WIZZ AIR CAFÉ & BOUTIQUE // CITY GUIDES - Kiev Apartments
WIZZ AIR CAFÉ & BOUTIQUE // CITY GUIDES - Kiev Apartments
WIZZ AIR CAFÉ & BOUTIQUE // CITY GUIDES - Kiev Apartments
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[ objects of desire ]<br />
iPOD<br />
POCKET-SIZED<br />
POWERHOUSE<br />
The iPod is 10 years old.<br />
We explain how the first<br />
consumer icon of the 21st Century<br />
made Apple’s future rosy<br />
THE DEATH OF STEVE JOBS<br />
in October overshadowed the<br />
10th anniversary of the iPod.<br />
With 220 million sales and<br />
counting, it has been key to<br />
the success of Apple over the<br />
last decade. “It wasn’t the first<br />
MP3 player and it wasn’t the<br />
one with the biggest capacity,<br />
but it was the one that people<br />
actually wanted to buy,” says<br />
Jude Biersdorfer, author of<br />
iPod: The Missing Manual.<br />
//DESIGN<br />
Words Clive Morris<br />
“It was small, it had a beautiful<br />
design, it did the thing you<br />
wanted it to do – namely play<br />
music. It took Apple from<br />
being a computer company<br />
with around 2% of the market<br />
and turned it into a personal<br />
entertainment company,<br />
leading to the iPhone and iPad.”<br />
“It’s the first consumer icon<br />
of the 21st century,” suggests<br />
Michael Bull, author of Sound<br />
Moves: iPod Culture and<br />
DECEMBER/JANUARY 2011/12 // <strong>WIZZ</strong> MAGAZINE 23
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