GEW 2011 Impact Report (pdf) - Babson College

2011 Impact Report

GWE - Rwanda 2011 2 

Editor/copyright info 

- Designed by Creative Eye Rwanda in 

partnership with Global Entrepreneurship 

Week-Rwanda 

- Copyright 2011 Babson-Rwanda 

Entrepreneurship Center(BREC) 

- Disclaimer: Some information self-reported 

by event hosts 

Local contact 

• Babson-Rwanda Entrepreneurship Center 

(National Host) 

- Benjamin Cox 

bcox1@babson.edu 

+250 (0)78 283 5596 

- Christopher Smith 

csmith9@babson.edu 

+250 (0)78 283 5578 

Global contact/spokespeople 

• Global Entrepreneurship Week (HQ) 

- Spokesperson: Jonathan Ortmans, 

President, GEW 

- Contact: Mark Marich 

mmarich@unleashingideas.org 

+1 202 467 2776 

• Kauffman Foundation 

- Spokesperson: Carl Schramm, President & 

CEO, Kauffman Foundation 

- Contact: Barbara Pruitt 

bpruitt@kauffman.org 

+1 816 932 1288 

About BREC 

BREC was formed in 2010 through a unique 

partnership between Babson College in Wellesley, Mass. 

(USA) and the Rwandan Private Sector Federation (PSF). 

Since its inception, BREC has engaged in a number of activities aimed at 

advancing entrepreneurship in Rwanda, including research, training, 

networking, business plan development, coaching, 

and consulting services. 

BREC works intimately with experts from both Babson College and PSF 

to develop and deliver valuable services to a wide spectrum of stakeholders 

in Rwanda‘s entrepreneurship ecosystem, including students, business leaders, 

government agencies, universities, and other not-for profit organizations. 

The Center is staffed by Babson employees and housed within 

the PSF headquarters in Kigali, Rwanda. 

For more information, email brec@babson.edu. 

National Host

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Message from 

National Host 

About GEW 

Global Supporters 

Table 

Of 

Contents 

GEW-Rwanda 

At A Glance 

What People Are Saying 

Entrepreneurship 

Awareness Campaign 

Ambassador’s Special 

Self Help Expo 

REAL Entrepreneurial 

Mindset 

Global Entrepreneurship 

Week @ Lycee de Kigali 

StartUp! and 

DOT Innovation Fest 

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Talk on Youth 


Entrepreneurship and 

Self-Employment 

Promoting Rural Youth 


Micro-Enterprise Training 

The Dynamics of 


Financial Literacy Fair 

Social Entrepreneurship 

in Contemporary Africa 

Entrepreneurial Solutions 

for Prosperity 

Akilah Night 2011: Our Impact 

on Education & Workforce 

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31 

32 

33 

34 

35 

36 

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BDC Rwanda Competition 

and Graduation Ceremony 

Social Entrepreneurship: 

Young Leaders Driving 

Change 

PEACE THROUGH BUSINESS® 

Alumnae Association Launch 

ICT Bootcamp 

GEW-Rwanda Closing Ceremony 

GEW-Rwanda in the News 

GEW 2012: Get Involved 

GEW 2012: Sponsorship Benefits 

Social Media Feeds

Benjamin Cox Christopher D. Smith 

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GEW - Rwanda 2011 

Message from National Host 

Global Entrepreneurship Week (GEW) 2011 was 

the largest celebration of entrepreneurship the 

world has ever seen. More than 7 million people 

participated in nearly 34,000 activities meant 

to inspire and support the next generation 

of innovators and job creators as they work 

to solve global problems and expand human 

welfare. 

Here in Rwanda, GEW 2011 was a great 

success. Working through dozens of local 

partners, we were able to reach more 

than 12,000 people across the country-an 

incredible accomplishment for our first year. 

Local, national and global activities helped 

participants to form important connections, 

to unleash new, bold ideas, and to shine a light 

on all of the people and organizations working 

year-round to support entrepreneurs in the 

country. 

