VIATURA avance 2

Viatura Unseen Escapes
presents a new way to travel,
where experiences are the
backbone of the journey and
side trips are the way we show
you the unseen.
We offer our travelers the tools
to personalize their trip and
choose where they stay, what
they want to do and taste.

A STREAMLINED,
DYNAMIC EXPERIENCE
1. Remarkable Booking & Service Modern, inspiring
booking experience coupled with certainty that the travel
experience will live up to expectations.
2. Multiple Sites in One Trip Ecosystem of experiences
that keep travelers engaged; every time coming back is
different.
3. 5 Star Expertise & Comfort menus developed by star
chefs, an elevated wine & beverage program, consistent
quality and service.

Not Turists, but
Travelers
Passionate Explorers 25-40 year olds
are individuals who are looking to make life
work for them. Over the years, they’ve put
in the hours, been part of hustle culture,
and are beginning to enjoy the fruits of
their labor as they find balance and reduce
stress. Yet, they can’t deny their hunger
for learning, exploring, and being part of
something bigger and better.

Some people find comfort in a well-worn trail. But
then there are those who seek to go beyond the
ordinary. Those who know travel isn’t just about
where you go, but how you get there. Those who
define themselves not as tourists, but as
travelers.
VIATURA UNSSEN SCAPES
Is introducing an entirely new way to see the
world - where side trips aren’t just possible -
they’re the backbone of the journey. Like a
choose your own adventure book, we’re giving
travelers the tools to determine where they go,
what they see and do, what they taste, and what
they experience.

TOURIST
TRAVELER
●
Passive
●
Active
●
Planning
●
Inspiring
●
Destination
●
Journey
●
Sightseeing
●
Site-Doing
●
Detrimental Tourism
●
Regenerative Participation

Brand Standars
Developed in collaboration with Mexico’s most celebrated hospitality group, Grupo Presidente, VIATURA’s goal is simple, to
reignite the joy of discovery with an adventure that is uniquely you.
SOTUTA
• Located at 45
mins of the most
important city
of Yucatán
• Surrounded by
henequen fields
• Antique
abandoned
hacienda
• Jungle
Ecosystem
CAMPECHE
• Located at 20
mins of the most
important city of
Campeche
• Surrounded by sea
• Virgin area
• Beach ecosystem
STAY
Travelers have the
option to
experience
multiple locations,
in the same trip,
showing them the
less explored
escapes from a
nature immersive
perspective.
EXPERIENCE
We curate
experiences so
that our guests
can choose what
to do and how they
want to
experience each
destination.
• Relax
• Explore
• Play
• Create
• Inspire
TASTE
Local ingredients
are fused with
traditional
techniques and
contemporary
elements that
make the dining
and drinking
experience unique
to each region.