Download - Group Health Cooperative of South Central Wisconsin

hOUSECALL 

JUNE 2011 

ThE MEMbEr NEwslETTEr of GroUp hEalTh CoopEraTivE of soUTh CENTral wisCoNsiN (GhC-sCw) 

IN THIS ISSUE 

Complementary Medicine: pages 10 - 11 

what You Don’t want to forget! 

streching boundaries in Urgent Care: page 3 

healthy You! Classes page 8 

BASIC AID TRAINING 

2011 Summer Camp 

CAllING kIDS, AGES 8 To 10! 

lEARN BASIC AID TRAINING AT BAT CAmp 2011! 

REGISTER Now! 

Call the GHC-SCW Marketing Department 

at (608) 251-3356. Bat camp is open to kids 

8-10 in age, including GHC-SCW members 

and non-members. 

When: Tuesday, August 2 and 

Wednesday, August 3 

8 a.m. - Noon 

Where: American Red Cross 

4860 Sheboygan Ave. 

Madison, WI 53705 

Cost: $5 per child 

Children ages 8-10 will 

have fun learning about: 

• Rescue Breathing 

• Fire Safety 

• Ways to prevent and 

care for wounds, falls, 

nosebleeds, choking 

and animal bites 

• Water Accidents 

• Substance Abuse 

• Emergency Responses 

ghcscw.com

GHC-SCW 

Board of Directors 

PreSident 

Ken Machtan 

State of Wisconsin, Retired 

ViCe PreSident 

Mary Wright 

Multifamily Housing - WHEDA 

SeCretary 

Carol Winkler 

American Family Insurance 

treaSurer 

Michael Mullee 

Wisconsin Affordable 

Housing Corporation 

Board MeMBerS 

Bret Clostermery 

Self-Employed 

James Driscoll 

PKK Lighting, Inc. 

Patricia Gadow 

Madison Department 

of Public Health, Retired 

Thomas Schomisch 

UW Madison, Retired 

Fred Trumm 

Board-Level Project Planning 

Specialist at VMA Health 

Robert Matthew, M.D. 

Family Medicine 

GHC-SCW Provider 

Mark Huth, M.D. 

Family Medicine with 

Obstetrics 

GHC-SCW Provider 

2 HouseCall / June - September 2011 

Dear GHC-SCW Members, 

On May 12, 2011, Group Health Cooperative of South Central Wisconsin 

(GHC-SCW) held our 35th Annual Meeting at the Concourse Hotel in Madison. 

Thank you to members who were able to attend and have your voices heard. 

In case you missed it, a handful of staff from the leadership team and myself gave an 

overview of the accomplishments of GHC-SCW in 2010. During the annual meeting, 

Ken Machtan, GHC-SCW Board President, presided over the Open Forum to answer 

questions and hear ideas from members in attendance. As usual, hearing directly 

from GHC-SCW members is one of the fundamental principles of a non profit cooperative, and it is always 

beneficial to the organization to explore areas of improvement based on member feedback. This practice is one 

of the characteristics that make GHC-SCW unique. 

Next, GHC-SCW Board Treasurer, Michael Mullee, gave a review of our strong financial health. 

Mr. Mullee summarized his presentation by indicating that GHC-SCW was able to increase membership 

by 2.8% in 2010, which resulted in a year end membership of 64,474 members. After Mr. 

Mullee’s presentation, Medical Director, Michael Ostrov, M.D. and Chief of Staff, Mark Huth, M.D. 

both shared their updates in primary care. Their updates included information about the results of our patient 

satisfaction surveys, improvements to our patient transition and continuity of care, and ways in which we use 

medical resources wisely. 

Lastly, I had the chance to present highlights from 2010. As always, it was great to see the familiar faces of 

those who have attended these meetings for many years, along with the new faces in the crowd. I covered 

the community involvement of GHC-SCW, which is an area I am particularly proud of and is one of our 

common values we support with enthusiasm. I focused on our commitment to providing care to needy 

students in the Madison Metropolitan School District (MMSD). GHC-SCW recently received 

recognition from MMSD for being a leader in the community in providing care to disadvantaged students 

You cannot have an annual meeting without a Board election and members voted for Board candidates to fill 

open positions for the Board of Directors. Congratulations to Ken Machtan, Michael “Mick” Mullee, 

and Mary Wright for their re-election to the GHC-SCW Board! 

