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IAA- IIW Introduction and Models - IBM

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<strong>IAA</strong>- <strong>IIW</strong> <strong>Introduction</strong> <strong>and</strong> <strong>Models</strong><br />

Igor Gonchar<br />

Executive IT Architect<br />

Information Platform <strong>and</strong> Solutions<br />

<strong>IBM</strong> Software Group WW Sales<br />

e-mail: igonchar@us.ibm.com<br />

© 2008 <strong>IBM</strong> Corporation


Agenda<br />

• <strong>Introduction</strong><br />

• What is <strong>IAA</strong>/<strong>IIW</strong>?<br />

• <strong>IAA</strong>/ <strong>IIW</strong> Solution Components<br />

Architecture<br />

Business Requirements<br />

Business Data Model<br />

Data warehouse <strong>and</strong> Data Mart Design <strong>Models</strong><br />

Development Environment <strong>and</strong> Tools<br />

Implementation Roadmap<br />

• <strong>IAA</strong>/<strong>IIW</strong> Demonstration<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

2


40 Original<br />

Companies<br />

•Life<br />

• Health<br />

•P&C<br />

• Reinsurance<br />

• Service Providers<br />

<strong>IBM</strong> Insurance<br />

Projects Experience<br />

<strong>IAA</strong> User Group<br />

Community &<br />

Steering Committee<br />

<strong>IAA</strong> Licencees<br />

(140+ Companies,<br />

20+ ISV’s)<br />

<strong>IIW</strong> Licencees<br />

(50+ Companies)<br />

<strong>IBM</strong> continuous investment in insurance industry solutions, in<br />

partnership with major insurers globally<br />

<strong>IBM</strong> Industry <strong>Models</strong><br />

<strong>and</strong> Assets Lab<br />

<strong>IAA</strong> & <strong>IIW</strong> Editions<br />

Project Commence (1990)<br />

<strong>IAA</strong> Edition 1 (1992)<br />

<strong>IAA</strong> Edition 2 (1993)<br />

<strong>IAA</strong> Edition 3 (1995)<br />

<strong>IAA</strong> Edition 4 (1997)<br />

<strong>IIW</strong> Edition 1 (1998)<br />

<strong>IAA</strong> 2000<br />

<strong>IAA</strong> 2001<br />

<strong>IAA</strong> 2002<br />

<strong>IIW</strong> 2002<br />

<strong>IAA</strong> 2003<br />

<strong>IIW</strong> 2003<br />

<strong>IAA</strong> 2004<br />

<strong>IIW</strong> 2004<br />

<strong>IAA</strong> 2005<br />

<strong>IIW</strong> 2005<br />

<strong>IIW</strong> 2006<br />

<strong>IAA</strong> 7.1<br />

<strong>IIW</strong> 7.1<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

3


What is Insurance Application Architecture (<strong>IAA</strong>)?<br />

• A set of st<strong>and</strong>ards for the insurance<br />

industry<br />

- Common processes<br />

- Common business terms<br />

- Common communications between<br />

applications<br />

- Common application ‘components’<br />

• A blueprint for application & data<br />

warehouse development<br />

• Both business <strong>and</strong> technical models<br />

• The IT equivalent of architectural<br />

drawings <strong>and</strong> st<strong>and</strong>ards<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

4


<strong>IAA</strong>/<strong>IIW</strong> Worldwide License Base as of 2005<br />

Americas<br />

<strong>IAA</strong>/<strong>IIW</strong><br />

70<br />

Europe<br />

<strong>IAA</strong>/<strong>IIW</strong><br />

65<br />

Worldwide Totals<br />

<strong>IAA</strong>/<strong>IIW</strong><br />

185<br />

AP<br />

<strong>IAA</strong>/<strong>IIW</strong><br />

35<br />

Africa<br />

<strong>IAA</strong>/<strong>IIW</strong><br />

5<br />

14 of the World’s 20 Largest Insurers<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

5


<strong>IBM</strong>’s Value Proposition<br />

• Proven insurance industry model<br />

• Business Solution Templates (BSTs) that enable fast deployment of<br />

insurance business applications<br />

• Sound Metadata Management tools<br />

<strong>IIW</strong> Hyperlinks, Rational Data Architect <strong>and</strong> Multi Model Mapper (MMM)<br />

• Performant <strong>and</strong> scalable enterprise-wide DW solution<br />

• Implementation Roadmap <strong>and</strong> Project Management capabilities,<br />

supported by Accelerators <strong>and</strong> Risk Reducers<br />

• Significant cost savings (up to 75% in analysis <strong>and</strong> design)<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

6


Agenda<br />

• <strong>Introduction</strong><br />

• What is <strong>IAA</strong>?<br />

• <strong>IAA</strong>/<strong>IIW</strong> Solution Components<br />

Architecture<br />

Business Requirements<br />

Business Data Model<br />

Data warehouse <strong>and</strong> Data Mart Design <strong>Models</strong><br />

Development Environment <strong>and</strong> Tools<br />

Implementation Roadmap<br />

• <strong>IAA</strong>/<strong>IIW</strong> Demonstration<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

7


<strong>IAA</strong> <strong>and</strong> Assets<br />

<strong>IAA</strong> is a set of inter-related business models describing different aspects of the analysis <strong>and</strong> design<br />

required to support Insurance business.<br />

The models that make up <strong>IAA</strong> can be grouped according to their major purpose.<br />

FOUNDATION MODELS<br />

Enterprise Insurance Concepts Definition<br />

for Communication <strong>and</strong> St<strong>and</strong>ardization<br />

BUSINESS<br />

TERMS<br />

FOUNDATION MODELS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

PROCESS MODELS<br />

Enterprise Insurance Processes<br />

Definition for business process<br />

modelling, simulation, <strong>and</strong> execution<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

DATA<br />

MARTS<br />

DATA MODELS<br />

Insurance data content for an enterprisewide<br />

view of information <strong>and</strong> data<br />

rationalization<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

BOM<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

IDM<br />

PRODUCT<br />

MODEL<br />

SPECIFICATION<br />

FRAMEWORK<br />

SERVICE MODELS<br />

Enterprise Insurance Services Definition for<br />

component based development <strong>and</strong> Service<br />

Oriented Architecture<br />

Product <strong>Models</strong> for accelerating insurance<br />

product design<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

8


Foundation <strong>Models</strong> - Business Terms<br />

• Catalogue of insurance business terms used to define data<br />

requirements.<br />

• Mapped to the business model<br />

• Aliasing BUSINESS to BUSINESS let clients BUSINESS choose the most appropriate terms in their context<br />

TERMS<br />

FOUNDATION MODELS<br />

MODEL<br />

ACTIVITY MODEL<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

9


Foundation <strong>Models</strong> - Business Model (BM)<br />

• Unambiguous definition of business concepts <strong>and</strong> their relationships to insure<br />

communication across different IT projects <strong>and</strong> between the business users <strong>and</strong> the IT.<br />

• Conceptual view of the enterprise data with generic definitions to maximize applicability,<br />

flexibility, <strong>and</strong> reusability<br />

• Available in 2 formats: Entity Relationship form for Data models or UML for Service<br />

models<br />

FOUNDATION MODELS<br />

BUSINESS<br />

TERMS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

DATA MODELS<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

BSTs<br />

SERVICE MODELS<br />

ENTERPRISE<br />

MODEL<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

10


Foundation <strong>Models</strong> - Business Activity Model<br />

• Functional decomposition of over 700 business activities.<br />

• Definition based on st<strong>and</strong>ard terms <strong>and</strong> verbs, including activity information requirements<br />

(Business Items).<br />

• Promotes reuse, basis for project scoping.<br />

FOUNDATION MODELS<br />

BUSINESS<br />

TERMS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

11


Process <strong>Models</strong> - Analysis Process Model (APM)<br />

• Over 200 insurance processes describing the flow of reusable business activities<br />

