Download Brochure - Jagan Nath University, Jaipur

22 21
Overview
“BMC Bachelor of
Mass Communication
“MMC Master of
Mass Communication
Mass Communication is a term used to describe the study of various means of media by which information can
be communicated to large segments of audience all at once. The mass media includes newspapers, magazines,
cinematography, radio, television, etc. The graduates and Post Graduates of Mass Communication programmes work in
a variety of fields in news media and publishing, public relations and research institutes. In the globalized world, people
have awaken to the call of media and this fact has led to major social developments in the society and in the sector of
Mass Communication studies. This has in turn led to the establishment of various media houses-be it newspapers, TV
channels or advertising or news agencies etc. Initially, common people were not very bothered about what the media
was doing and media was strictly restricted to the government and the business houses. But today, every common
man’s problem and their demand of justice is constantly reflected through the platform of media and there is hardly any
section of the society or any issues that are not taken up by the media.