Thank you again for making your voice heard at our Cooperative’s Annual Meeting. It is our desire to be 

able to continue to service both your insurance and medical service needs well into the future. 

Sincerely, 

Larry Zanoni 

Executive Director

S T R E T C H I N G B o U N D A R I E S 

in Urgent Care 

If you have ever been treated in an Urgent Care Clinic, you have 

seen physicians and nurses working to evaluate and treat patients. 

If you seek services at the GHC-SCW Urgent Care Clinic 

late this summer, you might be surprised to find that Physical 

Therapists have been added to the Urgent Care team. 

Putting Physical Therapy services in emergency rooms is an 

emerging trend among hospitals across the country. GHC-SCW 

would like to go one step further to be one of the first health care 

organizations in the area to bring Physical Therapy to Urgent 

Care. 

GHC-SCW Manager 

of Physical and 

Occupational Therapy 

(PT/OT), Diane 

Harlowe, is very 

excited about the 

possibility of GHC-SCW 

being the first health 

care organization to 

implement this 

innovative program. 

“I love to be on the 

cutting edge. To get to a point where you can launch into 

something that’s an improvement in care is really exciting,” 

she remarked. 

When patients call for an Urgent Care appointment, the pilot 

program would create a direct path to a Physical Therapist in the 

GHC-SCW Urgent Care PT/OT Clinic, a concept that is not 

currently practiced. The pilot program will also help GHC-SCW 

determine in what way this new approach has the potential to 

improve patient care and see if it can be set up to reduce costs by 

decreasing duplication of services. 

“This is about efficient access to care for our patients. It’s 

about getting the care you need when you need it,” Harlowe 

added. 

Through an internal study, GHC-SCW staff discovered that 

1 in 5 patients came to the GHC-SCW Urgent Care Clinic 

for musculoskeletal issues in 2009. Specifically, these were 

issues that could have been treated directly by a Physical 

Therapist and the visit to PCP might have been eliminated 

altogether. 

{ 

if you seek services at the 

GHC-SCW urgent Care Clinic 

late this summer, you might be 

surprised to find that Physical 

therapists have been added to 

the urgent Care team. 

{ 

The pilot program will begin at the end of August on a 

limited basis. There will be eight PT appointments per day in 

Urgent Care. Nurses will gather pertinent information from 

patients requesting Urgent Care visits for musculoskeletal 

pain (i.e. pain that affects the neck, shoulder, low back, hip, 

etc) to determine if they should see the Physical Therapist 

or an Urgent Care medical provider. If successful, the 

pilot program may be expanded and include Occupational 

Therapy for hand and arm injuries in 2012. 

HouseCall /June - September 2011 

3

ANNUAl mEETING BoARD ElECTIoN 

GHC-SCW recently held our Annual Meeting on 

May 12, 2011. Members voted for Board candidates 

to fill open positions for the GHC-SCW Board 

of Directors. Congratulations to Ken Machtan, 

Michael “Mick” Mullee, and Mary Wright for their 

re-election to the GHC-SCW Board! 

No CoST wAlk-IN SkIN CANCER SCREENINGS 

no appointment necessary 

More than one million new cases of skin cancer will be diagnosed in the 

United States this year. The most serious type of skin cancer – malignant 

melanoma – will kill nearly 8,500 people this year. With early detection 

and education, lives can be saved. To help bring that number down, 

Group Health Cooperative of South Central Wisconsin (GHC-SCW) is 

offering skin cancer screenings to GHC-SCW members at no charge. 

When: tuesday, September 27 

time: 12 p.m. – 7 p.m. 

Where: GHC-SCW Sauk trails Clinic, 

8202 excelsior dr., Madison, Wi 


Ken Machtan Mary Wright Michael “Mick” Mullee 

‘So SExy So SooN’ AUTHoR To SpEAk oN CHIlDHooD pRoTECTIoN 

When: thursday, September 22, 2011; 6 p.m. – 8 p.m. 

Where: Madison, location to be posted on www.wisconsinearlychildhood.org 

The Wisconsin Early Childhood Association is bringing Professor Diane Levin, PhD. to Madison for 

a presentation to parents and the general public on her book “So Sexy, So Soon: The New Sexualized 

Childhood and What Parents Can Do to Protect Their Kids.” While the issue can be troubling or 

disconcerting, Professor Levin's approach is that there are many ways parents, teachers and others who care 

about children can collectively counteract this trend beginning when children are young and working with 

both girls and boys. Doing so can counteract the harm caused and help restore the emotional and physical 

safety that children need to fully develop. 

