textbook$ The Future Normal How We Will Live Work and Thrive in the Next Decade (Ebook pdf)

textbook$ The Future Normal: How We Will Live, Work and Thrive in the Next
Decade (Ebook pdf)
The Future Normal: How We Will Live, Work
and Thrive in the Next Decade
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textbook$ The Future Normal: How We Will Live, Work and Thrive in the Next
Decade (Ebook pdf)

Description
This is a handbook for visionaries.Making outlandish predictions about the future is easy.
Predicting the future normal is far harder.For the past decade, Rohit Bhargava and Henry
Coutinho-Mason have been on the front lines of exploring the global forces shaping our future
normal through their work independently leading two of the most successful trend consultancies in
the world: TrendWatching and the Non-Obvious Company.From donning full body haptic suits to
sampling cultivated meat, their work has taken them into cutting-edge labs, private testing
facilities, and invite-only showcases across the world. Now for the first time, they are teaming up to
share a uniquely eye-opening vision of the future unlike any other.Across thirty fast-moving
chapters, The Future Normal spotlights dozens of ideas and instigators who are changing the
world. From biophilic skyscrapers to generative AI, these stories offer an optimistic yet deeply
human view of the next decade. Along the way, we also tackle some of the biggest ethical and
societal questions raised by all this progress.In this book, you’ll read about the ideas and
instigators that are bringing about new ways to satisfy our fundamental needs and wants,
changing not just their industries but also transforming our wider culture and society.These are the
stories of the future normal, and they are coming sooner than you think. For anyone looking to get
ready, this book will empower you to seize the opportunities that lie ahead in this crucial decade.