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Entertainment Industry 2007 Market Statistics - Interactive Digital ...

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20<br />

<strong>Digital</strong> TV & Cable both grow in <strong>2007</strong><br />

There are more and more digital TVs sold to dealers every year, enabling prices to drop down to nearly $950 per unit.<br />

As more digital TVs are sold, more people subscribe to digital cable, which grew 5% in <strong>2007</strong>.<br />

10.0<br />

$8,692<br />

$1,571<br />

Factory Sales of <strong>Digital</strong> TV Sets & Displays:<br />

Consumer Electronics Association<br />

$12,300<br />

$1,537<br />

$15,563<br />

$1,369<br />

$23,380<br />

$995<br />

$25,866<br />

$954<br />

2003 2004 2005 2006 <strong>2007</strong><br />

Includes <strong>Digital</strong> Direct-View TV Receivers, HDTV, Flat Panel, Projection<br />

TV, and Combination TVs. <strong>2007</strong> figures are estimates.<br />

16.9<br />

5.5<br />

mil<br />

21.3<br />

<strong>Digital</strong> Cable Households:<br />

Adams Media Research<br />

24.2<br />

8.0<br />

mil<br />

27.1<br />

11.4<br />

mil<br />

30.4 31.7<br />

33.2<br />

+4.7%<br />

2000 2001 2002 2003 2004 2005 2006 <strong>2007</strong><br />

23.5<br />

mil<br />

27.1<br />

mil<br />

Sales in MM<br />

Avg Unit Price<br />

© Aniram | Dreamstime.com<br />

MPAA <strong>2007</strong> <strong>Entertainment</strong> <strong>Industry</strong> <strong>Market</strong> <strong>Statistics</strong>

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