Professor Levin Diane E. Levin, Ph.D. is Professor of Education at Wheelock College in Boston, 

Massachusetts where she has been training early childhood professionals for over 25 years. 

To pre-register, e-mail weca_events@wisconsinearlychildhood.org or call 608-729-1047. Location and more details will be posted on 

www.wisconsinearlychildhood.org 

4 

SEpTEmBER 

SUNDAy moNDAy TUESDAy wEDNESDAy THURSDAy FRIDAy SATURDAy 

1 2 

11 12 13 14 15 16 17 

18 19 20 

25 

5 6 

26 27 28 

7 8 9 

21 22 23 

29 30 

3 

10 

24

mEmBERS ADvISoRy CoUNCIl 

The Members Advisory Council (MAC) is made 

up of patients and family members. The Council 

works to improve communication between GHC- 

SCW and its members so that we can provide 

“superb care and impeccable service.” Many of 

their suggestions help to improve the organization. 

There are currently six Standing Participants, five 

Outgoing Participants, and seven New Participants. 

Welcome 2011 new Participants! 

Barbara Clayton 

Bruce Hermann 

Sara ishado 

Paul Ketterer 

Susan Levine 

Beatriz Mairena-Kellman 

James neustadt 

roundtable discussions 

A new feature at the 2011 GHC-SCW Annual 

Meeting was member participation in Roundtable 

Discussions. Members in attendance had their 

voices heard regarding important issues in health 

care and focus areas dealing directly with GHC- 

SCW. GHC-SCW appreciates the input and ideas 

that were brought forward during the discussions. 

The feedback will be valuable as we move forward 

with future planning. 

Thank you to our Members Advisory Council 

roundtable co-leads: Gregory Ziegler, Jennifer 

Wabers, Gordon Shea, Kimberly Sailor, Maria 

Kluever, Linda Brown, Sheldon Gross, Stan 

Woodard and Michele Thompson for your 

participation as group facilitators. 

pRovIDER CHANGES 

Listed below are the most up-to-date Primary Care Provider additions and 

deletions to the GHC-SCW network: 

GHC-SCW would like to welcome each of the following providers: 

Allison Philipps, A.P.N.P, Family Medicine who will practice 

at the GHC-SCW East Clinic. Dr. Philipps earned a Nurse 

Practitioner degree from the University of Wisconsin- LaCrosse 

in 2001. 

Julie Sager, M.D., Family Medicine who will be practicing at the 

GHC-SCW Hatchery Hill Clinic. Dr. Sager earned her medical 

degree from the University of Aukland in New Zealand in 1998. 

She completed Brown University’s Family Residency at Memorial 

Hospital of Rhode Island in 2006. 

Patrice Streicher, R.N., F.N.P-C, Family Medicine who will 

practice at the GHC-SCW Capitol Clinic. Dr. Streicher earned 

a master’s degree from the University of Wisconsin–Madison 

in 1996. 

Patricia Witte, M.D., Family Medicine who will practice at the 

GHC-SCW Capitol Clinic. Dr. Witte earned a medical degree from 

the University of Wisconsin in 1998. She also completed a Family 

Practice residency at the UW Health Fox Valley Family Practice in 

1998. 

other Provider additions: 

Edward Kramper, M.D., Family Medicine - UW Health – Cottage Grove 

Joan Uminski, PA-C, Family Medicine - UW Health – Northeast Family 

Medical Clinic 

Provider resignation: 

Joseph Holt, M.D., Internal Medicine - GHC-SCW East Clinic 

Julie Gendler, M.D., Family Medicine with Obstetrics - GHC-SCW East Clinic 

2011 GHC-SCW Annual Meeting Roundtable Discussion 


5

pRIvACy AT GHC-SCw 

What does GHC-SCW do to earn your trust? 

GHC-SCW staff know how important it is to listen 

with patience, respect and kindness. We know 

that what we do matters, how we say it, how we 

ask and how we write it down. It is of the utmost 

importance that we show you through our actions 

and words that we care. Central to this caring is a 

consistent, unwavering commitment to “protecting 

the privacy and security of your health and other 

information.” 

