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Market report press release - Workwear & Corporate Clothing Show

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February 2011<br />

Chance to win market forecast <strong>report</strong> at <strong>Workwear</strong> and <strong>Corporate</strong> <strong>Clothing</strong> <strong>Show</strong><br />

Being able to plan for the future is key to helping business move forward out of the recession.<br />

But while most people do not have the luxury of a crystal ball, a leading market research company is<br />

offering their forecasting expertise for free to one at a major workwear industry event.<br />

Delegates at the <strong>Workwear</strong> and <strong>Corporate</strong> <strong>Clothing</strong> <strong>Show</strong> on April 5 and 6, will have the chance to<br />

win the latest <strong>report</strong> from global research leaders Frost & Sullivan, worth £4,000.<br />

The sought-after <strong>report</strong> will be the top prize in a draw at the WorkIT conference, part of the<br />

<strong>Workwear</strong> and <strong>Corporate</strong> <strong>Clothing</strong> <strong>Show</strong>, which this year is focussing on looking ahead to new<br />

opportunities for the industry.<br />

Dr Brian Balmer, who compiled the <strong>report</strong>, is also one of the main speakers at the conference.<br />

He has been analysing PPE and workwear markets for Frost & Sullivan for over ten years and has<br />

particular expertise in market forecasting and assessing the impact of mega trends on materials<br />

companies. Dr Balmer has a particular interest in green and sustainable materials, and in materials<br />

for health, safety and personal well-being.<br />

As the only show of its kind in the UK, the <strong>Workwear</strong> and <strong>Corporate</strong> <strong>Clothing</strong> <strong>Show</strong>, sponsored this<br />

year by JAL Group, provides the most effective forum for manufacturers to connect directly with<br />

target key decision makers, raise brand awareness, launch new products and generate sales leads.<br />

Event organiser Yvette Ashby said: “This is a fantastic product to be able to give away, particularly as<br />

we are coming out of the recession slowly and we are all trying to plan for the future.<br />

“In terms of value to our delegates this is probably the biggest prize we have been able to give away<br />

at the conference and it will be such an important tool for somebody to walk away with.<br />

“We are very pleased to welcome Dr Brian Balmer from Frost & Sullivan to speak at our conference<br />

as well as we aim to give delegates a sense of optimism going forward.”


The event at the Ricoh Arena in Coventry will feature many of the world’s biggest names in<br />

workwear such as Pacific Brands, Men’s Wearhouse, Invista’s CORDURA(R) brand, Incorporatewear,<br />

Hunter Apparel, William Sugden & Son, Sharon Lee, and Kingfisher Apparel, have already confirmed<br />

their participation alongside safety footwear specialists Magnum, Footsure, Bootmate, The Florida<br />

Group and E Sutton & Son.<br />

One of the main attractions will be the CORDURA(R) sponsored Fashion Catwalk <strong>Show</strong>. Leading<br />

brands from a number of industry sections will be showcased by models three times on each day of<br />

the exhibition. Magnum will be parading a breakthrough collection of footwear for the workplace<br />

on the catwalk, with slick choreography by Debbie Astell of Times Two Productions.<br />

For further information on exhibiting, sponsorship opportunities or attending, visit<br />

www.workwearshow.com or contact Andrew Wiltshire Tel: +44 (0) 870 870 4578 or Email:<br />

Andrew@workwearshow.com<br />

ENDS<br />

Notes to editors:<br />

• The working garment industry clothes some 51 million workers throughout Europe and<br />

produces some of the most innovative and design-led workwear, uniforms, PPE and <strong>Corporate</strong><br />

<strong>Clothing</strong> in the world. The market is worth in excess of £450 million in the UK alone, and around £2.2<br />

billion in Europe.<br />

• The <strong>Workwear</strong> and <strong>Corporate</strong> <strong>Clothing</strong> <strong>Show</strong> targets more than 200,000 buyers, directors,<br />

sourcing and procurement managers and other personnel with direct purchasing influence in<br />

relevant business sectors, through its partnership with director-e and www.director-e.com, the<br />

industry’s authoritative magazine and website.

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