August/September 2010 - Caloundra Chamber of Commerce ...

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August/September 2010

inside
THIS ISSUE
President’s pen 4
features
Beer Economy
Building Commences … SC Industrial Park
Business Icon – Young Entrepreneurs Stood Out
Bright Sparks
2010 Business Awards
Into Africa Fundraiser
2010 Innovative Industries Conference
regulars
What’s the Buzz from the Executive Officer’s Desk
School Spotlight
Caloundra – Caught On Camera
Caloundra Tourism
Talking Business
Caloundra Comment
Library Business
Snapshots
Caloundra Chamber of Commerce & Industry Inc.
P 5492 5977 l F 5499 7633 l www.caloundrabuzz.com
PO Box 177 Caloundra Q 4551
11 Caloundra City Centre, 51-55 Bulcock St, Caloundra 4551
admin@caloundrabuzz.com
Design Concept by M+E Management
Graphic Design and Production by In-Finity Graphic Innovations
Cover photo supplied by Caloundra Tourism
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from Loretta Searchfield From the Executive Officer’s Desk
Big things are happening during these months
of 2010 – August 27th sees our Gala Business
Awards Dinner and Presentations to all category
winners. This is being held at The Events
Centre in Minchinton Street and promises
to be a night to remember. The all inclusive
ticket price includes pre-dinner drinks and
canapes on arrival, a 3 course meal, and 4
hour drink package (excludes spirits). Musical
entertainment will be provided throughout the
evening in keeping with the theme of ‘A Little
Light Music’. The Awards presentations will
be followed by dancing to the great sounds
of ‘The Sweet Souls’. We would like to
welcome as many of the business community
as possible on this great night as we celebrate
the achievements of our local community. So
please purchase your tickets and join us for
this event.
We follow on September 16th and 17th with our
Innovative Industries Seminar which promises
to be even bigger and better than our inaugural
event last year. For further details please access
our website and take advantage of early booking
discounts.
The Conference begins with a breakfast keynote
presentation by unquestionably one of the
world’s great mountaineers who climbed the
globes five highest peaks, including Everest,
without bottled oxygen or Sherpas. Other
speakers are Roger La Salle, Engineer,
Entrepreneur and innovation expert; Bianca
Nogrady, author of The Sixth Wave; Jeff
Lancaster, author of ‘Innovation by Design,’;
Captain Chris Smallhorn, Royal Australian Navy,
who will address innovation in aviation; and
many more. Tom Haynes – Director of ‘Create
Innovation’ will speak on Thursday and also
conduct a ‘Brain Stampede’ master class and
action forum on Friday to help delegates hone
their business plan to tomorrow’s realities.
If you are in business, don’t let the future
ambush you. Taking a day off to attend the
conference might be difficult. But not knowing
what’s around the corner can have devastating
consequences. If it helps you see further down
the road to the bigger picture, it could determine
where your business will be next year, five years
from now, and well into the future. Who would
miss a chance like that?
Our AGM will be held on 14th September and
applications for any members interested in
joining our Executive Committee will be called
for shortly. If you have an interest in promoting
the wider business community and in helping
others, rather than promoting yourself, we need
to hear from you.
Have a great month
See also...
Cheers
NEW MEMBErS:
David Northcott
Elements on Kings
Kerry Ricketts
Battery Wise Sunshine Coast
August 27th sees our Gala Business
Awards Dinner and Presentations to
all category winners.
Page 13
September 16th and 17th with our
Innovative Industries Seminar.
Page 19
Caloundra Chamber of Commerce &
Industry is a member of the Chamber
of Commerce & Industry Queensland
(CCIQ), a non-Government organisation
which is the state’s leading business
association, representing business interests
to government at all levels.
Through monthly policy review meetings,
the Caloundra Chamber has the opportunity
to have input into issues of concern and
interest on behalf of our members and local
Sunshine Coast businesses.
CCIQ is called upon everyday by enterprises
across the state to provide advice and
hands-on assistance in a broad range of
business management areas, including
workplace and industrial relations, staff
development and training, workplace health
and safety, environmental management
and international business facilitation and
documentation.
We believe that CCIQ is the most
effective business lobby in Queensland,
representing membership interests to all
levels of government. They engage with the
business community, lodge submissions
and make direct representations, and
ensure that issues which affect business
are brought to the attention of the news
media and publicly discussed.
Issues on which CCIQ has successfully
lobbied during 2010 are as follows:
• Land Tax
• Carbon Pollution Reduction Scheme
• The need for a pause on interest rate
rises
• The $17.2b state government
infrastructure spend
• Resources Super Profits Tax
• Paid parental leave
• Daylight savings.
Through CCIQ, the quarterly PULSE
survey (of business conditions) canvases
member’s views on a range of issues.
The latest survey, completed by 850
businesses, showed that there was a
significant rebound in business confidence
in the 2nd half of 2009 which could not be
sustained into 2010.
Of particular interest to Sunshine Coast
businesses is confirmation of facts that
we already know, i.e.:
• Unemployment locally sits at 5.9%
• There is still a major reliance on tourism
for our local economy
• There are 31,770 businesses on the
Sunshine Coast, 7.9% of all those in QLD.
Our top 5 industries by economic share
locally are as follows:
1. Retail: 14% (of the economy)
2. Construction: 12%
3. Healthcare/Social Assistance: 11%
4. Accommodation & Food Service: 9.3%
5. Education & Training: 7.5%
The top 3 constraints on local businesses
currently are:
1. The low level of consumer demand and
economic activity.
welcome to
2. The effect of recent interest rate rises.
3. Business taxes (state government).
The major issues of concern to local
businesses are:
• Lack of diversity in the local economy.
• Delays with the Sunshine Coast
University Hospital (and health precinct).
• Poor telecommunications connectivity.
• Lack of social infrastructure.
