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world class photography classic car owner - Auto Effigies

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WORLD CLASS PHOTOGRAPHY<br />

for the CLASSIC CAR OWNER<br />

presents<br />

DICK MESSER AND HIS 1953 SIATA 208S MOTTO SPIDER


Siata (Societa Italiana <strong>Auto</strong> Trasformazioni Accessori) which in<br />

English is “Italian Society Car Transformations Accessories”,<br />

was an Italian company founded in 1926 by Giorgio Ambrosini<br />

that worked with modifying and tuning <strong>car</strong>s from Fiat. In 1949 Siata<br />

launched their first own <strong>car</strong>, the Siata Amica. In 1951 they came up with<br />

the Siata 300BC Barchetta Sport Spider. Around 40 were built. The<br />

design was by Mario Revelli de Beaumont and it was built by Nuccio<br />

Bertone and Rocco Motto. It was powered by a 750 cc or 1100cc Crosley<br />

engine. In 1968 they launched Siata Spring, a sports <strong>car</strong> based on<br />

parts from Fiat 850. The Siata Spring was produced until 1975 when the<br />

company changed name to ORSA. Siata raced in the Mille Miglia and<br />

the Italian Road Racing Championship in 1948, 1949, 1950, 1951, 1952<br />

and 1955.<br />

Siata also created the Cucciolo (“puppy”) motor sold in kit form by<br />

Ducati and later used to power Ducati’s first complete mopeds and<br />

motorcycles starting in 1952.<br />

In the 208S the Fiat engine produced up to 122 hp @ 6300 rpm,<br />

enough to send this 780 kg light <strong>car</strong> to a top speed over 200 kph. It<br />

was really a competition sports <strong>car</strong> and even now <strong>car</strong>s like these are<br />

popular in <strong>class</strong>ic <strong>car</strong> races.<br />

Production ended in 1954 but there are still quite a number of 208S<br />

models around.<br />

Siata was a small Italian Turin-based factory which produced<br />

nimble sports <strong>car</strong>s on a very limited scale. The majority of their <strong>car</strong>s<br />

were based on Fiat components and the 208S was no exception.<br />

Siata was very much involved in the Fiat 8V production. A number<br />

of mechanical components for these <strong>car</strong>s were produced and assembled<br />

by Siata for Fiat, because Fiat’s experimental department<br />

lacked sufficient production capacity. Fiat produced a total of 200<br />

8V engines in advance, but didn’t<br />

use them all and sold some to<br />

Siata. The company designed<br />

a new tubular chassis around<br />

it and slightly reworked the<br />

engines. So the 208S (meaning<br />

2-litre 8-cylinder Sport)<br />

appeared in 1952 with<br />

bodywork by Stabilimenti<br />

Farina. It proved to be<br />

the <strong>car</strong> to ensure Siata’s<br />

place in automotive<br />

history and remarkably<br />

most of these<br />

<strong>car</strong>s were sold in<br />

the US.


1926 - Founded by Georgio Ambrosini, the Siata company; or ‘Societa Italiana Applicazioni<br />

Trasformazioni Accessori’ was established in Turin in 1926. Their purpose was to manufacture<br />

tuning accessories for Italian vehicles. They manufactured such accessories as cylinder heads with<br />

overhead valves along with superchargers.<br />

1936 - The SIATA 750 Gran Sport was born when Fiat introduced their ‘Topolino’ (meaning little<br />

mouse) in 1936. This was a suitable platform for SIATA to enhance the 13hp, 569cc four-cylinder<br />

Topolino into something special. The engine was enlarged to 750cc, given overhead valves and fitted<br />

with a supercharger. Horsepower rose by over 50%, to 40BHP.<br />

1949 - The Amica ‘49’ (using only the name from the pre-war <strong>car</strong>) was introduced in 1949 . This<br />

used a tubular chassis with a body designed by Siata but built by Bertone . The mechanicals came<br />

from the Fiat 500B (later from the 500C) including the engine, which was a 569cc four cylinder<br />

unit, using the Siata cylinder head, with 22bhp - enough to propel the <strong>car</strong> to about 100km/h. A Siata<br />