Since GEW was introduced to Rwanda, we 

have always had the vision of being the most 

successful campaign on the continent, and one 

of the most reputable in the world. Although 

this was only our first year celebrating GEW 

in the country, we have been able to make 

enormous strides toward reaching this goal. 

In the following pages, we are happy to share 

with you exactly how we are achieving these 

great results. 

We are grateful to the hundreds of people and 

dozens of organizations that have already lent 

their support to this initiative. Together, we 

form an energetic, innovative, and forwardthinking 

community that is essential if we 

are to develop as an entrepreneurial society 

and solve the pressing issues around us. Still, 

we need new people and new organizations 

to unite as we demonstrate our collective 

commitment to an entrepreneurial Rwanda. 

We hope you will join us as we build upon 

the successes of our first year and continue to 

advance entrepreneurship around the world 

through GEW 2012. 

Benjamin Cox 

Country Director 

Babson-Rwanda Entrepreneurship Center 

Christopher D. Smith 

Country Director 

Babson-Rwanda Entrepreneurship Center

About GEW 

Objectives 

• Inspire 

GEW introduces the notion of entrepreneurial activity to those who have 

never considered it while motivating aspiring entrepreneurs to launch new 

startups. 

• Connect 

GEW facilitates connections to help build and expand networks across 

national boundaries—unleashing new ideas at the intersection of cultures 

& disciplines. 

• Mentor 

GEW creates an environment conducive to the sharing of ideas and 

experiences that are invaluable in moving from ideation to launch. 

• Engage 

GEW provides a platform for thought leaders to work together in fostering 

an entrepreneurial ecosystem—examining research, public policies and 

successful approaches to promoting growth. 

Campaign Growth 

2008 2009 2010 *2011 

Countries: 77 88 104 123 

Activities: 25,022 32,861 37,561 33,846 

Partners: 8,892 18,277 23,952 24,008 

Participants: 3 million 7.5 million 7.5 million 7.4 million 

*Preliminary estimates 

Global Founder 

Global Sponsor 

Global Partners 

• Endeavor 

• Entrepreneurs’ Organization 

• JA Worldwide 

• Youth Business International 

• Center for International Private Enterprise 

• DECA 

• Network for Teaching Entrepreneurship 

• The Youth Employment Network 

• IFC/SME TOOLKIT 

• Business Council for International Understanding 

• YES | Youth Entrepreneurship and Sustainability 

• MIT Enterprise Forum 

• Kairos Society 

• Making Cents International 

GEW - Rwanda 2011 4

Global Supporters 

Global Entrepreneurship Week is supported by an impressive collection of organizations and 

thought leaders from around the world. From the day it was launched with the help of former 

British Prime Minister Gordon Brown, GEW has enjoyed the participation of presidents and 

prime ministers on every continent, including: President Barack Obama (US); Prime Minister 

David Cameron (UK); Prime Minister Benjamin Netanyahu (Israel); President Anibal Cavaco 

Silva (Portugal); Prime Minister Stephen Harper (Canada); President John Atta Mills (Ghana); 

and numerous ministers. 

VIP QUOTES 

The following world leaders have all spoken out in favor of Global Entrepreneurship Week. 

“GEW 

comes at an ideal 

time for Rwanda, when we 

are looking to innovative private 

enterprises to drive our country forward. 

At this time we must support the next 

generation of business leaders and provide 

them with the inspiration, mentorship, and other 

resources that they need to turn their ideas into 

reality. Only then will we see new solutions 

to the social, economic, and environmental 

challenges that are present today.” 

5 GEW - Rwanda 2011 

GWE - Rwanda 2011 2 

Faustin Mbundu, Chairman, 

Rwanda Private Sector 

Federation 

“A global initiative aimed at awakening, stimulating, and motivating, especially in 

younger generations, entrepreneurial spirit, creativity and capacity for innovation. 

