Market Access Manual for Artisans Rev2 - Caribbean Export ...

TABLE OF CONTENTS
1. Introduction
Page
4
1.1 Purpose of this manual 4
1.2 How to use this Manual 4
2.Overview
5
3. Market Access Conditions – Navigating the USA and UK market
5
3.1 Profile of US and UK consumers 5
3.2 Opportunities for Caribbean Artisans in US and UK markets 8
4. What is happening in the US & UK Markets? 11
4.1 Strengths, weaknesses, opportunities and threats 11
4.2 Key players in US & UK MARKETS 12
4.3 Market Segmentation by Price/Product/ Segment 13
4.4 US and UK Market Trends 14
4.5 Market Segmentation by Product Function 15
4.6 Main Handicraft Product Categories and Price Segments‐ UK and US 16
4.7 Points to consider in accessing segments of the US and UK Market 17
5. Distribution Channels 18
5.1 Importing Structure 18
5.1.1 Importing Structure in the US and UK markets. 19
5.2 Method 1: Trade Shows & Importers/Wholesalers 19
5.3 Method 2: Agents 20
5.4 Direct to Consumer Retailers 21
5.5 EU Distribution Channels 22
6. Online Sales /Social Media and Caribbean Artisans
23
7. International Regulatory Requirements 23
7.1 Labelling & Packaging 23
7.2 Restrictions on Wood Packing Material 24
7.3 Shipping to the US 27
7.3.1 Commercial Invoice 27
7.3.2 Pro Forma Invoice 28
7.3.3 Frequent Errors in Invoicing 28
7.3.4 Freight Forwarders 29
7.3.5 Airbill or Bill of Lading 29
7.3.6 US Customs Fees 31
8. UK Customs Duty and Import Regulations 31
9. Frequently Used Export and Import Terms
32
9.1 Ex‐Factory 32
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