• Enterprise-wide perspective<br />

• Linkage to component services<br />

BUSINESS<br />

TERMS<br />

FOUNDATION MODELS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

Enterprise resources management<br />

Channel management<br />

CRM<br />

Communication management<br />

20 Reinsurance management 4<br />

24 Underwriting 11<br />

16<br />

2<br />

Investment management<br />

Financial transaction<br />

3<br />

Provider management<br />

13<br />

14<br />

Marketing<br />

6<br />

Claim management<br />

32<br />

Product portfolio<br />

management<br />

Customer acquisition<br />

11 22<br />

Financial services<br />

agreement<br />

administration<br />

81<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

12


Service <strong>Models</strong> - Business Object Model (BOM)<br />

• Common reference of business concepts in UML format with<br />

properties <strong>and</strong> relationships<br />

• Common reference of enterprise service c<strong>and</strong>idates with<br />

inputs <strong>and</strong> outputs messages formalized with Business<br />

Model concepts<br />

FOUNDATION MODELS<br />

BUSINESS<br />

TERMS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

13


Service <strong>Models</strong> – Enterprise Component Blueprint (ECB)<br />

BUSINESS<br />

TERMS<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

DATA<br />

MARTS<br />

FOUNDATION MODELS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

BOM<br />

IDM<br />

PRODUCT<br />

MODEL<br />

SPECIFICATION<br />

FRAMEWORK<br />

• Common reference of reusable <strong>and</strong> flexible<br />

business components<br />

• Defines the boundaries of deployable IT<br />

Components<br />

• Describes the components at 2 level of details:<br />

analysis <strong>and</strong> design<br />

• Used for portfolio assessment<br />

IT Component View<br />

Party<br />

Communication<br />

Marketing<br />

Activity<br />

Contract &<br />

Specification<br />

Rating<br />

Underwriting<br />

Rule<br />

Physical<br />

Object<br />

Generic<br />

Agreement<br />

Financial<br />

Services<br />

Agreement<br />

Common<br />

Claim<br />

Provider<br />

Intermediary<br />

Dispute<br />

Resolution<br />

Reinsurance<br />

Activity<br />

Condition<br />

Place<br />

Account<br />

& Fund<br />

Financial<br />

Transaction<br />

Tax<br />

Utility<br />

Components:<br />

• Security<br />

• Task Manager<br />

• Event Scheduler<br />

• Calendar<br />

• Currency<br />

•Diary<br />

• Error H<strong>and</strong>ler<br />

•Help<br />

• Reporting<br />

• Process Mgmt &<br />

Control<br />

Structural Components<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

14


Service <strong>Models</strong> - Interface Design Model (IDM)<br />

IDM takes the analysis contained within BOM into<br />

a design domain, structuring detailed service<br />

definitions <strong>and</strong> collaborations between services to<br />

meet business needs.<br />

BUSINESS<br />

TERMS<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

DATA<br />

MARTS<br />

FOUNDATION MODELS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

BOM<br />

IDM<br />

PRODUCT<br />

MODEL<br />

SPECIFICATION<br />

FRAMEWORK<br />

Components<br />

Exposing services<br />

Transactional or<br />

Structural<br />

Dependencies<br />

Service<br />

Organized per transactional<br />

or structural components<br />

Grouped into an interface<br />

Collaboration between<br />

services<br />

Data<br />

Organized per structural<br />

components<br />

Properties <strong>and</strong> relationships<br />

Message definition<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

15


Service <strong>Models</strong> – Product Model<br />

FOUNDATION MODELS<br />

BUSINESS<br />

TERMS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

DATA MODELS<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

BSTs<br />

SERVICE MODELS<br />

ENTERPRISE<br />

MODEL<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

• Representative set of insurance products<br />

described with<br />

Product Structure<br />

Life cycle<br />

Rules <strong>and</strong> calculation<br />

Data Requirement<br />

• Life insurance, property <strong>and</strong> casualty<br />

insurance, <strong>and</strong> health insurance products<br />

• Build flexible solutions that EXTERNALIZE<br />

product specific requirements<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

16


Service <strong>Models</strong> – Product Specification Diagram example<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

17


Service <strong>Models</strong> – Specification Framework<br />

BUSINESS<br />

TERMS<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

FOUNDATION MODELS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

• Design framework for building<br />

flexible product engines <strong>and</strong><br />

administration systems to support<br />

those products<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

18


Data <strong>Models</strong> – Business Solution Templates (BSTs)<br />

FOUNDATION MODELS<br />

BUSINESS<br />

TERMS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

PRODUCT<br />

MODEL<br />

DATA<br />

MARTS<br />

BOM<br />

IDM<br />

SPECIFICATION<br />

FRAMEWORK<br />

• Describe reporting structures needed to access key<br />

information<br />

• Include key performance indicators grouped by functional<br />

reporting<br />

• Basis for rapid customization <strong>and</strong> prototyping of reporting<br />

requirements<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

19


Business Solution Template Exemple for Policy Persistency Analysis<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

20


Data <strong>Models</strong> - Business Solutions Templates - Content<br />

Analytical CRM<br />

• Campaign answer analysis<br />

• Campaign communication analysis<br />

• Campaign contact analysis<br />

• Campaign cost analysis<br />

• Campaign installment analysis<br />

• Campaign profitability analysis<br />

• Campaign sales analysis<br />

•Campaign analysis by customer<br />

•CRM event analysis<br />

•Cross-sell strategy analysis<br />

•Cross-selling forecasting analysis<br />

•Policyholder behaviour analysis<br />

•Household value analysis<br />

•Customer persistency analysis<br />

•Customer profitability analysis<br />

•Customer prospect optimization analysis<br />

•Customer satisfaction analysis<br />

•Customer risk analysis<br />

Profitability<br />

Claims Efficiency Intermediary Performance Business Performance<br />

• Claim h<strong>and</strong>ling performance analysis<br />

• Claim incoming recovery payments analysis<br />

• Claims audit analysis<br />

• Claims monthly close off analysis<br />

• Claims statistical analysis<br />

• Claims value variation analysis<br />

• Late claims analysis<br />

• Loss event analysis<br />

• Year-to-date claims comparison analysis<br />

Risk & Compliance<br />

Solvency II Sarbanes-Oxley Act IAS<br />

• Liabilities analysis for P&C insurance<br />

• P&C Claims, expenses <strong>and</strong> technical<br />

provisions Analysis<br />

• Expenses for Long Term Insurance<br />

• Premiums for Long Term Insurance<br />

• Liabilities & margins analysis for Long Term<br />

Insurance<br />

• Admissible Asset Analysis<br />

• Net Asset Analysis<br />

• Profit & Loss Analysis<br />

• Summary of Premiums & Claims for P&C<br />

• Solvency Analysis for P&C<br />

• Solvency Analysis for Long Term Insurance<br />

• Statement of Solvency<br />

• Agency continuous professional development<br />

• Agent performance based on competency<br />

• Agent training analysis<br />

• Customer feedback on intermediaries analysis<br />

• Intermediary compensation analysis<br />

• Intermediary persistency analysis<br />

• Intermediary production analysis<br />

• Intermediary sales performance analysis<br />

• Policy delivery analysis<br />

• Consolidated Financial Statements Analysis<br />

• Consolidated Statement Of Cash Flows<br />

• Consolidated Statement Of Changes in<br />

Shareholders' Equity Analysis<br />

• Consolidated Balance Sheet Analysis<br />

• Consolidated Statement Of Income Analysis<br />

• Management's Discussion And Analysis Of<br />

Financial Condition <strong>and</strong> Results Of Operations<br />

• Advance analysis<br />

• Business volume analysis<br />

• New business volume analysis<br />

• Policy event analysis<br />

• Policy persistency analysis<br />

• Surrender analysis<br />

• Switching analysis<br />

• Underwriting Analysis<br />

• Balance sheet classified approach analysis<br />

• Balance sheet net assets approach<br />

• Balance sheet order of liquidity approach<br />

• Balance sheet portfolio basis approach<br />

• Cash flow direct analysis<br />

• Cash flow direct financial institution analysis<br />

• Cash flow indirect analysis<br />

• Cash flow indirect FI analysis<br />

• Income statement by function analysis<br />

• Income statement by nature analysis<br />

• Income statement FI approach analysis<br />

• Statement of changes in equity analysis<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

21


Data <strong>Models</strong> – Enterprise Model<br />

BUSINESS<br />

TERMS<br />

FOUNDATION MODELS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

Core Data with full history<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

DATA<br />

MARTS<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

BOM<br />

IDM<br />

PRODUCT<br />

MODEL<br />

SPECIFICATION<br />

FRAMEWORK<br />

Conformed facts <strong>and</strong><br />

dimensions<br />

• Design level model built from the<br />

Business Model <strong>and</strong> the BSTs<br />

• Logical model of a central<br />

datawarehouse database structure<br />

Consistency between data<br />

marts<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

22


Data <strong>Models</strong> – Data Marts<br />

BUSINESS<br />

TERMS<br />

DATA MODELS<br />

BSTs<br />

ENTERPRISE<br />

MODEL<br />

DATA<br />

MARTS<br />

FOUNDATION MODELS<br />

BUSINESS<br />

MODEL<br />

BUSINESS<br />

ACTIVITY MODEL<br />

PROCESS MODELS<br />

ANALYSIS PROCESS MODEL<br />

SERVICE MODELS<br />

ENTERPRISE<br />

COMPONENT<br />

BLUEPRINT<br />

BOM<br />

IDM<br />

PRODUCT<br />

MODEL<br />

SPECIFICATION<br />

FRAMEWORK<br />

• Specialized models to support a set of<br />

business applications<br />

• Provide a summary of the enterprise<br />

data warehouse details as requested<br />

by business users<br />

• Populated from the Enterprise data<br />

warehouse for consistency between<br />

data marts<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

23


Tracability with hyperlinks<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

