28.12.2013 Aufrufe

Studie "Analytics: Big Data in der Praxis" - IBM

Studie "Analytics: Big Data in der Praxis" - IBM

Studie "Analytics: Big Data in der Praxis" - IBM

MEHR ANZEIGEN
WENIGER ANZEIGEN

Erfolgreiche ePaper selbst erstellen

Machen Sie aus Ihren PDF Publikationen ein blätterbares Flipbook mit unserer einzigartigen Google optimierten e-Paper Software.

20 <strong>Analytics</strong>: <strong>Big</strong> <strong>Data</strong> <strong>in</strong> <strong>der</strong> Praxis<br />

Quellen<br />

1 LaValle, Steve, Michael Hopk<strong>in</strong>s, Eric Lesser,<br />

Rebecca Shockley und N<strong>in</strong>a Kruschwitz. „<strong>Analytics</strong>: The new<br />

path to value: How the smartest organizations are embedd<strong>in</strong>g<br />

analytics to transform <strong>in</strong>sights <strong>in</strong>to action.“ <strong>IBM</strong> Institute for<br />

Bus<strong>in</strong>ess Value <strong>in</strong> Zusammenarbeit mit MIT Sloan<br />

Management Review. Oktober 2010. http://www-935.ibm.<br />

com/services/us/gbs/thoughtlea<strong>der</strong>ship/ibv-embedd<strong>in</strong>ganalytics.html<br />

© 2010 Massachusetts Institute for<br />

Technology.<br />

2 2012 <strong>IBM</strong> Global Technology Outlook.“ <strong>IBM</strong> Research.<br />

März 2012. http://www.research.ibm.com/files/pdfs/gto_<br />

booklet_executive_review_march_12.pdf<br />

3 „From Stretched to Strengthened: Insights from the <strong>IBM</strong><br />

Chief Market<strong>in</strong>g Officer Study.“ <strong>IBM</strong> Institute for Bus<strong>in</strong>ess<br />

Value. Mai 2011. www.ibm.com/cmostudy; „Lead<strong>in</strong>g<br />

Through Connections: Insights from the <strong>IBM</strong> Chief<br />

Executive Officer Study.“ <strong>IBM</strong> Institute for Bus<strong>in</strong>ess Value.<br />

Mai 2012. www.ibm.com/ceostudy<br />

11 Kiron, David, Rebecca Shockley, N<strong>in</strong>a Kruschwitz, Glenn<br />

F<strong>in</strong>ch und Dr. Michael Haydock, „<strong>Analytics</strong>: The widen<strong>in</strong>g<br />

divide: How companies are achiev<strong>in</strong>g competitive advantage<br />

through analytics“ <strong>IBM</strong> Institute for Bus<strong>in</strong>ess Value <strong>in</strong><br />

Zusammenarbeit mit MIT Sloan Management Review.<br />

Oktober 2010. http://www-935.ibm.com/services/us/gbs/<br />

thoughtlea<strong>der</strong>ship/ibv-analytics-widen<strong>in</strong>g-divide.html<br />

© 2011 Massachusetts Institute for Technology.<br />

12 Pittman, David. „Lords of the <strong>Data</strong> Storm: Vestas and <strong>IBM</strong><br />

W<strong>in</strong> <strong>Big</strong> <strong>Data</strong> Award.“ The <strong>Big</strong> <strong>Data</strong> Hub: Un<strong>der</strong>stand<strong>in</strong>g<br />

big data for the enterprise. 28. September 2012. http://www.<br />

ibmbigdatahub.com/blog/lords-datastorm-vestas-and-ibmw<strong>in</strong>-big-data-award<br />

13 <strong>IBM</strong> Fallstudie. „Automercados Plaza’s <strong>in</strong>creases revenue by<br />

30 percent with greater <strong>in</strong>sight <strong>in</strong>to operations.“ 15. Juli 2011.<br />

http://www-01.ibm.com/software/success/cssdb.nsf/CS/<br />

JHUN-8JPJSK?OpenDocument&Site=default&cty=en_us<br />

4 Woody, Todd. „Automakers, Tech Companies M<strong>in</strong><strong>in</strong>g<br />

Electric Car <strong>Big</strong> <strong>Data</strong> to Plot Industry’s Future.“ Forbes.<br />

18. Juni 2012. http://www.forbes.com/sites/<br />

toddwoody/2012/06/18/automakers-tech-companiesm<strong>in</strong><strong>in</strong>gelectric-car-big-data-to-plot-<strong>in</strong>dustrys-future/<br />

5 Ibid.<br />

6 Ibid.<br />

7 Ibid.<br />

8 <strong>IBM</strong> Fallstudie. „McLEOD RUSSEL INDIA LIMITED:<br />

Elim<strong>in</strong>at<strong>in</strong>g downtime <strong>in</strong> the tea trade with <strong>IBM</strong> Informix.“<br />

9. September 2011. http://www-01.ibm.com/software/<br />

success/cssdb.nsf/CS/JHUN-8LFLWH?OpenDocument&Si<br />

te=dmma<strong>in</strong>&cty=en_us<br />

9 <strong>IBM</strong> Fallstudie. „Premier Healthcare Alliance.“ 30. April 2012.<br />

http://www-01.ibm.com/software/success/cssdb.nsf/CS/<br />

JHUD-8TS39R?OpenDocument&Site=wp&cty=en_us<br />

10 <strong>IBM</strong> Pressemitteilung. „Us<strong>in</strong>g <strong>IBM</strong> <strong>Analytics</strong>, Santam Saves<br />

$2.4 Million <strong>in</strong> Fraudulent Claims.“ 9. Mai 2012.<br />

http://www-03.ibm.com/press/us/en/pressrelease/37653.wss

Hurra! Ihre Datei wurde hochgeladen und ist bereit für die Veröffentlichung.

Erfolgreich gespeichert!

Leider ist etwas schief gelaufen!