How do We Collect, use and disclose your 

information? 

• When you join GHC-SCW, you give us 

information in the enrollment process and when 

you visit your provider, you give us additional 

information about your health. We collect 

information related to coordination of payment or 

care with your other health care providers or payers. 

We use your information to contact you regarding 

appointment reminders. 

• We may use or disclose information for public 

health activities, research, law enforcement, health 

oversight, judicial & administrative proceedings, 

public safety, coroners, medical examiners & funeral 

directors, organ & tissue donation, national security, 

and worker’s compensation. 

• GHC-SCW will not use or disclose Personal 

Health Information (PHI) without the member’s 

written authorization. If the member does not 

authorize use or disclose PHI for another purpose, it 

may be revoked in writing at any time. 

• Many of these activities are essential to the 

operation of our health plan, allowing us to 

provide excellent care and service to our members. 

Sometimes, the law allows us to use and disclose 

health information without authorization. When 

this occurs, those who receive it are also required by 

law and/or contract provisions, to continue to keep 

this information private & confidential. 

FoRmUlARy CHANGES AS oF mAy, 2011 


• We educate our staff about your rights and make 

sure they understand how your privacy applies to 

his/her job. Across the organization, we guard your 

information from unauthorized access through 

physical, electronic and procedural safeguards 

maintained in oral, written or electronic format. We 

remember that it is your personal information and 

it matters to us that it is managed and treated with 

respect. 

• Treatment, payment and health care operations: 

this phrase summarizes how GHC-SCW might 

use or disclose your information. This includes 

disclosure to doctors, pharmacies, hospitals, 

caregivers or others involved in your care that 

provide medical treatment through GHC-SCW. It 

also includes claims payment, care management, 

coordination of benefits, preventive health, quality 

improvement, auditing and compliance with laws & 

regulations. An employer or plan sponsor’s uses are 

limited to enrollment & disenrollment information 

needed to take care of their health benefits. 

What are your rights? 

You can request that certain communications be 

delivered to you confidentially. You can inspect 

copy & amend certain records that we maintain 

or receive a listing of certain disclosures of your 

personal health information. You may view and/ 

or receive copies of your confidential information 

during regular business hours with reasonable 

notice. You can submit a complaint about our 

privacy practices or request restrictions on the use 

& disclosure of health information. GHC-SCW 

maintains policies, procedures and provides you 

with an important document called the Notice 

of Privacy Practices (Notice) that describes this 

information in more detail. Read on for an 

important suggestion about the Notice. 

important! 

Read the GHC-SCW 

Notice of Privacy 

Practices Today! 

Visit ghcscw.com and 

choose the “Privacy” 

tab at the top of the 

home page. Or, 

contact the GHC-SCW 

Privacy Officer at 

(608) 662-4899 or 

(800) 605-4327, email 

jcoleman@ghcscw.com.

WHERE R U? 

If you’re somewhere in the city of Madison, 

you’re never more than 8 minutes from the nearest 

Group Health Cooperative clinic. 

That’s where. 

And that’s convenience. 

Just one more way that you and 

your health care team are 

Group Health Cooperative of South Central Wisconsin (GHC-SCW) 

ghcscw.com 


MK09-124-0(8/10)A 

NON-PROFIT 

INSURANCE PLAN 

Discover the “cooperative” 

in Group Health Cooperative 

The GHC-SCW Marketing Department seeks the most 

effective way to get our message and brand information to 

the Dane County community. Through a close partnership, 

GHC-SCW utilizes the services of Rippe Keane Marketing 

to analyze our advertisement placement schedule for radio 

and TV. The placement schedule of GHC-SCW revolves 

around three communication paths: public radio, TV, and print 

advertisement. 

GHC-SCW advertises in the following Public radio channels: 

• WIBA A/F 

• ESPN 

• Clear Channel 6 

• WRP 

• Entercom 

GHC-SCW advertises in the following tV programs: 

• WKOW 

• WISC 

• Charter 

ghcscw.com 

MK08-113-6(4/10)A 

2009 

EXECUTIVE 

CHOICE AWARD WINNER 

America’s Best Health Insurance 

Plans is a registered trademark 

of U.S. News and World Report. 