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24


Summary of Type of Projects<br />

Illustrative<br />

Enterprise<br />

Architecture<br />

(EA)<br />

Business<br />

Process<br />

Management<br />

(BPM)<br />

Application Portfolio<br />

Rationalization (APR)<br />

Enterprise<br />

Application<br />

Integration (EAI)<br />

Services Oriented<br />

Architecture (SOA)<br />

Deployment<br />

Product<br />

Development<br />

<strong>and</strong> Product<br />

Innovation (PDI)<br />

Business<br />

Intelligence (BI) &<br />

Data Warehouse<br />

(DW)<br />

EA BPM<br />

APR EAI SOA PDI DW/BI<br />

• Definition of<br />

St<strong>and</strong>ards<br />

• Business<br />

Architecture<br />

• Application<br />

Architecture<br />

• …<br />

• BPR<br />

• BPO<br />

• Six-Sigma<br />

• Workflow<br />

Management<br />

• Legacy Diagnostic<br />

• Portfolio Assessment<br />

System Assessment<br />

• Portfolio Transformation<br />

Component Based<br />

Development (CBD)<br />

Package Selection &<br />

Implementation<br />

• Hub & Spoke<br />

Architecture<br />

• B2B (eg, ACORD)<br />

• Web-enablement<br />

• …<br />

• Services<br />

Identification<br />

• Services<br />

Specification<br />

• Services<br />

Realization<br />

• Product<br />

Catalogue<br />

• Product Portfolio<br />

Rationalization<br />

• Flexible Productrule<br />

engine<br />

• EDW<br />

• Data mart<br />

• ODS<br />

• BI application (eg,<br />

Risk & Compliance)<br />

• Application Renovation<br />

Note: This is one example of categorization of projects<br />

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25


Value of <strong>IAA</strong> models in different Types of Projects<br />

Illustrative<br />

1 1 1 1 1 1 1 1<br />

2<br />

4<br />

2<br />

3<br />

3<br />

2<br />

3<br />

4<br />

3<br />

3<br />

3<br />

4<br />

5<br />

2<br />

2 2<br />

4 2 3<br />

5<br />

2<br />

5<br />

6<br />

3<br />

6<br />

6<br />

4<br />

5<br />

CBM<br />

Component Business Modeling APR Application Portfolio Rationalization<br />

BPM<br />

Business Process Management<br />

EAI<br />

Enterprise Application Integration<br />

EA<br />

Enterprise Architecture<br />

SOA<br />

Service Oriented Architecture<br />

DW/BI<br />

Data Warehouse & Business Intelligence<br />

PDI<br />

Product Development & Innovation<br />

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Example of a CBM Project<br />

Illustration of a Component Heat Map<br />

Illustration: Component Heat map<br />

1 – What: Project<br />

CBM<br />

Business &<br />

financial<br />

management<br />

Manufacturing /<br />

product<br />

development<br />

Business<br />

acquisition &<br />

retention<br />

Relationship<br />

management<br />

Underwriting<br />

category<br />

Policy<br />

administration &<br />

services<br />

Care management<br />

L&p claims<br />

Group<br />

administration<br />

Direct<br />

Business strategy<br />

Investment<br />

strategy<br />

Treasuryplanning<br />

Concept selling<br />

strategy<br />

Product planning<br />

Product portfolio<br />

strategy<br />

Product value<br />

proposition<br />

strategy<br />

Br<strong>and</strong> strategy<br />

Client retention<br />

strategy<br />

Distribution /<br />

compensation<br />

strategy<br />

Market <strong>and</strong><br />

promotion<br />

planning<br />

Customer<br />

relationshipstrategy<br />

Distribution partners<br />

relationshipstrategy<br />

Provider relationship<br />

strategy<br />

Catastrophe<br />

planning<br />

Reinsurance<br />

strategy<br />

Reserve<br />

management<br />

Risk, compliance,<br />

legal management<br />

Operations<br />

management <strong>and</strong><br />

planning<br />

Medical<br />

management<br />

strategy<br />

Claims strategy<br />

Miscellaneous<br />

paymentsstrategy<br />

Group strategy<br />

Control<br />

Assetmanagement<br />

Business process<br />

management<br />

Investment/ Capital<br />

management<br />

Procurement/ vendor<br />

management<br />

Actuarialpricing<br />

analysis<br />

Product management<br />

internal/ external<br />

Marketresearch/<br />

segment analysis<br />

Marketing<br />

management<br />

Producer portfolio<br />

analysis<br />

Promotion<br />

management<br />

Channel management<br />

Contact management<br />

Correspondence<br />

management<br />

Customer / member<br />

management<br />

Provider relations<br />

management<br />

Customer<br />

profitability<br />

analysis<br />

Establish <strong>and</strong><br />

monitor loss<br />

reserves<br />

Risk, compliance,<br />

legalmonitoring<br />

Underwriting<br />

management<br />

Operations<br />

management controls<br />

Network management<br />

Pharmacy benefits<br />

<strong>and</strong> vendor<br />

management<br />

Program management<br />

Claims litigation<br />

Claims management<br />

component<br />

Fraudmanagement<br />

Accountinstallation<br />

Account<br />

management<br />

Execute<br />

Accounts receivable /<br />

accounts payable /<br />

general ledger<br />

Audit<br />

Cash management<br />

Facility operations<br />

Human resources<br />

Security services<br />

Technology<br />

management<br />

Product development<br />

internal/ external<br />

Product education<br />

Product setup <strong>and</strong><br />

maintenance<br />

Reinsurance <strong>and</strong><br />

coinsuranceprogram<br />

Campaign execution<br />

Financial advisory<br />

tools<br />

New business<br />

processing<br />

Producer / hierarchy<br />

compensation<br />

Quoting<br />

Renewals<br />

Sales support<br />

Channel / client<br />

educationdelivery<br />

Communications<br />

Correspondence<br />

Customer / prospect<br />

profile<br />

Distribution / third<br />

party information<br />

profile<br />

Service center<br />

Regulatory<strong>and</strong><br />

compliance<br />

reporting<br />

Reinsurancetreaties<br />

Riskrating<br />

Billing<br />

Cancellations<strong>and</strong><br />

lapsing<br />

Collections<br />

Policy changes<br />

Thirdparty<br />

collections<br />

Case management<br />

Eligibility<br />

authorization <strong>and</strong><br />

pre-certification<br />

Group benefit<br />

maintenance<br />

Provider enrolment<br />

& credentialing<br />

Referralprocessing<br />

Evaluateclaims<br />

Fraudinvestigation<br />

Paymentprocessing<br />

(disbursements)<br />

Processclaims<br />

Benefits<br />

administration<br />

Billing<strong>and</strong> collections<br />

Business to business<br />

marketing (group<br />

plans)<br />

Enrolment<strong>and</strong><br />

eligibility<br />

Plan sponsor services<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

27


Example of a CBM Project<br />

Components contain processes <strong>and</strong> activities<br />

High coverage Low coverage<br />

1 – What: projects CBM<br />

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Process Improvements <strong>and</strong> Business Process Management 2 – What: projects<br />

BPM<br />

The IM&A models provide function <strong>and</strong> process templates<br />

which facilitate cross-enterprise simplification <strong>and</strong> improvement<br />

of business processes.<br />

After having used CBM, the <strong>IAA</strong> high level business<br />

processes are the starting point.<br />

For beneficiary modification, the process „ Modify Policy –<br />

Modify Beneficiary“ applies.<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

29


Example of a Business Process Management Project<br />

The processes in scope are customized as needed.<br />

2 – What: projects BPM<br />

Original <strong>IAA</strong> “Modficy<br />

beneficiary” process<br />

<strong>IAA</strong> business processes are<br />

documented using activity<br />

diagrams, including sequence,<br />

conditions <strong>and</strong> roles.<br />

Customised “Modify beneficiary”<br />

process – result of workshop<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

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Example of a Portfolio Assessement Project<br />

