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Leroy <strong>salmon</strong> info CONTINUED<br />

Raw materials whose use would be an advantage if we only consider the <strong>salmon</strong>’s<br />

nutritional requirements, but that for various reasons we do not use, are diverse<br />

genetically modified (GMO) products and animal bi-products. GMO products are plants<br />

(e.g. soya, maize and rapeseed) which have been made more resistant to chemical<br />

sprays and insect attacks. Initially these are rational changes for the plants, but there is a<br />

certain amount of scepticism among consumers against these products. The challenge for<br />

Lerøy as a marine farming company lies in that most of the soya, maize and rapeseed<br />

produced in the world is genetically modified. Animal bi-products are for instance<br />

blood-meal produced from pigs and poultry meal produced from chickens. These are<br />

sustainable and nutritionally good products, but some consumers are sceptical about<br />

these raw materials due to previous histories of disease (e.g. BSA/’mad cow’ disease).<br />

Lerøy Seafood Group does not currently use any GMO raw materials or animal biproducts<br />

in feed for <strong>salmon</strong>.<br />

Salmon as a food product<br />

The <strong>salmon</strong> covers most of the human’s nutritional needs at the same time as it is the<br />

most important source of the essential nutritional substances that we need. Just as<br />

important as the content of individual nutritional substances is the interaction between<br />

nutritional substances – the <strong>salmon</strong> is a unique “nutrition parcel”. Recent research<br />

shows that a better effect is achieved on health by eating a portion of <strong>salmon</strong> that<br />

consists of a parcel with interactive, vital nutritional substances than to eat the same<br />

nutritional substances in concentrated form. For example, the effect of w-3 fatty acids in<br />

a piece of <strong>salmon</strong> is better than eating the same quantity of w-3 fatty acids in the form<br />

of a capsule. The <strong>salmon</strong>’s content of important nutritional substances is partially<br />

genetically determined and partially influenced by the feed we give to the fish. The<br />

<strong>salmon</strong>’s content of proteins and amino acids is genetically determined and is minimally<br />

affected by the feed eaten by the fish. The nutritional value of a protein source is<br />

entirely dependent on which and the quantity of the various amino acids that makes up<br />

the protein source. Salmon protein has the correct level for all the Amino acids.<br />

continued overleaf<br />

an <strong>itsu</strong> presentation ©2011 <strong>itsu</strong> limited<br />

9

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