The major issues that CCIQ is continuing
to lobby on during 2010/11 are:
• the high level of government spending.
• rising energy costs (+50% in 4 years!).
• complexity/compliance with State
government regulations (note that
Queensland is the most regulated state –
10% higher than the next most regulated
(WA).
• the level of taxation.
• the level of transport costs.
• limitations on setting wages and
conditions directly with employees.
• complying with Fair Work laws.
• payroll tax.
If you haven’t already noticed, 1 July 2010
saw increases in electricity and water
charges, rates and vehicle registration –
all above the rate of CPI.
Should you wish the Caloundra Chamber
to convey your views or concerns to CCIQ,
we would be pleased to hear from you.

via the ‘Beer Economy’ for the average bloke By Eva Faulkner
For those who understand, no explanation is needed. For those who do not understand, no explanation
is possible. Maybe this is what caused Rudd’s drop in the polls and his demise.
Suppose that every day, ten men go out
for beer and the bill for all ten comes to
$100. If they paid their bill the way we pay
our taxes, it would go something like this:
The first four men (the poorest) would pay
nothing.
The fifth would pay $1
The sixth would pay $3
The seventh would pay $7
The eighth would pay $12
The ninth would pay $18
The tenth man (the richest) would pay $59
So, that’s what they decided to do. The ten
men drank in the bar every day and seemed
quite happy with the arrangement, until one
day, the owner threw them a curve ball.
“Since you are all such good customers,”
he said, “I’m going to reduce the cost of
your daily beer by $20”. Drinks for the ten
men would now cost just $80.
The group still wanted to pay their bill the
way we pay our taxes. So the first four
men were unaffected. They would still
drink for free, but what about the other six
men – the paying customers?
How could they divide the $20 windfall
so that everyone would get his fair share?
They realised that $20 divided by six is
$3.33, but if they subtracted that from
everybody’s share, then the fifth man and
the sixth man would each end up being
paid to drink his beer.
So, the bar owner suggested that it would
be fair to reduce each man’s bill by a higher
percentage the poorer he was, to follow
the principle of the tax system they had
been using, and he proceeded to work
out the amounts he suggested that each
should now pay.
And so, the fifth man, like the first four, now
paid nothing (100% saving).
The sixth now paid $2 instead of $3 (33%
saving).
The seventh now paid $5 instead of $7
(28% saving).
The eighth now paid $9 instead of $12
(25% saving).
The ninth now paid $14 instead of $18
(22% saving).
The tenth now paid $49 instead of $59
(16% saving).
Each of the six was better off than before.
And the first four continued to drink for free.
But, once outside the bar, the men began
to compare their savings.
“I only got a dollar out of the $20 saving,”
declared the sixth man. He pointed to the
tenth man, “but he got $10!”
“Yeah, that’s right,” exclaimed the fifth man.
“I only saved a dollar too. It’s unfair that he
got ten times more benefit than me!”
“That’s true!” shouted the seventh man.
“Why should he get $10 back when I got
only $2? The wealthy get all the breaks!”
“Wait a minute,” yelled the first four men in
unison, “we didn’t get anything at all. This
new tax system exploits the poor!”
The nine men surrounded the tenth and
beat him up.
The next night the tenth man didn’t show
up for drinks, so the nine sat down and
had their beers without him. But when it
came time to pay the bill, they discovered
something important. They didn’t have
enough money between all of them for
even half of the bill!
And that, boys and girls, journalists and
government ministers, is how our tax
system works. The people who already
pay the highest taxes will naturally get the
most benefit from a tax reduction. Tax
them too much, attack them for being
wealthy, and they just may not show
up anymore. In fact, they might start
drinking overseas, where the atmosphere
is somewhat friendlier.
David R. Kamerschen, Ph.D
Professor of Economics.
After years of lying Idle since completion by the State Government, the $52 million Sunshine Coast
Industrial Park project is finally beginning to pay dividends.
Plans to establish this Industrial Park were
drawn up many years ago, and with the
guidance of GHD, an international network
of professional and technical consultants,
the largest industrial land Subdivision
ever carried out by the Queensland State
Government began.
The park sits on 215 ha, comprising 73
allotments in stage one, with 70 acres
retained as a conservation area. Now the
park is finally starting to show the first signs
of life, with committed companies given the
“ok” to begin construction.
A defining feature of the development
was the management of a number of
environmental issues associated with the
site that have ultimately, resulted in the
surrounding natural environment being
significantly enhanced. Some vacant
lots have not had any expressions of
interest from investors, while others have
been sold, and a few have even begun
construction.
Among the confirmed companies planning
on building or already building in the Park
are:
• Metcraft Industries, who have
built a reputation for their fabrication of
quality machinery, pipework and lasercut
components throughout Queensland
and overseas.
• Ken Ryan and Associates, a
specialized town-planning consultancy
providing services to a range of clients
on the implications of statutory planning,
and the lodgment and
approval of various
development applications throughout
South East Queensland.
• New Way Constructions, construction
company and builder of new homes.
• Transit Australia, who have already
begun constructing a new Sunbus Bus
Depot in lot 44, located in the left backhand
corner of stage one in the Park.
According to GHD project director, Ian
Brodie, the original site was not conducive
to building an industrial subdivision.
But together, the partners were able to
overcome the challenges and create
what can now be seen as the beginning
of an environmental, infrastructural, and
eventually (we hope) economical success.

Kawana Waters State College Pacific Lutheran College
Respect, Enjoyment, Excellence, Diversity School News
Australia is one of the best places in the
world to live while you learn, and especially
whilst attending Kawana Waters State
College. Australian education has a strong
international reputation for excellence,
and Kawana continuously upholds this
reputation through expressing their centre
college values; Respect, Enjoyment,
Excellence and Diversity. Almost anyone
who serves or attends Kawana would
surely describe it as something similar to
an international community of learners
achieving excellence.
