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: EarthWear Clothiers - McGraw-Hill Ryerson

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Management’s Discussion and Analysis: Results of Operations for 2002<br />

Compared to 2001<br />

The company planned 2002 to be a transitional year in which it reduced unprofitable mailings,<br />

reduced expenses, and liquidated excess inventory to prepare for new merchandise<br />

offerings. Sales declined 3.8 percent but net income<br />

increased 54 percent.<br />

Net Sales Decreased by 3.8 Percent Net sales for<br />

the year totalled $857 million, compared to $891 million<br />

in 2001. The sales decrease in 2002 was anticipated<br />

and was due to a planned reduction in catalogue<br />

pages mailed during the year and lower inventory<br />

levels. Lower inventory levels throughout the year<br />

resulted in a first-time fulfilment rate of 87 percent.<br />

Sales for the international segment of the business<br />

were down slightly from the prior year. Internet sales more than doubled during 2002.<br />

Inventory Declined by 26.2 Percent Our inventory balance at the end of the year 2002 was<br />

$105.4 million down 26.2 percent from the 2001 ending inventory of $142.8 million. We<br />

entered the holiday season with lower inventory levels and were unable to fill orders at our<br />

usual seasonal rate in the fourth quarter.<br />

Gross Profit Margin Gross profit for 2002 was $385.1 million, or 44.9 percent of net sales,<br />

compared with $400.9 million, or 45.0 percent of net sales for 2001. During the first three<br />

quarters of 2002, gross profit margin was running lower than 2001 due primarily to a higher<br />

level of sales of liquidated merchandise. In the fourth quarter, gross profit margin improved<br />

due to a lower level of liquidations.<br />

Selling, General, and Administrative Expenses Selling, general, and administrative (SG&A)<br />

decreased 5.3 percent in 2002 to $335 million, compared with $354 million in 2001. As a percentage<br />

of sales, SG&A was 39 percent in 2002 compared to 39.7 percent in the prior year.<br />

The decrease was due primarily to a reduction in the number of catalogue pages mailed and<br />

higher sales per page. The total number of catalogues mailed in 2002 decreased by 9 percent<br />

from the prior year, while the number of pages decreased by about 15 percent.<br />

Utilization of Credit Lines Decreased Because of lower inventory levels throughout the<br />

year, borrowings under our short-term lines of credit decreased, reducing interest expense<br />

by $3.8 million from 2001. With more cash to invest our interest income increased to $5 million<br />

in 2002. Our lines of credit peaked at $34.5 million in October 2002 compared with a<br />

peak of $167 million in 2001. At December 31, 2002, we had short-term debt outstanding for<br />

foreign subsidiaries of $7.6 million and no long-term debt.<br />

14

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