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Campaign • Dixons, The Last Place You Want to Go ... - Epica Awards

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Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

SMS Dialogues “<strong>Go</strong>od Night” & “Hello <strong>Go</strong>rgeous” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines Either<br />

ot <strong>Epica</strong> It or It Hasn’t” <strong>Awards</strong> <strong>•</strong> FootLocker, 2010“Sneaker Mastermind” Silver <strong>•</strong> First for & Women, Bronze “So Backwards” Winners<br />

2010<br />

<strong>•</strong> AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

AUSTRIA oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

irec<strong>to</strong>r CAT.08 Award Retail Services by CFP-E/Shots, TVC “Drama Demner, Merlicek Queen” & Bergmann <strong>•</strong> Migros-Genossenschafts-Bund, Moemax Furniture S<strong>to</strong>re <strong>•</strong> “Light” “Animal Farm” SILVER <strong>•</strong> Dlirance,<br />

CAT.11 “Ready Home Electronics <strong>to</strong> & Audiovisual Bake” Equipment <strong>•</strong> Mini TVC Chupa Demner, Chups, Merlicek & Bergmann “Action Man Leica & Shop Sindy” <strong>•</strong> “Anti-Shake - Barman” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby<br />

SILVER<br />

nside” CAT.28 <strong>Campaign</strong> Business <strong>to</strong> Business <strong>•</strong> Direct <strong>Go</strong>ogle Search DM Engine, Demner, Merlicek & “Jetlag”, Bergmann “Battleship” Media 1 <strong>•</strong> “Undeliverable & Letter” “Astronaut” <strong>•</strong> Eurostar, “When SILVER was<br />

he last CAT.29 time...?” Media Innovation - <strong>Campaign</strong> Traditional Media <strong>•</strong> <strong>Dixons</strong>, MI Demner, <strong>The</strong> Merlicek <strong>Last</strong> & Bergmann <strong>Place</strong> <strong>You</strong> <strong>Want</strong> Moemax Furniture <strong>to</strong> S<strong>to</strong>re <strong>Go</strong> <strong>•</strong> “Light” “Piers”, “Sandals” & “Middle SILVER Engand”<br />

CAT.32 <strong>•</strong> Bank Public Relations Forum, <strong>The</strong> German PR Way Trak<strong>to</strong>r “Punk” Werbeagentur & “Chaos” <strong>•</strong> Samsung LICRA ST1000 Digital (Int’l Camera <strong>•</strong> “Nonja” League Against Racism and SILVER Antiemitism),<br />

CAT.21 “Licra Recreation & Leisure Colour Panels” POS <strong>Campaign</strong> WIEN NORD <strong>•</strong> Leica, “Sharpest THIS HUMAN WORLD Details” <strong>•</strong> “Tied Up” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

BRONZE<br />

s “Bedroom”, “Livingroom” & “Kitchen” <strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR”<br />

“Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK” <strong>Campaign</strong>” <strong>•</strong> VF Europe / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram,<br />

BELGIUM<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.44 Integrated <strong>Campaign</strong>s INC Happiness Brussels EOS Magazine <strong>•</strong> “Talking Tree” BRONZE<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.20 Media TVC Openhere Joefm Hitarchive 2000 <strong>•</strong> Joefm Hitarchive 2000 “Nena” & “Status Quo” SILVER<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlinua,<br />

“Building Languages” <strong>Campaign</strong> <strong>•</strong> CNN, “Cameraman” <strong>•</strong> EIZO High-End-Moni<strong>to</strong>rs (Medical Imaging),<br />

Pin-Up BULGARIA Calendar 2010” <strong>•</strong> Surfrider Foundation, “Oceane Initiatives 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

Famous CAT.08 Speeches Retail Services Collection” PRE<strong>•</strong> Tele2, reforma “Frank Calling Sweden” “Saint Michael” Orthodox <strong>Campaign</strong> Christian Cemetery <strong>•</strong> “Boyana <strong>•</strong> Swedish Park” <strong>Campaign</strong> Postal Service,<br />

BRONZE<br />

Magical Christmas Cards” <strong>•</strong> Supreme Security, “Supreme Security Job Offer” <strong>•</strong> BMW S 1000 RR, “BMW<br />

lash-Projection” CROATIA<br />

<strong>•</strong> Heineken, “Audi<strong>to</strong>rium” <strong>•</strong> Museum of London, “Streetmuseum” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

ar CAT.21 Insurance, Recreation & Leisure “<strong>The</strong> Pink Squad” POS <strong>•</strong> Nokia STUDIO INTERNATIONAL Navigation Services, Museum of Contemporary “<strong>The</strong> Art World’s Zagreb <strong>•</strong> Welcome Biggest Signpost” <strong>•</strong> BRONZE Toyota<br />

Q, “iQ Font” <strong>•</strong> Ogilvy Germany, “<strong>The</strong> Death of the Mouse 2.0” <strong>•</strong> Mars Bar, “Mars Messages” <strong>•</strong> Monopoy<br />

City Boardgame, “”Monopoly City Streets”” <strong>•</strong> <strong>The</strong> Royal Opera in S<strong>to</strong>ckholm, “Emotion Planner”<br />

CZECH REPUBLIC<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.32 Public Relations PIE Mark BBDO, Prague General Bottlers / Pepsi <strong>•</strong> “Pepsi Manifes<strong>to</strong>” BRONZE<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

CAT.43 Online Films INT Stillking Films Greenpeace <strong>•</strong> “Facebook:Unfriend Coal” BRONZE<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Communication, SMS Dialogues “<strong>Go</strong>od Night” &<br />

Hello DENMARK <strong>Go</strong>rgeous” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines Either <strong>Go</strong>t It or It Hasn’t” <strong>•</strong> FootLocker, “Sneakr<br />

Mastermind” CAT.16 Clothing & Fabrics <strong>•</strong> First for Women, TVC “So & Co. Backwards” <strong>•</strong> AIDES, Jack & Jones “Graffiti” <strong>•</strong> “Girl<strong>to</strong>y” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy<br />

SILVER<br />

nside” CAT.44 <strong>•</strong> Dulux, Integrated <strong>Campaign</strong>s “Walls” <strong>•</strong> Unilever INC / DDB Dove Denmark Men+Care, “Dove Faxe Kondi Man” <strong>•</strong> “Faxe Kondi <strong>•</strong> - From Arena, Skagen <strong>to</strong> Copenhagen” “Baywatch” <strong>•</strong> SNK, SNK BRONZE Camaign<br />

CAT.26 “<strong>The</strong> Radio Bouquet” Advertising & “<strong>The</strong> Pho<strong>to</strong>” RA envision <strong>•</strong> Volvo, “Capture the Falk Lauritsen Moment” Travels <strong>•</strong> “Landing <strong>•</strong> Fee” Preem, “Road Food” <strong>•</strong> BBC, BRONZE “Riot”<br />

PMU, CAT.08Online Retail Services Sports Betting “Rugby” TVC Hjaltelin, & Stahl “Tennis” & Co <strong>•</strong> <strong>You</strong>ng IKEA Direc<strong>to</strong>r <strong>•</strong> Tested By Everyday Life Award <strong>•</strong> “Uncle-Bob” Testby CFP-E/Shots, “Drama SILVER<br />

ueen” CAT.07 <strong>•</strong> Migros-Genossenschafts-Bund, Transport & Tourism TVC Robert/Boisen & “Animal Like-minded A/S Farm” <strong>•</strong> Spies Dlifrance, Travel Agency <strong>•</strong> “Mr. Jensen” “Ready & “Greedy Grandma” <strong>to</strong> Bake” <strong>•</strong> Mini Chupa BRONZE<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search Enine,<br />

“Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

FINLAND<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

CAT.38 Packaging Design PAC hasan & partners Vilpuri <strong>•</strong> “Vilpuri” BRONZE<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Camaign<br />

CAT.38 <strong>•</strong> Leica, Packaging “Sharpest Design Details” PAC <strong>Campaign</strong> Nitro <strong>•</strong> IKEA, Silent Lahti Messages Aqua <strong>•</strong> “Luxury Tap Water” “Bedroom”, “Livingroom” & BRONZE<br />

“Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

CAT.10 Public SMS Interest Dialogues “<strong>Go</strong>od TVC Night” Ot<strong>to</strong> Production & “Hello <strong>Go</strong>rgeous” Finnish Library Association <strong>•</strong> Virgin <strong>•</strong> “Laughing Baby” Atlantic, “<strong>You</strong>r Airlines SILVER Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.23 Professional Services POS “Sneaker TBWA\PHS Mastermind” <strong>You</strong>ng <strong>•</strong> Direc<strong>to</strong>r First Award by for CFP-E/Shots Women, <strong>•</strong> “Pool” “So Backwards” <strong>•</strong> SILVER AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

CAT.43 Online Films INT TBWA\PHS <strong>You</strong>ng Direc<strong>to</strong>r Award by CFP-E/Shots <strong>•</strong> “Drama Queen” BRONZE<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

FRANCE irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.30 “Ready Media Innovation <strong>to</strong> - Alternative Bake” Media <strong>•</strong> Mini MI Chupa BDDP Chups, Unlimited “Action Man SOLIDARITS & Sindy” INTERNATIONAL <strong>•</strong> “Water Tine, Talks” “Mountains” <strong>•</strong> Evian, “Baby<br />

SILVER<br />

nside” CAT.08 <strong>Campaign</strong> Retail Services <strong>•</strong> <strong>Go</strong>ogle Search TVC Engine, BETC Euro RSCG “Jetlag”, “Battleship” McDonald’s France <strong>•</strong> “Father&Son” & “Astronaut” <strong>•</strong> Eurostar, “When BRONZE was<br />

he last CAT.20 time...?” Media <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, TVC BETC <strong>The</strong> Euro RSCG <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> CANAL+ <strong>•</strong> “iPhone” <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle BRONZEEng<br />

and” CAT.32 <strong>•</strong> Bank Public Relations Forum, <strong>The</strong> German MI Way BETC “Punk” Euro RSCG & “Chaos” <strong>•</strong> Dulux LICRA Valentine <strong>•</strong> “Walls (Int’l Are Dancing” League Against Racism and BRONZE Antiemitism),<br />

CAT.40 “Licra Consumer Internet Colour Sites - Non-Durables Panels” INT <strong>Campaign</strong> BETC Euro RSCG <strong>•</strong> Leica, “Sharpest 13me RUE <strong>•</strong> “jetueunami.com/ikillafriend.com” Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

SILVER<br />

s “Bedroom”, CAT.40 Consumer Internet “Livingroom” Sites - Non-Durables & INT “Kitchen” BETC Euro RSCG<strong>•</strong> Ariel, “Labels” CANAL+ <strong>Campaign</strong> <strong>•</strong> “Maison Close” “USSR”, “Czechoslovakia”, SILVER “DDR”<br />

“Yugoslavia” CAT.40 Consumer Internet <strong>•</strong> M/MINK, Sites - Non-Durables “”M/MINK” INT BETC Euro <strong>Campaign</strong>” RSCG <strong>•</strong> VF Europe CANAL+ <strong>•</strong> “Carlos” / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram, SILVER<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.44 Integrated <strong>Campaign</strong>s INC BETC Euro RSCG 13me RUE <strong>•</strong> “ikillafriend.com” SILVER<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.30 Media Innovation - Alternative Media MI BUZZMAN Tipp-Ex Pocket Mouse <strong>•</strong> “A Hunter Shoots a Bear” SILVER<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlinua,<br />