Kawana Waters State College began its
International program back in 1997 when
10 students enrolled in year 11, from the
Peoples Republic of China. At the time
the school was known as Kawana State
High, before an amalgamation process
was conducted with what was known as
Bokarina State Primary, throughout the
course of 2006.
From 1997, the international program,
and the facilities provided to the students,
have somewhat developed, with a whole
communications complex dedicated
to the students studies and comfort.
Approximately 40 students enroll each
year, traveling from places including; Papua
New Guinea, Bolivia, Brazil, Japan, and
Germany. Students are allocated into
various classrooms across the College
campus, with Australian students, a lot of
the time creating lifelong friendships, and
a solid foundation of education, to prepare
them for further studies, and eventually
the workforce. These students are
academically successful, and some even
go on to study at an Australian University.
On weekends, students choose from a
vast amount of activities to enrich their
Aussie experience, usually accompanied by
their new Australian friends - from cultural
festivals, concerts and museums, to major
sporting events, and a personal favorite
of a majority of the International students,
Australia Zoo.
Not only does the program have a
positive impact on the lives of the
International students themselves, but it
benefits our community as a whole. Ms
Barbara Seaward, head of department of
International studies at Kawana elaborates
on this, “International students at Kawana
Waters State College obviously contribute
to the social and academic culture of this
community. This exchange goes both
ways. Significantly, the students also make
a hidden economic contribution, not just
to the college, but to local businesses.”
Ultimately, Kawana Waters State College is
the perfect place to learn, and the sunshine
coast as a whole, the perfect place to live,
earn and grow.
by Eva Faulkner
Sporting
secrets from across the Tasman
Pacific Lutheran College students have
ventured across the Tasman to learn
some sporting secrets from “the enemy’’.
Australia and New Zealand are the closest
of allies but strongest of rivals on the
sporting field, especially when it comes
to rugby union and netball.
The Kiwis are a force to be reckoned
with in both endeavours and that’s why
Pacific chose NZ for its inaugural “netball
and rugby skill acquisition tour’’. A squad
of 38 Pacific students, five staff
and six parents took part in the
program co-ordinated by the
school’s Sport Development Aide
Parrish MacLeod.
Nineteen girls from Year 8 and 9
were challenged to develop and
expand their netball skills during a
clinic at the New Zealand Institute
of Sport and Rugby at Palmerston
North. A highlight of this was
an inspirational clinic hosted by
leading coach and former top-line
player Nicole Dryden. This included a
strong emphasis on goal-setting, dynamic
movement, core strength and attacking
and defensive strategies. Pacific player
Treanda Seaburn was full of praise for
Nicole, who she said had opened her
eyes to new possibilities. “I learnt a lot
of different skills and defensive moves. I
have also worked out how to do netball
movement in my head before I actually do
it in the game,’’ she said. Nicole, a player
and coach of 30 years experience, thanked
the Pacific girls for their efforts during the
clinic. She said they were a “great bunch,
who listened intently and showed a high
level of enthusiasm for giving new things
a go’’.
Pacific is also looking to grow its rugby
culture and a group of promising players
signed up for the NZ tour. For them, the
trip was just as inspiring and included
interaction with highly-skilled representative
coaches. They also enjoyed the challenge
of testing their skills in matches against
some Kiwi counterparts.
Pacific Lutheran College Principal, Dr
Bronwyn Dolling, said the tour had been
an exciting and rewarding experience for
all concerned. “The opportunity to learn
about the culture of our neighbour was
also an experience that was highly valued,’’
Dr Dolling said.

y Lahnee Thomas
Some of Queensland’s most entrepreneurial young minds have just come to the end of one of the most
gruelling weeks they have ever experienced; pushing themselves and their resilience to the brink.
Queensland’s Business Icon competition
came to a close on July 12th with a business
luncheon held at the Caloundra RSL Events
Centre after months of preparation and
support from an array of local sponsors.
The competition ran over an intense seven
day period from July 5th to 12th and
saw Queensland’s most talented young
people performing a range of business
focused tasks designed by the events
major sponsors.
The first business task was a charity based
assignment sponsored by Opportunity
International and the Silver Chef which
asked the top 34 contestants, selected
from 160 potentials in a gruelling interview
process, to set up and successfully run
a fashion show in 48 hours whilst raising
in excess of $10,000 for Opportunity
International. Twenty four contestants were
asked to move on through the competition
after raising $10,200.
The second task had the chosen 24
develop a perception marketing campaign
for sponsor TAFE QLD and present it in
front of a board of high profile judges
including Queensland TAFE Director, Ross
Hepworth. Twelve contestants progressed
to a third task sponsored by the Noosa
Biosphere who asked them to develop a
communications plan that would attract
new visitors to the Noosa Biosphere region.
All of the competitors excelled in these three
tasks and shocked the sponsors with their
creative, innovative ideas; especially given
the very short time frames for completion
which was only 48 hours for the first two
tasks and 24 hours for the third.
At a networking function sponsored by the
Caloundra Chamber of Commerce on the
Friday night after the third task, the final four
were then chosen and announced; Aron
Du Shane from Brisbane, Tahnee Brahim
from Caboolture, Jenna Waters and Hazil
Martin from the Sunshine Coast were the
lucky contestants.
The networking function was a huge
success attracting close to 60 Caloundra
businesses owners who got the opportunity
to meet the top 40 contestants, some of
who had never had the chance to attend a
networking function. Work experience and
employment were hot topics throughout
the evening as people enjoyed canapes,
a glass of wine and good company in the
Rumba Room at the Rumba Resort in
Caloundra.