4TH CONSECUTIVE YEAR 

TOP RANKED COMMERCIAL 

PLAN IN WISCONSIN 

Top Ten Best USA Health Plans 

U.S. News & World Report/NCQA 

America’s Best Health Insurance 

Plans 2009-10. 

FAVORITE FAMILY PHYSICIANS 

Nancy Deaton, M.D.; Family Practice 

Robert Matthew, M.D.; Family Practice 

Brava Magazine. 10/09 

#1 EXECUTIVE CHOICE 

AWARD WINNER 

InBusiness Magazine. 12/09 

ghcscw.com 

MK09-212-2(01/10)A 

IT’S A PHONE! 

IT’S A CAMERA! 

IT’S A JUKEBOX! 

GHC My Chart SM 

And now, your mobile device also connects you to 

GHC-SCW MOBILE 

and Mobile GHCMyChartSM – the first of it’s kind in Dane County. 

Because the closer we are, the healthier our relationship. 

It’s just one more way that you and your health care team are... 

ghcscw.com 

MOBILE GHCMyCHART - Secure, online access to your medical and insurance information 

from Group Health Cooperative of South Central Wisconsin (GHC-SCW). 

MyChart ® is a registered trademark of Epic Systems Corporation. KidsChart ® is a registered 

trademark of Group Health Coopertive of South Central Wisconsin. MyKidsChart SM , 

GHCKidsChart SM and GHCMyChart SM are service marks of Group Health Cooperative of South 

Central Wisconsin. Healthwise ® and Healthwise ® Knowledgebase are registered trademarks of 

Healthwise, Inc. 



When your health insurance 

company has a meeting... 

MK09-72-8(6/10)A 

ARE YOU INVITED? 

Discover the “cooperative” 

in Group Health Cooperative 

ghcscw.com 

GHC-SCW advertises in the following print publications: 

• Brava 

• Madison Magazine 

• InBusiness 

• Isthmus 

other: 

• Clear Channel (www.clearchannel.com) 

• WKOW (www.wkow.com) 

• Madison Metro Bus Wraps 

MK08-113-0(3/10)A 


7

Healthy You! Class Updates 

June - September 2011 

CaPitoL CLiniC date 

Complementary Medicine 

Create Personal Yoga Program Ongoing 

Introduction to Reiki June 22 

Kripalu Yoga July 21 - Sept. 1 

Mat Pilates July 21 - Sept. 1 

Mindfulness Meditation Aug. 3 - Nov. 16 

Personal Pilates Session Ongoing 

Pilates Fundamentals Aug. 27 

Pilates Plus Strength July 21 - Sept. 1 

Health education 

Lets Talk About Diabetes July 18 - Aug. 8; Oct. 3 - 24 

ChoLESSterol July 21 - Aug. 4; Oct. 27 - Nov. 10 

Tobacco Free June 22; July 13; July 27’ Aug. 10; 

Aug. 24; Sept. 14; Sept. 28 

Childbirth and Parenting Aug. 6 & 13; Aug. 15 - Sept. 26 

SauK traiLS CLiniC date 


Beginning Yoga June 21 - Aug. 9; Aug. 16 - Oct. 4 

Creating Inner Balance July 9; Aug. 13 

Integrative Counseling Ongoing 

Kripalu Yoga July 19 - Aug. 30 

Mindfulness Meditation July 11 - Aug. 29 

PAIRS Massage Class July 23 

Prenatal Yoga July 27 - Sept. 14 

Reflexology Ongoing 

Reiki Intensive Training Ongoing 

and Certification 

Reiki Intensive Training 

and Certification Ongoing 

Reiki Level 1 June 18 

Reiki Level 2 Aug. 20 

Total Fitness June 30 - Aug. 18; June 30 - Oct. 13; 

July 6 - Aug. 24; Aug. 31 - Oct. 19 

Kick Boxing July 26 - Sept. 13 

Zumba July 2 - Aug. 20; July 14 - Sept. 1; 

