Frigoglass and Coca-Cola Hellenic present a new initiative in green ...

Frigoglass and Coca-Cola Hellenic present a new initiative in green innovation
The solar-powered Activator 700 is the latest and most advanced solution in commercial refrigeration
Athens, July 23, 2012 – The Solar Activator 700, the latest addition to Frigoglass’ green product portfolio, is
a result of the close cooperation with Coca-Cola Hellenic and is based on Frigoglass’ extensive know-how in
eco-friendly refrigeration equipment and the use of alternative power sources. The solar Ice Cold
Merchandiser (ICM) is a complete solution comprised of an Activator 700, a cover, and a single solar panel.
It was presented for the first time at the 2012 UEFA Euro Cup in Ukraine and was placed in the athletic
venues that hosted the football championship.
This innovative solution is solar-powered reducing the consumption of grid electricity to the absolute
minimum. The ICM operates using rechargeable batteries which are powered by the solar panel placed on
top of the cover structure. Only when solar power is not sufficient does the unit switch to grid electricity.
Additionally, the Activator 700 is part of the Ecocool range that uses natural HFC-free refrigerants and
insulation substances further minimizing the impact on the environment.
Frigoglass and Coca-Cola Hellenic are both committed to sustainable development and to investing in
projects that reduce the environmental impact. The development of the Solar Activator is a direct result of
this strategy as it contributes to the reduction of carbon footprint while allowing retailers to stimulate cold
drink consumption at a significantly reduced cost. Additionally, the Solar Activator is also an ideal solution
for areas with limited electrical supply.
Tom Aas, Frigoglass ICM Chief Operating Officer, commented: “Staying true to our sustainability
principles we continue investing in eco-friendly refrigeration technologies and exploring the use of
alternative power sources. Our close collaboration with Coca-Cola Hellenic and our extensive know-how in
green refrigeration solutions such as the Ecocool range and the EcoCantina provided the basis for the
development of the Solar Activator. Environmental innovation has been a long-standing objective of our
corporate strategy and we remain focused in working closely with our customers towards providing market
leading solutions that meet and exceed their needs.”
About Frigoglass
Frigoglass is the leading player in the global Ice-Cold Merchandisers (Beverage Coolers) market and one of the
largest glass bottle producers in West Africa and the Middle East.
Frigoglass has a broad geographic reach with 11 production hubs, 22 sales offices and sales to more than 150
countries. The customer base includes some of the world’s best-known beverage companies, such as The Coca-Cola

Company bottlers, major brewers (AB InBev, SAB Miller, Carlsberg, Heineken, Diageo, Efes and others), Pepsi bottlers
and dairy companies (Nestlé, Danone).
For more information: www.frigoglass.com
Enquiries
Frigoglass
Venia Zafolia
Corporate Communications & Sustainability Manager
Tel: +30 210 6165736
E-mail: vzafolia@frigoglass.com