After the networking function was over the
final four had only 48 hours to produce their
final task; a business model for a new health
and wellness clinic for the Caloundra RSL
who were the final task sponsor. The top
four then presented their business models
at a major luncheon that attracted over
230 prominent Sunshine Coast business
people including well known personalities
such as Tim Fairfax who was invited to be
a special guest judge.
After presenting to the crowd and panel
of nine high profile judges, each an expert
in their respective fields, the final four
contestants were asked eight minutes
worth of tough business focused questions.
In the end a winner was chosen based on
the judge’s decision and an audience vote.
The 2010 winner, Jenna Waters, is a
Mooloolaba local working for Elders Real
estate. Jenna is a highly ambitious young
woman making her mark on the sales and
marketing world. Jenna already has three
highly successful years in Real Estate under
her belt and multiple awards recognising
her success within the industry. She has
turned her passion for interacting with
people into a strong foundation that will
continue to serve her in her career. Fuelled
by a burning desire for success Jenna loves
taking on new challenges and thrives under
pressure which she proved throughout the
gruelling week that was the Queensland
2010 Business Icon.
Young lefties who did not realise Billy Bragg
was a satirist wanted to live in London,
because of the better class of anarchist
one met at protests. The same with
artistic elitists who assumed a country
from which the working class wanted to
move to Australia was the place for them.
Hippies liked the idea of life in Asia and
free spirits thought squalor in the south of
France was superior to suburbia at home.
Some deluded individuals even aspired to
live in the US.
But wherever they wanted to go, Australia’s
best and brightest thought there was
no place like home for mediocrity. And
people in other countries picked up on
our self-loathing. Well at least the Brits,
who sneered as only people convinced
Geoff Hunter.
Local fireman, husband of Karen
and proud father of three, Kitti,
Tia and Tabb, shreds up the surf
at Kawana beach (access 49).
By Stephen Matchett
When The Wry Side was young, shortly after the death of the
dinosaurs, Australia was not where the ambitious wanted to be.
their ancestors’ achievements still make
them superior can. The Europeans ignored
us and the Yanks viewed us as some
antipodean equivalent of Hawaii, a nice
place to occupy, but irrelevant to what
went on anywhere important.
Not any longer. Now Australia is the
wonder of the world. Having a functioning
economy helps. Most Europeans are
beyond broke, except for the Germans
who never like to lose and maybe France,
where free long lunches are required by law.
The Brits are so skint they now measure
GDP as a percentage of debt, instead of
the other way around. And Americans
can’t bang on about the superiority of
capitalism any more, now government is
the only expanding industry.
Granted we are blessed by geology and
geography (what with the way China and
India are just up the road).
But nations make their own luck, a political
system that works plus a functioning public
service (tax is not optional here as it is in
Greece) means we are doing well.
So don’t bother accusing me of Aussie oi
oi oi-ing. I know life is needlessly hard for
millions of us and (insert cause of choice
here) is unjustly under funded.
But Australia was always a good place to
live and is a better one now.
‘The Wry Side’ – The Australian

The Caloundra Region Business Awards
are now in their fifth year, and the Awards
celebration event to be held on 27 August 2010
will be bigger and better than in previous years.
These Awards provide the opportunity to
praise and recognise businesses which serve
the Caloundra Region for their achievements.
Businesses will be recognised for growth,
innovation and creativity, community leadership,
and achievements relating to their specific
business or industry.
The Caloundra Chamber of Commerce &
Industry received 180 nominations for all the
categories offered and a record 92 submissions
are now in the judging stage. A panel of 14
judges, all respected business people, have
been working in pairs to grade the written
submissions and personally interview all those
who made a submission. Winners will be
selected based on the nominees’ demonstrated
achievements and commitment to the business
community.
Categories for nomination in 2010 are:
Retail Business of the Year – Employing 10
& Under
Retail Business of the Year – Employing 11
& Over
Service Business of the Year
Industrial and Manufacturing Business of the Year
Professional Business of the Year
New Business of the Year
IT/Communications Business of the Year
Eco Friendly Product or Service Business of the Year
Tourism Business of the Year – Employing 9 & under
Tourism Business of the Year – Employing 10 & Over
Hospitality Business of the Year – Employing 9 &
Under
Hospitality Business of the Year – Employing 10
& Over
Standard Accommodation Business of the Year (up
to and including AAA Tourism 3.5 star rating)
Deluxe Accommodation Business of the Year (AAA
Tourism 4 + Star rating)
Individual categories:
Outstanding Customer Service Person of the Year
Outstanding Business Person of the Year
President’s Awards (not for nomination)
President’s Award for Outstanding Contribution to
Caloundra
Presidents Award - Overall Business Achiever of
the Year.
Friday 27 August
Caloundra Events Centre upgrade
The $2 million dollar refurbishment of
the Courtyard area within The Caloundra
Events Centre is now complete and
open for business. The 556sqm flat floor
space has undergone a full revamp with
polished wooden flooring, natural light &
air-conditioning features of the room.
The Glasshouse Courtyard is the perfect
venue for trade shows, exhibitions & gala
dinners as well as an ideal conference
reception area to accompany the main
theatre. The space can be hired individually
or included with the adjoining rooms.
The Events Centre now boasts the largest
flat floor exhibition space on the Sunshine
Coast. The renovation dramatically
increases the its capacities, with banquet
dining now possible for groups of up to
1250 guests. The Events Centre has six
dedicated meeting spaces, with an onsite
catering events management team to meet
the needs of the most discerning event
organiser.
Further information & tours of the
Glasshouse please contact Events Coordinator
Jen Davis on 5491 0710.