Aug. 27 - Oct. 15 

HatCHery HiLL CLiniC date 


Feldenkrais Method Ongoing 

Integrative Counseling Ongoing 

Kripalu Style Hatha Yoga June 30 - Aug. 18 

for Adults 


Pre Diabetes Sept. 1 & 8 

ChoLESSterol July 21 - Aug. 4; Oct. 27 - Nov. 10 

Healthy Meals on a Budget Aug. 11; Oct. 20 

Lighten Up! July 5 & July 19; Aug. 2 & 16; Sept 6 & 20 

I Have Diabetes: What Can I Eat? June 27; July 25; Aug. 22; Sept. 26; Oct. 24 

Childbirth and Parenting June 21 - Aug. 2; Aug. 23 - Sept. 27 

Breastfeeding June 23; July 7; Aug. 18; Sept. 8; Oct. 6 

Returning to Work or School Sept. 22 

while Breastfeeding 

Feeding Your Baby; Starting Aug. 2; Nov. 17 

Solid Foods 

8 HouseCall HouseCall / June March - September - June 2011 2011 

eaSt CLiniC date 


Kripalu Style Hatha Yoga June 29 - Aug. 17; 

for Adults Aug. 31 - Oct. 19 


Tobacco Free June 17; July 15; 

Aug. 19; Sept. 16; 

Oct. 21 

Childbirth and Parenting Aug. 10 - Sept. 14; 

Oct 12 - Nov. 16 

Physical/occupational therapy - 

(Call 662-5060 for start dates) 

Spine Stabilization Class 

Knee Strengthening Class 

PrinCeton CLuB WeSt 

Physical/occupational therapy 

(Call 662-5060 for start dates) 

Spine Stabilization Class 

Knee Strengthening Class 

Arthritis: Joint Protection and Energy 

Conservation 

Body Mechanics for Graduate Students 

and other computer users 

to see full details and registration information for all classes see your Healthy you! Calendar or visit ghcscw.com.

QUAlITy ImpRovEmENT AT GHC-SCw 

(Note: This is an overview of the GHC-SCW Quality Improvement Work Plan. Please visit 

ghcscw.com and click the “Quality” tab to see complete details of the GHC-SCW Quality 

Improvement Work Plan, or call (608) 828-4820 with questions or request a printed copy.) 

the GHC-SCW Quality improvement Program 

The purpose the GHC-SCW Quality Improvement (QI) System is to 

continuously improve the quality and safety of medical and behavioral health 

care and the quality of services provided to our members. 

GHC-SCW uses the Healthcare Effectiveness Data and Information Set 

(HEDIS®), the Consumer Assessment of Healthcare Providers and Systems 

(CAHPS®) member satisfaction survey, complaint analysis and other 

performance measures and tools to assess how well we deliver health care and 

services to our members. 

2010 Qi Work Plan Summary and evaluation 

GHC-SCW has retained an Excellent NCQA Accreditation Status – the 

highest level attainable – for 15 consecutive years. The status is based on a 

recent NCQA audit and excellent HEDIS and CAHPS rates in 2010. 

QI Projects at GHC-SCW Achieved Great Improvements! 

GHC-SCW achieved excellent results in clinical and behavioral health 

projects demonstrated in the following HEDIS results. The measures are 

compared against the National 90th percentile. Nineteen measures met the 

90th national benchmark and 10 measures met the 95th national benchmark. 

The measures with low rate scores will be analyzed for opportunities to improve 

them in the 2011 QI Work Plan. 

nCQa/CaHPS (Consumer assessment of Health Care Providers and 

Systems) Member Satisfaction Survey: 

Group Health Cooperative of South Central Wisconsin has achieved the 

recognition for improvement efforts from our valued members. GHC-SCW is 

rated above the 90th percentile in the “Customer Service” category. We rated 

above the 75th percentile in the “How Well Doctors Communicate” category. 

Press Ganey (PG) Satisfaction Survey: 

GHC-SCW started using the PG survey in January 2007, and our scores have 

consistently improved. The “Overall” score improved by 2.7 points over the last 

four years. Our Primary Care Providers have some of the highest scores on the 

survey. 

Patient Safety: 

In 2009-2010, GHC-SCW has made improvements in patient safety by 

addressing the following projects: 

• immunization documentation improvements 

• after visit summary “Derby” 

• anticoagulation program 

• medication accuracy 

• safety net and virtual drug sample cabinets 

The Patient Safety Committee has continued to monitor and respond to 

patient safety issues as the committee finds opportunities for improvement. 