CAT.27 “Building Consumer Direct Languages” <strong>Campaign</strong> POS Chainsaw <strong>•</strong> CNN, “Cameraman” Aubade <strong>•</strong> EIZO <strong>•</strong> “French Art of High-End-Moni<strong>to</strong>rs Loving” (Medical Imaging),<br />

BRONZE<br />

Pin-Up CAT.01 Calendar Food 2010” <strong>•</strong> Surfrider PRE Foundation, CLM BBDO “Oceane Frolic Initiatives <strong>•</strong> “Couples” <strong>Campaign</strong> 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

BRONZE<br />

Famous CAT.01 Speeches Food Collection” POS<strong>•</strong> Tele2, CLM BBDO“Frank Calling Sweden” Frolic <strong>•</strong> “Couples” <strong>Campaign</strong> <strong>Campaign</strong> <strong>•</strong> Swedish Postal Service,<br />

BRONZE<br />

Magical CAT.05 Christmas Non-Alcoholic Drinks Cards” <strong>•</strong> Supreme TVC CLM BBDO Security, “Supreme Pepsi Security Max <strong>•</strong> “Asteroid” Job Offer” <strong>•</strong> BMW S 1000 RR, SILVER “BMW<br />

lash-Projection” CAT.22 Professional Products <strong>•</strong> Heineken, PRE “Audi<strong>to</strong>rium” CLM BBDO <strong>•</strong> Museum of Hewlett London, Packard Printers “Streetmuseum” <strong>•</strong> “Poster Tubes” <strong>Campaign</strong> <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

BRONZE<br />

ar CAT.05 Insurance, Non-Alcoholic “<strong>The</strong> Drinks Pink Squad” TVC <strong>•</strong> Nokia DDB Paris Navigation Services, Lip<strong>to</strong>n Yellow <strong>•</strong> “<strong>The</strong> “Lalo” World’s Biggest Signpost” <strong>•</strong> SILVER Toyota<br />

Q, “iQ CAT.12 Font” Homes, Furnishings <strong>•</strong> Ogilvy & AppliancesGermany, TVC “<strong>The</strong> Draftfcb Death of the Mouse Conforama 2.0” <strong>•</strong> “My <strong>•</strong> Dear Mars Neighbours” Bar, <strong>Campaign</strong> “Mars Messages” <strong>•</strong> Monopo-<br />

SILVER<br />

y City Boardgame, “”Monopoly City Streets”” <strong>•</strong> <strong>The</strong> Royal Opera in S<strong>to</strong>ckholm, “Emotion Planner”<br />

CAT.20 Media PRE Fred & Farid Group Libration <strong>•</strong> “Looking for Truth Is a Fight” <strong>Campaign</strong> BRONZE<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.34 Advertising Pho<strong>to</strong>graphy PRE Fred & Farid Group VF Europe Wrangler <strong>•</strong> “Red” <strong>Campaign</strong> SILVER<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

CAT.29 Media Innovation - Traditional Media POS Grey Paris Findus Harmonica Selected Sea Foods <strong>•</strong> “Fish Choir” SILVER<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

Bankers” CAT.18 Au<strong>to</strong>mobiles <strong>•</strong> Orangina, “Anytime, TVC Anywhere” H <strong>•</strong> Sunrise Communication, Citroën DS3 Racing <strong>•</strong> “Loeb” SMS Dialogues “<strong>Go</strong>od Night” SILVER &<br />

Hello CAT.38 <strong>Go</strong>rgeous” Packaging Design <strong>•</strong> Virgin Atlantic, PAC Havas “<strong>You</strong>r City Airlines Either Monoprix <strong>Go</strong>t New Packaging It <strong>•</strong> or “Monoprix It New Hasn’t” Packs” <strong>•</strong> FootLocker, “Sneak-<br />

BRONZE<br />

r Mastermind” CAT.16 Clothing & Fabrics <strong>•</strong> First for Women, PRE “So HEREZIE Backwards” <strong>•</strong> AIDES, Well S<strong>to</strong>ckings “Graffiti” <strong>•</strong> “Unrippable” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy<br />

BRONZE<br />

nside” CAT.12 <strong>•</strong> Dulux, Homes, Furnishings “Walls” & Appliances <strong>•</strong> Unilever TVC / la Dove chose Men+Care, “Dove IKEA Sultan Man” Matresses <strong>•</strong> “Wake <strong>•</strong> Arena, Up” <strong>Campaign</strong> “Baywatch” <strong>•</strong> SNK, SNK BRONZE Camaign<br />

CAT.20 “<strong>The</strong> Media Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” TVC Marcel <strong>•</strong> Volvo, Paris “Capture the FRANCE24 Moment” International News Channel <strong>•</strong> Preem, <strong>•</strong> “Arabic Lessons” “Road <strong>Campaign</strong> Food” <strong>•</strong> BBC, SILVER “Riot”<br />

PMU, CAT.20Online Media Sports Betting “Rugby” PRE Marcel Paris & “Tennis” <strong>•</strong> <strong>You</strong>ng Editions Direc<strong>to</strong>r Points <strong>•</strong> “Famous Speeches Award Collection” by CFP-E/Shots, “Drama SILVER<br />

ueen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlifrance, “Ready <strong>to</strong> Bake” <strong>•</strong> Mini Chupa<br />

CAT.20 Media POS Marcel Paris Editions Points <strong>•</strong> “Famous Speeches Collection” SILVER<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search En-<br />

CAT.27 Consumer Direct DM Marcel Paris Editions Points <strong>•</strong> “Putpockets” BRONZE<br />

ine, “Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

CAT.30 Media Innovation - Alternative Media MI Marcel Paris Editions Points <strong>•</strong> “Putpockets” SILVER<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

Punk” CAT.33 & “Chaos” Promotions & Incentives <strong>•</strong> LICRA (Int’l PIE League Marcel Paris Against Racism and Editions Antisemitism), Points <strong>•</strong> “Putpockets” “Licra Colour Panels” SILVERCam<br />

aign CAT.36 <strong>•</strong> Leica, Graphic Design “Sharpest Details” GD <strong>Campaign</strong> Marcel Paris <strong>•</strong> IKEA, Silent Editions Messages Points <strong>•</strong> “Famous Speeches “Bedroom”, Collection” “Livingroom” & SILVER<br />

“Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

CAT.05 Non-Alcoholic SMS Drinks Dialogues “<strong>Go</strong>od POS Night” Ogilvy France & “Hello <strong>Go</strong>rgeous” Perrier <strong>•</strong> “Melting Car” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines BRONZE Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.40 Consumer Internet Sites - Non-Durables INT “Sneaker Ogilvy France Mastermind” Perrier <strong>•</strong> <strong>•</strong> First “<strong>The</strong> Perrier Mansion” for Women, “So Backwards” <strong>•</strong> BRONZE AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

CAT.06 Communication Services TVC Publicis Conseil Orange France - Broadband <strong>•</strong> “Words” BRONZE<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

CAT.10 Public Interest PRE Publicis Conseil SAMU Social <strong>•</strong> “Asphaltisation” <strong>Campaign</strong> SILVER<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

CAT.10 Public Interest POS Publicis Conseil SAMU Social <strong>•</strong> “Asphaltisation” <strong>Campaign</strong> SILVER<br />

irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.18 “Ready Au<strong>to</strong>mobiles <strong>to</strong> Bake” <strong>•</strong> Mini TVC Chupa Publicis Chups, Conseil “Action Man RENAULT & Sindy” France <strong>•</strong> Clio Challenge <strong>•</strong> Tine, “Plane” & “Rocket” “Mountains” <strong>•</strong> Evian, “Baby<br />

SILVER<br />

nside” CAT.18 <strong>Campaign</strong> Au<strong>to</strong>mobiles <strong>•</strong> <strong>Go</strong>ogle Search TVC Engine, Publicis Conseil “Jetlag”, “Battleship” Renault Fluence <strong>•</strong> “Hitchhiker” & “Astronaut” <strong>•</strong> Eurostar, “When SILVER was<br />

he last CAT.24 time...?” Corporate Image <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, TVC Publicis <strong>The</strong> Conseil <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> ORANGE International <strong>to</strong> <strong>•</strong> “Airball” <strong>Go</strong> “Piers”, “Sandals” & “Middle SILVER Engand”<br />

CAT.29 <strong>•</strong> Bank Media Innovation Forum, - Traditional <strong>The</strong> Media German MI Way Publicis “Punk” Conseil & “Chaos” <strong>•</strong> SAMU LICRA Social - Charity (Int’l Organization League <strong>•</strong> “Being a Homeless” Against Racism and BRONZE Antiemitism),<br />

CAT.34 “Licra Advertising Pho<strong>to</strong>graphy Colour Panels” PRE <strong>Campaign</strong> Publicis Conseil <strong>•</strong> Leica, “Sharpest SAMU Social <strong>•</strong> “Asphaltisation” Details” <strong>Campaign</strong> <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

SILVER<br />

s “Bedroom”, CAT.35 Illustration “Livingroom” & GD “Kitchen” PUBLICIS DIALOG<strong>•</strong> Ariel, “Labels” Special.T <strong>Campaign</strong> by Nestl <strong>•</strong> “Illustrations” “USSR”, “Czechoslovakia”, BRONZE “DDR”<br />

“Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK” <strong>Campaign</strong>” <strong>•</strong> VF Europe / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram,<br />

CAT.10 Public Interest TVC TBWA\Paris Amnesty International France <strong>•</strong> “Death Penalty” SILVER<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.10 Public Interest PRE TBWA\Paris Amnesty International France <strong>•</strong> “Death Penalty” <strong>Campaign</strong> BRONZE<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.11 Home Electronics & Audiovisual Equipment PRE TBWA\Paris PlayStation <strong>•</strong> “Coq” BRONZE<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlinua,<br />

CAT.42 “Building Online Ads Languages” <strong>Campaign</strong> INT TBWA\Paris <strong>•</strong> CNN, “Cameraman” AIDES <strong>•</strong> <strong>•</strong> EIZO “Graffiti” High-End-Moni<strong>to</strong>rs (Medical Imaging),<br />

SILVER<br />

Pin-Up CAT.43 Calendar Online Films 2010” <strong>•</strong> Surfrider INT Foundation, TBWA\Paris “Oceane AIDES Initiatives <strong>•</strong> “Graffiti” 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

SILVER<br />

Famous CAT.08 Speeches Retail Services Collection” POS<strong>•</strong> Tele2, <strong>You</strong>ng & Rubicam “Frank Paris Calling Sweden” DECATHLON <strong>•</strong> “Explore <strong>Campaign</strong> New Worlds” <strong>Campaign</strong> <strong>•</strong> Swedish Postal Service,<br />

BRONZE<br />

Magical CAT.10 Christmas Public Interest Cards” <strong>•</strong> Supreme POS <strong>You</strong>ng & Security, Rubicam Paris “Supreme Surfrider Security Foundation <strong>•</strong> “Oceane Job Initiatives Offer” 2010” <strong>Campaign</strong> <strong>•</strong> BMW S 1000 RR, SILVER “BMW<br />

lash-Projection” <strong>•</strong> Heineken, “Audi<strong>to</strong>rium” <strong>•</strong> Museum of London, “Streetmuseum” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

ar GERMANY Insurance, “<strong>The</strong> Pink Squad” <strong>•</strong> Nokia Navigation Services, “<strong>The</strong> World’s Biggest Signpost” <strong>•</strong> Toyota<br />

Q, “iQ CAT.42 Font” Online Ads <strong>•</strong> Ogilvy Germany, INT “<strong>The</strong> argonauten Death G2 of the Mouse SEAT 2.0” LEON <strong>•</strong> “Remixer” <strong>•</strong> Mars Bar, “Mars Messages” <strong>•</strong> Monopo-<br />

