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purePhoto™ Production - Imaging Solutions

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4<br />

» Participate in this growing market with purePhoto books «<br />

Photo books (worldwide) Photo market (USA)<br />

millions (pieces)<br />

200<br />

180<br />

160<br />

140<br />

120<br />

100<br />

80<br />

60<br />

40<br />

20<br />

0<br />

2003 2004 2005 2006 2007 2008 2009 2010<br />

The internationally renowned Photo-<br />

finishing News analyzed the market for<br />

value added photo products worldwide<br />

and in more detail for the USA. Con-<br />

trary to the difficult margin situation of<br />

photo prints, margins of value added<br />

photo products are high.<br />

Source: 2007 Photofinishing News, Inc.<br />

In addition the worldwide photo book<br />

market alone is expected to grow to<br />

more than 175 million books in 2010<br />

which equals a three times growth of<br />

today‘s figures. Don Franz, CEO, Photo-<br />

finishing News stated: „Growth and<br />

share of Personalized Photo Products<br />

$634 Million<br />

may present the only opportunity to<br />

offset additional print declines“.<br />

$1,897 Million<br />

2005 2007 2009 2011<br />

Source: 2007 Understanding & <strong>Solutions</strong> Ltd.<br />

Restorations<br />

CDs and DVDs<br />

Gift Items<br />

Posters<br />

Calendars<br />

Greeting Cards<br />

DVD/CD Photobooks<br />

Photo Books

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