750cc engine with 25bhp was also available.<br />

1952 - The Siata 208 was launched to much critical acclaim late in 1952. The journalists had nothing<br />

but praise for the fine handling and good looking Italian thoroughbred. Californian <strong>car</strong> dealer<br />

and road racer Ernie McAfee placed an order for a large number of Spiders and it is quite possible<br />

that all Motto Spiders went to the United States. However much everybody liked the little Siata , its<br />

high price drove customers away to the much cheaper MGs, Jaguars or Porsches.


For many years Siata (Società Italiana Applicazioni Trasformazioni <strong>Auto</strong>mobilistiche) specialized in aftermarket<br />

products for Fiats. The Italian company used their intimate knowledge of Fiat’s products to launch the first Siata<br />

badged, Fiat based <strong>car</strong> in 1948. This was quite an achievement as the Turin based factory had been completely<br />

destroyed during a bombing raid some five years earlier. With a new convertible body and better performance, the Siata<br />

Amica was quite an improvement over the Fiat 500 Topolino it was based on. In 1950 the range was further expanded<br />

with the Daina, which was based on the Fiat 1400 and sported coachwork by a wide variety of ‘Carrozzeria’.


The introduction of the Fiat 8V in 1952 sparked the development the first Siata chassis. Constructed<br />

of tubular members, the new chassis was not designed exclusively for the ‘Otto Vu’, but could<br />

also take other V8s; preferably Chrysler’s. Eventually only one example was ever fitted with an<br />

American engine. While the chassis was brand new, much of the running gear was retrieved from the<br />

Fiat parts bin. The suspension was independent all-round by unequal length arms; at the front the top<br />

arm operated a shock absorber. This setup was directly derived from the Fiat 1100’s front suspension.<br />

Large aluminium drum brakes provided the stopping power.<br />

With the exception of the one Chrysler engined machine, the new Siata used Fiat’s somewhat unusual 70<br />

degree V8 engine. In stock trim the two litre OHV engine produced just over 100 bhp, and with Siata’s<br />

hotter camshaft and triple Weber Carburetors, the power could be boosted to 140 bhp. There are even<br />

reports of 160 bhp being achieved, but probably not very reliably. Siata’s sales brochure quoted a modest<br />

110 bhp for the base model, which came equipped with two Webers. Sporting a big ram-air duct the<br />

light-alloy engine was bolted onto the chassis together with a four speed gearbox also sourced at Fiat.<br />

Although only around sixty chassis were produced in 1953 and 1954, the new Siata received at least<br />

half a dozen type indications. The most common of these are the 208 S for the open <strong>car</strong>s and the 208<br />

CS for the slightly larger coupe bodied machines. Especially the Motto built Spider body was a popular<br />

choice as it fitted the lightweight and fine-handling chassis perfectly. Sadly it is not known who exactly<br />

penned this very attractive shape; it was most likely either Franco Scaglione or Giovanni Michelotti. The<br />

coachbuilder of choice for the coupe body was Stabilimenti Farina. That company folded after just six<br />

examples were produced and a further nine were constructed along the same lines by Balbo.<br />

The Siata 208 was launched to much critical acclaim late in 1952. The journalists had nothing but praise<br />

for the fine handling and good looking Italian thoroughbred. Californian <strong>car</strong> dealer and road racer Ernie<br />

McAfee placed an order for a large number of Spiders and it is quite possible that all Motto Spiders went<br />

to the United States. However much everybody liked the little Siata, its high price drove customers away<br />

to the much cheaper MGs, Jaguars or Porsches. McAfee struggled to find buyers for the <strong>car</strong>s and some<br />

were sold as late as 1956. Like the Fiat 8V, the nimble Siata is still well loved today and good examples<br />

are rare to find and very expensive.


BEST SPORTS CAR<br />

PALOS VERDES CONCOURS D’ ELEGANCE 2009 WINNER

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