BRONZE<br />

y City Boardgame, “”Monopoly City Streets”” <strong>•</strong> <strong>The</strong> Royal Opera in S<strong>to</strong>ckholm, “Emotion Planner”<br />

CAT.23 Professional Services PRE BBDO Germany SPUK Pictures <strong>•</strong> “<strong>The</strong> Unseen” <strong>Campaign</strong> SILVER<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.29 Media Innovation - Traditional Media MI BBDO Germany Aidshilfe Düsseldorf <strong>•</strong> “Safer Sexhotline” BRONZE<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

CAT.35 Illustration GD BBDO Germany smart <strong>•</strong> “Evil Costs” <strong>Campaign</strong> BRONZE<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

Bankers” CAT.26 Radio <strong>•</strong> Orangina, Advertising “Anytime, RA Anywhere” Betriebskultur GmbH <strong>•</strong> Sunrise Communication, Condom Billy Boy Special Con<strong>to</strong>ur <strong>•</strong> “<strong>Go</strong> SMS Longer” Dialogues “<strong>Go</strong>od Night” SILVER &<br />

Hello CAT.28 <strong>Go</strong>rgeous” Business <strong>to</strong> Business Direct <strong>•</strong> Virgin Atlantic, DM Euro “<strong>You</strong>r RSCG Düsseldorf Airlines Either STIHL Handheld <strong>Go</strong>t Blowers It <strong>•</strong> “Autumn or It Calendar Hasn’t” 2010” <strong>•</strong> FootLocker, “Sneak-<br />

SILVER<br />

r Mastermind” CAT.34 Advertising Pho<strong>to</strong>graphy <strong>•</strong> First for Women, PH “So Euro RSCG Backwards” Düsseldorf <strong>•</strong> AIDES, Peugeot iON “Graffiti” <strong>•</strong> “Electric Horse” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy<br />

SILVER<br />

nside” CAT.37 <strong>•</strong> Dulux, Publication Design “Walls” <strong>•</strong> Unilever GD / Euro Dove RSCG Düsseldorf Men+Care, “Dove STIHL Handheld Man” Blowers <strong>•</strong> “Autumn Arena, Calendar 2010” “Baywatch” <strong>•</strong> SNK, SNK SILVERCam<br />

aign CAT.08 “<strong>The</strong> Retail Bouquet” Services & “<strong>The</strong> Pho<strong>to</strong>” TVC Grabarz <strong>•</strong> Volvo, & Partner Werbeagentur “Capture the IKEA Moment” <strong>•</strong> “IKEA Furniture Art” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, BRONZE “Riot”<br />

PMU, CAT.17Online Footwear & Sports Personal Accessories Betting “Rugby” PRE Grabarz & Partner “Tennis” Werbeagentur <strong>•</strong> <strong>You</strong>ng Carrera Direc<strong>to</strong>r Sunglasses <strong>•</strong> “Irresistible” Award <strong>Campaign</strong> by CFP-E/Shots, “Drama BRONZE<br />

ueen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlifrance, “Ready <strong>to</strong> Bake” <strong>•</strong> Mini Chupa<br />

CAT.29 Media Innovation - Traditional Media MI Grabarz & Partner Werbeagentur Naturia Dog Food <strong>•</strong> “Dog Radio” SILVER<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search En-<br />

CAT.30 Media Innovation - Alternative Media MI Grabarz & Partner Werbeagentur Mineralbrunnen Bad Liebenzell <strong>•</strong> “Interactive Magnifer-Label” BRONZE<br />

ine, “Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

CAT.33 Promotions & Incentives PIE Grabarz & Partner Werbeagentur IKEA <strong>•</strong> “IKEA Furniture Art” SILVER<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

Punk” CAT.42 & “Chaos” Online Ads <strong>•</strong> LICRA (Int’l INT League Grabarz & Partner Against WerbeagenturRacism and IKEA <strong>•</strong> “Unbox Antisemitism), the banner: Lamp” “Licra Colour Panels” SILVERCam<br />

aign CAT.42 <strong>•</strong> Leica, Online Ads “Sharpest Details” INT <strong>Campaign</strong> Grabarz & Partner Werbeagentur <strong>•</strong> IKEA, Silent IKEA Messages <strong>•</strong> “Unbox the banner: Boards” “Bedroom”, “Livingroom” & SILVER<br />

“Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

CAT.42 Online SMS Ads Dialogues “<strong>Go</strong>od INT Night” Grabarz & Partner Werbeagentur & “Hello <strong>Go</strong>rgeous” IKEA <strong>•</strong> “Unbox the banner <strong>•</strong> Virgin 3: Back Panel” Atlantic, “<strong>You</strong>r Airlines SILVER Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.08 Retail Services TVC “Sneaker HEIMAT, Berlin Mastermind” Hornbach/ <strong>•</strong> First DIY Home Improvement for Women, Supers<strong>to</strong>res <strong>•</strong> “<strong>The</strong> Infinite “So House” Backwards” <strong>•</strong> BRONZE AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

CAT.24 Corporate Image TVC HEIMAT, Berlin Hornbach/ DIY Home Improvement Supers<strong>to</strong>res <strong>•</strong> “Faces” BRONZE<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

CAT.31 Branded Content MI HEIMAT, Berlin CNN International <strong>•</strong> “<strong>Go</strong> Beyond Borders” BRONZE<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

CAT.08 Retail Services PRE Heye & Partner, Munich International Militaria Auctions <strong>•</strong> “Own Part Of His<strong>to</strong>ry” <strong>Campaign</strong> SILVER<br />

irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.26 “Ready Radio Advertising <strong>to</strong> Bake” <strong>•</strong> Mini RA Chupa KNSK Chups, Werbeagentur “Action Man Herlitz & Highlighter Sindy” <strong>•</strong> “Highlighter” <strong>•</strong> Tine, <strong>Campaign</strong>“Mountains” <strong>•</strong> Evian, “Baby<br />

SILVER<br />

nside” CAT.20 <strong>Campaign</strong> Media <strong>•</strong> <strong>Go</strong>ogle Search TVC Engine, Kolle Rebbe “Jetlag”, “Battleship” ZDF <strong>The</strong>aterkanal <strong>•</strong> “<strong>The</strong> & Greatest “Astronaut” Operas of All Time” <strong>Campaign</strong> <strong>•</strong> Eurostar, “When BRONZE was<br />

he last CAT.38 time...?” Packaging Design <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, PAC Kolle <strong>The</strong> Rebbe <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>The</strong> Deli Garage <strong>to</strong> <strong>•</strong> “Multi <strong>Go</strong> Noodles” “Piers”, “Sandals” & “Middle BRONZEEng<br />

and” CAT.07 <strong>•</strong> Bank Transport Forum, & Tourism <strong>The</strong> German TVC Way Ogilvy “Punk” & Mather Werbeagentur & “Chaos” <strong>•</strong> Deutsche LICRA Bahn (German (Int’l Rail) <strong>•</strong> “Gaining League Time. For <strong>You</strong>rself.” Against Racism and SILVER Antiemitism),<br />

CAT.10 “Licra Public Interest Colour Panels” PRE <strong>Campaign</strong> Ogilvy & Mather Werbeagentur <strong>•</strong> Leica, “Sharpest ISHR <strong>•</strong> “Scared Details” Leaders” <strong>Campaign</strong> <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

SILVER<br />

s “Bedroom”, CAT.20 Media “Livingroom” & POS “Kitchen” Ogilvy & Mather <strong>•</strong> Werbeagentur Ariel, “Labels” Rolling <strong>Campaign</strong> S<strong>to</strong>ne <strong>•</strong> “Copy On” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, BRONZE “DDR”<br />

“Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK” <strong>Campaign</strong>” <strong>•</strong> VF Europe / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram,<br />

CAT.26 Radio Advertising RA Ogilvy & Mather Werbeagentur DKV Travel Health Insurance <strong>•</strong> “DKV Foreign Language Trainer” <strong>Campaign</strong> BRONZE<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.27 Consumer Direct DM Ogilvy & Mather Werbeagentur Europcar Minibus <strong>•</strong> “Cinema Rear View Mirror” SILVER<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.27 Consumer Direct DM Ogilvy & Mather Werbeagentur Dove Body Lotion <strong>•</strong> “Magic Mirror Mailing” BRONZE<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlinua,<br />

CAT.33 “Building Promotions & Languages” Incentives <strong>Campaign</strong> PIE Ogilvy <strong>•</strong> CNN, & Mather Werbeagentur “Cameraman” Europcar <strong>•</strong> EIZO Minibus <strong>•</strong> “Cinema High-End-Moni<strong>to</strong>rs Rear View Mirror” (Medical Imaging),<br />

SILVER<br />

Pin-Up CAT.13 Calendar Household Maintenance 2010” <strong>•</strong> Surfrider POS Foundation, SERVICEPLAN Gruppe “Oceane UHU Initiatives All-Purpose Glue <strong>•</strong> “Retro Billboard” 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

BRONZE<br />

Famous CAT.14 Speeches Beauty Products & Services Collection” PRE<strong>•</strong> Tele2, SERVICEPLAN “Frank Gruppe Calling Sweden” 8in1 Dog Shampoo <strong>•</strong> “Dog <strong>Campaign</strong> Beauties” <strong>Campaign</strong> <strong>•</strong> Swedish Postal Service,<br />

BRONZE<br />

Magical CAT.18 Christmas Au<strong>to</strong>mobiles Cards” <strong>•</strong> Supreme POS SERVICEPLAN Security, Gruppe “Supreme BMW Security M3 Coupe <strong>•</strong> <strong>The</strong> BMW Light Job Wall “Reflection” Offer” <strong>•</strong> BMW S 1000 RR, SILVER “BMW<br />

lash-Projection” CAT.29 Media Innovation - Traditional <strong>•</strong> Heineken, Media MI “Audi<strong>to</strong>rium” SERVICEPLAN Gruppe <strong>•</strong> Museum of BMW London, M3 Coupe <strong>•</strong> <strong>The</strong> BMW “Streetmuseum” Light Wall “Reflection <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

SILVER<br />

ar CAT.34 Insurance, Advertising Pho<strong>to</strong>graphy “<strong>The</strong> Pink Squad” POS <strong>•</strong> Nokia SERVICEPLAN Gruppe Navigation Services, 8in1 Dog Shampoo “<strong>The</strong> <strong>•</strong> “Dog Beauties” World’s <strong>Campaign</strong> Biggest Signpost” <strong>•</strong> BRONZE Toyota<br />

Q, “iQ CAT.36 Font” Graphic Design <strong>•</strong> Ogilvy Germany, GD “<strong>The</strong> SERVICEPLAN Death Gruppe of the Mouse BMW 2.0” M3 Coupe <strong>•</strong> <strong>The</strong> Mars BMW Light Wall Bar, “Reflection” “Mars Messages” <strong>•</strong> Monopo-<br />

SILVER<br />

y City Boardgame, “”Monopoly City Streets”” <strong>•</strong> <strong>The</strong> Royal Opera in S<strong>to</strong>ckholm, “Emotion Planner”<br />

CAT.24 Corporate Image PIE SERVICEPLAN Gruppe Bang & Olufsen <strong>•</strong> “Audio Annual Report” SILVER<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.28 Business <strong>to</strong> Business Direct DM SERVICEPLAN Gruppe Bang & Olufsen <strong>•</strong> “Audio Annual Report” SILVER<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

