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The surest way to build it right<br />
is to build it yourself.<br />
The latest manufacturing fad is outsourcing. Have somebody<br />
else build it. Somewhere. Just keep those containers coming.<br />
At BEHRINGER, we believe that the only way to ensure quality and<br />
maximize value is to build our<br />
products in our own state-of-theart<br />
factory. An ISO 9001/9002-<br />
certifi ed factory where the<br />
working conditions are so good<br />
that we have a waiting list for<br />
employment.<br />
From the circuitry in our<br />
mixers to the fretwork on our<br />
guitars, it’s all made under one roof (well, actually six really, really big<br />
roofs). We fabricate our own cabinets in a huge woodshop, stuff our<br />
own circuit boards and test, re-test and re-re-test every unit before<br />
it leaves.<br />
Unlike the vast majority of our<br />
competitors, we build our own<br />
speakers. We mold the cones<br />
from raw pulp, machine our own<br />
parts and wind our own voice<br />
coils. It was worth the huge<br />
investment.<br />
What does this all mean<br />
to you? More value for your money when you buy a BEHRINGER<br />
product. And the assurance that it will last through years of use.<br />
BEHRINGER CITY, where<br />
musical passion meets<br />
quality.<br />
The city of Zhong Shan in Guangdong Province,<br />
China, is a modern metropolis with scenic parks<br />
and wide boulevards. It is also where the heart of<br />
BEHRINGER’s manufacturing operations is situated.<br />
BEHRINGER City is a vibrant community that<br />
integrates every facet of the production chain under<br />
one roof. This is where every BEHRINGER product is<br />
manufactured and distributed globally. More than<br />
3,000 enthusiastic employees work, live and play<br />
in an over-1- million-square foot city comprised of<br />
manufacturing facilities and living/recreational area.<br />
Founded by Uli Behringer, who remains deeply<br />
involved in day-to-day operations, BEHRINGER has a<br />
track record of manufacturing excellence that spans<br />
two decades. BEHRINGER City was built as a model of<br />
efficiency. Each building is meticulously planned and<br />
designed to fulfill clearly defined functions. Factories<br />
and operations such as Electronics, Loudspeakers,<br />
Wood, Electric Guitars, Digital Pianos, Research and<br />
Development, Administration and Warehousing are<br />
all strategically positioned to offer an uninterrupted<br />
flow in the manufacturing process.<br />
BEHRINGER’s application of integrated production<br />
principles has heralded a significant increase<br />
in efficiency and successful implementation of<br />
Total Quality Management. This means that every<br />
product model has passed a set of stringent reliability<br />
tests and leaves the manufacturing line in strict<br />
compliance with internationally recognized<br />
standards.<br />
With BEHRINGER City now in full operation,<br />
BEHRINGER is set to continue to blaze the trail of<br />
success ahead into the future. Indeed, BEHRINGER<br />
City is the culmination of the company’s passion for<br />
music and its commitment to offer top-notch products<br />
at affordable prices. When it comes to quality<br />
products and superior manufacturing processes, the<br />
choice is clear—Just listen.<br />
Innovation times<br />
three hundred.<br />
Almost three hundred products. Almost three<br />
hundred Research and Development staff members<br />
in four different countries.<br />
Electronic engineers, software programmers,<br />
mechanical engineers and Computer Aided Design<br />
operators. Obsessed Product Managers who pour<br />
their passion into new product concepts. Test<br />
engineers who make sure our products comply with<br />
every applicable international safety standard.<br />
All led by Uli<br />
Behringer, who is<br />
directly involved<br />
with every digital,<br />
analog and<br />
acoustic product<br />
we make — from<br />
2 3<br />
determining the<br />
feature set to<br />
industrial design<br />
Uli Behringer (top left) with members<br />
of our Manila, Philippines Product<br />
Development team.<br />
to final manufacturing. This passion for music<br />
combined with the latest technology has led<br />
us to innovations like DSP active loudspeakers,<br />
RSM modeling and the new XENYX XL Series<br />
live mixers.<br />
It just never stops.<br />
Celebrating twenty<br />
years in pro audio.<br />
Twenty years ago, young<br />
Uli Behringer was a starving sound<br />
engineering student and jazz<br />
musician living in Düsseldorf. He<br />
couldn‘t c aff ord quality pro audio<br />
electronics. Luckily, he<br />
had a long<br />
track record of tinkering<br />
with electronics (he built b ilt his hi fi first<br />
rst<br />
synthesizer and a digital reverb at<br />
the age of 16). So Uli set out to<br />
create his own pro audio gear. In his<br />
apartment. On the kitchen table.<br />
His fi rst real product, the Studio<br />
Exciter, worked so well that friends<br />
started asking him to build them<br />
one. He soldered together a few;<br />
one got into the hands of a magazine<br />
reviewer who loved it and the rest is<br />
history. Plus a lot of hard work.<br />
As BEHRINGER grew, Uli never<br />
lost sight of the fact that musicians<br />
never have enough money for all of<br />
the audio toys they‘d love to own. He<br />
made it his personal mission to build<br />
great products for musicians who<br />
don’t have deep pockets. So then as<br />
now, our products are designed to be<br />
as aff ordable as possible — without<br />
sacrifi cing audio quality or durability.<br />
As you page through this catalog,<br />
you‘ll see hundreds of examples of<br />
this philosophy. It‘s kept us growing<br />
for twenty years. And thanks to<br />
musicians like yourself who supported<br />
us in all these years, we‘re looking<br />
forward to another twenty starting<br />
right now!