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Tuesday, February 19, <strong>2008</strong><br />

Taxonomy of Serious Games<br />

Government &<br />

NGO<br />

Defense<br />

Healthcare<br />

Marketing &<br />

Communication<br />

s<br />

Education<br />

Corporate<br />

Industry<br />

Games for<br />

Health<br />

Public Health<br />

Education & Mass<br />

Casualty<br />

Response<br />

Combat<br />

Medicine,<br />

Rehabilitation &<br />

Wellness<br />

Cybertherapy /<br />

Exergaming<br />

Advertising<br />

Treatment<br />

Inform about<br />

diseases/risks<br />

Employee Health<br />

Information &<br />

Wellness<br />

Occupational<br />

Safety<br />

Adver<strong>games</strong><br />

Games for<br />

Training<br />

Games for<br />

Education<br />

Political Games Employee Training Inform Public<br />

Recruitment &<br />

Messaging<br />

Public Health<br />

Policy & Social<br />

Awareness<br />

Campaigns<br />

Advertising,<br />

marketing with<br />

<strong>games</strong>, product<br />

placement<br />

Social Issue<br />

Games<br />

Customer<br />

Education &<br />

Awareness<br />

Sales &<br />

Recruitment<br />

Soldier/Support<br />

Training<br />

Training Games<br />

for Health<br />

Professionals<br />

Product Use<br />

Train teachers /<br />

Train workforce<br />

skills<br />

Employee Training<br />

School House<br />

Education<br />

Games for Patient<br />

Education and<br />

Disease<br />

Management<br />

Product<br />

Information<br />

Learning<br />

Continuing<br />

Education &<br />

Certification<br />

Games for<br />

Science and<br />

Research<br />

Data Collection /<br />

Planning /<br />

Visualization<br />

War<strong>games</strong> /<br />

planning<br />

Visualization &<br />

Epidemiology<br />

Work in Progress<br />

Employee Training<br />

Workforce<br />

Education<br />

© <strong>2008</strong> Ben Sawyer & Peter Smith ● For more information please contact: bsawyer@dmill.com<br />

Production<br />

Strategic & Policy<br />

Planning<br />

War planning &<br />

weapons research<br />

Biotech<br />

manufacturing &<br />

design<br />

(Folding@Home)<br />

Games as<br />

Work<br />

Public Diplomacy,<br />

Opinion Research<br />

Command &<br />

Control<br />

Public Health<br />

Response<br />

Planning &<br />

Logistics<br />

Opinion Research Machinima Opinion Research<br />

Computer<br />

Science &<br />

Recruitment<br />

Advertising /<br />

visualization<br />

Process<br />

Optimization<br />

Simulation<br />

P2P Learning<br />

Constructivism<br />

Documentary?<br />

Strategic Planning<br />

Nano/Bio-tech<br />

Design<br />

Teaching Distance<br />

Learning<br />

Command &<br />

Control<br />

Command &<br />

Control<br />

30

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