.
Events
Income and donations
Music for All continues to benefit from a wide range of
funding sources. The formation of the Income Subcommittee
in spring 2022 has led to the establishment
of a three year income plan, allowing the charity to
focus on developing new sources of funding alongside
maintaining existing sources over the coming years.
‘giving through purchase’ sites. We were also very
fortunate to receive two generous legacies which
will help to ensure the charity’s future, as well as
increasing our award capacity and impact.
Donations 2021/22
Across 2021/22, the charity grew its income amongst
trusts and foundations, ‘giving in memory’ sites and
Memberships
0%
Gift Aid
1%
Trusts and
Foundations
21%
300,000
250,000
Income 2016 – 2022
Direct
donations/
fundraising
4%
200,000
150,000
100,000
50,000
0
2016 2017 2018 2019 2020 2021 2022
Legacies
71%
Donation
through
purchase
3%
Fundraising stories
Our fundraisers and donors are the backbone of Music
for All and their passion and inventiveness provides
constant inspiration as well as being essential to our
ability to continue to support disadvantaged music
makers. Some fundraising stories are highlighted below.
Drummers Link sharing pictures of their travels
Drummers Link
The students and teachers of Drummers Link,
a private music education service based in
Northampton, took on the challenge of collectively
walking, running, or cycling 500 miles throughout
August to raise money for Music for All. They raised an
incredible £495 and had great fun whilst taking part!
The drum tutors said:
“I’m really proud of my students’ efforts and
grateful for the support we’ve received from
friends and family”
14 | Annual Report 2022
Annual Report 2022 | 15
Deirdre runs for Music for All
Deirdre started her amazing fundraising journey for
Music for All during lockdown, raising over £2,000
in memory of her trumpet-playing husband Kenneth.
She ran the London marathons in 2020, 2021 and
2022 for Music for All and organised a tribute evening
in her hometown of Portsmouth in memory of Kenneth.
Donated in memory
In 2021 the Hughes family awarded a generous gift
in memory of their much-loved father and husband
David Hughes. After a lifetime of loving music, his
family wanted to ensure his love of music, and
particularly the piano, would allow other musicians
to benefit from support to either learn or carry on
playing music.
One of the award recipients was Lucy Munroe, who’s
featured in our impact stories. Alongside Lucy several
other recipients have benefitted from the Hughes’ kind
gift and more will continue to benefit for several years
to come.
Stack Fest
PMT music store employee James Clarke and The
Haystack Pub organise Canvey Island’s biggest music
festival, Stack Fest, featuring over 50 live acts across
two stages. Thank you to the organisers of Stack Fest
2022, who encouraged attendees to donate to Music
for All, raising over £400. Thanks to participants and
audience for their generous donations.
Christmas Zoom Piano Playing
Deirdre completing
a marathon
Deirdre’s fundraising activities are a way to remember
her husband of 42 years, a professional trumpet
player who worked in London and ran dance bands
on the south coast. Deirdre said:
“Whilst I am running the 26.2 miles, I will be
thinking of my lovely Kenneth and also my
friends’ loved ones.”
A huge thanks to Deirdre for her incredible and
continued fundraising efforts.
A Christmas 2021 Zoom piano playing session was
organised through Just Giving, raising a staggering
£1800 for Music for All – well ahead of their £1000
target! The programme featured over 17 live players
from around the UK and included many Christmas
favourites. Thank you to everyone who took part and
contributed to this fantastic fundraising event.
Income and donations
Operations
During 2021/22 the charity was able to bring new skills to the Board by recruiting three new
Trustees. We also welcomed new Ambassadors and a new General Manager to oversee the
charity’s operations.
Introducing:
New Trustees
Lynn Ladbrook, as Chief
Executive of the Association for
Science Education she has worked
in the charity and public sector for
over 25 years. Her past experience
includes working for WWF, the
National Trust, Royal College of
Nursing and Breast Cancer UK.
Lynn’s strategic and planning skills
and her substantial experience of
developing productive partnerships
is supporting the development
of the charity’s income plan and
governance approach.
Lynn says
“I believe playing and learning
music is so important and
rewarding – it’s fun, calming,
joyous and offers so many
social and developmental
opportunities.”
Faye McGuinness, currently
working as Director of Programme
for Education Support and is
an experienced fundraiser and
has delivered many large scale
programmes, having spent
the past 15 years working for
charities focused on mental health,
wellbeing and education. Her
experience with mental health
support is helping to ensure
this identified area of need is
supported appropriately and she
is also contributing to the charity’s
income plan.
Faye says
“This role combines many of
my passions – music, mental
health, education and
creating social impact.”
Ishani O’Connor is currently Head
of Engagement at London Youth
Choirs and her substantial career in
arts and media includes nurturing
diverse talent as Learning Manager
for the Chineke! Foundation and
as a violinist and trustee for the
Dulwich Symphony Orchestra. Her
understanding of music education
and outreach programmes
reaching ethnically diverse groups
is supporting the charity in
appealing to new audiences and in
having a more targeted approach
to awards at specific areas of need
amongst this demographic.
Ishani says
“As the charity looks to the
future, to connect with wider
more diverse communities and
grant recipients, my experience
of supporting equity and social
change in the music industry is
helping to ensure that we can
continue our work on providing
equal access to music making
for all.”
16 | Annual Report 2022
Annual Report 2022 | 17
New Ambassador
In March 2022, Music for All
was pleased to announce
that Emanuel J Burton
joined as an Ambassador.