Entrepreneurship has, as a result, new reasons to be considered the cornerstone of 

economic and social progress in countries.” 

President Anibal Cavaco Silva, Portugal 

“Businesses are the lifeblood of our communities, creating jobs and prosperity, 

especially during these difficult times. Global Entrepreneurship Week will help 

existing entrepreneurs to expand and innovate, and inspire a new generation to get 

involved as well.” 

Prime Minister David Cameron, United Kingdom 

“Entrepreneurs carry a vision. They have the energy to develop themselves, the 

capacity to innovate and to create employment. We need them, their dynamism and 

their success to overcome this financial crisis… I therefore wish the greatest success 

to… Global Entrepreneurship Week.” 

President Nicolas Sarkozy, France 

“The Obama Administration is dedicated to boosting entrepreneurship both in the 

United States and other countries to make that a reality… Global Entrepreneurship 

Week reflects a sense of collective responsibility to encourage young minds to pursue 

fresh ideas and unleash the full range of human potential.” 

Hillary Rodham Clinton, Secretary of State, United States of America 

“In Denmark, we will now focus on renewed growth and entrepreneurship. We have 

to encourage everybody with an idea and the will to become an entrepreneur, to 

pursue their dreams. And I actually see Global Entrepreneurship Week as one way 

of making this happen.” 

Brian Mikkelson, Minister of Economics and Business Affairs, Denmark

GEW-Rwanda At A Glance 

• 22 Partners • 26 Events • 12,000+ Participants 

Vision: 

To be the leading African nation 

participating in GEW based 

on the size, scope, VIP involvement, 

and innovativeness of 

our campaign. 

Mission: 

To create a groundswell of activities that 

inspire and advance entrepreneurship 

in Rwanda while demonstrating to the 

world how innovation and private 

enterprise are transforming 

the country for better. 

National Sponsors 


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Obstacles always appear 

between you and your goal. 

You should be passionate 

about your ideas and be ready to 

fight for what you believe in. 

GEW participant on their 

greatest takeaway 

It was an eye-opening 

experience and it made me 

feel proud to be involved with 

this organization 

as a mentor to an amazing 

student. I hope that the other 

attendees felt inspired to join 

in this powerful movement. 

Michelle Rugema, Office Manager, 

KivuWatt/Contour Global on 

Akilah Night 2011 


What 

People 

Are Saying 

Very senior staff from the 

ministry of local government 

[participated]. This boosted 

the morale of the participants 

knowing that entrepreneurship 

is now sinking in the minds 

of the civil servants. 

Rebson Dzala, General Manager, 

Center for Business Solutions 

In this network, we are like sisters, 

there is that very important 

connection created thus improving 

our business management 

and ventures. 

Immy Kamarade, President, 

PSF Chamber of Women Entrepreneurs 

speaking to PEACE THROUGH BUSINESS® 

Alumnae Association 

As business people we must have 

moral purpose. We have to see 

ourselves as the actors that have to 

come together to lift our nations out 

of poverty. So when we think about 

entrepreneurship, it is not only how 

do I do well for myself. It is how do I 

do well for myself and make sure that 

everyone benefits in the process. This 

is very critical especially in 

the case of Rwanda. 

Eric Kacou, keynote speaker 

at GEW-Rwanda Closing Ceremony

Now they believe in 

themselves and have the 

confidence to start their 

own business. 

Educat event organizer 

on the lasting impact of GEW 

on their participants 

It was nice to see young 

people like myself using 

entrepreneurship to drive 

Rwanda forward, 

and change it from an 

agricultural economy to a 

knowledge-based 

service economy. 

Josiane Isingizwe, participant at 

Generation Rwanda’s GEW event 

Students have seen that at the 

secondary school level they may become 

successful entrepreneurs… 

Their mindset changed and the 

evidence was the ideas they developed 

throughout the week and the 

confidence they had when 

presenting and sharing them. 