2 – What: projects APR<br />

ECB<br />

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REGISTRATION<br />

ACTUARIAL STATISTICS<br />

AND INDEX<br />

PRIMIT IVE DATA<br />

TYPES<br />

GOAL AND NEED<br />

STANDARD TEXT AND<br />

COMMUNICATION<br />

SPECIFICATION, PRODUCT AND<br />

AGREEMENT<br />

ACCOUNT AND<br />

FUND<br />

MONEY<br />

PROVISION<br />

PLACE<br />

PARTY<br />

BUSINESS MODEL<br />

OBJECT<br />

CLAIM<br />

PHYSICAL<br />

OBJECT<br />

CONTACT POINT AND<br />

PREFERENCES<br />

FINANCIAL<br />

TRANSACTION<br />

ACTIVITY<br />

ASSESSMENT AND<br />

CONDITION<br />

CATEGORY<br />

LEGAL ACTION<br />

EVENT<br />

Enterprise Architecture projects<br />

2 – What: projects EA<br />

Today IT Jungle<br />

Applications<br />

<strong>IAA</strong> Data,<br />

Product <strong>and</strong><br />

Interface <strong>Models</strong><br />

Financial system<br />

Individual Life<br />

CRM<br />

Commission System<br />

Master Customer Data File<br />

Claims System<br />

Payroll System<br />

Party<br />

Insurance Agreement<br />

Account <strong>and</strong> Fund<br />

Claim<br />

Contact Point <strong>and</strong> Preferences<br />

Financial Transaction<br />

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32


<strong>IBM</strong> SOA Reference Architecture<br />

2 – What: projects<br />

SOA<br />

Model<br />

Assemble<br />

Deploy<br />

Business Innovation & Optimization Services<br />

Facilitates better decision-making<br />

with real-time business information<br />

Manage<br />

Development<br />

Services<br />

Interaction Services<br />

Enables collaboration<br />

between people,<br />

processes & information<br />

Process Services<br />

Orchestrate <strong>and</strong><br />

automate business<br />

processes<br />

Information Services<br />

Manages diverse<br />

data <strong>and</strong> content in a<br />

unified manner<br />

IT Service<br />

Management<br />

Integrated<br />

environment<br />

for design<br />

<strong>and</strong> creation<br />

of solution<br />

assets<br />

Partner Services Business App Services Access Services<br />

Connect with trading<br />

partners<br />

Facilitates communication ESB between services<br />

Build on a robust,<br />

scaleable, <strong>and</strong> secure<br />

services environment<br />

Facilitates interactions<br />

with existing information<br />

<strong>and</strong> application assets<br />

Apps &<br />

Info Assets<br />

Manage<br />

<strong>and</strong> secure<br />

services,<br />

applications<br />

&<br />

resources<br />

Infrastructure Services<br />

Optimizes throughput,<br />

availability <strong>and</strong> performance<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

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33


Agenda<br />

• <strong>Introduction</strong><br />

• What is <strong>IIW</strong>?<br />

• <strong>IIW</strong> Solution Components<br />

Architecture<br />

Business Requirements<br />

Business Data Model<br />

Data warehouse <strong>and</strong> Data Mart Design <strong>Models</strong><br />

Development Environment <strong>and</strong> Tools<br />

Implementation Roadmap<br />

• <strong>IIW</strong> Demonstration<br />

• <strong>IIW</strong> Solution – Value Proposition<br />

• Customer References<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

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34


What is <strong>IIW</strong>?<br />

<strong>IIW</strong> is an <strong>IAA</strong>-based enterprise-wide data<br />

warehousing solution for the insurance industry<br />

<strong>IIW</strong> is engineered to consolidate data from<br />

disparate systems, helping insurers to build a<br />

comprehensive <strong>and</strong> accurate picture of the<br />

customer <strong>and</strong> the business<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

35


<strong>IIW</strong> provides analytical capabilities across critical insurance subject areas<br />

Business Profitability<br />

Analytical CRM<br />

Financial Reporting &<br />

Compliance<br />

Risk Management<br />

• Underwriting Analysis<br />

• Claims Analysis<br />

• Intermediary Performance Analysis<br />

• Persistency analysis<br />

• Predictive modeling (fraud detection, lapses, …)<br />

• Customer Segmentation<br />

• Lifetime value Analysis<br />

• Campaign Management <strong>and</strong> Performance analysis<br />

• MIS (Dashboard)<br />

• Regulatory reporting (emerging Solvency II, IAS)<br />

• Cost & Performance Management<br />

• Risk Analysis<br />

• Risk Monitoring<br />

• Stochatics Modelling<br />

• Asset Liability Management (ALM)<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

36


Agenda<br />

• <strong>Introduction</strong><br />

• What is <strong>IIW</strong>?<br />

• <strong>IIW</strong> Solution Components<br />

Architecture<br />

Business Requirements<br />

Business Data Model<br />

Data warehouse <strong>and</strong> Data Mart Design <strong>Models</strong><br />

Development Environment <strong>and</strong> Tools<br />

Implementation Roadmap<br />

• <strong>IIW</strong> Demonstration<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

37


<strong>IIW</strong> Architecture<br />

Analytical Data Requirements<br />

Structured along Requirements Model<br />

Meta-data<br />

Source<br />

Logical<br />

<strong>Models</strong><br />

Business<br />

Data Model<br />

Enterprise<br />

Logical<br />

Model<br />

Data Marts<br />

Logical<br />

<strong>Models</strong><br />

Traceability<br />

Source<br />

Population<br />

Business Data Warehouse<br />

Distribution<br />

Business<br />

Information<br />

Warehouse<br />

Client<br />

Internal<br />

Sources<br />

External<br />

Sources<br />

Staging<br />

Area<br />

Enterprise Data<br />

Warehouse<br />

Atomic Analytical<br />

Classified<br />

Sources<br />

Informational<br />

Feedback<br />

Staging<br />

Area<br />

Data<br />

Marts<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

38


<strong>IIW</strong> Requirements Model Business Terms<br />

• What it is<br />

A list <strong>and</strong> definitions of financial<br />

services concepts where data<br />

elements<br />

• represent the data requirements of<br />

an insurance company<br />

• expressed in plain business<br />

language<br />

• organized by subject areas<br />

• How does it help?<br />

While business people can<br />

describe in their own language the<br />

concepts they use every day,<br />

clearly defining business terms<br />

helps st<strong>and</strong>ardization within a<br />

company.<br />

The mapping to the Business<br />

Model makes it possible to create<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

39


RESPONSE CODE<br />

MARKET SEGMENT<br />

CAMPAIGN RESPONSES FACT<br />

CALENDAR DAY<br />

CAMPAIGN STEP<br />

COMMUNICATION MEDIUM<br />

CALENDAR MONTH<br />

CAMPAIGN CELL<br />

CALENDAR QUARTER<br />

CAMPAIGN<br />

CHANNEL ROLE<br />

(Marketing program)<br />

OTHER ACTIVITY<br />

CALENDAR YEAR<br />

ADVERTISING CHANNEL<br />

<strong>IIW</strong> Requirements Model Business Solution Templates (BSTs)<br />

Business<br />

Requirements<br />

Identify measures that<br />

are analyzed <strong>and</strong><br />

structured into<br />

Business Solution Templates<br />

which are then<br />

transformed<br />

into<br />

Conceptual outline of how OLAP tables or<br />

reports can be structured to meet informational<br />

<strong>and</strong> regulatory reporting requirements<br />

EM Analytical Subject Areas<br />

Data Marts Design<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

40


<strong>IIW</strong> Business Data Model<br />

• Conceptual<br />

• Normalised (3NF)<br />

• Flexible<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

41


<strong>IIW</strong> Enterprise (Warehouse) Model <strong>and</strong> Data Marts<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