Retail Business
Caloundra Furniture Court & Beds R Us
Glasshouse Country Meats
Harvey World Travel
Joybells
Let Loose in Caloundra
Marsay Bros Seafood
Service Business
AAA Suncoast Skips
Access Insulation
Affordable Home & Office Removals
Caloundra Storage Solutions
Connect Multimedia
Plaster Warehouse
Pure Day Spa
Sculpt Life
Smoochie Pooch
TRAC Consulting Pty Ltd
Industrial & Manufacturing
Business
Crestmont Homes Pty Ltd
Kadoe Commercial Coatings
Kitchen Shop Qld
Latronics
Plastec
Rainware Pty Ltd
Signwave Sunshine Coast
Souls Massage Thongs
The Buildmore Group
Professional Business
Amber Werchon Property Caloundra
Caloundra City School
Dan Everson Podiatry
DAS Certification Pty Ltd
Haycroft Workplace Solutions
Jo Mollinger Real Estate
Mobbs & Company Pty Ltd
Nicklin Way Veterinary Surgery
Pelican Waters Family Doctors
Simple Super Solutions Pty Ltd
Taylaw Solicitors
TRAC Consulting Pty Ltd
Unity College
New Business
Amber Werchon Property Caloundra
DAS Certification Pty Ltd
FabHealthFit and Synergy Retreats
Forty Five/ 41 Cafe & Bar
Joybells
Kadoe Commercial Coatings
Let Loose in Caloundra
Muddeez Hair
Mustard Man
La Dolce Vita Caloundra Pty Ltd
Sculptlife Outdoor Fitness
Simple Super Solutions - SMSF
The Fishmongers Wife at Dicky Beach
Rumba Beach Resort
IT/Communications
Business
Corporate Design Solutions
Eco Friendly Product
or Service
Brush Turkey Enterprises
Worms Downunder
Tourism Business
Golden Beach Motor Inn
Opals Downunder
Queensland Air Museum Inc.
Caloundra Cruise
Sunshine Coast Turf Club
Laserzone
Hospitality Business
Bounce Smoothie & Ice Cream Bar
Bucket and Spade
Caloundra Holiday Centre
Chilli Jam Cafe
Forty Five 51 Cafe & Bar
Montegos on the Bay Restaurant
Montezumas Caloundra
Sandy’s @ Golden Beach
La Dolce Vita Caloundra P/L
Scoffers Paradise
Accommodation Business
Caloundra Central Apartments
Portobello By the Sea
Rumba Beach Resort
Outstanding Customer
Service Person
Ms Liz Winny
Australia Zoo
Ms Kellie Dennis
Australia Zoo
Mr Phil O’Hanlon
Australia Zoo
Ms Jacqueline Devond
Australian Wildlife Hospital
Ms Rhonda Quinn
Australian Wildlife Hospital
Ms Sarah Schwarze
Caf’e Mediterranean
Ms Tatiana Porter
Haycroft Workplace Solutions
Ms Gina Strickland
Lounge World Furniture
Mr Brady Dennis
Mudeez Hair
Ms Jessi Muir
Taylaw Solicitors
Ms Brooke Tierney
The Buildmore Group
Outstanding Business
Person
Ms Carolyn Thomson
Kadoe Commercial Coatings
Ms Sam Sheppard
The Buildmore Group
Mr Mark Jones
TRAC Consulting Pty Ltd
Ms Annette Lasek
Laserzone
Sunshine Coast Locals Lahnee Thomas,
Pablo Pavlovich, Mikarla Teague and
Jessica Gilbert took on a tough job as
Australian Ambassadors for an international
grass roots human rights charity, I Live
Here.
On a mission to raise funds to support the
charities latest project in Malawi Africa,
the enthusiastic sunny coasters, including
two Caloundra locals, Lahnee and Pablo,
recently joined forces with an array of
Caloundra based businesses to host
the first ever I Live Here charity event in
Australia.
I Live Here is a foundation that believes
in the power of individual expression to
transform the lives of people living in
extreme poverty and isolation. Working with
global partners the projects are centered
on art, permaculture and education.
I Live Here has a mission to see that basic
human rights are being met in order to
build sustainable futures. The concept is
to share the stories of the poverty stricken
communities through books and media to
inspire the global community to learn and
take action!
The ‘Into Africa’ themed event designed
and executed by Lahnee Thomas of
Lahnee-T Media focused on art, education
and permaculture simulating the work of
the foundation.
The event featured performances by
Matthew McDowell from McDowell
Thanks to Sunshine Coast locals and Caloundra businesses.
Impressions; world class entertainer and
theatre performer and guests were left
mesmerized by Gianne Abbott’s Afro Jazz
Solo. Gianne was a top 8 finalist in So You
Think You Can dance 2009!
Guests enjoyed scrumptious food donated
by Clyde Burgess owner of Caloundra
Chamber business The Don Restaurant
where the event was hosted.
The night saw great company, stunning
models dressed to impress in Room Nine
fashions with make-up inspired by African
animals, and some amazing deals in an
exclusive auction.
Event Organiser Lahnee Thomas said,
“The night couldn’t have gone better.
Everyone got dressed up, the
atmosphere was lively, the food
delicious and everyone had
a great time and was very
generous with their bidding
in the auction,”
With the support of local
businesses and a strong
community passion to
do something good, the
four Sunshine Coast
ambassadors exceeded
their goal of $2,000 in the
first ever Australian I Live
Here Fundraising event
which took place on June
27th; the global day of
action for the foundation.
The small event attracted over 60 guests
and nearly 20 sponsors who collectively
donated in excess of $5,500 in product
and services for the auction.
The event raised close to $3,000 and over
$1,700 was raised from the auction alone!
All money raised from the Into Africa Event
will be added to the monies raised all
over the world from the Global day of
action fundraisers and put towards the
arts programs in Malawi Africa which helps
to teach the boys at the Malawi prisons
the value of education and enlightenment
through art.
by Lahnee Thomas.

From Caloundra Tourism Inc
Extracts from the Caloundra Tourism Inc e-newsletter on its website:
www.caloundratourism.com.au
Caloundra’s Waterfront
...always changing for the better
The Waterfront - Caloundra’s Boardwalk at Bulcock Beach is always
changing for the better and has emerged as one of the most appealing
places to relax and unwind on the Sunshine Coast.