Rosine Ndayishimiye on the lasting 

impact of GEW @ Lycee de Kigali 

Hosting a GEW event was a great 

opportunity for our organization 

to be part of a global 

movement and communicate 

our activities. 

Audric Mitraros, event organizer, 

Solid’Africa 


2011 National Sponsor 

Invest in Rwanda Invest in Rwanda Invest in Rwanda 



Invest in Rwanda 


2 nd most reformed economy in the 

World 2006-2011 

3 rd easiest place to do business in 

Africa 

World Bank Doing Business Report, 2012 

3 rd most competitive African country 

to do business 

World Economic Forum Global 

Competitiveness Report 

2011 Future Policy Award Winner 

(National Forest Policy) 

World Future Council 


Why invest in Rwanda? 

It IS better to do business in Rwanda 


One Stop Concept: 

The Rwanda Development Board’s One Stop Centre 

enables company registration in just 24 hours. 

Simplified licensing and permitting procedure: 

There is free online registration and access to all major 

doing business procedures. 

Sustained high economic growth: 

An average 8% GDP year on year growth since 2004, 

currency appreciation, highest GDP growth among major 

African economies 

Robust Governance: 

Political stability, well functioning institutions, rule of law 

and zero tolerance to corruption 

Access to regional market: 

150 million people in the East African Community 

Currency appreciation: 

Low inflation rate consistently remaining below 5%

Entrepreneurship Awareness Campaign 

Hosted by Rwanda Development Board 

11 th -18 th November 2011 • 7 Universities across Rwanda • 10,000 Participants 

RDB’s Entrepreneurship Awareness Campaign attracted over 10,000 students interested in pursuing entrepreneurial 

career paths. Over the course of the seven day, seven stop tour, successful entrepreneurs, financiers, and government 

representatives inspired the students and encouraged them to follow their passions and create their own jobs. 

FEATURED EVENT 


Ambassador’s Special Self Help Expo 

Hosted by Embassy of the United States – Kigali, Rwanda 

13 th December 2011 • US Embassy, Kigali, Rwanda • 70 Participants 

The U.S. Ambassador’s Special Self-Help Fund represents a long-standing partnership whereby the American peple support activities initiated and 

carried out by Rwandan entrepreneurs. At the inaugural signing ceremony and expo, Ambassador Donald Koran signed seven agreements totaling US 

$50,000 with associations and community-based groups. 

EVENT 

11 GEW - Rwanda 2011 

FEATURED

REAL Entrepreneurial Mindset 

Hosted by Educat 

14 th -18 th November 2011 • Peace Guest House, Kigali, Rwanda • 25 Participants 

Educat’s REAL Entrepreneurial Mindset challenged participants to think outside-the-box as they completed a 

series of tasks throughout the week. The highlight of the week occurred when the teams of participants rose 

to the occasion as they planned and executed imaginative promotional events for local businesses. 

FEATURED EVENT 


2011 National Sponsor

Global Entrepreneurship Week @ Lycee de Kigali 

Hosted by LDK Entrepreneurship Club 

14 th -18 th November 2011 • Lycee de Kigali, Kigali, Rwanda • 45 Participants 

Secondary school students from Lycee de Kigali’s Entrepreneurship Club flexed their entrepreneurial muscles as they planned 

and organized GEW @ Lycee de Kigali. Prominent Rwandan entrepreneurs, university professors, and business experts led daily 

workshops on the entrepreneurial process for an audience of eager secondary students from all around Kigali. The week culminated 

with a Rocket Pitch Competition where students presented their own business ideas to their peers and a panel of judges. 


StartUp! 

Hosted by Digital Opportunity Trust-Rwanda 

14 th -20 th November 2011 • Kicukiro College of Technology • 30 Participants 

Energetic and talented young interns left a positive impact on their local communities as 

they educated local business owners in entrepreneurship and technology skills during Digital 

Opportunity Trust’s StartUp! event. The program is designed for the participants to combine their 

mechanics, electronics, and ICT backgrounds with the in-depth financial and business training to 

launch new businesses. 