42


Examples of pre-defined fact tables from SAD0069 –<br />

Underwriting Analysis<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

43


Object<br />

Place<br />

Contact Point<br />

028<br />

007<br />

203<br />

4<br />

1<br />

Object<br />

Place<br />

Contact Point<br />

028<br />

007<br />

203<br />

Object<br />

Place R<br />

Place R 4<br />

Place-CP R<br />

1<br />

CP R<br />

3<br />

218<br />

238<br />

208<br />

204<br />

Object<br />

Place R Place-CP R<br />

2 CP R<br />

Place R<br />

3<br />

218<br />

238<br />

208<br />

204<br />

P Label<br />

P Name<br />

Place Label CP R<br />

CP R<br />

823<br />

927<br />

2<br />

926<br />

P Label<br />

P Name<br />

Place Label CP R<br />

CP R<br />

823<br />

927 926<br />

Campaign<br />

Management<br />

Underwriting<br />

Risk<br />

Analysis<br />

Party Name<br />

366<br />

Party<br />

041<br />

Insurance<br />

Information<br />

Warehouse<br />

Common Data<br />

Profitability<br />

Analysis<br />

Claims<br />

Analysis<br />

2<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 926<br />

3<br />

203<br />

Segmentation<br />

Management<br />

CP R<br />

204<br />

Contact Point<br />

Customer<br />

Management<br />

Customer<br />

Retention<br />

Product<br />

Management<br />

Place-CP R<br />

208<br />

1<br />

Party<br />

Party<br />

041<br />

Party<br />

041<br />

Party Name<br />

366<br />

Party Name<br />

366<br />

007<br />

Place<br />

4<br />

Object<br />

Place R<br />

218<br />

Type<br />

Type R<br />

Party T Role T Object T<br />

968<br />

044<br />

752<br />

030<br />

Party R Party Object Object R<br />

162 041 028 177<br />

Party-<br />

Object R<br />

110<br />

967<br />

Object<br />

Place<br />

Contact Point<br />

028<br />

007<br />

203<br />

4<br />

1<br />

Object<br />

Place R Place R Place-CP R CP R<br />

3<br />

218 238<br />

208 204<br />

2<br />

CALENDAR P Label<br />

P Name<br />

MONTH<br />

RESPONSE<br />

CALENDAR<br />

Place Label CP R<br />

CP R<br />

CODE<br />

DAY<br />

823 927 926<br />

MARKET<br />

SEGMENT<br />

CAMPAIGN<br />

RESPONSESFACT<br />

STEP<br />

CAMPAIGN<br />

MEDIUM<br />

CEL<br />

COMUNICATION<br />

CAMPAIGN<br />

CODE<br />

MARKET<br />

SEGMENT<br />

RESPONSE<br />

FACT<br />

CAMPAIGN<br />

RESPONSES<br />

Place<br />

Party<br />

R<br />

214<br />

DAY<br />

Party<br />

041<br />

366<br />

Party Name<br />

STEP<br />

CAMPAIGN<br />

CALENDAR<br />

MEDIUM<br />

CEL<br />

MONTH<br />

COMUNICATION<br />

CALENDAR<br />

CAMPAIGN<br />

RESPONSE CODE<br />

MARKET SEGMENT<br />

CAMPAIGN RESPONSES FACT<br />

CALENDAR DAY<br />

CAMPAIGN STEP<br />

CALENDAR MONTH<br />

CAMPAIGN CELL<br />

COMMUNICATION MEDIUM<br />

Development process supported by MMM<br />

ERWin Model<br />

ERWin Model<br />

ERWin Model(s)<br />

Business<br />

Data Model<br />

Enterprise<br />

Model<br />

Data Mart<br />

Model(s)<br />

Conceptual Logical Logical Logical<br />

Enterprise<br />

Model<br />

Data Mart<br />

Model(s)<br />

Physical<br />

Physical<br />

Manuals<br />

<strong>and</strong><br />

QA reports<br />

MMM<br />

database<br />

Metadata<br />

catalogs<br />

Extration Extraction tools<br />

DDL for<br />

database<br />

generation<br />

Data Marts<br />

Hyperlinks<br />

OLAP Tools<br />

Operational - Sources<br />

<strong>IAA</strong> Business Model<br />

Enterprise Model<br />

Data Mart <strong>Models</strong><br />

Place R<br />

214<br />

Party<br />

Place R<br />

214<br />

Place Label<br />

823<br />

Place R<br />

238<br />

Party<br />

Place R<br />

214<br />

Bus. Requirements<br />

Object<br />

028<br />

Customisation<br />

Transformation<br />

Scoping<br />

Specialisation<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

44


RESPO NSE CO DE<br />

M ARKET<br />

SEG M ENT<br />

CAM PAI G N RESPO NSES<br />

FACT<br />

CALENDAR DAY<br />

CAM PAI G N ST EP<br />

CALENDAR<br />

M O NTH<br />

CAM P AI G N CEL L<br />

CO M M UNI CATI O N M EDI UM<br />

RES PO NSE CO DE<br />

M ARKET<br />

SEG M ENT<br />

CAM P AI G N<br />

RESPO NSES FACT<br />

CA L EN DA R<br />

M O NTH<br />

CA L E NDA R D AY<br />

CA M P A I G N ST E P<br />

CAM PAI G N CELL<br />

CO M M UNICATIO N M EDIUM<br />

Traceability<br />

perational - Sources<br />

<strong>IAA</strong> Business Model<br />

Enterprise Model<br />

Data Mart <strong>Models</strong><br />

Object<br />

028<br />

Object<br />

028<br />

Object<br />

Place R<br />

218<br />

Object<br />

Place R<br />

218<br />

4<br />

4<br />

Place<br />

Place R<br />

238<br />

Place Label<br />

823<br />

Place<br />

Place R<br />

238<br />

366<br />

041<br />

Place Label<br />

823<br />

Party Name<br />

Party<br />

007<br />

007<br />

Place-CP R<br />

208<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 926<br />

3<br />

1<br />

1<br />

204<br />

CP R<br />

Contact Point<br />

Contact Point<br />

CP R<br />

204<br />

2<br />

P lace-CP R<br />

208<br />

203<br />

203<br />

Place-CP R<br />

2<br />

CP R<br />

3<br />

208<br />

204<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927<br />

2<br />

926<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 926<br />

3<br />

Pl ace Lab el<br />

823<br />

238<br />

Pl ace R<br />

Party<br />

Place R<br />

214<br />

Party<br />

Place R<br />

214<br />

Party<br />

041<br />

Party<br />

041<br />

Party Name<br />

366<br />

Ob ject<br />

Place R<br />

218<br />

Party Name<br />

366<br />

Type<br />

Type R<br />

Party T<br />

Role T Object T<br />

030<br />

968 752<br />

044<br />

967<br />

Party R Party Object Object R<br />

162 041 028 177<br />

Party-<br />

Object R<br />

110<br />

Ob ject<br />

Place<br />

Contact Point<br />

028<br />

007<br />

203<br />

4<br />

1<br />

Ob ject<br />

Place R Place-CP R CP R<br />

Place R<br />

3<br />

218<br />

238<br />

208<br />

204<br />

2<br />

Place Lab el<br />

823<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 926<br />

Party<br />

Place R<br />

214<br />

Party<br />

041<br />

Party Name<br />

366<br />

RESPONSE CODE<br />

MARKET SEGMENT<br />

CALENDAR MONTH<br />

CALENDAR DAY<br />

CAMPAIGN RESPONSES FACT<br />

CAMPAIGN STEP<br />

CAMPAIGN CELL<br />

COMMUNICATION MEDIUM<br />

Ob ject<br />

028<br />

Place<br />

007<br />

Con tact Po in t<br />

203<br />

Party<br />

P lace R<br />

214<br />

4<br />

1<br />

Bus. Requirements<br />

Underwriting<br />

Risk<br />

Analysis<br />

Campaign<br />

Management<br />

Profitability<br />

Analysis<br />

Segmentation<br />

Management<br />

Insur ance<br />

Infor mation<br />

War ehouse<br />

Com mon Data<br />

Claims<br />

Analysis<br />

Customer<br />

Management<br />

Product<br />

Management<br />

Customer<br />

Retention<br />

Customisation<br />

Transformation<br />

Scoping<br />

Specialisation<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

45


Ob ject<br />

028<br />

Ob ject<br />

Place R<br />

218<br />

RESPO NSE<br />

CO DE<br />

M A RK ET<br />

SEG M ENT<br />

4<br />

Place<br />

007<br />

P l ace R<br />

Place-CP R<br />

3<br />

238<br />

208<br />

2<br />

P Label<br />

P Name<br />

CAL ENDAR<br />

P l ace L ab el<br />

CP M O NTH R<br />

CP R<br />

CA L E NDAR DAY<br />

823<br />

927 926<br />

RESPO NSE<br />

CO DE<br />

CA M PA I G N<br />

RESPO NSES FACT<br />

CAM PAI G N STEP<br />

RES PO NSE CO DE<br />

M ARKET SEG M ENT<br />

CO M M UNI CATI O N<br />

M EDI UM<br />

CAM PA I G N RESP O NSES F ACT<br />

1<br />

CA M PA I G N<br />

CEL L<br />

CALE NDAR DAY<br />

CAM PAI G N STEP<br />

CAL E NDAR M O NT H<br />

CAM PA I G N C EL L<br />

CO M M UNICATIO N M EDIUM<br />

Party<br />

Party<br />

041<br />

Party Name<br />