<strong>The</strong> CAT.32 Crying Public Phone” Relations <strong>•</strong> Panda Cheese, PIE SERVICEPLAN “<strong>You</strong> Gruppe Can’t Say No <strong>to</strong> Vegetarian Panda” Foundation Germany <strong>Campaign</strong> <strong>•</strong> “<strong>The</strong> Cannibal Restaurant” <strong>•</strong> Strongbow, “Final BRONZE Push<br />

Bankers” CAT.37 Publication <strong>•</strong> Orangina, Design “Anytime, PUB Anywhere” SERVICEPLAN Gruppe <strong>•</strong> Sunrise Communication, Bang & Olufsen <strong>•</strong> “Audio Annual Report” SMS Dialogues “<strong>Go</strong>od Night” SILVER &<br />

Hello CAT.19 <strong>Go</strong>rgeous” Au<strong>to</strong>motive & Accessories <strong>•</strong> Virgin Atlantic, TVC SERVICEPLAN “<strong>You</strong>r Gruppe Airlines Either BMW S <strong>Go</strong>t 1000 RR <strong>•</strong> “BMW It Flash-Projection” or It Hasn’t” <strong>•</strong> FootLocker, “Sneak-<br />

BRONZE<br />

r Mastermind” CAT.29 Media Innovation <strong>•</strong> - First Traditional Media for Women, MI “So SERVICEPLAN Backwards” Gruppe <strong>•</strong> AIDES, UHU Power “Graffiti” Glue <strong>•</strong> “<strong>The</strong> Stickiest Ad in the <strong>•</strong> World” Nokia, “Dot” <strong>•</strong> IKEA, “Happy<br />

SILVER<br />

nside” CAT.32 <strong>•</strong> Dulux, Public Relations “Walls” <strong>•</strong> Unilever PR / SERVICEPLAN Dove Gruppe Men+Care, “Dove BMW S 1000 Man” RR <strong>•</strong> “BMW <strong>•</strong> S 1000 Arena, RR Tabletrick” “Baywatch” <strong>•</strong> SNK, SNK SILVERCam<br />

aign CAT.44 “<strong>The</strong> Integrated Bouquet” <strong>Campaign</strong>s & “<strong>The</strong> Pho<strong>to</strong>” INC TBWA\ <strong>•</strong> Volvo, Berlin “Capture the ABSOLUT Moment” Vodka <strong>•</strong> “Largest Pho<strong>to</strong> <strong>•</strong> Exhibition” Preem, “Road Food” <strong>•</strong> BBC, BRONZE “Riot”<br />

PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng Direc<strong>to</strong>r Award by CFP-E/Shots, “Drama<br />

ueen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlifrance, “Ready <strong>to</strong> Bake” <strong>•</strong> Mini Chupa<br />

GREECE<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search En-<br />

CAT.38 Packaging Design PAC Mouse Graphics Sugarillos Sugar Sticks <strong>•</strong> “Sugarillos” BRONZE<br />

ine, “Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Camaign<br />

<strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messages “Bedroom”, “Livingroom” & “Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

HUNGARY SMS Dialogues “<strong>Go</strong>od Night” & “Hello <strong>Go</strong>rgeous” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.19 Au<strong>to</strong>motive & Accessories POS “Sneaker DDB Budapest Mastermind” VW Caddy <strong>•</strong> First <strong>•</strong> “Optical Illusion” for <strong>Campaign</strong> Women, “So Backwards” <strong>•</strong> BRONZE AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

ISRAEL<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

CAT.02 Confectionery & Snacks TVC Baumann Ber Rivnay Saatchi & Saatchi Elite Bates <strong>•</strong> “Telenovela” BRONZE<br />

irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.22 “Ready Professional Products <strong>to</strong> Bake” <strong>•</strong> Mini PRE Chupa Gitam Chups, BBDO “Action Man Office & Depot Sindy” <strong>•</strong> “Note” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby<br />

SILVER<br />

nside” CAT.39 <strong>Campaign</strong> Consumer Internet <strong>•</strong> Sites <strong>Go</strong>ogle - Durables Search INT Engine, McCann Erickson Israel “Jetlag”, “Battleship” Opticana <strong>•</strong> “<strong>The</strong> $500 <strong>Campaign</strong>” & “Astronaut” <strong>•</strong> Eurostar, “When BRONZE was<br />

he last CAT.26 time...?” Radio Advertising <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, RA Shalmor <strong>The</strong> Avnon <strong>Last</strong> Amichay / Y&R <strong>Place</strong> Interactive Tel <strong>You</strong> Aviv <strong>Want</strong> Aids Task Force <strong>•</strong> <strong>to</strong> “SDIA Project” <strong>Go</strong> “Piers”, “Sandals” & “Middle SILVER Engand”<br />

CAT.43 <strong>•</strong> Bank Online Forum, Films <strong>The</strong> German INT Way Shalmor “Punk” Avnon Amichay & / Y&R “Chaos” Interactive Tel Aviv <strong>•</strong> Aids LICRA Task Force <strong>•</strong> “SDIA (Int’l Project” League Against Racism and SILVER Antiemitism),<br />

CAT.44 “Licra Integrated <strong>Campaign</strong>s Colour Panels” INC <strong>Campaign</strong> Shalmor Avnon Amichay <strong>•</strong> Leica, / Y&R Interactive “Sharpest Tel Aviv Aids Task Force Details” <strong>•</strong> “SDIA Project” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

BRONZE<br />

s “Bedroom”, “Livingroom” & “Kitchen” <strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR”<br />

“Yugoslavia” ITALY <strong>•</strong> M/MINK, “”M/MINK” <strong>Campaign</strong>” <strong>•</strong> VF Europe / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram,<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.20 Media TVC Cow&Boys SKY Germany <strong>•</strong> Blue Movie Channels <strong>•</strong> “Opera” BRONZE<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.09 Financial Services TVC Leo Burnett Company ING Direct Con<strong>to</strong> Arancio <strong>•</strong> “Bus” SILVER<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlin-<br />

CAT.09 Financial Services POS Leo Burnett Company ING Direct Con<strong>to</strong> Arancio <strong>•</strong> “Human Billboard” <strong>Campaign</strong> SILVER<br />

ua, “Building Languages” <strong>Campaign</strong> <strong>•</strong> CNN, “Cameraman” <strong>•</strong> EIZO High-End-Moni<strong>to</strong>rs (Medical Imaging),<br />

Pin-Up CAT.30 Calendar Media Innovation - Alternative 2010” Media<strong>•</strong> Surfrider MI Foundation, Leo Burnett Company “Oceane ING Initiatives Direct Con<strong>to</strong> Arancio <strong>•</strong> “ING 2010” Direct Human Billboard” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

SILVER<br />

Famous CAT.44 Speeches Integrated <strong>Campaign</strong>sCollection” INC <strong>•</strong> Tele2, McCann Erickson “Frank Italia Calling Sweden” FAO <strong>•</strong> “1 Billion Hungry <strong>Campaign</strong> Project” <strong>•</strong> Swedish Postal Service,<br />

BRONZE<br />

Magical Christmas Cards” <strong>•</strong> Supreme Security, “Supreme Security Job Offer” <strong>•</strong> BMW S 1000 RR, “BMW<br />

lash-Projection” LEBANON <strong>•</strong> Heineken, “Audi<strong>to</strong>rium” <strong>•</strong> Museum of London, “Streetmuseum” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

ar CAT.31 Insurance, Branded Content “<strong>The</strong> Pink Squad” PR <strong>•</strong> Nokia Leo Burnett Beirut Navigation Services, Exotica <strong>•</strong> Valentine “<strong>The</strong> “Make a Move” World’s Biggest Signpost” <strong>•</strong> BRONZE Toyota<br />

Q, “iQ Font” <strong>•</strong> Ogilvy Germany, “<strong>The</strong> Death of the Mouse 2.0” <strong>•</strong> Mars Bar, “Mars Messages” <strong>•</strong> Monopoy<br />

City NETHERLANDS Boardgame, “”Monopoly City Streets”” <strong>•</strong> <strong>The</strong> Royal Opera in S<strong>to</strong>ckholm, “Emotion Planner”<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.18 Au<strong>to</strong>mobiles TVC BSUR Amterdam MINI Countryman <strong>•</strong> “Flow” BRONZE<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

CAT.43 Online Films INT CCCP Hi -Tec Sports <strong>•</strong> “Liquid Mountaineering” BRONZE<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

CAT.30 Media Innovation - Alternative Media PIE Muse Amsterdam Samsung 3D LED TV <strong>•</strong> “Samsung 3D” SILVER<br />

Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Communication, SMS Dialogues “<strong>Go</strong>od Night” &<br />

Hello CAT.44 <strong>Go</strong>rgeous” Integrated <strong>Campaign</strong>s <strong>•</strong> Virgin Atlantic, INC Muse “<strong>You</strong>r Amsterdam Airlines Either Samsung <strong>Go</strong>t 3D LED TV It <strong>•</strong> “Samsung or 3D” It Hasn’t” <strong>•</strong> FootLocker, “Sneak-<br />

SILVER<br />

r Mastermind” CAT.29 Media Innovation <strong>•</strong> - First Traditional Media for Women, MI “So N=5 Backwards” <strong>•</strong> AIDES, Awareness “Graffiti” <strong>Campaign</strong> About Aggression <strong>•</strong> <strong>•</strong> “Live Nokia, Interactive Billboard” “Dot” <strong>•</strong> IKEA, “Happy<br />

SILVER<br />

nside” CAT.42 <strong>•</strong> Dulux, Online Ads “Walls” <strong>•</strong> Unilever INT / NRG3 Dove Men+Care, “Dove Need for Man” Speed SHIFT <strong>•</strong> “Banner <strong>•</strong> Arena, Tournament” “Baywatch” <strong>•</strong> SNK, SNK BRONZE Camaign<br />

CAT.04 “<strong>The</strong> Alcoholic Bouquet” Drinks & “<strong>The</strong> Pho<strong>to</strong>” TVC Selmore <strong>•</strong> Volvo, Creative Agency“Capture the Bavaria Moment” <strong>•</strong> “Steward” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, SILVER “Riot”<br />

PMU, CAT.05Online Non-Alcoholic Sports Drinks Betting “Rugby” TVC Selmore & Creative “Tennis” Agency <strong>•</strong> <strong>You</strong>ng Bavaria Direc<strong>to</strong>r 0.0% <strong>•</strong> “Mickey Rourke” Award by CFP-E/Shots, “Drama BRONZE<br />

ueen” CAT.40 <strong>•</strong> Migros-Genossenschafts-Bund, Consumer Internet Sites - Non-Durables INT Tribal DDB Amsterdam “Animal Farm” <strong>•</strong> Ziggos Dlifrance, New Video On Demand Service “Ready <strong>•</strong> “Tag the Chair” <strong>to</strong> Bake” <strong>•</strong> Mini Chupa BRONZE<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search Enine,<br />

“Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

NORWAY<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

CAT.27 Consumer Direct PIE Kitchen Leo Burnett Salvation Army <strong>•</strong> “Fretex Catwalk Stunt” SILVER<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Cam-<br />

CAT.06 Communication Services TVC SMFB Tele2 Bipper <strong>•</strong> “Hip Hop Fantasy” SILVER<br />

aign <strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messages “Bedroom”, “Livingroom” & “Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

CAT.18 Au<strong>to</strong>mobiles SMS Dialogues “<strong>Go</strong>od TVC Night” TRY Advertising Agency & “Hello <strong>Go</strong>rgeous” Volkswagen <strong>•</strong> “<strong>The</strong> <strong>•</strong> Letter” Virgin Atlantic, “<strong>You</strong>r Airlines SILVER Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.26 Radio Advertising RA “Sneaker TRY Advertising Agency Mastermind” Norwegian <strong>•</strong> First Women’s Shelter for Association Women, <strong>•</strong> “Emergency Call” “So Backwards” <strong>•</strong> SILVER AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