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DOT Innovation Fest 

DOT Innovation Fest facilitated 

a worldwide exchange of ideas 

during GEW. Youth from around 

the world submitted business 

ideas with the potential for 

social, educational or economic 

impact to an open online forum 

and eventually judging. 

We are proud to announce that 

both Sharon Munyazikwiye and 

Jean Claude Ndayambaje of 

Rwanda won first place in their 

categories. 

Visit http://friends.dotrust.org 

to learn more!

Talk on Youth Entrepreneurship 

Hosted by AIESEC-Rwanda 

15 th November 2011 • Institute of Research and Dialogue for Peace, Kigali, Rwanda • 49 Participants 

AIESEC’s Youth Entrepreneurship Talk featured a presentation that debunked common myths around entrepreneurship and gave 

the audience insights into the realities of launching and operating a business. 



Entrepreneurship and Self-Employment 

Hosted by Kigali Institute of Science and Technology & KIST Entrepreneurship Club 

15 th November 2011 • Kigali Institute of Science and Technology, Kigali, Rwanda • 65 Participants 

KIST Entrepreneurship Club’s Entrepreneurship and Self Employment event focused on teaching university students practical tools 

that they could use to become entrepreneurs. The Co-founder of Inyarwanda.com, the CEO of Alogorithm Inc., and the COO of 

Ecobank shared their experiences with the students and advised them on how they could launch their own ventures. 


Promoting Rural Youth Entrepreneurship 

Hosted by National Youth Council & US Embassy Kigali 

15 th November 2011 • Kibeho, Nyaruguru, Rwanda • 75 Participants 

Promoting Rural Youth Entrepreneurship held in the Nyaruguru district was a workshop that trained local youth in the basics of 

business planning and management. Empowering the youth of the district to be more entrepreneurial not only improves their 

personal well-being and that of their families, but is also critical to the development of Nyaruguru. 

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“Youth represent the future and hope of 

every country. The high return 

on resources invested in youth today 

has both immediate and 

long term benefits.” 

Susan Falatko, Public Affairs Officer, 

U.S. Embassy

Micro-Enterprise Training 

Hosted by Youth Employment Systems – Rwanda & Educat 

15 th -17 th November 2011 • YES Rwanda Youth Service Centre, Kigali, Rwanda • 50 Participants 

Several low-income entrepreneurs operating in the informal sector gathered for YES Rwanda’s 

Micro Enterprise Training. The goal of the training was to empower the entrepreneurs with skills and 

knowledge to grow their businesses and encourage them to formally register their businesses, thus 

increasing their economic stability and strengthening their livelihoods. 


Advertising + Marketing • Rwanda • Ghana • Kenya • Tanzania 

We make every 

communication 

memorable 

y ur world 

through our eyes 

PC 9773, Umuganda bldg, Remera II, Gasabo 

2011 National Sponsor 

www.creative-eye-africa.com

The Dynamics of Entrepreneurship 

Hosted by Center for Business Solutions 

16 th November 2011 • Hotel des Mille Collines, Kigali, Rwanda • 14 Participants 

Several aspiring and active entrepreneurs attended The Dynamics of Entrepreneurship to learn how to effectively plan for their 

businesses. Participants were encouraged to rethink their business strategies and adopt a more visionary approach. 

“We need to bring it out to the whole 

wolrd that entrepreneurship is 

taking shape in Rwanda” 

Rebson Dzala, General Manager, 

Center for Business Solutions 

GEW- Rwanda 2011 22 

GWE - Rwanda 2011 2

Financial Literacy Fair 

Hosted by School of Finance and Banking 

16 th November 2011 • School of Finance and Banking, Kigali, Rwanda • 75 Participants 

The Financial Literacy Fair hosted by the School of Finance and Banking gave students and active entrepreneurs insights into 

the financial ins and outs of launching and growing a business. Highlights from the event included a presentation by Rector Reid 

Whitlock on how to access bank financing and several moving stories from business owners on how they financed their start-ups. 