Caloundra’s only five star accommodation,
Rumba Beach Resort, is situated directly
opposite the white sands and tranquil waters
of Bulcock Beach and anchors the diversity of
cafes, bars and restaurants visitors will now
find in this lifestyle hub.
This precinct is thriving for savvy shoppers
and diners with a number of new offerings in
recent months. These include Alanna Boutique
with high quality and popular fashion, Above
Board Cafe with a fresh new menu, the popular
La Promenade Cafe is newly renovated to
maximise the delightful appeal of its absolute
waterfront location, while the popular Alfies
Cafe & Fish and Chips is also taking on a
new contemporary design. Nearby, Homeleigh
House offers a fantastic selection of gift ideas
for that special person in your life while Shore
Works is a great place for a casual browse
among the homeware and to catch up on email
at the internet hotspot.
There are over a dozen choices to tempt the
palate including English-style pub and restaurant
The Penefathings Inn, Italian restaurant La Dolce
Vita, Hog’s Breath Cafe and The Coffee Club
Cafe Bar Restaurant. Other popular dining
favourites Tides Waterfront Dining, Mooo Char
+ Bar and Wung Nam Thai Water Palace and
their scenic outlook is now better than ever.
Issued on behalf of Caloundra Sunshine Coast
by Sun Communications PR and Media.
Phone: Rodger Hall, +61 418 716 893
The Waterfront
- Caloundra’s
Boardwalk is at the
southern end of the
Sunshine Coast, just
over an hour’s drive
north of Brisbane
airport. There are
also direct flights to
the Sunshine Coast
Airport from Sydney
and Melbourne.
To find out more visit
www.caloundratourism.com.au
Caloundra’s Golden Orchidfest 2010
rolling Surf resort
Kate Wilkie from Dreamtime
Resorts’ Rolling Surf Resort on
the Sunshine Coast recently
received some feedback from
two happy customers celebrating
their 25th wedding anniversary.
“I would like to pass on just how
impressed I was with the Rolling
Surf Resort. The room we stayed in
was beautifully decorated and very
tastefully. The rooms were very clean
and well appointed, we could have
remained in the room for the entire
week and been very comfortable.
The staff were wonderful and helped
us every time we asked. My wife and
I were celebrating our silver wedding
anniversary and had the best week
we’ve had for years. We can’t wait to
be able to return next year.”
Dave and Sallie Hammond
The newly refurbished Glasshouse Room was launched on August 5 at
The Events Centre, Caloundra.
Spicers Tamarind (www.spicerstamarind.com.au) near Maleny has
undergone an extensive refurbishment and welcomed its first guests
on August 2. There are five one-bedroom Falls Pavilions and a two
bedroom Pavilion to choose from. Spicers Tamarind’s intimate onsite
restaurant brings a taste of Thailand and is set in a tranquil outdoor
pavilion designed to make the most of its peaceful location, the restaurant
specialises in traditional Royal Thai cuisine, focusing on harmonising
the delicate balance of Thai flavours. Spicers Tamarind is located at 88
Obi Lane South, Maleny.
The latest edition of the Caloundra Holiday Guide has been launched.
The following email was received by Leanne Layfield, Executive
Officer Caloundra Tourism:
Hello Leanne – Prior to Caloundra’s Golden Orchidfest you asked me to let you know
how this event went, and I’m happy to report that it went extremely well! We had
approximately 3500 people through the door which included sixteen bus groups,
about half of which stayed here for the weekend. We also had folk from New Zealand,
Singapore and various parts of Australia who stayed, so the area should have benefited,
as well as our society. We are in a position to give the Hospice, our charity for the
event, a worthwhile cheque. Thank you for the assistance you gave us!
Best wishes,
Marg Lenz
Secretary – Sunshine Coast Orchid Society Caloundra Inc
Extracted from ‘Tourism on Q
Caloundra Tourism was represented as part of the Sunshine Coast
delegation at the Flight Centre Consumer Travel Expo in Christchurch on
31 July and Auckland on 8 August.
Rumba Beach Resort celebrated its first birthday on 1 August. Within the
first 12 months of operation Rumba Resort has developed partnerships
with Tourism Queensland, Tourism Australia, Tourism Sunshine Coast and
Caloundra Tourism and supported many initiatives and campaigns as well
as featuring in online activity.
Currimundi Lakeside B&B is no longer operating as a B&B and is now
offering shared student (tertiary) accommodation.
Better Homes and Gardens magazine will conduct a photo shoot at
Bunnings, Caloundra, in the middle of August.

The internet has created a global online
marketplace. The result is that businesses
can now sell their products and services
online, creating a new platform for
businesses to earn income.
However, selling products online is very
different to selling products in a retail
environment. Before you begin selling
online, consider the following.
The business model
• What will the implications be for your
business by selling your products and
services online?
• Can the business support a new
marketing and distribution model through
the website?
• What size client base is needed to make
online selling viable?
• Is sufficient infrastructure in place to
process and deliver the goods or services
to the buyer quickly?
• How will overseas sales be handled
logistically? Does it mean more insurance,
warehousing or transportation costs?
• If direct sales mean more volume,
will your business be able to meet the
additional demand?
• Will this additional demand justify return
on investment?
Understand the product
• Is the product or service suitable for
direct online selling or is it perishable, fragile
or too heavy?
• Does the product require human
interaction as part of the selling process?
If so, it may be difficult to sell online.
• Are your clients willing to purchase
products online and do they have the
necessary technology to do so?
• How will the product be packaged?
Consider the price
• Selling online and direct to the client
excludes wholesalers and retailers from the
With Smart Skills, DEEDI *
supply chain, limiting the need for additional
profit margins to be incorporated into the
price of a product.