Emanuel is well known
as a drummer, composer,
music director and creative
entrepreneur having
worked with numerous high
profile UK and international
artists including Mercury
Prize winner Little Simz, FKJ, Tom Misch and Misha
B, on Venom 2 (Marvel films) and Apple Garageband
Drum Loops. Emanuel has already supported Learn to
Play, providing a YouTube drum tutorial and his appeal
to a younger, more culturally diverse audience will help
Music for All expand its reach.
New General Manager
Sonali Banerjee joined
Music for All in July 2022 to
guide the charity through its
next stage of developments
as it expands its operations.
She brings a deep
understanding of the music
industry and of the charity
sector. Her experience as
Head of Music Planning for
Trinity Laban Conservatoire
of Music and Dance and as Chamber Music Manager
at the Royal College of Music is leading the charity’s
operational procedures and delivering its three-year
business plan. Present at all subcommittee and Board
meetings, Sonali is already supporting the Trustees in
striving to reach the charity’s strategic objectives.
The charity continues to be supported by our hardworking Charity Administrator, Hayley Mills, who is often
the first point of contact for donors and award recipients. In 2023, Hayley will be joined by a part-time Projects
Coordinator, Wallis Leahy, already well known for her work on Music for All’s Learn to Play event.
These essential additions to our team have made the charity even more mindful of the need to keep tight control
of expenditure. Despite Covid restrictions easing, the charity has chosen not to return to the expense of an office.
The newly established Finance and Risk Sub-committee meets regularly to oversee the charity’s approach to
financial and risk management. This includes the recent completion of a risk register - an essential part of our
operations as we grow and develop our activities.
Operations
Financial statement
Statement of financial activities for the year ended 31st March 2022
INCOME AND
ENDOWMENTS FROM
2022 2021
Unrestricted fund Restricted funds Total funds Total funds
Notes £ £ £ £
Donations and legacies 233,256 37,111 270,367 237,144
Other activities 3 - - - 6,370
Investment income 4 18 - 18 29
Other income - - - 1,113
Total 233,274 37,111 270,385 244,656
EXPENDITURE ON
Charitable activities
General activities 49,009 - 49,009 40,887
Grants to institutions 95,625 27,861 123,486 5,039
Grants to individuals - 750 750 14,381
Make music day - - - 9,000
Total 144,634 28,611 173,245 69,307
NET INCOME 88,640 8,500 97,140 175,349
RECONCILIATION
OF FUNDS
Total funds brought
forward
237,736 9,711 247,447 72,098
TOTAL FUNDS
CARRIED FORWARD
326,376 18,211 344,587 247,447
18 | Annual Report 2022
The Future
Annual Report 2022 | 19
Over the coming years we will continue to build on the momentum created since becoming independent, so
we can help even more disadvantaged music makers. With the support of the business plan our focus and
aims are clear and our specific goals for the future are to:
Grow Income
Steadily build our cash and instrument donation
income.
Sustainable staff resource
Provide the charity with a self-sustaining staff
infrastructure, investing in fundraising capability
whilst also ensuring cost-effectiveness in operational
management, as well as developing a management
structure with oversight and personal development
opportunities for our small team.
Strong, sustainable instrument
donation supply
Reinvigorate the charity’s connections with the music
industry to secure a strong, diverse, consistent pipeline
of instruments and equipment, particularly those in
most demand. A strong instrument pipeline will enable
us to help even more disadvantaged music makers,
ensuring our cash goes further.
Further develop awareness and appeal
Develop a greater campaigning capability that
specifically promotes the benefits of making music,
reaching new audiences through targeted campaigns.
Primary campaigns to include the launch of the Music
Benefits campaign (by second quarter 2023) and
extending our Learn to Play event.
Measure and deepen our impact
Use a more formal approach to measure the impact of
our work, by undertaking a Theory of Change exercise,
resulting in one that can be easily understood and
recognised by donors and award recipients. These
measures will evaluate how well the charity has
supported our identified need areas and the impact on
their immediate contacts and wider society.
Continued to broaden and deepen
expertise on the board
This has been one of the key achievements during
2021/22 with the appointment of three new Trustees
with specific skills in music education, fundraising
and governance.
As we look to the future, our commitment to our values and vision deepens; we strive to illustrate the
charity’s ethos and impact to donors and to reach a more diverse and increasing pool of award recipients.
The pandemic has shown just how significantly music-making contributes to the lives of so many people,
providing unique and long-lasting benefits in individual purpose, self-esteem and well-being. We are
ambitious in our targets to grow the charity and most important increase the number of people we support
in experiencing the vast joys and benefits of music-making over the coming years.
Trustees
Tony Followell (Chair)
Geoff Booth
Ian Cullen
Ros Kellaway
Lynn Ladbrook
Faye McGuinness
Ishani O’Connor
Simon Saunders
Jill Shelvin
Patron
Jools Holland OBE
Ambassadors
Angellica Bell
James Buckle
Emanuel J Burton
Jamie Cullum
Parv Kaur
Gareth Malone MBE
Al Murray
Cathy Newman
Chi-chi Nwanoku CBE
Hannah Rankin
Orphy Robinson MBE
Kate Rusby
Snow Patrol
The Future
Find out more at
www.musicforall.org.uk
01403 628892
help@musicforall.org.uk
Registered Charity Number: 1055371
Company Limited by Guarantee and registered in England No: 3193551
@musicforallcharity @musicforallcharity Music For All @MFACharity @musicforallukcharity