23 

GEW - Rwanda 2011

Social Entrepreneurship in Contemporary Africa 

Hosted by Solid’Africa 

16 th November 2011 • Lemigo Hotel, Kigali, Rwanda • 45 Participants 

The audience at Solid’Africa’s Social Entrepreneurship in Contemporary Africa learned how organizations working in the social 

sector can utilize entrepreneurial principles to increase their impact. The audience then put their new knowledge to the test as 

they were challenged to think of how entrepreneurial ventures could be designed to solve various social problems in Rwanda. 



Entrepreneurial Solutions for Prosperity 

Hosted by Junior Chamber International & PSF Chamber of Young Entrepreneurs 

17 th November 2011 • Serena Hotel, Kigali, Rwanda • 150 Participants 

During Entrepreneurial Solutions for Prosperity, Mr. Eric Kacou launched his book, Entrepreneurial Solutions for Prosperity in 

BoP Markets, and held a Q&A session on strategies to empower the world’s poorest to create wealth and improve their welfare. 

Mr. Kacou’s Q&A session was followed by networking reception where the audience carried on the message and discussed the 

transformative power of entrepreneurship. 

GEW - Rwanda 2011 26 

2

Akilah Night 2011: Our Impact on Education 

& Workforce 

Hosted by Akilah Institute for Women 

17 th November 2011 • Akilah Institute, Kigali Rwanda • 90 Participants 

Akilah Night 2011: Our Impact on Education & Workforce brought together political officials, business owners, 

education professionals, and students to network and to celebrate the Akilah Institute for Women’s 2nd anniversary. 

The event highlighted the student’s entrepreneurial activities and recruited professionals to act as their mentors. 

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BDC Rwanda Competition and Graduation Ceremony 

Hosted by Rwanda Business Development Center 

17 th November 2011 • Telecom House, Kigali, Rwanda • 40 Participants 

Rwanda Business Development Center’s Business Presentation Competition was the culminating experience of their 

16-week entrepreneurship training program. Participants pitched their business ideas to the audience and a panel of 

judges for an opportunity to win a package of prizes. 

18 th November 2011 • Umubano Hotel, Kigali, Rwanda • 130 Participants 

Rwanda Business Development Center’s Graduation Ceremony celebrated the third commencement from their 

16-week entrepreneurship training program. The program equipped Rwandan entrepreneurs with the real-world skills 

necessary to start and grow a thriving business. 



PEACE THROUGH BUSINESS®Alumnae Association Launch 

Hosted by The Institute for Economic Empowerment of Women 

18 th November 2011 • Christ Church Rwanda, Kigali, Rwanda • 100 Participants 

Realizing that entrepreneurship is key to establishing peace and stability, the Institute for Economic Empowerment of Women runs 

a comprehensive business training for women entrepreneurs in post-conflict countries. During GEW-Rwanda, the talented alumnae 

of the program in Rwanda gathered together once again for the PEACE THROUGH BUSINESS® Alumnae Association Launch. The 

networking event was a great opportunity for the alumnae to celebrate their entrepreneurial endeavors and help them make 

valuable connections. 


Social Entrepreneurship: Young Leaders Driving Change 

Hosted by Generation Rwanda 


Based upon the idea that young people can be catalyst for positive change, the Social Entrepreneurship: Young Leaders Driving Change workshop 

introduced the concept of social entrepreneurship to a room full of Generation Rwanda scholars. Case studies of social businesses operating in 

Africa guided the discussions and were supplemented by guest speakers from Teach a Man to Fish and Tough Stuff. Generation Rwanda scholars 

also shared their experiences on founding and operating socially oriented enterprises. 

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ICT Bootcamp 

Hosted by Rwanda Week 


ICT entrepreneurs gathered for the ICT Bootcamp to share their experiences operating 

ICT companies, discuss the state of ICT education, and collaborate on how to improve 

the ICT ecosystem. 

