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bios – senior leadership - Gulph Creek Hotels.

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Hotel Workouts !<br />

and Receiverships!<br />

Background !<br />

and Qualifications !<br />

Contact:!<br />

Derek Sylvester, VP!<br />

(610) 687-9280!<br />

DSylvester@gulphcreekhotels.com<br />

www.gulphcreekhotels.com


WHY GULPH CREEK HOTELS<br />

We will focus our attention on you, your asset and your concerns.<br />

1. We won’t just baby sit your hotel, we will secure and clean up the asset, drive revenues, streamline<br />

operations and maximize value.<br />

2. Market leaders <strong>–</strong> your asset will be part of a highly competitive hotel portfolio. Three of our six<br />

hotels are #1 in their respective comp sets.<br />

3. Hands on <strong>–</strong> we are a smaller owner-operated company with an owner serving as the single point of<br />

contact for you and the asset.<br />

4. Well respected company <strong>–</strong> we are an approved Operator with all major brands <strong>–</strong> Marriott, Hyatt,<br />

IHG, Hilton, Starwood and Choice. Currently operate independent hotels.<br />

5. Experienced <strong>–</strong> we are an experienced receiver with a strong takeover and distressed hotel<br />

management track record<br />

6. Strategic partner <strong>–</strong> we bring strong valuation, market study and hotel consulting experience to<br />

support the best course of action for the asset.<br />

7. 350 Employees, $36 million annual revenue<br />

www.gulphcreekhotels.com


Hotel<br />

MANAGED HOTELS<br />

Guest<br />

Rooms Location<br />

www.gulphcreekhotels.com<br />

Year<br />

Opened<br />

Hilton Garden Inn 105 Hamilton, NJ 2007<br />

Marriott Courtyard 127 Malvern, PA 2007<br />

Marriott Courtyard 132 Collegeville, PA 2005<br />

SpringHill Suites 200 Liberty International Airport, NJ 2004<br />

Tidewater Inn 103 Easton, Maryland 1957<br />

Crowne Plaza 340 Philadelphia, PA 1980<br />

Total 1,007


ORGANIZATIONAL CHART<br />

VP Select Service VP Resorts VP Full Service<br />

SpringHIll<br />

Courtyards<br />

HGI<br />

Tidewater<br />

Kent Island<br />

Derek<br />

Sylvester<br />

Development<br />

Asset Management<br />

Crowne Plaza<br />

Amy Gancasz<br />

Accounting/IT<br />

www.gulphcreekhotels.com<br />

VP<br />

Sales and Marketing<br />

Revenue<br />

Management<br />

Human Resources


ASSET MANAGEMENT/WORKOUT SERVICES<br />

<strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> addresses these issues by conducting the following steps:<br />

• Receivership in Bankruptcy<br />

• Management Operations Review<br />

• Forbearance Agreement<br />

• Franchise Evaluation<br />

• In-Depth Financial Review<br />

• Market Position Analysis<br />

• Physical Review/Renovation Estimates<br />

• Financial Projections<br />

• Debt Restructuring<br />

• Marketing Plan Critique<br />

• Strategic Plan<br />

• On-Going Management Review<br />

• Foreclosure/Bankruptcy Strategy<br />

• Establish Sale Price<br />

• Disposition Strategy<br />

www.gulphcreekhotels.com


RECEIVERSHIP/MANAGEMENT SERVICES<br />

GCH is positioned to serve as the receiver and management company for a nonperforming<br />

hotel. Our methodology is outlined below:<br />

• Determine the best plan to minimize the loss to the bank or special servicer.<br />

• Forbearance agreement, receivership in place<br />

• Takeover of management (after obtaining waiver of lender liability) or<br />

foreclosure and eventual sale of the asset.<br />

• Determine ability of the hotel or motor inn to service debt or generate cash flow<br />

in the short or long term.<br />

• Assess condition of books and records, implement internal controls and cash<br />

handling procedures.<br />

• Evaluate physical condition of the property relative to the competition and the<br />

amount of renovation needed to restore the hotel's competitive edge or maintain<br />

the current franchise affiliation.<br />

• Determine whether the existing franchise is adequate for the market and the<br />

hotel<br />

www.gulphcreekhotels.com


BIOS <strong>–</strong> SENIOR LEADERSHIP<br />

Amy Gancasz - President<br />

• <strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> - 1998 to present. Direct operations of all hotels.<br />

