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Achieving Sustainable Growth through Strategic Cost Management

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Key findings<br />

Figure 1. <strong>Strategic</strong> cost management survey: comparative cost reduction achieved<br />

Current situation for North American banking institutions:<br />

How much has your organization reduced its costs in the last 12 months?<br />

50%<br />

40%<br />

30%<br />

20%<br />

10%<br />

0%<br />

1%<br />

<strong>Cost</strong>s<br />

increased<br />

Source: Accenture, January 2010<br />

11%<br />

This report details the survey findings<br />

as they relate to the North American<br />

banking industry.<br />

For most banks, return on equity in<br />

recent years has fallen from 25 percent<br />

to less than five percent. Institutions<br />

are now under severe liquidity pressures<br />

due to loan losses, often anemic organic<br />

growth, a tight credit environment and<br />

generally weak economy. High cost bases<br />

and inflexible, redundant operations<br />

are no longer acceptable.<br />

To restore profitability as the economy<br />

rebounds, many banks recognize the<br />

need to be strategic with cost reduction<br />

efforts—and aggressive. By balancing<br />

short-term, tactical cost reduction<br />

initiatives with longer-term, sustainable<br />

cost management programs, most banks<br />

can work to achieve cost reductions of<br />

20 percent to 40 percent.<br />

39%<br />

40%<br />

Current realities<br />

49%<br />

Key Message<br />

Nearly half of North<br />

American banking executives<br />

indicated their cost<br />

reduction efforts <strong>through</strong><br />

late last year at least<br />

equaled or even exceeded<br />

the global average for<br />

banking and other<br />

industries (11%)<br />

0% 1% -5% 6% -10% 11% -20% 21% -30% >30%<br />

<strong>Cost</strong>s decreased<br />

6%<br />

3%<br />

Bankers around the world have already<br />

shown their resolve to face the current<br />

global financial challenges using<br />

aggressive cost reduction initiatives.<br />

Banking executives indicated in the<br />

survey that their industry has already<br />

been pursuing significant cost<br />

reductions (Figure 1) and that these<br />

efforts will continue at a pace exceeding<br />

most other industries going forward.<br />

But—and this may be one of the most<br />

significant findings for the banking<br />

industry—many executives also suggested<br />

that their current approach to cost<br />

cutting might not be sustainable or<br />

have the desired long-term effect.<br />

All Industries<br />

Insurance<br />

Capital Markets<br />

Banking<br />

In particular, executives were uncertain<br />

whether their banks are prepared<br />

to meet increasing expectations for<br />

sustainable growth as they continue to<br />

cope with the challenges of the global<br />

economic environment. We will return<br />

to this topic later in the report, but<br />

first a few more findings on what has<br />

recently happened.<br />

For most banks, return on equity<br />

in recent years has fallen from 25<br />

percent to less than fi ve percent.<br />

High cost bases and infl exible,<br />

redundant operations are no<br />

longer acceptable.<br />

3

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