• The pricing strategy needs to
accommodate any on-costs from using
such facilities as banner advertising, emails,
e-commerce payment systems and internet
banking.
• Clarify if postage and handling costs are
incorporated into the price of your product
or if it’s an extra cost.
• Consider if the addition of packaging
and shipping charges leaves the price
competitive.
Processing orders and payments online
• Will the website have a secure credit
card processing system that provides
real-time authorisation with the Australian
banking network?
• What are the options for receiving
payment—domestically or internationally?
Have exchange rates been taken into
account? It is recommended businesses
receive payment in Australian dollars only.
• Will the website display information about
the online payment security systems to
establish trust and confidence with clients?
• Will there be an off-line payment option
(fax orders) for users who do not wish to
complete a credit card payment online?
Cultural awareness
As mentioned above, the internet has
created a global marketplace. By offering
your product or service online to clients
throughout the world, it is important to
recognise cultural differences exist and
need to be taken into account.
• Consider the issue of language. Does
the website provide translation functions or
ensure important information is translated
to suit? Are product descriptions and
payment instructions listed to suit the
language?
• Does your product or service need
changes to comply with:
- local regulations and standards
- local cultural, religious or climatic
conditions
- language (including labelling) requirements
- packaging or electrical current
requirements?
- Do any products require approval by the
country’s authorities to sell online?
• What about VAT, GST and other tax
issues?
• Has a suitable currency for exchange
been established?
• Is it possible to establish an after-sales
and repair service reasonably close to the
new market?
• Can you promote the website within
the new market area using appropriate
strategies, e.g. email, reciprocal links with
local prominent website services and
portals, newspapers, magazines, TV, radio?
• What are the legal issues to be dealt with
and where can this be done?
References used to develop this fact
sheet
• Department of Communication,
Information and the Arts. Taking the plunge,
Commonwealth of Australia 1998.
• Department of Communication
Information and the Arts. Where to go?
How to get there, Commonwealth of
Australia 1998.
• Phillips, Marc. Successful e-Commerce,
Bookman Press, Australia 1998.
• PriceWaterhouseCoopers. Information
and technology in the supply chain, making
technology pay, Euromoney Publications
1999.
• Meta Group. Electronic business
strategies.
* Department of Employment, Economic Development and Innovation
By randy Lagerway, Conference Chairman
Selling products over the internet KNOCK, KNOCK. OPPORTUNITIES CALLING
Randy Lagerway
Conference Chairman
Opportunity is often disguised as hard
work, and so many people don’t recognise
it. But where do you look for tomorrow’s
great idea? The one idea that could make
all the difference to your business?
You could spend weeks doing your own
research on the web, tracking down
experts and hiring consultants. That can
work, but it’s very time consuming and can
be expensive. When you’re in business time
is more than money – it’s also what your
family often misses out on.
One way to boil down research to a
manageable chunk of time is to attend a
conference. But not just any conference. If
you’re going to invest your time, you want
to know what’s in it for you. That’s why the
2010 Innovative Industries Conference is
bringing together innovators at the leading
edge of creating the new, sustainable
business models of tomorrow.
It’s also an opportunity to forge strategic
partnerships that could help you lead your
business to greater success.
A crucial part of conferences is the
implementation of its great ideas. Without
follow-through you will end up with a list
of possibilities waiting for action. You need
to oversee the implementation in your
business, but don’t overlook discussing
them with employees first. They are often
closer to the customer interface and can
help to ease the new ideas with minimal
disruption and maximum positive impact.
Generally, nothing replaces the value of
attending a conference. For one thing,
it creates opportunities to form stronger
bonds that could lead to long-term
business benefits.
The value you get out of attending the
conference is sure to far outweigh the
investment in time, and the modest entry
fee. That’s because conferences also
present the bigger picture. It gives you a
chance to step back and focus on that area
through the point of view of your business;
a way of learning a lot more about what
will work for you.
Jeff Lancaster
Innovation and Brand Expert
Profile: Robert is the founder of Flying
Solo, Australia’s community for solo and
micro business. He’s been a business
commentator on ABC Four Corners, A
Current Affair, Sky Business, Fairfax Digital,
2UE and ABC Radio and presents a weekly
video blog for CBS Interactive.
In his presentation Robert will explore:
• how to stand out and get noticed
• the role and importance of marketing
from the get-go
• how to create and fuel a buzz
• assessing the role of social networks
• how to surround yourself with raving
fans
• what the media want and how to give
it to them
‘Attracting Opportunities’ is a lively and
humorous presentation brimming with
practical tips and strategies.
The 2010 Innovative Industries Conference
will be held on Thursday, 16th September,
at the Events Centre, Minchinton Street,
Caloundra.
Seize the day. Secure your place now and
get the early-bird discount. Register on line at:
www.InnovativeIndustriesConference.com.
au
OR Contact Sue, Conference Manager, on
0424 158 024

from Cr. Tim Dwyer, Deputy Mayor & Division 2 Councillor
The future of Caloundra Aerodrome (CA) has generated a great deal of comment in recent
times. This is nothing new! Its future has been a bone of contention for many years.
Council’s forward planning includes a proposal
that sees the aerodrome land used for transport,
commercial and residential uses (known
as CALTOC). This proposal was originally
supported by the Sunshine Coast Regional
Council, and the former Caloundra City Council,
due to a commitment by the State Government
to relocate the aerodrome to the south (still within
the old Caloundra City boundary).
My support, and the support of other Councillors,
both past and present, was predicated on this
relocation commitment. This “commitment”
would have provided better certainty and viability
for the General Aviation sector particularly, and
the Caloundra economy generally.
Now that the State Government has walked
away from any commitment to relocate the
Aerodrome, my support for alternative land uses
to replace general aviation has also changed.