CAT.26 Radio Advertising RA TRY Advertising Agency Volkswagen <strong>•</strong> “Back Up Censor” BRONZE<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

POLAND irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.44 “Ready Integrated <strong>Campaign</strong>s <strong>to</strong> Bake” <strong>•</strong> Mini INC Chupa Saatchi Chups, & Saatchi Poland“Action Man <strong>The</strong> & Grand Sindy” <strong>The</strong>atre National <strong>•</strong> Opera Tine, <strong>•</strong> “Kurt Weill “Mountains” Divided” <strong>•</strong> Evian, “Baby<br />

BRONZE<br />

nside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search Engine, “Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was<br />

he last PORTUGAL time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, <strong>The</strong> <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle Engand”<br />

CAT.21 <strong>•</strong> Bank Recreation Forum, & Leisure <strong>The</strong> German TVC Way Fuel “Punk” Euro RSCG & “Chaos” <strong>•</strong> Queer LICRA Gay Festival (Int’l <strong>•</strong> “Mr. Pink” League Against Racism and BRONZE Antiemitism),<br />

CAT.40 “Licra Consumer Internet Colour Sites - Non-Durables Panels” INT <strong>Campaign</strong> Leo Burnett Iberia <strong>•</strong> Leica, “Sharpest Tyrannybook <strong>•</strong> Details” “Tyrannybook” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

BRONZE<br />

s “Bedroom”, “Livingroom” & “Kitchen” <strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR”<br />

“Yugoslavia” ROMANIA <strong>•</strong> M/MINK, “”M/MINK” <strong>Campaign</strong>” <strong>•</strong> VF Europe / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram,<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.26 Radio Advertising RA Propaganda Delmar <strong>•</strong> “<strong>You</strong>r Other Half” BRONZE<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.26 Radio Advertising RA PUBLICIS Romania Bucharests City Police <strong>•</strong> “Text Kills” BRONZE<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlinua,<br />

“Building Languages” <strong>Campaign</strong> <strong>•</strong> CNN, “Cameraman” <strong>•</strong> EIZO High-End-Moni<strong>to</strong>rs (Medical Imaging),<br />

Pin-Up RUSSIAN Calendar FEDERATION 2010” <strong>•</strong> Surfrider Foundation, “Oceane Initiatives 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

Famous CAT.05 Speeches Non-Alcoholic Drinks Collection” POS<strong>•</strong> Tele2, BBDO Russia “Frank Group Calling Sweden” Pepsi Max <strong>•</strong> “Wake Up!” <strong>Campaign</strong> <strong>•</strong> Swedish Postal Service,<br />

SILVER<br />

Magical CAT.38 Christmas Packaging Design Cards” <strong>•</strong> Supreme PAC Depot WPF Security, “Supreme mlk Security <strong>•</strong> “mlk Organic Dairy” Job Offer” <strong>•</strong> BMW S 1000 RR, BRONZE “BMW<br />

lash-Projection” CAT.23 Professional Services <strong>•</strong> Heineken, PRE “Audi<strong>to</strong>rium” Instinct <strong>•</strong> Museum of job.ru London, <strong>•</strong> “Oldies” <strong>Campaign</strong> “Streetmuseum” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

BRONZE<br />

ar CAT.20 Insurance, Media “<strong>The</strong> Pink Squad” PRE <strong>•</strong> Nokia Leo Burnett Navigation Services, Russian Ministery “<strong>The</strong> of Press <strong>•</strong> “Reading” World’s Biggest Signpost” <strong>•</strong> SILVER Toyota<br />

Q, “iQ CAT.40 Font” Consumer <strong>•</strong> Internet Ogilvy Sites - Non-Durables Germany, INT “<strong>The</strong> Leo Burnett Death of the Mouse Sibirian 2.0” Tiger Protection <strong>•</strong> Mars <strong>•</strong> “Pho<strong>to</strong>SHOOTING” Bar, “Mars Messages” <strong>•</strong> Monopo-<br />

BRONZE<br />

y City CAT.15 Boardgame, Toiletries & Health Care “”Monopoly TVC City Ogilvy Streets”” Group Russia <strong>•</strong> <strong>The</strong> Royal Gillette Venus Opera Embrace <strong>•</strong> <strong>Campaign</strong> in S<strong>to</strong>ckholm, “Emotion Planner”<br />

SILVER<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.29 Media Innovation - Traditional Media MI <strong>You</strong>ng&Rubicam Palmolive <strong>•</strong> “Shower in the Street” SILVER<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

SAUDI ARABIA<br />

Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Communication, SMS Dialogues “<strong>Go</strong>od Night” &<br />

Hello CAT.06 <strong>Go</strong>rgeous” Communication Services<strong>•</strong> Virgin Atlantic, PRE Fortune “<strong>You</strong>r Promoseven Airlines Either Red-Logistics <strong>Go</strong>t Relocations It <strong>•</strong> or Pack “Living It Room” Hasn’t” & “Bedroom” <strong>•</strong> FootLocker, “Sneak-<br />

BRONZE<br />

r Mastermind” <strong>•</strong> First for Women, “So Backwards” <strong>•</strong> AIDES, “Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy<br />

nside” SERBIA <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove Man” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK Camaign<br />

CAT.44 “<strong>The</strong> Integrated Bouquet” <strong>Campaign</strong>s & “<strong>The</strong> Pho<strong>to</strong>” INC MMS <strong>•</strong> Volvo, Communications / “Capture Leo Burnett the Hunger Moment” Strike Against Hunger <strong>•</strong> <strong>•</strong> “Hunger Preem, Strike Against “Road Hunger” Food” <strong>•</strong> BBC, BRONZE “Riot”<br />

PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng Direc<strong>to</strong>r Award by CFP-E/Shots, “Drama<br />

ueen” SLOVAKIA <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlifrance, “Ready <strong>to</strong> Bake” <strong>•</strong> Mini Chupa<br />

hups, CAT.21 “Action Recreation & Leisure Man & Sindy” <strong>•</strong> Tine, TVC “Mountains” Vaculik Advertising <strong>•</strong> Evian, “Baby Istropolitana Project Inside” <strong>•</strong> “Getting Ready <strong>Campaign</strong> for the Spotlights” <strong>•</strong> <strong>Go</strong>ogle Search BRONZE Enine,<br />

CAT.44 “Jetlag”, Integrated <strong>Campaign</strong>s “Battleship” & “Astronaut” INC Vaculik Advertising <strong>•</strong> Eurostar, “When Istropolitana Project was <strong>•</strong> “Getting the Ready last For the Spotlights” time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

BRONZE<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

CAT.44 Integrated <strong>Campaign</strong>s INC Wik<strong>to</strong>r Leo Burnett Union Car Insurance <strong>•</strong> “<strong>The</strong> Pink Squad” BRONZE<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Cam-<br />

aign <strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messages “Bedroom”, “Livingroom” & “Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

SOUTH AFRICASMS<br />

Dialogues “<strong>Go</strong>od Night” & “Hello <strong>Go</strong>rgeous” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.11 Home Electronics & Audiovisual Equipment POS “Sneaker Y&R Mastermind” XBox <strong>•</strong> 360 First <strong>•</strong> “Need For Speed” for Women, “So Backwards” <strong>•</strong> BRONZE AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

SPAIN<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

CAT.28 Business <strong>to</strong> Business Direct DM Leo Burnett Iberia - Madrid Madrid Portfolio Night <strong>•</strong> “Hey! That’s My Ad” SILVER<br />

irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.15 “Ready Toiletries & Health <strong>to</strong> CareBake” <strong>•</strong> Mini TVC Chupa LOLA Chups, (Lowe & Partners) “Action Man Signal & Toothpaste Sindy” <strong>•</strong> “Pablo And <strong>•</strong> Tine, Oliver Little Monsters” “Mountains” <strong>•</strong> Evian, “Baby<br />

SILVER<br />

nside” CAT.33 <strong>Campaign</strong> Promotions & Incentives <strong>•</strong> <strong>Go</strong>ogle Search PIE Engine, McCann Erickson “Jetlag”, “Battleship” Coca Cola Zero <strong>•</strong> “<strong>The</strong> Swap” & “Astronaut” <strong>•</strong> Eurostar, “When BRONZE was<br />

he last CAT.32 time...?” Public Relations <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, PR netthink <strong>The</strong> <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> Adidas <strong>•</strong> “<strong>The</strong> Power <strong>to</strong> Of the <strong>Go</strong> Red” “Piers”, “Sandals” & “Middle BRONZEEng<br />

and” CAT.19 <strong>•</strong> Bank Au<strong>to</strong>motive Forum, & Accessories <strong>The</strong> German PRE Way ZAPPING/M&C “Punk” SAATCHI & “Chaos” <strong>•</strong> Mercedes LICRA Benz Industrial (Int’l Vehicles <strong>•</strong> League “Marilyn&Albert” Against Racism and BRONZE Antiemitism),<br />

“Licra Colour Panels” <strong>Campaign</strong> <strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messags<br />

“Bedroom”, SWEDEN “Livingroom” & “Kitchen” <strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR”<br />

“Yugoslavia” CAT.30 Media Innovation <strong>•</strong> M/MINK, - Alternative Media “”M/MINK” MI Åkestam <strong>Campaign</strong>” Holst <strong>•</strong> VF Europe S<strong>to</strong>ckholm Pride / Wrangler, <strong>•</strong> “How Hetero?” “Red” <strong>Campaign</strong> <strong>•</strong> Eram, SILVER<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.30 Media Innovation - Alternative Media MI Åkestam Holst Pressbyran <strong>•</strong> “<strong>The</strong> Name Change” BRONZE<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.32 Public Relations PR Åkestam Holst Posten <strong>•</strong> “Forever <strong>You</strong>ng” BRONZE<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlin-<br />

CAT.33 Promotions & Incentives PIE Åkestam Holst Playground Outdoor Equipment S<strong>to</strong>res <strong>•</strong> “<strong>The</strong> Big Mosqui<strong>to</strong> Party” SILVER<br />

ua, “Building Languages” <strong>Campaign</strong> <strong>•</strong> CNN, “Cameraman” <strong>•</strong> EIZO High-End-Moni<strong>to</strong>rs (Medical Imaging),<br />

Pin-Up CAT.40 Calendar Consumer Internet Sites 2010” - Non-Durables <strong>•</strong> Surfrider INT Foundation, Åkestam Holst “Oceane Save Initiatives the Children <strong>•</strong> “Picture Protect” 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

BRONZE<br />

Famous CAT.40 Speeches Consumer Internet Sites Collection” - Non-Durables INT <strong>•</strong> Tele2, Åkestam Holst “Frank Calling Sweden” Carlsberg <strong>•</strong> “Xide Mood” <strong>Campaign</strong> <strong>•</strong> Swedish Postal Service,<br />

BRONZE<br />

Magical CAT.08 Christmas Retail Services Cards” <strong>•</strong> Supreme TVC Atmosfär Security, (for Forsman & Bodenfors) “Supreme Preem Security <strong>•</strong> “Roadfood” Job Offer” <strong>•</strong> BMW S 1000 RR, SILVER “BMW<br />

lash-Projection” CAT.30 Media Innovation - Alternative <strong>•</strong> Heineken, Media DM “Audi<strong>to</strong>rium” Crispin Porter + Bogusky <strong>•</strong> Europe Museum of Swedish London, Postal Service <strong>•</strong> “Magical “Streetmuseum” Christmas Cards” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

