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62<br />

Business report – <strong>Colas</strong> Group<br />

In Madagascar, <strong>Colas</strong> and the Vanilla Road<br />

<strong>Colas</strong> employees who are working on the Vanilla Road project in<br />

Madagascar are fully aware of what this 300 km-long infrastructure<br />

represents for the population in terms of development; the challenge<br />

is to open up the “Malagasy black gold triangle”, constituted<br />

by the towns of Sambava, Vohemar and Antala, which<br />

produces half of the world’s supply of vanilla. <strong>Colas</strong> is doing its<br />

utmost to optimize the outcome of the contract for the benefit<br />

of the local community: base camp structures that can be redeployed,<br />

training for local labor, health education in villages crossed<br />

by the road. <strong>Colas</strong> has never abandoned the island of<br />

Madagascar, even in periods of economic and political tension.<br />

Construction of the Vanilla Road is yet a further occasion to demonstrate<br />

the commitment <strong>Colas</strong> has to the country and a reminder<br />

of the real significance of the profession of road building.<br />

ENCOU<strong>RA</strong>GING THE SPREAD OF IDEAS<br />

AND KNOWLEDGE OF THE WORLD TO COLAS<br />

EMPLOYEES AND EXTERNAL PARTNERS<br />

FOR BETTER UNDERSTANDING OF SOCIETY<br />

The public relations policy of the <strong>Colas</strong> Group covers three major<br />

areas: the arts, through the <strong>Colas</strong> Foundation, which brings modern<br />

art to the workplaces of Group employees; the humanities, social<br />

and political science and economics, through the <strong>Colas</strong> Circle, which<br />

invites contemporary thinkers and major players in modern society<br />

as a whole to freely express their opinions on a key topic of their<br />

choosing; and science, with the 2005 creation of the <strong>Colas</strong> Science<br />

Symposiums, in partnership with the acknowledged French scientific<br />

journal La Recherche, which brings scientists to the Campus for<br />

Science and Techniques at Magny-les-Hameaux to talk on topics<br />

such as physics, chemistry, technology, computer science and<br />

mathematical and computer modeling. Last but not least, <strong>Colas</strong> is<br />

also associated with other events such as a long-standing association<br />

with the Marciac Jazz Festival and in 2005, with a partnership<br />

with the cities of Nantes and Amiens for the Jules Verne centenary<br />

celebrations.<br />

2005 guest speakers at the <strong>Colas</strong> Circle<br />

– Patrick Légeron, Psychiatrist at the Sainte-Anne Hospital Center<br />

in Paris: “The psychology of change”;<br />

– Catherine Wihtol de Wenden, Director of research at the CNRS:<br />

“Should we open the borders to economic migration?”;<br />

– Michel Serres, Member of the Académie Française:<br />

“Globalization”;<br />

– Marcel Bozonnet, Director General of the Comédie Française:<br />

“The Comédie Française – a theatre and a business”;<br />

– Pierre-Cyrille Hautcœur, Professor at the University of Paris I<br />

Panthéon-Sorbonne: “Financial systems and the Franco-German<br />

decline: a long-term perspective”.<br />

Three <strong>Colas</strong> Science Symposiums in 2005<br />

– “Forecasting climate” with Jean-Claude André, Director of<br />

CERFACS, the European center for advanced research and training<br />

in scientific calculation, and Philippe Courtier, Director of the<br />

École Nationale des Ponts et Chaussées engineering school;<br />

– “Can we reduce CO 2 in the atmosphere – through geological<br />

storage?” with Christian Fouillac, Director of Research at the BRGM,<br />

the bureau of geological and mining research, and François<br />

Guyot, Professor at the Denis-Diderot University (Paris VII) and<br />

Director of the Mineralogy Department;<br />

– “Nanotechnologies to support technological development” with<br />

André De Haan, Professor at the Faculté Polytechnique of Mons<br />

University, Belgium, and Jean-Christophe Dumetz, Director General<br />

of Nanotech SAS in Aix-en-Provence.

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