366<br />

CAL E NDA R<br />

M O N T H<br />

CALENDAR DAY<br />

CAM PAI G N<br />

RESPO NSES FACT<br />

M ARKET<br />

CAM PAI G N STEP<br />

SEG M ENT<br />

CAM PAI G N CEL L<br />

C O M M U N I C A T I O N<br />

M E D I U M<br />

RES PO NSE CO DE<br />

CAL ENDAR M O NTH<br />

CAL ENDAR DA Y<br />

CAM PAI G N RESPO NSES<br />

FACT<br />

CAM PAI G N STEP<br />

M ARKET SEG M ENT<br />

CAM PA I G N CE L L<br />

CO M M UNI CATI O N M EDI UM<br />

RE SPONS E CODE<br />

MARKET SEGMENT<br />

CAM PAIGN RESPONSES FACT<br />

CAL ENDAR DAY<br />

CA M P AIGN ST EP<br />

COM M UNICATION M EDIUM<br />

CAL ENDAR M ONTH<br />

CAM PAIGN CEL L<br />

Two perspectives on traceability<br />

Bus. Data Model<br />

Tracing Modeling steps<br />

Enterprise<br />

Data Marts<br />

Type<br />

Type R<br />

Pa rty T<br />

R ole T<br />

Object T<br />

968 044 752<br />

030<br />

967<br />

Con tact Poin t<br />

203<br />

CP R<br />

204<br />

P lace R<br />

214<br />

Party R Party Object Object R<br />

162 041 028 177<br />

Party-<br />

Object R<br />

110<br />

Bus. Requirements<br />

S egmentation<br />

Campaign Management<br />

Management<br />

Underwriting<br />

Insurance<br />

Information<br />

Risk<br />

Warehouse<br />

Comm on Data<br />

A nalysis<br />

Customer<br />

Management<br />

Customer<br />

Retention<br />

P rofitability<br />

Analysis<br />

Claims<br />

A nalysis<br />

Product<br />

Management<br />

Tracing Population steps<br />

Operational - Sources<br />

Enterprise<br />

Data Marts<br />

Object<br />

028<br />

Object<br />

028<br />

Object<br />

Place R<br />

218<br />

4<br />

4<br />

Place<br />

Place<br />

Place R<br />

238<br />

007<br />

1<br />

007<br />

Place-CP R<br />

208<br />

1<br />

Co n tact P o in t<br />

Co n tact Po in t<br />

CP R<br />

204<br />

203<br />

203<br />

3<br />

Party<br />

Place R<br />

214<br />

Party<br />

Place R<br />

214<br />

Party<br />

041<br />

Ob ject<br />

028<br />

4<br />

Ob ject<br />

Place R<br />

218<br />

Place<br />

Place R<br />

238<br />

Co n tact Po in t<br />

007<br />

203<br />

1<br />

Place-CP R<br />

CP R 3<br />

208<br />

204<br />

2<br />

Party<br />

Place R<br />

214<br />

Party<br />

041<br />

RESPONSE CODE<br />

CALENDAR DAY<br />

CAMPAIGN RESPONSES FACT<br />

CALENDAR MONTH<br />

Object<br />

Place R<br />

218<br />

Place R<br />

238<br />

Place Label<br />

823<br />

041<br />

Place Lab el<br />

823<br />

214<br />

366<br />

Party Name<br />

Party<br />

Party<br />

Place R<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 926<br />

Place-CP R<br />

2<br />

CP R<br />

3<br />

208<br />

204<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 2<br />

926<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 926<br />

3<br />

203<br />

CP R<br />

204<br />

Con tact Po in t<br />

2<br />

1<br />

Pl ace-CP R<br />

208<br />

007<br />

238<br />

Place<br />

Pl ace Lab el<br />

823<br />

Place R<br />

Party Name<br />

4<br />

Party<br />

041<br />

366<br />

Ob ject<br />

Place R<br />

218<br />

Party Name<br />

366<br />

Ob ject<br />

028<br />

Place Label<br />

823<br />

P Label<br />

P Name<br />

CP R<br />

CP R<br />

927 926<br />

Party Name<br />

366<br />

MARKET SEGMENT<br />

CAMPAIGN STEP<br />

CAMPAIGN CELL<br />

COMMUNICATION MEDIUM<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

46


Agenda<br />

• <strong>Introduction</strong><br />

• What is <strong>IIW</strong>?<br />

• <strong>IIW</strong> Solution Components<br />

Architecture<br />

Business Requirements<br />

Business Data Model<br />

Data warehouse <strong>and</strong> Data Mart Design <strong>Models</strong><br />

Development Environment <strong>and</strong> Tools<br />

Implementation Roadmap<br />

• <strong>IIW</strong> Demonstration<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

47


Summary<br />

• <strong>IAA</strong> are a set of reference models that<br />

facilitates the communication between<br />

business <strong>and</strong> IT<br />

• <strong>IAA</strong> models accelerate the scoping,<br />

analysis <strong>and</strong> design of projects.<br />

• <strong>IAA</strong> models defines Enterprise<br />

structured content for developing<br />

flexible, maintainable, <strong>and</strong> reusable IT<br />

components.<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

48


• Appendix<br />

<strong>IBM</strong> Information Platform <strong>and</strong> Solutions Architecture Team<br />

© 2008 <strong>IBM</strong> Corporation<br />

49


®<br />

<strong>IBM</strong> Software Group -<br />

Industry <strong>Models</strong><br />

<strong>IBM</strong> Insurance Industry <strong>Models</strong><br />

Update for <strong>IAA</strong> SOA models v 8.0<br />

Industry <strong>Models</strong><br />

© 2007 <strong>IBM</strong> Corporation


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Insurance Analysis Process Model v8.0 – at a glance<br />

The business analysts will customize each process to meet the specific needs of the organization.<br />

Websphere Business Modeler<br />

IDENTIFICATION OF<br />

PROJECT SCOPE<br />

APM.xml<br />

Analysis Process Model<br />

ANALYZE<br />

CONTROL<br />

FLOW<br />

SCOPING OF BUSINESS<br />

PROCESSES<br />

PROCESS ANALYSIS<br />

ANALYZE<br />

DATA FLOW<br />

DEFINE<br />

RULES &<br />

CALCULATION<br />

SIMULATE<br />

+10%<br />

CUSTOMIZED PROCESSES<br />

Insurance Informaiton Warehouse<br />

27 new Business Processes<br />

157 new Business Activities<br />

28 new Business Items<br />

<strong>IAA</strong> Product Model<br />

460 KPI for business<br />

activity performance<br />

More than 2000<br />

Risk related measures<br />

7 new<br />

human/system actors<br />

100 Business rules, 80<br />

Calculation<br />

specifications<br />

© 2007 <strong>IBM</strong> Corporation<br />

51


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

What’s new content in Insurance Analysis Process Model v8.0 – at a glance<br />

• Risk Management<br />

Definition of process flows to support Solvency II (3 pillars: risk measurement,<br />

supervisory control <strong>and</strong> public disclosures)<br />

Sarbanes-Oxley (in particular section 404 – on internal control over financial reporting –<br />

but also sections 302, 409 <strong>and</strong> 802)<br />

Anti-money laundering (AML) <strong>and</strong> Know Your Customer (KYC) requirements<br />

Premium audits <strong>and</strong> internal audits.<br />

Informational business activities reporting risk analysis <strong>and</strong> measures (from <strong>IIW</strong>)<br />

Mapping to underlying data/services in service models<br />

• Use case<br />

• Service specification<br />

• Data specification<br />

© 2007 <strong>IBM</strong> Corporation<br />

52


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

<strong>IAA</strong> Risk Management View<br />

Risks are categorized according to the Risk management focus area.<br />

Direct Control Mitigate Assess Report Review<br />

Insurance Risk<br />

Fully covered by Underwriting processes<br />

Financial Risk (including Interest Rate Risk & Liquidity Risk)<br />

change in interest rate, financial<br />

instrument price, commodity price,<br />

foreign exchange rate, index of<br />

prices or rates, credit rating or credit<br />

index.<br />

Market Risk<br />

Affected by the performance of the<br />

financial markets.<br />

Operational Risk (including KYC & AML)<br />

Inadequate or failed internal<br />

processes, people <strong>and</strong> systems or<br />

from external events.<br />

Reinsurance<br />

Fully covered by Reinsurance processes<br />

© 2007 <strong>IBM</strong> Corporation<br />

53


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Risk Policy Management<br />