2011 Quality improvement Work Plan 

Based on opportunities for improvement identified 

in 2010, GHC-SCW 2011 Focus Areas include: 

• Clinical Quality Measurement Monitoring and 

Improvement (e.g. diabetes and Cardiovascular Disease 

quality improvement, Value based care initiatives, and 

comprehensive worksite wellness programs) 

• Behavioral Health Quality, Monitoring and 

Improvement (e.g. improve alcohol and other 

drug abuse treatment, improve antidepressant 

medication management, and improve member 

follow-up care after hospitalization) 

• Service Quality Monitoring and Improvement 

(e.g. referral improvement project and data 

collection for UW Health Plan) 

• Patient Safety Monitoring and Improvement 

(e.g. improve patient safety) 

CaHPS Scores 

2010 

Performance 

national 

90th 

Percentile 

Customer Service 

How Well 

91.1% 89.3% 

Doctors 

Communicate 

95.1% 95.8% 

HediS Scores 

2010 

Performance 

national 

90th 

Percentile 

Prenatal Care 97.1% 97.6% 

Breast Cancer 

Screening 

86.4% 77.8% 

Cervical Cancer 

Screening 

Colorectal 

90.5% 81.6% 

Cancer 

Screening 

Appropriate 

treatment for 

72.0% 69.9% 

children with 

upper respiratory 

infections 

Appropriate 

96.1% 92.2% 

testing for 

children with 

pharyngitis 

Well-Child Visits 

96.4% 88.7% 

in the first 15 

months of life 

Comprehensive 

88.8% 86.2% 

Diabetes Care 

- Eye Exams 

performed 

82.1% 70.8% 


9

what you don’t want to forget about 

COMPLEMENTARY 

medicine 

No Referral Needed! 

Get a massage, relax with yoga, or experience any of our 

Complementary Medicine modalities without seeing your 

Primary Care Provider first. 

Call (608) 662-5090 to schedule a Complementary Medicine 

appointment, or schedule through your GHCMyChart account. 

Available at most 

Locations 

Whether you schedule closer to home, work, or somewhere 

in between, GHC-SCW has Complementary Medicine 

modalities available at convenient locations across Madison. 

It is not necessary to schedule your Complementary Medicine 

appointment in the same location as your Primary Care 

appointments. 

Tai Chi at Monona Terrace Reflexology 



How it Works 

As a member, you pay half price for any Complementary 

Medicine class or service and GHC-SCW pays the rest, up to a 

$375 benefit* allowance. For example, you pay $35 and for a one 

hour massage that costs $70. Payment is due at the time of your 

appointment. 

* Services provided within a GHC-SCW Clinic by a GHC-SCW Complementary Medicine provider are limited to 

the GHC-SCW member benefit as outlined in the Benefits Summary. Members who find these services beneficial are 

welcome to visit the Complementary Medicine and Wellness Center on a fee-for-service basis after their benefit has been 

exhausted. Please Note: The GHC-SCW Complementary Medicine Benefit applies only to providers’ services and not to 

supplies or herbal remedies. Although these services are available to all GHC-SCW members, State regulations prevent 

GHC-SCW from offering this benefit to patients covered under the GHC-SCW Medicare Select Plan. Medicare Select 

patients are welcome to visit the Complementary Medicine and Wellness Center on a fee-for-service basis.

Experience Tai Chi on 

the Monona Terrace! 

When: Tuesdays & Thursdays. Where: The Rooftop Garden of the Monona Terrace 

May 17 - June 30, 12 - 12:45 p.m. Cost: No Charge 

Every Madisonian should experience the skyline view, the soft breezes off Lake Monona, and the mental break in the workday during a 

“Tai Chi at the Monona Terrace” session. GHC-SCW Tai Chi instructor, Terri Pellitteri will lead each session. The rooftop sessions are 

open to the public at no cost. Please join us! 

(Come wearing loose-fitting clothing and comfortable shoes. In case of inclement weather, class may be cancelled. Please call 

(608) 261-4000 for cancellation information.) 

Tai Massage Massage Therapy 

GHC-SCw IS THE oNly HEAlTH plAN IN DANE CoUNTy THAT CovERS 

ComplEmENTARy mEDICINE AS pART oF yoUR BENEFITS pACkAGE. 

CAll (608) 662-5090 To SCHEDUlE ANy ComplEmENTARy mEDICINE AppoINTmENT, 

oR SCHEDUlE THRoUGH yoUR ACCoUNT. 