SILVER<br />

ar CAT.27 Insurance, Consumer Direct “<strong>The</strong> Pink Squad” DM <strong>•</strong> Nokia DDB S<strong>to</strong>ckholmNavigation Services, McDonald’s <strong>•</strong> “Catch “<strong>The</strong> the <strong>Go</strong>odies” World’s Biggest Signpost” <strong>•</strong> BRONZE Toyota<br />

Q, “iQ CAT.29 Font” Media Innovation <strong>•</strong> Ogilvy - Traditional Media Germany, PIE “<strong>The</strong> DDB Death S<strong>to</strong>ckholm of the Mouse McDonald’s 2.0” <strong>•</strong> “Catch <strong>•</strong> Mars the <strong>Go</strong>odies” Bar, “Mars Messages” <strong>•</strong> Monopo-<br />

BRONZE<br />

y City CAT.30 Boardgame, Media Innovation - Alternative “”Monopoly Media MI City DDB S<strong>to</strong>ckholm Streets”” <strong>•</strong> <strong>The</strong> Royal Volkswagen Opera BlueMotion Technologies in S<strong>to</strong>ckholm, <strong>•</strong> “<strong>The</strong> Fun <strong>The</strong>ory” “Emotion Planner”<br />

SILVER<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.31 Branded Content MI DDB S<strong>to</strong>ckholm Volkswagen BlueMotion Technologies <strong>•</strong> “<strong>The</strong> Fun <strong>The</strong>ory” BRONZE<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

CAT.33 Promotions & Incentives MI DDB S<strong>to</strong>ckholm McDonald’s <strong>•</strong> “Catch the <strong>Go</strong>odies” SILVER<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

Bankers” CAT.39 Consumer <strong>•</strong> Orangina, Internet Sites - Durables“Anytime, INT Anywhere” DDB S<strong>to</strong>ckholm <strong>•</strong> Sunrise Communication, Volkswagen BlueMotion Technologies SMS <strong>•</strong> “<strong>The</strong> Fun <strong>The</strong>ory” Dialogues “<strong>Go</strong>od Night” SILVER &<br />

Hello CAT.39 <strong>Go</strong>rgeous” Consumer Internet Sites - <strong>•</strong> Durables Virgin Atlantic, INT DDB “<strong>You</strong>r S<strong>to</strong>ckholm Airlines Either Volkswagen <strong>Go</strong>t Performance It Range or <strong>•</strong> “Driving It Hasn’t” Track Confessions” <strong>•</strong> FootLocker, “Sneak-<br />

BRONZE<br />

r Mastermind” CAT.43 Online Films <strong>•</strong> First for Women, INT “So DDB S<strong>to</strong>ckholm Backwards” <strong>•</strong> AIDES, Volkswagen “Graffiti” BlueMotion Technologies <strong>•</strong> “<strong>The</strong> Nokia, Fun <strong>The</strong>ory - <strong>The</strong> “Dot” piano stairs” <strong>•</strong> IKEA, “Happy<br />

SILVER<br />

nside” CAT.43 <strong>•</strong> Dulux, Online Films “Walls” <strong>•</strong> Unilever INT / DDB Dove S<strong>to</strong>ckholm Men+Care, “Dove Volkswagen Man” BlueMotion <strong>•</strong> Technologies Arena, <strong>•</strong> “<strong>The</strong> Fun “Baywatch” <strong>The</strong>ory - <strong>The</strong> World’s Deepest Bin” <strong>•</strong> SNK, SNK BRONZE Camaign<br />

CAT.43 “<strong>The</strong> Online Bouquet” Films & “<strong>The</strong> Pho<strong>to</strong>” INT DDB <strong>•</strong> S<strong>to</strong>ckholm Volvo, “Capture the Volkswagen Moment” BlueMotion Technologies <strong>•</strong> Preem, <strong>•</strong> “<strong>The</strong> Fun <strong>The</strong>ory “Road - <strong>The</strong> Bottle Bank Food” Arcade” <strong>•</strong> BBC, BRONZE “Riot”<br />

PMU, CAT.44Online Integrated Sports <strong>Campaign</strong>s Betting “Rugby” INC DDB S<strong>to</strong>ckholm & “Tennis” <strong>•</strong> <strong>You</strong>ng Volkswagen Direc<strong>to</strong>r BlueMotion Technologies Award <strong>•</strong> “<strong>The</strong> Fun by <strong>The</strong>ory” CFP-E/Shots, “Drama SILVER<br />

ueen” CAT.43 <strong>•</strong> Migros-Genossenschafts-Bund, Online Films INT DraftFCB “Animal Farm” <strong>•</strong> Swedish Dlifrance, TV-fee <strong>•</strong> “<strong>The</strong> Hero” “Ready <strong>to</strong> Bake” <strong>•</strong> Mini Chupa BRONZE<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search En-<br />

CAT.33 Promotions & Incentives PIE ESTER Condom08 <strong>•</strong> “<strong>The</strong>-Get-Laid-List” SILVER<br />

ine, “Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

CAT.38 Packaging Design PAC Family Business ABSOLUT Vodka <strong>•</strong> “ABSOLUT Vodka Rock Edition” BRONZE<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

CAT.30 Media Innovation - Alternative Media POS Farfar Nokia Navigation Services <strong>•</strong> “<strong>The</strong> World’s Biggest Signpost” SILVER<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Cam-<br />

aign <strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messages “Bedroom”, “Livingroom” & “Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

CAT.12 Homes, SMS Furnishings Dialogues & Appliances “<strong>Go</strong>od TVC Night” Forsman & Bodenfors & “Hello <strong>Go</strong>rgeous” IKEA <strong>•</strong> “Wardrobe” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines SILVER Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.27 Consumer Direct DM “Sneaker Forsman & Bodenfors Mastermind” IKEA <strong>•</strong> “Homemade First Is Best” for Women, “So Backwards” <strong>•</strong> SILVER AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

CAT.29 Media Innovation - Traditional Media MI Forsman & Bodenfors Tele2 <strong>•</strong> “Giant Phone” SILVER<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

CAT.30 Media Innovation - Alternative Media PIE Forsman & Bodenfors IKEA <strong>•</strong> “Facebook Showroom” SILVER<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

CAT.31 Branded Content BC Forsman & Bodenfors IKEA <strong>•</strong> “Facebook Showroom” SILVER<br />

irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.33 “Ready Promotions & Incentives <strong>to</strong> Bake” <strong>•</strong> Mini PR Chupa Forsman Chups, & Bodenfors “Action Man IKEA & <strong>•</strong> “Facebook Sindy” Showroom” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby<br />

SILVER<br />

nside” CAT.36 <strong>Campaign</strong> Graphic Design <strong>•</strong> <strong>Go</strong>ogle Search GD Engine, Forsman & Bodenfors “Jetlag”, “Battleship” IKEA <strong>•</strong> “Homemade Is Best” & “Astronaut” <strong>•</strong> Eurostar, “When SILVER was<br />

he last CAT.37 time...?” Publication Design <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, GD Forsman <strong>The</strong> & Bodenfors <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> IKEA <strong>•</strong> “Homemade <strong>to</strong> Is Best” <strong>Go</strong> “Piers”, “Sandals” & “Middle SILVER Engand”<br />

CAT.42 <strong>•</strong> Bank Online Forum, Ads <strong>The</strong> German INT Way Forsman “Punk” & Bodenfors & “Chaos” <strong>•</strong> IKEA LICRA <strong>•</strong> “Kondis: <strong>The</strong> (Int’l App” League Against Racism and BRONZE Antiemitism),<br />

CAT.44 “Licra Integrated <strong>Campaign</strong>s Colour Panels” INC <strong>Campaign</strong> Forsman & Bodenfors<strong>•</strong> Leica, “Sharpest IKEA <strong>•</strong> “Homemade Details” Is Best” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

SILVER<br />

s “Bedroom”, CAT.27 Consumer Direct “Livingroom” & DM “Kitchen” From S<strong>to</strong>ckholm <strong>•</strong> With Ariel, Love “Labels” Samsung <strong>Campaign</strong> b2100 <strong>•</strong> “Samsung Shakedown” “USSR”, “Czechoslovakia”, SILVER “DDR”<br />

“Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK” <strong>Campaign</strong>” <strong>•</strong> VF Europe / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram,<br />

CAT.40 Consumer Internet Sites - Non-Durables INT Great Works ABSOLUT Vodka <strong>•</strong> “I’m Here” BRONZE<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.43 Online Films INT Grey S<strong>to</strong>ckholm Propellerhead <strong>•</strong> “<strong>The</strong> World Biggest Drum Machine” BRONZE<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.07 Transport & Tourism PRE King SJ (Swedish Railways) <strong>•</strong> “Roadsigns” SILVER<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlinua,<br />

CAT.07 “Building Transport & Tourism Languages” <strong>Campaign</strong> POS King<strong>•</strong> CNN, “Cameraman” SJ (Swedish <strong>•</strong> EIZO Railways) High-End-Moni<strong>to</strong>rs <strong>•</strong> “Miniprice” <strong>Campaign</strong> (Medical Imaging),<br />

SILVER<br />

Pin-Up CAT.38 Calendar Packaging Design 2010” <strong>•</strong> Surfrider GD Foundation, King “Oceane ICA Initiatives Supermarkets <strong>•</strong> “<strong>Go</strong>od Life” 2010” Packaging <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

BRONZE<br />

Famous CAT.39 Speeches Consumer Internet Sites Collection” - Durables INT <strong>•</strong> Tele2, KOKOKAKA“Frank Calling Sweden” Wrangler/Bluebell Europe <strong>Campaign</strong> <strong>•</strong> “Spring/Summer 2010 <strong>•</strong> Collection” Swedish Postal Service,<br />

BRONZE<br />

Magical CAT.10 Christmas Public Interest Cards” <strong>•</strong> Supreme POS Lowe Brindfors Security, “Supreme Rdda Security Barnen (Save the Children) Job <strong>•</strong> “<strong>The</strong> Lottery Offer” of Life” <strong>Campaign</strong> <strong>•</strong> BMW S 1000 RR, SILVER “BMW<br />

lash-Projection” CAT.32 Public Relations <strong>•</strong> Heineken, PIE “Audi<strong>to</strong>rium” Lowe Brindfors <strong>•</strong> Museum of Rdda London, Barnen (Save the Children) “Streetmuseum” <strong>•</strong> “Christmas Bargains” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

SILVER<br />

ar CAT.44 Insurance, Integrated <strong>Campaign</strong>s “<strong>The</strong> Pink Squad” INC <strong>•</strong> Nokia Naked Communications Navigation Services, RFSU Home Chlamydia “<strong>The</strong> Test <strong>•</strong> World’s “<strong>The</strong> Worlds Simplest Chlamydia Biggest Tests” Signpost” <strong>•</strong> BRONZE Toyota<br />

Q, “iQ CAT.44 Font” Integrated <strong>•</strong> <strong>Campaign</strong>s Ogilvy Germany, INC “<strong>The</strong> Ogilvy Death Group Sweden of the Mouse ENIRO 2.0” Map services <strong>•</strong> Mars - Streetview <strong>•</strong> Bar, “ENIRO Treasure “Mars Hunt” Messages” <strong>•</strong> Monopo-<br />

SILVER<br />

y City Boardgame, “”Monopoly City Streets”” <strong>•</strong> <strong>The</strong> Royal Opera in S<strong>to</strong>ckholm, “Emotion Planner”<br />

CAT.40 Consumer Internet Sites - Non-Durables INT Pool Cancerfonden <strong>•</strong> “<strong>The</strong> Banner Genera<strong>to</strong>r” BRONZE<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.32 Public Relations PR Prime Pr Electrolux Green Range Vacuum Cleaners <strong>•</strong> “Vac From the Sea” SILVER<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

