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sound mind sound body sound world - ASICS Global Home

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Contributing to Healthy Minds and Healthy<br />

Bodies<br />

The <strong>ASICS</strong> Health-up Plan<br />

Since February 2010, we have been holding the Walkers’<br />

Rally* on a regular basis. Building on this initiative, in<br />

fiscal 2011 we launched the <strong>ASICS</strong> Health-up Plan, an<br />

annual health event. The goal of this plan is to raise our<br />

own health awareness and spontaneously practice<br />

healthful behaviors.<br />

Through these initiatives, we can create an<br />

environment for easy consultation and provide effective<br />

health guidance through exchanges with our Health Care<br />

Section. In the Walkers’ Rally in particular, in addition to<br />

increasing the number of long-term members, we were<br />

able to learn more about employees who did not<br />

participate in regular events but who adopted their own<br />

practice schedules. In addition, we saw the unexpected<br />

benefit of active communication on common topics within<br />

departments by employees who already were familiar with<br />

each other.<br />

In the future, we intend to enhance the content while<br />

promoting increased participation and new participants<br />

who can take part in various events while encouraging<br />

our affiliates to adopt this practice.<br />

* A health management event in which participants count their<br />

steps during a specific period and adopt the habit of exercise.<br />

Prize for participation in “<strong>ASICS</strong> Health-up Plan”<br />

awarded to participants<br />

Current Evaluation of Our Efforts<br />

Our efforts to create a pleasant workplace were<br />

recognized in an article published in the Kobe<br />

Shimbun newspaper in March 2012.<br />

<strong>ASICS</strong> was awarded the “2006 Kobe<br />

Male/Female Lively Business Award,” which is<br />

presented to businesses with a proactive approach<br />

to creating a pleasant workplace for both men and<br />

women.<br />

Company-wide Employee Interviews<br />

Using company-wide employee interviews, we set out to<br />

establish health goals by consulting with our employees<br />

regarding their lifestyles (diet, alcohol consumption,<br />

exercise, smoking, sleep habits, stress levels, and type<br />

of work). We monitored their progress after one year,<br />

with fiscal 2011 marking the first year of the monitoring<br />

program.<br />

One employee who achieved success remarked,<br />

“Last year I declared that I would lose 3 kg, so I tried my<br />

best to remain on my diet.”<br />

In another case, some employees who had agreed to<br />

a more aggressive target shared their successes with<br />

great joy.<br />

On the other hand, some employees were unable to<br />

continue with their planned health goals, and their state of<br />

health deteriorated. However, we heard comments from<br />

some that they would even consider different methods<br />

this year and put all their efforts into their health,<br />

statements that were not part of their interviews. These<br />

statements suggested a difference from their past<br />

approach of simply following a generally healthy diet and<br />

exercising.<br />

Setting voluntary goals through dialogue, we were able<br />

to tailor health guidance more closely to the personality of<br />

the individual.<br />

Going forward, we aim to enhance these health<br />

activities by continuously monitoring the lifestyles of our<br />

employees.<br />

Public Lifesaving Classes using AEDs<br />

With the widespread and growing installation of<br />

automated external defibrillators (AEDs) in public<br />

facilities, it is believed that those who have been given<br />

defibrillation are more likely to successfully re-enter<br />

society. We have expanded the number of public<br />

lifesaving classes that were introduced at our head office,<br />

thus training employees who can contribute significantly<br />

to the wellbeing of their fellow citizens.<br />

Kobe Shimbun, March 12, 2012<br />

TOPICS<br />

Governance and Employee

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