Administer Claim Anticipation<br />

Maintain Risk Management Policy<br />

8 Business Activities<br />

Maintain Risk Policy<br />

3 Business Activities<br />

Direct<br />

Control<br />

Mitigate<br />

Assess Report Review<br />

Insurance Risk & Reinsurance<br />

Financial Risk<br />

Operational Risk<br />

Market Risk<br />

Maintain Financial Risk Policy<br />

19 Business Activities<br />

Maintain Market Risk Policy<br />

4 Business Activities<br />

Maintain Operational Risk Policy<br />

Maintain Record Retention<br />

Define Business Process Control<br />

30 Business Activities<br />

© 2007 <strong>IBM</strong> Corporation<br />

54


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Risk Mitigation <strong>and</strong> Assessment<br />

LOB Analyse Accumulation Of Risk<br />

Record Premium Rating<br />

Administer Claim Anticipation<br />

Administer Loss Anticipation<br />

Underwrite For Death Risk<br />

Underwrite For Health Risk<br />

Underwrite For Physical Object Risk<br />

Underwrite For Investment Risk<br />

Evaluate Intermediary Regulatory Compliance<br />

Evaluate Investment Regulatory Compliance<br />

Evaluate Product Regulatory Compliance<br />

Evaluate Provider Regulatory Compliance<br />

Direct<br />

Control<br />

Mitigate<br />

Assess Report Review<br />

Insurance Risk & Reinsurance<br />

Financial Risk<br />

Operational Risk<br />

Administer LOB Life Premium Audit<br />

Apply Financial Risk Policy<br />

Review Financial Risk Position<br />

13 Business Activities<br />

Market Risk<br />

Apply Market Risk Policy<br />

Administer Internal Audit<br />

Apply Anti-Money Laundering Policy<br />

Apply Know Your Customer Policy<br />

Apply KYC And AML Policy<br />

Apply Operational Risk Policy<br />

Generate Suspicious Activity<br />

Reporting<br />

Review Operational Risk Position<br />

21 Business Activities<br />

© 2007 <strong>IBM</strong> Corporation<br />

55


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Risk Reporting And Review<br />

Report Regulatory Requirements<br />

Report SOX Regulatory<br />

Requirements<br />

Report Solvency II<br />

Report Financial Statement By<br />

National GAAP<br />

Administer Asset Portfolio<br />

Administer Liability Portfolio<br />

Analyse Balance Sheet Position<br />

Determine Profitability<br />

Evaluate Assets And Liabilities<br />

Provide Risk Capital Allocation<br />

Review Asset Portfolio<br />

Review Capital Adequacy<br />

Review Financial Performance<br />

Review Liability Portfolio<br />

Review Liquidity<br />

Direct<br />

Control<br />

Mitigate<br />

Assess Report Review<br />

Insurance Risk & Reinsurance<br />

Financial Risk<br />

Operational Risk<br />

Market Risk<br />

Report Financial Risk<br />

Report Operational Risk<br />

Report Market Risk<br />

© 2007 <strong>IBM</strong> Corporation<br />

56


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Informational Business Activity Reporting Business Measures<br />

Informational Business Activities define more than 2000 risk related Business Measures mapped to<br />

Insurance Information Warehouse (<strong>IIW</strong>).<br />

Risk & Regulatory Compliance Analysis <strong>and</strong> Measures in <strong>IIW</strong><br />

<strong>IAA</strong> Analysis Process Model<br />

Sarbanes-Oxley Act<br />

• Consolidated Financial Statements Analysis<br />

• Consolidated Statement Of Cash Flows Analysis<br />

• Consolidated Statement Of Changes in Shareholders'<br />

Equity Analysis<br />

• Consolidated Balance Sheet Analysis<br />

• Consolidated Statement Of Income Analysis<br />

• Management's Discussion And Analysis Of Financial<br />

Condition <strong>and</strong> Results Of Operations<br />

IAS / IFRS<br />

• Balance sheet classified approach analysis<br />

• Balance sheet net assets approach analysis<br />

• Balance sheet order of liquidity approach analysis<br />

• Balance sheet portfolio basis approach analysis<br />

• Cash flow direct analysis<br />

• Cash flow direct financial institution analysis<br />

• Cash flow indirect analysis<br />

• Cash flow indirect financial institution analysis<br />

• Income statement by function analysis<br />

• Income statement by nature analysis<br />

• Income statement financial institution approach analysis<br />

• Statement of changes in equity analysis<br />

Solvency II<br />

• Liabilities analysis for P&C insurance<br />

• P&C Claims, expenses <strong>and</strong> technical provisions<br />

Analysis<br />

• Expenses for Long Term Insurance<br />

• Premiums for Long Term Insurance<br />

• Liabilities <strong>and</strong> margins analysis for Long Term<br />

Insurance<br />

• Admissible Asset Analysis<br />

• Net Asset Analysis<br />

• Profit & Loss Analysis – Technical <strong>and</strong> Non-technical<br />

accounts<br />

• Summary of Premiums & Claims for P&C<br />

• Solvency Analysis for P&C<br />

• Solvency Analysis for Long Term Insurance<br />

• Statement of Solvency for all lines of business<br />

•Solvency II Cost of Capital Risk Margin<br />

•Solvency II Eligible Capital<br />

•Solvency II Minimum Capital Requirement - St<strong>and</strong>ard<br />

Formula (MCR)<br />

•Solvency II Solvency Capital Requirement - St<strong>and</strong>ard<br />

Formula (SCR)<br />

Minimum Capital Requirement (MCR)<br />

© 2007 <strong>IBM</strong> Corporation<br />

57


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

<strong>IAA</strong> Business Object Model v8.0 – at a glance<br />

IT department will identify service to support each business activity to meet the specific needs of the<br />

organization.<br />

Rational Software Modeler<br />

PROCESS ANALYSIS<br />

SERVICE ANALYSIS<br />

+10%<br />

SERVICE CANDIDATE USE<br />

CASES<br />

SERVICE<br />

CANDIDATE<br />

IDENTIFICATION<br />

DATA<br />

REQUIREME<br />

NT<br />

OBJECT<br />

ANALYSIS<br />

DETAILED<br />

USE CASE<br />

ANALYSIS CLASS MODEL<br />

BOM.ras<br />

Analysis Process Model<br />

53 new Service Use<br />

Cases<br />

4 new Boundary of Types<br />

(BOT) (Reusable Messages)<br />

30 new Types of<br />

Risk Agreement related<br />

© 2007 <strong>IBM</strong> Corporation<br />

58


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

What’s new content in Insurance Business Model v8.0 – at a glance<br />

• Based on <strong>IAA</strong> APM v8 Risk Management extensions,<br />

30 new types to model risk agreements <strong>and</strong> their specifications <strong>and</strong> risk<br />

exposures <strong>and</strong> their assessments<br />

Using the same categorization as in Requirements Model (APM)<br />

Common basis for<br />

• <strong>IIW</strong> models<br />

• <strong>IAA</strong> service models<br />

© 2007 <strong>IBM</strong> Corporation<br />

59


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Risk Assessment Related Types in BOM<br />

30 new Types of Risk Agreement related have been introduced under Assessment <strong>and</strong> condition<br />

package.<br />

Risk Agreement<br />

Risk Exposure<br />

Risk Position<br />

Risk Manager<br />

Risk Assessment<br />

Worked Example WEC0076 - Life Insurance Volatility Risk<br />

© 2007 <strong>IBM</strong> Corporation<br />

60


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Risk Regulatory Reporting Related Types in BOM<br />

30 new Types of Risk Agreement related have been introduced under Assessment <strong>and</strong> condition<br />

package.<br />

Risk Agreement Specification (Regulatory Requirements)<br />

Risk Agreement<br />

Risk Position<br />

Risk Exposure<br />

Risk Assessment<br />

Credit Rating Solvency Class<br />

Worked Example WEC0077 - Implementing Regulatory St<strong>and</strong>ards<br />

© 2007 <strong>IBM</strong> Corporation<br />

61


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Insurance Service Model v8.0 – at a glance<br />

IT department will translate the service c<strong>and</strong>idates into Operations on Interfaces of Components in the<br />

IDM.<br />

Rational Software Modeler<br />

SERVICE ANALYSIS<br />

SERVICE DESIGN<br />

+10%<br />

SERVICES ARCHITECTURE<br />

DESIGN CLASS/INTERFACE<br />

MODEL<br />

ASSIGN<br />

SERVICE<br />

CANDIDATES<br />

OBJECT<br />

DESIGN<br />

WSDL<br />

GENERATION<br />

CODE TEMPLATES<br />

IDM.ras<br />

Analysis Process Model<br />

Improved WSDL<br />

generator<br />

55 new Transactional<br />

Services<br />

2 new Components<br />

48 new Collaboration<br />

Diagrams<br />

28 new Types in Structural<br />

Components<br />

© 2007 <strong>IBM</strong> Corporation<br />

62


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

What’s new content in Insurance Service Model v8.0 – at a glance<br />

• Based on <strong>IAA</strong> APM v8 Risk Management extensions, in line with Industry<br />