<strong>The</strong> CAT.21 Crying Recreation Phone” & Leisure <strong>•</strong> Panda Cheese, POS Volt “<strong>You</strong> Can’t Say No <strong>to</strong> Swedish Panda” Tennis Veterans <strong>Campaign</strong> <strong>•</strong> “Veteran Tennis” <strong>•</strong> Strongbow, “Final SILVER Push<br />

Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Communication, SMS Dialogues “<strong>Go</strong>od Night” &<br />

Hello SWITZERLAND <strong>Go</strong>rgeous” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines Either <strong>Go</strong>t It or It Hasn’t” <strong>•</strong> FootLocker, “Sneakr<br />

Mastermind” CAT.20 Media <strong>•</strong> First for Women, TVC “So Advico <strong>You</strong>ng Backwards” & Rubicam <strong>•</strong> AIDES, SonntagsZeitung “Graffiti” <strong>•</strong> “<strong>The</strong> Insight S<strong>to</strong>ry - <strong>•</strong> Obama” Nokia, “Dot” <strong>•</strong> IKEA, “Happy<br />

SILVER<br />

nside” CAT.43 <strong>•</strong> Dulux, Online Films “Walls” <strong>•</strong> Unilever INT / Contexta Dove AG Men+Care, “Dove Swisscom Man” TV <strong>•</strong> “Lost in Val <strong>•</strong> Sinestra” Arena, “Baywatch” <strong>•</strong> SNK, SNK BRONZE Camaign<br />

CAT.33 “<strong>The</strong> Promotions Bouquet” & Incentives & “<strong>The</strong> Pho<strong>to</strong>” PIE Jung <strong>•</strong> Volvo, von Matt/Limmat “Capture the CARITAS Moment” <strong>•</strong> “One Minute Of Silence” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, SILVER “Riot”<br />

PMU, CAT.02Online Confectionery Sports & Snacks Betting “Rugby” TVC Publicis Werbeagentur & “Tennis” AG, BSW <strong>•</strong> <strong>You</strong>ng Pralina<strong>to</strong> Direc<strong>to</strong>r <strong>•</strong> “Like A Dream” <strong>Campaign</strong> Award by CFP-E/Shots, “Drama BRONZE<br />

ueen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlifrance, “Ready <strong>to</strong> Bake” <strong>•</strong> Mini Chupa<br />

CAT.16 Clothing & Fabrics POS Publicis Werbeagentur AG, BSW Bardill Sport <strong>•</strong> “Action” <strong>Campaign</strong> SILVER<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search En-<br />

CAT.20 Media PRE Spillmann/Felser/Leo Burnett WOZ Die Wochenzeitung <strong>•</strong> “Marx (Getting Pretty...)” BRONZE<br />

ine, “Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Camaign<br />

<strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messages “Bedroom”, “Livingroom” & “Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

TURKEY SMS Dialogues “<strong>Go</strong>od Night” & “Hello <strong>Go</strong>rgeous” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.10 Public Interest PRE “Sneaker DDB&Co. Istanbul Mastermind” WWF <strong>•</strong> <strong>•</strong> Animals First “Snake” for & “Shark” Women, “So Backwards” <strong>•</strong> SILVER AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

CAT.16 Clothing & Fabrics POS TBWA\Istanbul VOG Socks <strong>•</strong> “Spider Girls” <strong>Campaign</strong> BRONZE<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

CAT.33 Promotions & Incentives BC TBWA\Istanbul Esemmat <strong>•</strong> “Laser-Pointer Warhead” SILVER<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

UKRAINE “Ready <strong>to</strong> Bake” <strong>•</strong> Mini Chupa Chups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby<br />

nside” CAT.23 <strong>Campaign</strong> Professional Services <strong>•</strong> <strong>Go</strong>ogle Search PRE Engine, Leo Burnett Ukraine “Jetlag”, “Battleship” Art Direc<strong>to</strong>rs Club Ukraine & <strong>•</strong> “Sorry “Astronaut” <strong>•</strong> We Are Not <strong>You</strong>r Mother” <strong>Campaign</strong> <strong>•</strong> Eurostar, “When BRONZE was<br />

he last CAT.23 time...?” Professional Services <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, POS Leo <strong>The</strong> Burnett Ukraine <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> Art Direc<strong>to</strong>rs Club <strong>to</strong> Ukraine <strong>Go</strong> <strong>•</strong> “Sorry “Piers”, <strong>•</strong> We Are Not <strong>You</strong>r Mother” “Sandals” <strong>Campaign</strong> & “Middle BRONZEEng<br />

and” CAT.44 <strong>•</strong> Bank Integrated Forum, <strong>Campaign</strong>s <strong>The</strong> German INC Way Leo Burnett “Punk” Ukraine & “Chaos” <strong>•</strong> Caritas LICRA Kiev <strong>•</strong> “Street (Int’l Children” League Against Racism and BRONZE Antiemitism),<br />

“Licra Colour Panels” <strong>Campaign</strong> <strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messags<br />

“Bedroom”, UNITED KINGDOM “Livingroom” & “Kitchen” <strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR”<br />

“Yugoslavia” CAT.27 Consumer Direct <strong>•</strong> M/MINK, “”M/MINK” DM Abbott <strong>Campaign</strong>” Mead Vickers BBDO <strong>•</strong> VF Europe <strong>The</strong> Metropolitan / Wrangler, Police <strong>•</strong> “Choose a Different Ending” “Red” <strong>Campaign</strong> <strong>•</strong> Eram, BRONZE<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.40 Consumer Internet Sites - Non-Durables INT Abbott Mead Vickers BBDO Diageo Guinness <strong>•</strong> “<strong>Go</strong>ogle Earth” SILVER<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

CAT.43 Online Films INT Abbott Mead Vickers BBDO <strong>The</strong> Metropolitan Police <strong>•</strong> “Choose a Different Ending” BRONZE<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlin-<br />

CAT.08 Retail Services TVC Adam & Eve John Lewis <strong>•</strong> “Always a Woman” SILVER<br />

ua, “Building Languages” <strong>Campaign</strong> <strong>•</strong> CNN, “Cameraman” <strong>•</strong> EIZO High-End-Moni<strong>to</strong>rs (Medical Imaging),<br />

Pin-Up CAT.17 Calendar Footwear & Personal 2010” Accessories <strong>•</strong> Surfrider TVC Foundation, Arnold Worldwide London “Oceane Nike Initiatives <strong>•</strong> “Freshi Air” 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

BRONZE<br />

Famous CAT.24 Speeches Corporate Image Collection” TVC<strong>•</strong> Tele2, DDB UK “Frank Calling Sweden” VW Independent Cinema <strong>Campaign</strong> Sponsorship <strong>•</strong> “When Harry <strong>•</strong> Swedish Met Sally” Postal Service,<br />

BRONZE<br />

Magical CAT.24 Christmas Corporate Image Cards” <strong>•</strong> Supreme PRE DDB UKSecurity, “Supreme VW Security Independent Cinema Sponsorship Job <strong>•</strong> “See Offer” Film Differently” <strong>•</strong> <strong>Campaign</strong> BMW S 1000 RR, BRONZE “BMW<br />

lash-Projection” CAT.31 Branded Content <strong>•</strong> Heineken, MI “Audi<strong>to</strong>rium” DDB UK <strong>•</strong> Museum of Monopoly London, City <strong>•</strong> “Monopoly “Streetmuseum” City Streets” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

SILVER<br />

ar CAT.43 Insurance, Online Films “<strong>The</strong> Pink Squad” INT <strong>•</strong> Nokia DDB UK Navigation Services, Philips Flat TV’s “<strong>The</strong> <strong>•</strong> “<strong>The</strong> Hunt” World’s Biggest Signpost” <strong>•</strong> SILVER Toyota<br />

Q, “iQ CAT.43 Font” Online Films <strong>•</strong> Ogilvy Germany, INT “<strong>The</strong> DDB Death UK of the Mouse Philips 2.0” Flat TV’s <strong>•</strong> “<strong>The</strong> Mars Gift” Bar, “Mars Messages” <strong>•</strong> Monopo-<br />

SILVER<br />

y City CAT.43 Boardgame, Online Films “”Monopoly INT City DDB UKStreets”” <strong>•</strong> <strong>The</strong> Royal Philips Flat Opera TV’s <strong>•</strong> “El Secre<strong>to</strong> in de Mateo” S<strong>to</strong>ckholm, “Emotion Planner”<br />

SILVER<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

CAT.43 Online Films INT DDB UK Philips Flat TV’s <strong>•</strong> “Jun & the Hidden Skies” SILVER<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar,<br />

CAT.43 Online Films INT DDB UK Philips Flat TV’s <strong>•</strong> “DarkRoom” BRONZE<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

Bankers” CAT.08 Retail <strong>•</strong> Orangina, Services “Anytime, TVC Anywhere” <strong>Go</strong>rgeous Enterprises <strong>•</strong> Sunrise Communication, McDonalds <strong>•</strong> “<strong>The</strong> Antidote Dozy” SMS Dialogues “<strong>Go</strong>od Night” SILVER &<br />

Hello CAT.10 <strong>Go</strong>rgeous” Public Interest <strong>•</strong> Virgin Atlantic, TVC <strong>Go</strong>rgeous “<strong>You</strong>r Enterprises Airlines Either Barnardo’s <strong>Go</strong>t <strong>•</strong> “Turn Around” It or It Hasn’t” <strong>•</strong> FootLocker, “Sneak-<br />

SILVER<br />

r Mastermind” CAT.01 Food <strong>•</strong> First for Women, TVC “So Leo Burnett Backwards” <strong>•</strong> AIDES, McDonald’s “Graffiti” <strong>•</strong> “Tacticians and Statisticians <strong>•</strong> Nokia, “ “Dot” <strong>•</strong> IKEA, “Happy<br />

BRONZE<br />

nside” CAT.35 <strong>•</strong> Dulux, Illustration “Walls” <strong>•</strong> Unilever GD / Leo Dove Burnett Men+Care, “Dove Shelter ‘House Man” of Cards’ <strong>•</strong> “Pack Arena, Of Cards” “Baywatch” <strong>•</strong> SNK, SNK SILVERCam<br />

aign CAT.44 “<strong>The</strong> Integrated Bouquet” <strong>Campaign</strong>s & “<strong>The</strong> Pho<strong>to</strong>” INC Leo <strong>•</strong> Burnett Volvo, “Capture the Shelter Moment” House of Cards <strong>•</strong> “House <strong>•</strong> of Preem, Cards” “Road Food” <strong>•</strong> BBC, SILVER “Riot”<br />

PMU, CAT.33Online Promotions Sports & Incentives Betting “Rugby” MI McCann London & “Tennis” <strong>•</strong> <strong>You</strong>ng MasterCard Direc<strong>to</strong>r <strong>•</strong> “mypricelessgig.co.uk” Award by CFP-E/Shots, “Drama SILVER<br />

ueen” CAT.30 <strong>•</strong> Migros-Genossenschafts-Bund, Media Innovation - Alternative Media BC Publicis London“Animal Farm” <strong>•</strong> Renault Dlifrance, Wind Roadster <strong>•</strong> “12 Second “Ready Strip” <strong>to</strong> Bake” <strong>•</strong> Mini Chupa SILVER<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search En-<br />

CAT.31 Branded Content MI Publicis London Depaul UK <strong>•</strong> “iHobo” SILVER<br />

ine, “Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

CAT.43 Online Films INT Publicis London Renault Megane <strong>•</strong> “<strong>The</strong> Megane Experiment: Documentary Film” BRONZE<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

