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International Auto Aftermarket (IAAE 2008), Tokyo<br />
(13-15 March 2008)<br />
MREPC participated at the 7 th IAAE from 13 to15 March<br />
in Tokyo, Japan. The IAAE was held at the “Tokyo Big<br />
Sight” Convention Centre. It showcased auto repair and<br />
maintenance products, diagnostic equipment, car washing<br />
and cleaning equipment, interior decoration parts, auto<br />
accessories, car safety and security devices, body-coating<br />
products and other automotive-related products.<br />
The Malaysian delegation comprising 12 manufacturers<br />
was led by MATRADE with support from JETRO.<br />
Automotive parts manufacturers were invited to<br />
participate in this exhibition. Rubber automotive parts<br />
manufacturers were represented by Pong Codan Rubber<br />
(M) Sdn. Bhd., MALCORP and Kumpulan Jebco (M) Sdn.<br />
Bhd., while MREPC shared a booth with MATRADE.<br />
Prior to the exhibition, JETRO-MATRADE organized a<br />
two-day factory visit to the Toyota manufacturing plant<br />
(Tsutsumi plant) and Toyoda Gosei (Morimachi plant),<br />
the in-house supplier of auto parts for Toyota, Japan. The<br />
Toyota head office is located in Aichi Prefecture.<br />
The Malaysian delegation had the opportunity to witness<br />
the entire process of how cars are made.<br />
Although the Japanese market is not an easy one, IAAE<br />
2008 provided a platform for Malaysian companies to<br />
showcase their products, find new business opportunities<br />
and rekindle business ties with their existing customers.<br />
MREPC sharing a booth with MATRADE<br />
4<br />
The Malaysian delegation with staff from JETRO<br />
and MATRADE<br />
Toyota showroom<br />
Pong Codan’s booth