<strong>Models</strong> SOA Roadmap, identification of service c<strong>and</strong>idates underlying<br />

automatable non-interruptible Business Activities<br />

Functional organization similar to APM, along 2 axes:<br />

• New risk type:<br />

– Financial Risk<br />

– Operational Risk<br />

– Market Risk<br />

• Business Function<br />

– Risk Policy Management<br />

– Risk Assessment <strong>and</strong> Mitigation<br />

– Risk Reporting <strong>and</strong> Review<br />

© 2007 <strong>IBM</strong> Corporation<br />

63


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

<strong>IAA</strong> IDM v8.0 Risk Related Components<br />

• 2 new components to h<strong>and</strong>le Risk Management<br />

Enterprise Risk Management Transactional Component<br />

• The Enterprise Risk Management component identifies the business<br />

services needed in the context of corporate risk management.<br />

• This includes support for risk policy design, update, enactment of risk<br />

management <strong>and</strong> mitigation activities, assessment of risk exposures <strong>and</strong><br />

risk reporting.<br />

• The services provided by this component shall assist the company in<br />

setting up efficient <strong>and</strong> effective risk management procedures <strong>and</strong> comply<br />

with regulatory requirements.<br />

Enterprise Risk Structural Component<br />

• Provides services to manage corporate risk including recording risk<br />

reports <strong>and</strong> assessments, creating <strong>and</strong> managing risk policies.<br />

© 2007 <strong>IBM</strong> Corporation<br />

64


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Improved WSDL/XSD generators<br />

Namespace fields (prefix + suffix)<br />

• No need to post-process files anymore<br />

Type name suffix<br />

• Similar to DTO functionality in IDM2JDM<br />

Enumeration values:<br />

• No conversion to CamelCase anymore<br />

WS-I compliance<br />

• Element added for "ErrorInfo" to the static files<br />

• Generated "ErrorInfo" message updated<br />

© 2007 <strong>IBM</strong> Corporation<br />

65


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Improved WSDL/XSD generators – cont.<br />

Mapping from IM Datatypes to XSD datatypes is customizable (in a txt file)<br />

• makes it possible to map to customer-specific datatypes (post-processing<br />

needed for imports)<br />

Name abbreviations<br />

• Makes it possible to align names with those produced by IDM2JDM<br />

Implied Realization<br />

• “best implements” implies “realizes”<br />

Miscellaneous<br />

• Better validation of component dependencies<br />

• Last message box shows location of error log<br />

• Selects by default the previously used target folder<br />

© 2007 <strong>IBM</strong> Corporation<br />

66


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

v8.0 Tooling Update<br />

New set of bridges v3.0.0.0 is available.<br />

MMM – MS Access DB<br />

v2003<br />

MMM.mdb<br />

Requirement Model<br />

‣Business Terms<br />

‣APM<br />

Websphere Business Modeler<br />

v6.0.2.1<br />

APM.xml<br />

Rational Software Modeler v7<br />

•Industry <strong>Models</strong> RSA support package<br />

provides the IMA profile (no need to load it<br />

as a project).<br />

•RSA 7 improvements, such as creating<br />

Object Diagrams<br />

BOM<br />

IDM<br />

APM.ras<br />

BOM.ras<br />

IUC.ras<br />

IDM.ras<br />

JDM.ras<br />

ARIS Toolset<br />

v7<br />

APM.adb<br />

© 2007 <strong>IBM</strong> Corporation<br />

67


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Agenda<br />

• <strong>IAA</strong> SOA v8.0 Model: What is the current regulatory compliance<br />

challenge facing Insurers?<br />

• What’s new in Insurance Analysis Process Model ?<br />

• What’s new in Insurance Business & Service Model ?<br />

How to improve integration with <strong>IBM</strong> Master Data Management products ?<br />

© 2007 <strong>IBM</strong> Corporation<br />

68


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

<strong>IBM</strong> Master Data Management Customer Data Integration (CDI) Overview<br />

• Customer Data Integration (CDI) manages<br />

the complete master record for operational<br />

customer<br />

Wireless<br />

Self-service<br />

Customer<br />

Call Center<br />

Distributor<br />

• Capable of being the system of record – full<br />

transaction processing <strong>and</strong> business logic<br />

capabilities<br />

Web Self-<br />

Service<br />

IVR<br />

Self-service<br />

• Provides accurate <strong>and</strong> complete customer<br />

data to all operational business processes<br />

that require customer data<br />

• Improved <strong>and</strong> differentiated customer service<br />

• Increased revenue via improved cross-selling<br />

<strong>and</strong> event management<br />

• Ability to persist ‘new’ customer data such as<br />

privacy preferences, events, <strong>and</strong> multichannel<br />

interactions<br />

• Regulatory compliance<br />

Real Time<br />

Analytics<br />

ERP<br />

New<br />

System<br />

Data<br />

Warehouse<br />

Financials<br />

Product<br />

Billing<br />

© 2007 <strong>IBM</strong> Corporation<br />

69


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

<strong>IBM</strong> Master Data Management Customer Data Integration (CDI)<br />

Overview – cont.<br />

• <strong>IBM</strong> MDM CDI is the most comprehensive service-oriented business<br />

application for CDI<br />

Significant out of the box functionality<br />

480+ business services<br />

Packaged business logic components with pre-configured business<br />

rules/logic<br />

Contains business applications to manage CDI processes – such as data<br />

stewardship <strong>and</strong> batch file processing<br />

• MDM CDI has the most comprehensive integration capabilities of any<br />

CDI solution <strong>and</strong> is able to integrate with your existing systems <strong>and</strong><br />

interfaces<br />

© 2007 <strong>IBM</strong> Corporation<br />

70


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

<strong>IBM</strong> MDM CDI – <strong>IAA</strong> Integration<br />

• MDM CDI acting as source system (System Of Record) for Party<br />

domain for <strong>IIW</strong>-based datawarehouse<br />

BOM extended to include information from MDM CDI<br />

• Minor extensions around Party <strong>and</strong> Contact Preferences (Addresses,<br />

Electronic Addresses, etc)<br />

• MDM CDI acting as back-end system implementing <strong>IAA</strong> services<br />

<strong>IAA</strong> APM, BOM <strong>and</strong> IDM extended to include “Duplicate Suspect<br />

Processing” services:<br />

Data quality processes related to the detection <strong>and</strong> resolution of “duplicate”<br />

records in the Party area<br />

– Data cleansing<br />

– Data stewardship<br />

– Data survivorship<br />

© 2007 <strong>IBM</strong> Corporation<br />

71


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

<strong>IBM</strong> MDM CDI – <strong>IAA</strong> Integration – at a glance<br />

APM<br />

BOM<br />

IDM<br />

APM.xml<br />

Analysis Process Model<br />

Analysis BOM.ras Process Model<br />

Analysis IDM.ras Process Model<br />

3 new Business Processes<br />

11 new Business Activities<br />

8 new Types<br />

9 new Service Use Cases<br />

7 new Types<br />

9 new Transactional<br />

Services<br />

Service signature aligned with MDM CDI services<br />

to accelerate integration.<br />

© 2007 <strong>IBM</strong> Corporation<br />

72


<strong>IBM</strong> Software Group Industry <strong>Models</strong> <strong>and</strong> Assets<br />

Summary - Benefits provided by <strong>IBM</strong> Insurance Analysis Process Model<br />

• The process analysis is performed from<br />

an enterprise-wide perspective. The<br />

resulting processes are not biased by the<br />

concerns of a particular product,<br />

organisation unit, delivery channel, or<br />

development effort.<br />

• The analysis time for a given process is<br />

dramatically reduced.<br />

• The models support a complete path from<br />

requirements gathering, through detailed<br />

object analysis, to the design of services<br />

architecture.<br />

• The 284 re-usable business process<br />

flows as input for process analysis.<br />

• The 964 re-usable business activities<br />

lead to greater levels of identification of<br />

reuse.<br />

• The structure, naming, <strong>and</strong> approach are<br />

defined consistently to support<br />

communication <strong>and</strong> more efficient<br />

development.<br />

© 2007 <strong>IBM</strong> Corporation<br />

73

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