National Hardwood Magazine - June 2017

MARCH

MARCH 2017 covers.indd 1 NWH_2017 ad_REV13_FINAL.indd 1 and those who craft the products, to bring the beauty of nature indoors and into people’s lives. Here's Proof Buyers Read and Use Bringing the beauty of nature indoors. Northwest Hardwoods works between those who manage the forests © 2017 Northwest Hardwoods, Inc. A l rights reserved. northwesthardwoods.com A survey (conducted by NHM's staff) of 1,000 Buyers consisting of Kitchen Cabinet, Furniture, Millwork, Flooring, Secondary Manufacturers and Distribution/Concentration Yards. All buyers contacted purchase a minimum of 100,000 bd. ft. annually of #2 Common & Better. *Exception to this grade is the Flooring Manufacturers Q: A: of all the buyers that responded prefer to read a printed 89% copy of National Hardwood Magazine 10% It keeps me up with what is going on in the industry. Ken Kleinschrodt, Kleinschrodt Cabinets, Mobile, AL It lets me know what is going on in the industry. There are lots of changes in the lumber industry; I try to keep up with current trends. Felippe Corona, Enkboll Designs, Carson, CA I enjoy it all. Seeing Ads reminds me of suppliers I may have forgotten. Brian Creekmore, Creekmore Industries, I check the Ads for new sources. Bryan Kieffner, Columbia Flooring, Melbourne, AR Primarily, I look at the Advertising for sourcing. Jim Horne, Perfect Plank Co., Oroville, CA prefer to read National Hardwood Magazine online only 1% National Hardwood Magazine is pretty wellbalanced. It covers the industry well. Roger Duba, Churchill Cabinet Co., Cicero, IL National Hardwood Magazine covers the industry very well. I use it for sourcing, also. I like all of it. Jeff Wilkinson, Wilkinson Hardwoods, West Baden Springs, IN Keep up the good work. National Hardwood Magazine does a good job covering the industry, especially meetings. Joe Seng, Forest Products Manufacturing Co., Jasper, IN I like the features on Producers/End Users and you have good coverage of the industry. Woody Vaughn, Vaughn Woodworking, Attleboro Falls, MA I love the Magazine. I read it cover to cover. Buyers not only read National Hardwood Magazine, but they also use NHM in sourcing for new suppliers, and keeping up with trends and events that are happening in the Hardwood industry. 4 JUNE 2017 NATIONAL HARDWOOD MAGAZINE

I read pretty much every issue. I look through it all. Brett Skouby, Royal Fixture Co., Kansas City, MO I enjoy the photos; putting faces to customers I deal with. Judy Hoehn, Rustic Wood Products Inc., Perryville, MO I like the whole thing. I use it to keep abreast of the Edward Harris, A & H Millwork Inc., Albemarle, NC I read pretty much everything. I like the features on Producers/End Users. I would like to see more pictures of lumber. Salvatore Audia, Sr., Audia Woodworking & Fine Furniture, I like the Ads on manufacturers. Paul Smartwood, World Wood Products I like the Trends columns, as I am most interested in my for our customers to read. I always glance through it; then pass along to my employees. Chris Olson, Lifestyle Cabinets, Fridley, MN I have found some reliable suppliers through the Ads in National Hardwood Magazine. Brenda Palmer, Palmer Handrail, Corinth, MS I keep an eye out for new suppliers in the Ads. I also like to read the features on Producers/End Users and I like the Forecasts. Jeff Warren, J & W Furniture Frames, Pontotoc, MS I like to look at the lumber Ads, the features on Producers/End Users, and the photos to look for people I know in the industry. Rickey Ewing, Rickey’s Furniture I like it all; I read it all pretty thoroughly. I glance through each issue and read what strikes my interest. David Barnes, Barnes Millworks, Pittsburg, KS Of the Buyers responding... Here are the age groups along with the percentages that responded 21 to 34 11% 35 to 50 33% 51 and older 56% Prefers reading: Hard Copy 89% Digital Copy 10% Internet usage: Uses for sourcing 47% Facebook/ 36% Twitter/ Instagram Social Media 21% I like the Who’s Who column and the Ads. Red Bank, NJ I like all of it. I also use the Ads for sourcing. Luc Caron, Caron Fine Wood Products Inc., I like the features on Producers/End Users, Trends, Trade Talk and Convention photos. It helps me keep up with trends in the industry. Archbold, OH I have the latest issue, turned to Trade Talk, open on my desk right now. It is well-done; stays on top of issues in the Hardwood industry. I throw it in my briefcase when I travel. Hilliard, OH Thanks to all the Buyers that made To reach these and other Hardwood Buyers, contact us at: 901-372-8280 or email us at: tammy@millerwoodtradepub.com. JUNE 2017 NATIONAL HARDWOOD MAGAZINE 5