GHC My Chart SM 

new Services: other available Services: Class updates: 

Thai Massage & Yoga Yoga Visit ghcscw.com for updates 

Personal Fitness & Class CranioSacral Therapy on class times and services. 

Pilates & Equipment Massage Therapy 

Thai Chi for Parkinson’s disease Thai Chi 

Feldenkriais Method 

Acupuncture 



11 

11

of South Central Wisconsin 

P.O. Box 44971 

Madison, WI 53744-4971 

HouseCall provides current health care 

and policy/procedure information to members 

of Group Health Cooperative of South Central 

Wisconsin (GHC-SCW). Comments and 

suggestions regarding HouseCall are encouraged 

and may be directed to: HouseCall editor, 

GHC-SCW, P.o. Box 44971, Madison, Wi 

53744-4971. 

This newsletter was printed on recycled paper. MyChart ® 

is a registered trademark of Epic Systems Corporation. 

GHCMyChart SM and Better Together SM are service marks of Group 

Health Cooperative of South Central Wisconsin (GHC-SCW). 

ClINIC loCATIoNS AND HoURS oF opERATIoN 

GHC-SCw ClINICS 

Capitol Clinic 

675 west washington ave. 

Madison (608) 257-9700 

Mon., wed., fri.: 8 a.m. – 5 p.m. 

Tues., Thurs.: 8 a.m. – 7 p.m. 

DeForest Clinic 

815 south Main st. 

Deforest (608) 846-4787 

Mon. – fri.: 8 a.m. – 5 p.m. 

East Clinic 

5249 East Terrace Dr. 

Madison (608) 222-9777 

Mon.: 9 a.m. – 7 p.m. 

Tues. – fri.: 8 a.m. – 5 p.m. 

Hatchery Hill Clinic 

3051 Cahill Main 

fitchburg (608) 661-7200 

Mon., wed. – fri.: 8 a.m. – 5 p.m. 

Tues.: 8 a.m. – 7 p.m. 

CApITol ClINIC 

URGENT CARE 

Sauk Trails Clinic 

8202 Excelsior Dr. 

Madison (608) 831-1766 

Mon.: 8 a.m. – 7 p.m. 

Tues. – fri.: 8 a.m. – 5 p.m. 

Uw HEAlTH – CoTTAGE 

GRovE ClINIC 

Cottage Grove Clinic 

500 westlawn Dr. 

Cottage Grove (608) 839-3104 

Mon. – fri.: 8 a.m. – 5 p.m. 

Uw HEAlTH – 

FAmIly mEDICINE ClINICS 

Belleville Clinic 

21 south vine st. 

belleville (608) 424-3384 

Mon. – fri.: 8:30 a.m. – 5 p.m. 

Northeast Clinic 

3209 Dryden Dr. 

Madison (608) 241-9020 

Mon. – fri.: 8:30 a.m. – 5 p.m. 

verona Clinic 

100 North Nine Mound rd. 

verona (608) 845-9531 

Mon. – fri.: 8 a.m. – 5 p.m. 

Uw HEAlTH – 

SToUGHToN 

ClINIC 

Stoughton Clinic 

1001 Nygaard st. 

stoughton (608) 877-2660 

Mon. – fri.: 8 a.m. – 5 p.m 

675 w. washington ave. (608) 257-9700 

Monday - friday saturday and sunday 

8 a.m. - 9 p.m. 9 a.m. - 9 p.m. 

NONPROFIT 

ORGANIZATION 

U.S. POSTAGE 

PAID 

MADISON, WI 

PERMIT NO. 2080 

MK11-61-0(6/11)N 

ACCESS CommUNITy 

HEAlTH CENTERS 

South Side Clinic 

2202 south park street 

Madison (608) 443-5480 

Mon. – fri.: 8 a.m. – 5 p.m. 

william T. Evjue Clinic 

3434 East washington avenue 

Madison, (608) 443-5480 

Mon. – fri.: 8 a.m. – 5 p.m. 

ACHC – wINGRA FAmIly 

mEDICAl CENTER 

wingra Family medical Center 

701 Dane street 

Madison (608) 263-3111 

Mon. – fri.: 8:30 a.m. – 5 p.m. 

CAll yoUR pRImARy 

CARE ClINIC FIRST.

Download - Group Health Cooperative of South Central Wisconsin

Create successful ePaper yourself

Delete template?

Save as template?