Strategic Plan 2012–2020 - University of Washington School of ...

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GoAL 7 “tell our Story” effectively ProMote tHe ScHooL 7.1 Present a strong, cohesive, School-level voice, articulating our Vision and Mission, and documenting the School’s contributions to the general public; University of Washington community; local and state leaders;colleagues regionally, nationally, and globally; and potential funders. 7.2 Develop and propagate key messages for use by faculty and staff—on the website, in printed materials, and via other communication media. 7.3 Build on existing strengths and highlight new areas of focus. For example, the UW SPH is the place to be if you want to: • Establish a strong foundation in the basic sciences of public health. • Address health concerns from a global perspective and play an active role in solving the health challenges of the Pacific Northwest region. 7.4 Revisit the School’s external image to align it with the directions set by this plan. Strengthen our resources through Advancement 7.5 Develop a program to identify potential funders that includes experienced School-level professional staff and close coordination with faculty. 7.6 Emphasize support for faculty, staff, students, and facilities. 7.7 Build fundraising approaches around the priorities stated in this Strategic Plan. Strategic Plan 2012–2020 17
18 MeetInG eMerGInG cHALLenGeS Public health is a dynamic field, with constantly emerging and re-emerging health threats and challenges. Six topical areas, chosen through a deliberative process, are identified as strategic priorities for growth. The areas address pressing public health challenges and are based on strategic advantages, such as existing strengths at the School, strength elsewhere at UW, and our potential to contribute to science and make a positive impact on the health of populations. Each topic has the potential to engage the entire School and build new bridges across departments and UW schools and colleges and affiliated community-based organizations. Growth in these areas will include each part of the School’s Mission: education—preparing outstanding, innovative, and diverse public health leaders; research— advancing public health science and policies; and service—promoting the health and well-being of communities locally, nationally, and globally. While no specific timelines are included in this Strategic Plan, addressing these emerging public health areas will require a phased approach, including fundraising. Successful implementation will be carried out through consultation and collaboration across the School, the UW campus, and with community partners. © 2012 www.photos.com
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Strategic Plan 2012–2020 - University of Washington School of ...

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