Carton Awards Brochure 2022 – European Carton Excellence Award (ECEA), Pro Carton Young Designers Award (PCYDA) and Pro Carton Student Video Award (PCSVA)
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10-------------------------------------------------------<br />
STUDENT<br />
VIDEO<br />
AWARD<br />
‘New takes‘ for the <strong>2022</strong> <strong>Pro</strong> <strong>Carton</strong><br />
<strong>Student</strong> <strong>Video</strong> <strong>Award</strong>!<br />
It has now been three years that our award brief challenges students to share their<br />
thoughts on packaging <strong>and</strong> specifically on the benefits of cartonboard. And wow, this year<br />
we received many different approaches. Truly different!<br />
Thank you to the students involved in the 60 video submissions,<br />
representing schools <strong>and</strong> universities from 19 countries in Europe.<br />
Thank you also to the teachers <strong>and</strong> educational staff who guided<br />
them <strong>and</strong> motivated them to get involved this year! Thank you for<br />
your passion to ever improving the entries.<br />
The framework filter to assess the shortlist, judges considered the following criteria:<br />
• Communication of <strong>Pro</strong> <strong>Carton</strong>’s core messages<br />
• Dramatic impact through idea creation <strong>and</strong> storytelling<br />
• The quality of film execution <strong>and</strong> crafting<br />
The unique, high-quality approaches challenged the jury just as much as last year.<br />
Deciding on just one winner was not possible, again! This year we have two with completely<br />
different viewpoints. Special thanks to RDM for so graciously sponsoring this creative<br />
award, so that more than one student group can benefit from it.<br />
For the very first time this year, we ran a public vote for the <strong>2022</strong> <strong>Pro</strong> <strong>Carton</strong> <strong>Student</strong><br />
<strong>Video</strong> <strong>Award</strong>. We want to give these creative works a wider stage. Thanks to everyone who<br />
voted! We hope you enjoyed the films as much as we did!<br />
After the vote is before the vote! See you again in 2023. There are so many more stories<br />
to tell!<br />
Here you can find the<br />
videos of the winners,<br />
highly commended<br />
<strong>and</strong> finalists.
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