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Towards the Healthy City - Global Built Environment Review

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Whittingham, N GBER Vol .8 Issue. 2 pp 61 - 87<br />

<strong>the</strong> creation of a perceived ‘sense of ownership’ of <strong>the</strong> processes that effect civic life,<br />

could be seen as a way of staving off more radical challenges to <strong>the</strong> overall structure.<br />

Also, as Arnstein pointed out in her ladder of participation, governmental<br />

programmes can be seen as tokenistic if <strong>the</strong> public are merely informed of a<br />

proposed development ra<strong>the</strong>r than involved in its design or conception. Also, <strong>the</strong><br />

choices of who gets involved in a collaborative programme or project can be<br />

unrepresentative and it has been argued that <strong>the</strong> actual forms of discourse used in<br />

collaborative projects can fur<strong>the</strong>r <strong>the</strong> maintenance of unequal power relations, if<br />

certain sectors of <strong>the</strong> community are uncomfortable with particular formalities or<br />

styles of communication (Fairclough, 2001; Stern and Green, 2008). If <strong>the</strong><br />

collaborative approaches that are put into place are to be a valid use of <strong>the</strong> agency of<br />

<strong>the</strong> poor, who bear <strong>the</strong> brunt of <strong>the</strong> manifest unhealthy environments, <strong>the</strong> degree to<br />

which <strong>the</strong> processes prove to be beneficial and ‘pro-poor’ is a salient question to<br />

consider. The evolution of collaborative approaches to <strong>the</strong> provision of public<br />

services is, however, generally considered beneficial by both <strong>the</strong> political left and<br />

right. Collaboration can be considered along <strong>the</strong> lines of whe<strong>the</strong>r it is a betterment<br />

administered by outside agencies or empowerment through a degree of community<br />

self-determination (Sullivan and Skelcher, 2002).<br />

<strong>Towards</strong> <strong>the</strong> <strong>Healthy</strong> <strong>City</strong><br />

A development that, in <strong>the</strong>ory at least, has represented a greater opportunity for<br />

collaborative empowerment, is <strong>the</strong> <strong>Healthy</strong> Cities project of <strong>the</strong> World Health<br />

Organisation (WHO). A closer look at this is considered helpful for an appreciation<br />

of <strong>the</strong> challenges faced in working collaboratively to address health and sustainable<br />

development challenges. The WHO <strong>Healthy</strong> Cities Project is a prime example of a<br />

partnership approach, and has become widely accepted for health promotion in <strong>the</strong><br />

urban setting (Norris and Pittman, 2000). As noted above, <strong>the</strong> prevailing paradigm<br />

within public health of a biomedical model of medical treatment, and a ‘victimblaming’<br />

approach to health education, came under mounting criticism in recent<br />

decades. With an increased acknowledgement of <strong>the</strong> social and environmental<br />

determinants of health, <strong>the</strong> work of Thomas McKeown, highlighted <strong>the</strong> importance<br />

of Public Health improvements to <strong>the</strong> nineteenth century city. Following this, and<br />

<strong>the</strong> Lalonde Report of 1974, which forecast <strong>the</strong> importance of <strong>the</strong> promotion of<br />

healthy lifestyles, a consolidated place for community participation in facilitating<br />

healthy lifestyles became accepted, in <strong>the</strong>ory at least, with <strong>the</strong> WHO Alma-Ata<br />

Conference and Declaration on Primary Health Care (Davies and Kelly, 1993). The<br />

conference began a move towards a strategy for ‘Health for All by 2000’, and <strong>the</strong><br />

push for a new public health, which culminated in <strong>the</strong> Ottawa Charter for Health<br />

Promotion of 1986, which encouraged more effective community involvement, and<br />

<strong>the</strong> formal launching of <strong>the</strong> WHO <strong>Healthy</strong> Cities project that year. The <strong>Healthy</strong><br />

Cities moniker is now used throughout <strong>the</strong> world and it has become a global network<br />

for health promotion at <strong>the</strong> city level (Kenzer, 1999).<br />

The European arm of <strong>the</strong> <strong>Healthy</strong> Cities Network has grown from an initial thirty<br />

five cities, for <strong>the</strong> first phase between 1987-1992, to currently over ninety. Through a<br />

series of phases, <strong>the</strong> WHO has guided networks of <strong>the</strong> civic leaders of cities in <strong>the</strong><br />

adoption of policies, multisectorally, that aim to improve health and wellbeing of<br />

<strong>the</strong>ir populations, through a collaborative approach to health promotion. To join <strong>the</strong><br />

75

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