One thing that hasn’t changed is the need to plan
for Caloundra’s future. Providing appropriate
land designations for commercial outcomes, that
support a sustainable local economy, is vital for
the future. Job creation, “local GDP”, vibrant
shopping, business attraction and a planning
scheme that supports business growth are all
essential in ensuring Caloundra continues to be
a prosperous community.
It is my belief that the Caloundra Aerodrome
doesn’t have to close to allow this to happen.
In fact, Council officers have been requested to
provide options for the future that include the
retention of the Aerodrome.
However, the possible retention of the Aerodrome
raises some interesting considerations.
Redeveloping the Aerodrome as CALTOC could
be done with a degree of certainly in regards
to the future. This is because the Aerodrome
development could be master planned and
delivered by a specific entity according to agreed
timelines. Of course the take-up of available
commercial space would be largely market
driven. Leaving the Aerodrome in place would
see other “precincts” evolving into what would
have otherwise been planned for the CA site.
Options include locations throughout the current
Central Business Area and along Caloundra
Road. Due to the fact that these “precincts” are
in multiple ownership, development would occur
via market forces and owner determination, as
has been the historic path for Caloundra.
The Aerodrome staying where it is would
see the continuation of a sector of high value,
well respected in general aviation circles, and
providing for both our local families in the
industry and a training base for the future of
the industry. Closing the Aerodrome would see
this part of Caloundra’s economy disappear
and the flow-on effects into the business sector
and the community would be negative. The
reputation Caloundra has built around the CA
and associated uses, like the Air Museum and
Air Cadets, should never be underestimated.
In regards to transport planning, the State
Government’s gazetted CAMCOS corridor
has been retained and runs just east of the
Caloundra Aerodrome land. Retaining the
Caloundra Aerodrome where it is does not curb
any transportation needs into the future.
A lot has been said about aircraft noise and
its effect on residents. The simple truth is the
Caloundra Aerodrome has a General Aviation
classification and as such currently operates
quite appropriately. Flight paths, air safety
and a fly-neighbourly agreement are elements
that form its operational guidelines. The Civil
Aviation Safety Authority (CASA) is involved in
the development of relevant guidelines.
With the possible retention of Caloundra
Aerodrome, businesses at the airport would
have the potential to have a positive effect on
Caloundra’s future. The current facility is highly
regarded and has always been recognised for
its contribution to Caloundra.
Aircraft noise would continue to be of concern
to some residents, however the most affected
properties in nearby residential communities have
had “property notes” attached to their properties
since the subdivisions were approved. In fact,
the former Caloundra City Council (CCC) refused
the original development application for Bell Vista
in order to protect the general aviation use at
CA, but a Court overturned that decision. Once
the Court allowed development, the property
notes informing buyers of potential amenity
issues relating to the nearby aerodrome were
put in place thereby ensuring all residents were
aware of the amenity impacts from aviation on
the community they were buying into.
The Sunshine Coast Council will be making a
decision on the future of the CA over the next
couple of months, as it is “connected” to the
Caloundra South Structure Plan. Whatever the
decision, the future of our current CBD, Bulcock
Street, will need to evolve with or without the CA.
I’m certainly looking to support planning
outcomes that provide for the retention of the
CA whilst providing land designations that secure
a bright economic future for Caloundra.
14th August, 2010
19th August, 2010
25th August, 2010
27th August, 2010
28th August, 2010
14 September, 2010
16 September, 2010
07 October, 2010
A complete list of events is available at:
www.caloundratourism.com.au
Kids Welcome
With Sarah Pye
Find out about low and
no-cost activities for the
September school holidays.
Take all the hard
work out of a family
holiday. Learn the
tips and tricks to
choose activities,
attractions, tours,
restaurants and
places that suit the
whole family.
Free
Bookings essential
Caloundra Library
Thursday 12 August, 11.00 am - 12:30 pm
(07) 5491 1255
Kawana Library
Thursday 26 August, 11.00 am - 12.30 pm
(07) 5444 8022
The Imperial Russian Ballet presents The Nutcracker
Time: 8.00pm - 10.30pm, Events Centre Caloundra
Spirit Whispers Charmaine Wilson
Time: 7.30pm - 10.00pm, Events Centre Caloundra
Lloyd Webber and Friends
Time: 11.00am - 12.30pm, Events Centre Caloundra
Spirit Whispers Val Lehman Saturday
Time: 7.30pm - 10.00pm, Events Centre Caloundra
Caloundra Chamber of Commerce & Industry Business Awards
Time: 6.30pm - 11.00pm, Events Centre Caloundra
Caloundra Chamber of Commerce & Industry AGM and Networking Event
Time: 5.45pm - 8.00pm, Crowne Plaza Pelican Waters
Innovative Industries Conference
Time: 6.45am Registration, Events Centre Caloundra
Win a Laptop
With YourTutor
and Sunshine Coast Libraries
How?
1. When you have a homework question,
log into yourtutor with your Sunshine Coast
Libraries membership number.
2. Enter your email address into the online
classroom web browser.
And you’ve entered to win!
For details please visit
library.sunshinecoast.qld.gov.au
>> Young People >> Homework Help
Ends September 17
Caloundra Chamber of Commerce & Industry Networking Event, sponsored by Caloundra Cruise
Time: 5.30pm for an Evening cruise on Pumistone Passage

Members question each other to find answers to the
“Find the Member Who” competition.
Members networking among the Australian Off Road
Campers in the showroom.
From Aussie Offroad Campers
Bill Darby (Rumba Resort) and Fran Marshall (HRM
Consulting).
The Australian Off Road Campers “Quantum” model on
display in the showroom.
Australian Off Road Campers owner, Steve Budden
speaks to guests about the success of their company.
“Many Thanks to Cafe Mediterranean for the excellent catering provided for the event”