Rwanda Week Europe 

In addition to participating 

in GEW, Rwanda Week hosts 

an annual event in Europe 

that serves as a platform for 

investment, entrepreneurship, 

and innovation in the land of a 

thousand hills. 

Visit www.rwandaweek.eu 

for more information. 


GEW-Rwanda Closing Ceremony 

Hosted by Babson-Rwanda Entrepreneurship Center 

18 th November 2011 • Lemigo Hotel, Kigali, Rwanda • 200 Participants 

The GEW-Rwanda Closing Ceremony ended the week’s activities with a bang. Over 200 guests joined the ceremony for a recap of the week 

and a rousing keynote address by Eric Kacou, Co-Founder of ES Partners and author of ENTREPRENEURIAL SOLUTIONS FOR PROSPERITY IN 

BOP MARKETS. The Permanent Secretary of Rwanda’s Ministry of Trade and Industry closed the ceremony by affirming the Ministry’s support of 

GEW-Rwanda in 2012 before the Isoko Institute premiered their new film, ENTREPRENEURS OF RWANDA, during a lively networking cocktail. 

Shot and directed by Mark Darrough, this short documentary shows how entrepreneurship and business-led development are improving lives 

and driving Rwanda forward. 

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GEW-Rwanda in the News 

• New Times 

• Rwanda TV 

• Rwanda Focus 

• Independent 

• Igihe.com 

• Allafrica.com 

• In2EastAfrica.net 

• Contact FM 

• Radio Flash 

• Umucyo FM 

• Radio Huguka 

• Radio Maria 

• Izuba Rirashe 


35 

GEW 

2012 


Get Involved 

• Join the national planning team 

Marketing, fundraising, and event 

management subcommittees 

• Advise the national campaign 

Provide expertise, networks, and goodwill to 

ensure the campaign’s success 

• Organize an event or activity 

Small or large, local or global – GEW 

activities are the backbone of our campaign 

• Support the national campaign 

Financial sponsorship and in-kind services 

needed. 

Email: gewrwanda@gmail.com 

for more information

Sponsorship Benefits 

• Name/logo recognition on promotional 

materials and advertisements, including: 

- Outdoor advertising (billboards, banners, 

posters) 

- Electronic advertising (TV, radio, web) 

- Print promotions (newspaper adverts, press 

releases, flyers) 

- Branded merchandise (shirts, hats, bags, etc.) 

• Speaking/exhibition opportunities at: 

- National featured events 

- National opening and closing ceremonies 

• Advertising opportunities in: 

- National website 

- National event guide 

- National activity report 

“As 

soon as we 

found out about Global 

Entrepreneurship Week Rwanda, 

we wanted to be a part of it. As 

Rwandan entrepreneurs ourselves, we 

were intrigued by the opportunity to be part 

of an event that promoted entrepreneurship in 

the country; supported new initiatives; brought 

individuals, companies and communities together; 

and leveraged the public and private sector in 

supporting entrepreneurs. Being sponsors has 

meant direct exposure to a global community 

we may not otherwise have accessed, and 

a chance to showcase our products and 

services to potential clients.” 

Joan Mazimhaka, Executive Director, 

Illume Creative Studio 


Rwanda Social Media Feeds: 

www.facebook.com/gewrwanda 

www.twitter.com/gewrwanda 

www.gewrwanda.tumblr.com 

www.flickr.com/photos/gewrwanda 

Global Social Media Feeds: 

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www.facebook.com/unleashingideas 

www.twitter.com/#!/unleashingideas 

www.linkedin.com/groups?mostPopular=&gid=54753 

www.youtube.com/unleashingideas 

www.flickr.com/photos/unleashingideas 


2011 National Partners

To join the movement: www.gewrwanda.org • gewrwanda@gmail.com

GEW 2011 Impact Report (pdf) - Babson College

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