• Prior - 16 years in hospitality management. Started with <strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> as an AGM. Promoted<br />

to GM, regional manager and VP of Operations (2002).<br />

• Education - BS, Hospitality and Tourism Management - Grand Valley State University in Allendale,<br />

Michigan.<br />

Derek W. Sylvester <strong>–</strong> Vice President<br />

• <strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> - 2006 to present. Acquisition, development and takeover/repositioning of<br />

hotels. Asset management of SERS resorts.<br />

• Prior <strong>–</strong> Asset management Harbor View and Kelley House <strong>–</strong> Edgartown, Massachusetts ($6m F&B),<br />

Hotel Hershey - Hershey, Pennsylvania, the Wyndham Bermuda Resort - Southampton, Bermuda<br />

and the Chesapeake Bay Beach Club. Responsible for the development of the Palace - Somerset, New<br />

Jersey, Castle Hill Inn & Resort - Newport, Rhode Island ($2m F&B). Consulting positions with<br />

Pannell Kerr Forster, Restaurant Advisory Services and Sylvester Consulting Group. Marriott Hotel<br />

Restaurant Manager ID training program and restaurant management positions with Marriott<br />

<strong>Hotels</strong> & Resorts.<br />

• Education - BS, Cornell University School of Hotel Administration<br />

www.gulphcreekhotels.com


BIOS <strong>–</strong> SENIOR LEADERSHIP<br />

Douglas C. McBrearty, CHA<br />

• <strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> - 1996 to present<br />

• Prior - 35 years of experience in the industry including 17 years with Sheraton Corporation in<br />

corporate, general manager and sales positions. Doug has successfully marketed, managed,<br />

repositioned, renovated, re-flagged, developed, owned and disposed of more than 100 hotels. Doug<br />

opened the 365-room Sheraton Society Hill - Philadelphia as the General Manager and the 290-room<br />

Ritz Carlton-Philadelphia and Hilton Great Valley as the Asset Manager for Rouse and Associates.<br />

• Education - BS, Hotel, Restaurant, and Institutional Management - The Pennsylvania State<br />

University<br />

L. Clarke Blynn<br />

• <strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> - 1996 to present.<br />

• Prior - Managed regional hotel consulting practice at Pannell Kerr Forster, an international hotel<br />

consulting company. Conducted market demand, operations, and valuation studies of hundreds of<br />

full- and limited-service hotels. Asset management, receivership deal structuring and contract<br />

negotiations are specialties.<br />

• Education - BS, Cornell University School of Hotel Administration<br />

www.gulphcreekhotels.com


BIOS <strong>–</strong> SENIOR LEADERSHIP<br />

Bill Deckard <strong>–</strong> Regional Manager<br />

• <strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> - 2001 to present.<br />

• Prior <strong>–</strong> Winegardner & Hammons <strong>–</strong> Assistant general manager, McIntosh Inns <strong>–</strong><br />

general manger. Marriott <strong>Hotels</strong> & Resorts <strong>–</strong> sales and housekeeping. Hilton <strong>Hotels</strong> <strong>–</strong><br />

sales.<br />

• Education - Hotel, Restaurant, and Institutional Management - The Pennsylvania<br />

State University<br />

David Arena <strong>–</strong> Regional Manager<br />

• <strong>Gulph</strong> <strong>Creek</strong> <strong>Hotels</strong> - 2006 to present. Prior:<br />

• General Manager: Penn Oaks Golf Club-West Chester, PA. General Manager: Marriott<br />

Residence Inn- Exton, PA. General Manager/Director of Sales: Holiday Inn West<br />

Chester. Director of Sales: Wyndham Hotel-Wilmington, Delaware. Executive<br />

Director: Delaware Document Retrieval-Wilmington, DE. Owner/Manager: Arena’s<br />

Famous Restaurant-Rehoboth Beach DE. Owner/Operator: The Shipley Grill-<br />

Wilmington DE.<br />

www.gulphcreekhotels.com

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