Denise Eder - Denise Eder

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repaONLINEMARKETING• website• social media• influencersOFFLINEMARKETIN• events and f• business car• foldersCIMOBUSINESS MODELproductionassemblysalesrecyclingdisassemblytake back
GairsdsiruserBUSINESS & MARKETINGResearch showed that users of shopping trolleys aremuch more diverse than expected. Cimo is designedfor young and active city dwellers, who are not yetspecifically targeted by other providers. The marketingconcept therefore focuses on the online sector andincludes a website, the social media platforms Instagram,Facebook, and LinkedIn as well as influencer marketingin the cycling and sustainability sectors. Nevertheless,Cimo would also be represented at different events andfairs for which business cards and folders are needed.to penetrate new market sectors, marketing focuses noton shopping, but on its use in leisure and work activities.Examples include the transport of luggage, hobby, andparty equipment as well as carrying work and studymaterials.Cimo was planned as a limited liability company andhas a circular business model. The components areproduced by external manufacturers. They are thenassembled and sold either through the company´sonline store or through selected external stationarydealers. The product is designed for durability. Howevershould something break, it can be repaired by Cimo ltdor the user themselves or spare parts can be purchased.If the user no longer wishes to use the trolley, he or shecan return it to the company, where it is disassembledand then passed on to recycling partners.02
Page 1 and 2: DESIGN PORTFOLIO
Page 3: ABOUT MEPROJECTSMODEL MAKINGSKETCHE
Page 7 and 8: Hello,my name is Denise and I am 24
Page 9: EXPERIENCESOFTWARE09/2021 -07/20220
Page 12 and 13: BOOKLEDprototype2021book pages, woo
Page 14 and 15: CIMOrenderings
Page 16 and 17: BIKE MODEIn order to attach the tro
Page 18 and 19: TELESCheight adjusFOLDABconnecting
Page 22 and 23: SAMTPFOTENSHOPmockup website
Page 24 and 25: HAARISAMTPFOTENSHOPThis is the prod
Page 26 and 27: CORK Hcomfortable andSAMTPFOTENSHOP
Page 28 and 29: BOTTLENECKvolume of 200 mlINFINITY
Page 30 and 31: INFINITY VESSELDRY GOODSCREAMY SUBS
Page 32 and 33: INFINITY VESSELjust a smallamount l
Page 34 and 35: INFINITY VESSELrenderings
Page 36 and 37: VIAVAI - WE REWINDViavai is the Ita
Page 38 and 39: VIAVAIsurroundingsmodel
Page 40 and 41: TEDXKUCHLadventures
Page 42 and 43: teamTEDXKUCHLback design
Page 44 and 45: M
Page 46 and 47: LEXUS CHAIRThe focus of this projec
Page 48 and 49: LEXUS CHAIRprototype
Page 50 and 51: APOLLO LAMPprototype
Page 52 and 53: APOLLO LAMPprototype
Page 54 and 55: LEATHER BACKPACKprototype
Page 56 and 57: LEATHER BACKPACKprototype
Page 58 and 59: REEF KNOT PENDANTGiving jewelry has
Page 60 and 61: SKETCHES AND
Page 62 and 63: B&O MOBILE PHONE
Page 64 and 65: HELMET
Page 66 and 67: GLASSES
Page 68: deder.dpm-m2021@fh-salzburg.ac.at

Denise Eder - Denise Eder

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