CAT.44 Integrated <strong>Campaign</strong>s INC Publicis London Renault Megane <strong>•</strong> “<strong>The</strong> Megane Experiment” SILVER<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Cam-<br />

aign <strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messages “Bedroom”, “Livingroom” & “Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”


Results<br />

rolic, Couples “<strong>The</strong> Bedroom” <strong>•</strong> Mars Bar, “<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong><br />

anda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push - Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Comunication,<br />

CAT.44 Integrated SMS <strong>Campaign</strong>s Dialogues “<strong>Go</strong>od INC Night” Publicis London & “Hello <strong>Go</strong>rgeous” Renault Wind Roadster <strong>•</strong> Virgin <strong>•</strong> “12 Second Strip” Atlantic, “<strong>You</strong>r Airlines BRONZE Either<br />

ot It or It Hasn’t” <strong>•</strong> FootLocker,<br />

2010<br />

CAT.08 Retail Services PRE “Sneaker Rainey Kelly Campbell Roalfe/Y&R Mastermind” Shock <strong>•</strong> and First Soul Vintage for Clothes <strong>•</strong> “Shock Women, and Soul Winter “So Collection” Backwards” <strong>Campaign</strong> <strong>•</strong> SILVER AIDES,<br />

Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy Inside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove<br />

CAT.08 Retail Services POS Rainey Kelly Campbell Roalfe/Y&R Shock and Soul Vintage Clothes <strong>•</strong> “Shock and Soul Winter Collection” <strong>Campaign</strong> SILVER<br />

an” <strong>•</strong> Arena, “Baywatch” <strong>•</strong> SNK, SNK <strong>Campaign</strong> “<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the<br />

CAT.10 Public Interest TVC Rainey Kelly Campbell Roalfe/Y&R Food Standards Agency <strong>•</strong> “Family Supercooks” Ident <strong>Campaign</strong> SILVER<br />

oment” <strong>•</strong> Preem, “Road Food” <strong>•</strong> BBC, “Riot” <strong>•</strong> PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng<br />

CAT.11 Home Electronics & Audiovisual Equipment TVC Rainey Kelly Campbell Roalfe/Y&R LG <strong>•</strong> “<strong>The</strong> <strong>You</strong>ng and Connected” Ident <strong>Campaign</strong> SILVER<br />

irec<strong>to</strong>r Award by CFP-E/Shots, “Drama Queen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlirance,<br />

CAT.20 “Ready Media <strong>to</strong> Bake” <strong>•</strong> Mini TVC Chupa Rainey Chups, Kelly Campbell Roalfe/Y&R “Action Man BBC & <strong>•</strong> “Adventure” Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby<br />

BRONZE<br />

nside” CAT.40 <strong>Campaign</strong> Consumer Internet <strong>•</strong> Sites <strong>Go</strong>ogle - Non-Durables Search INT Engine, Rainey Kelly Campbell “Jetlag”, Roalfe/Y&R “Battleship” <strong>The</strong> Vic<strong>to</strong>ria and Albert & Museum “Astronaut” <strong>•</strong> “Recod/Decode” <strong>•</strong> Eurostar, “When SILVER was<br />

he last CAT.23 time...?” Professional Services <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>, TVC Rattling <strong>The</strong> Stick<strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> Thinkbox <strong>•</strong> “Dogs <strong>to</strong> Home” <strong>Go</strong> “Piers”, “Sandals” & “Middle SILVER Engand”<br />

CAT.17 <strong>•</strong> Bank Footwear Forum, & Personal Accessories <strong>The</strong> German TVC Way SapientNitro “Punk” & “Chaos” <strong>•</strong> FootLocker LICRA <strong>•</strong> “Sneaker (Int’l Mastermind” League Against Racism and SILVER Antiemitism),<br />

CAT.28 “Licra Business <strong>to</strong> Business Colour Direct Panels” DM <strong>Campaign</strong> SapientNitro <strong>•</strong> Leica, “Sharpest SapientNitro <strong>•</strong> Details” “Rocket Chair” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messag-<br />

BRONZE<br />

s “Bedroom”, CAT.31 Branded Content “Livingroom” & BC“Kitchen” SapientNitro <strong>•</strong> Ariel, “Labels” Au<strong>to</strong>Trader <strong>Campaign</strong> <strong>•</strong> “Au<strong>to</strong>Trader iPhone “USSR”, Application” “Czechoslovakia”, SILVER “DDR”<br />

“Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK” <strong>Campaign</strong>” <strong>•</strong> VF Europe / Wrangler, “Red” <strong>Campaign</strong> <strong>•</strong> Eram,<br />

CAT.35 Illustration GD Turner Duckworth: London and San Francisco Turner Duckworth <strong>•</strong> “Turner Duckworth Holiday Card 2009” SILVER<br />

Shooting” <strong>Campaign</strong> “Fur”, “Gay” & “Sex Affair” <strong>•</strong> Nissan, “Cube” <strong>Campaign</strong> <strong>•</strong> Fiat GPS Data Upload<br />

CAT.36 Graphic Design GD Wunderman Kern Precision Scales <strong>•</strong> “Precision Stationery” BRONZE<br />

ervices, “Flags” <strong>Campaign</strong> <strong>•</strong> SonntagsZeitung, <strong>The</strong> Insight S<strong>to</strong>ry “Obama”, “Beauty” & “Sarkozy” <strong>•</strong> Zoo<br />

urich, “More Space for the Big Ones” <strong>Campaign</strong> <strong>•</strong> IBM, “Smarter Planet Outcomes” <strong>Campaign</strong> <strong>•</strong> Inlinua,<br />

UNITED “Building STATES Languages” <strong>Campaign</strong> <strong>•</strong> CNN, “Cameraman” <strong>•</strong> EIZO High-End-Moni<strong>to</strong>rs (Medical Imaging),<br />

Pin-Up CAT.30 Calendar Media Innovation - Alternative 2010” Media<strong>•</strong> Surfrider MI Foundation, Leo Burnett “Oceane Leo Initiatives Burnett <strong>•</strong> “David On Demand” 2010” <strong>Campaign</strong> <strong>•</strong> Editions Points,<br />

SILVER<br />

Famous CAT.32 Speeches Public Relations Collection” PR <strong>•</strong> Tele2, Leo Burnett “Frank Calling Sweden” Leo Burnett <strong>•</strong> “David On <strong>Campaign</strong> Demand” <strong>•</strong> Swedish Postal Service,<br />

SILVER<br />

Magical CAT.41 Christmas Business <strong>to</strong> Business Internet Cards” Sites <strong>•</strong> Supreme INT Leo Burnett Security, “Supreme Leo Security Burnett <strong>•</strong> “David On Demand” Job Offer” <strong>•</strong> BMW S 1000 RR, SILVER “BMW<br />

lash-Projection” <strong>•</strong> Heineken, “Audi<strong>to</strong>rium” <strong>•</strong> Museum of London, “Streetmuseum” <strong>•</strong> <strong>The</strong> Manda<strong>to</strong>ry<br />

ar Insurance, “<strong>The</strong> Pink Squad” <strong>•</strong> Nokia Navigation Services, “<strong>The</strong> World’s Biggest Signpost” <strong>•</strong> Toyota<br />

Q, “iQ Font” <strong>•</strong> Ogilvy Germany, “<strong>The</strong> Death of the Mouse 2.0” <strong>•</strong> Mars Bar, “Mars Messages” <strong>•</strong> Monopoy<br />

City Boardgame, “”Monopoly City Streets”” <strong>•</strong> <strong>The</strong> Royal Opera in S<strong>to</strong>ckholm, “Emotion Planner”<br />

Volvo FMX, “Volvo FMX Launch” <strong>•</strong> IKEA, “Facebook Showroom” <strong>•</strong> Tipp-Ex Pocket Mouse, “A Hunter<br />

hoots a Bear” <strong>•</strong> Heineken, “Are <strong>You</strong> Still With Us?” <strong>•</strong> Frolic, Couples TVC TV/Cinema “<strong>The</strong> commercial Bedroom” PR <strong>•</strong> Mars Public Relations Bar,<br />

<strong>The</strong> Crying Phone” <strong>•</strong> Panda Cheese, “<strong>You</strong> Can’t Say No <strong>to</strong> Panda” <strong>Campaign</strong> <strong>•</strong> Strongbow, “Final Push<br />

PRE Press ads<br />

BC Branded Content<br />

Bankers” <strong>•</strong> Orangina, “Anytime, Anywhere” <strong>•</strong> Sunrise Communication, SMS Dialogues “<strong>Go</strong>od Night” &<br />

POS Posters<br />

PH Pho<strong>to</strong>graphy<br />

Hello <strong>Go</strong>rgeous” <strong>•</strong> Virgin Atlantic, “<strong>You</strong>r Airlines Either <strong>Go</strong>t It or It Hasn’t” <strong>•</strong> FootLocker, “Sneak-<br />

PP Press & Poster<br />

GD Graphic Design<br />

r Mastermind” <strong>•</strong> First for Women, “So Backwards” <strong>•</strong> AIDES, “Graffiti” <strong>•</strong> Nokia, “Dot” <strong>•</strong> IKEA, “Happy<br />

nside” <strong>•</strong> Dulux, “Walls” <strong>•</strong> Unilever / Dove Men+Care, “Dove Man” RA <strong>•</strong> Arena, Radio “Baywatch” PUB <strong>•</strong> SNK, Publications SNK Camaign<br />

“<strong>The</strong> Bouquet” & “<strong>The</strong> Pho<strong>to</strong>” <strong>•</strong> Volvo, “Capture the Moment” DM Direct <strong>•</strong> Preem, Marketing “Road Food” PAC Packaging <strong>•</strong> BBC, “Riot”<br />

PMU, Online Sports Betting “Rugby” & “Tennis” <strong>•</strong> <strong>You</strong>ng Direc<strong>to</strong>r MI Award Media Innovation by CFP-E/Shots, INT Interactive “Drama<br />

ueen” <strong>•</strong> Migros-Genossenschafts-Bund, “Animal Farm” <strong>•</strong> Dlifrance, PIE Promotions/Installations/Events<br />

“Ready <strong>to</strong> Bake” INC <strong>•</strong> Mini Integrated Chupa<br />

<strong>Campaign</strong>s<br />

hups, “Action Man & Sindy” <strong>•</strong> Tine, “Mountains” <strong>•</strong> Evian, “Baby Inside” <strong>Campaign</strong> <strong>•</strong> <strong>Go</strong>ogle Search Enine,<br />

“Jetlag”, “Battleship” & “Astronaut” <strong>•</strong> Eurostar, “When was the last time...?” <strong>Campaign</strong> <strong>•</strong> <strong>Dixons</strong>,<br />

he <strong>Last</strong> <strong>Place</strong> <strong>You</strong> <strong>Want</strong> <strong>to</strong> <strong>Go</strong> “Piers”, “Sandals” & “Middle England” <strong>•</strong> Bank Forum, <strong>The</strong> German Way<br />

Punk” & “Chaos” <strong>•</strong> LICRA (Int’l League Against Racism and Antisemitism), “Licra Colour Panels” Camaign<br />

<strong>•</strong> Leica, “Sharpest Details” <strong>Campaign</strong> <strong>•</strong> IKEA, Silent Messages “Bedroom”, “Livingroom” & “Kitchn”<br />

<strong>•</strong> Ariel, “Labels” <strong>Campaign</strong> “USSR”, “Czechoslovakia”, “DDR” & “Yugoslavia” <strong>•</strong> M/MINK, “”M/MINK”

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