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clearing®<br />

acne treatment and prevention<br />

Text © <strong>Dermalogica</strong>. No part of this text may be reproduced in any way without written permission from <strong>Dermalogica</strong>. mediBac<br />

<strong>test</strong><br />

<strong>the</strong> <strong>team</strong><br />

a manager’s guide


<strong>test</strong>ing your <strong>team</strong><br />

Once your staff have attended our mediBac clearing ® class, it is critical that <strong>the</strong> momentum is maintained and profits maximised to ensure<br />

<strong>the</strong>ir new found knowledge pays dividends in your business. This document is designed to help you keep your <strong>team</strong> on track to bring your<br />

business maximum success with knowledge gained from <strong>the</strong> mediBac clearing class and assist you with setting targets and evaluating.<br />

this guide covers:<br />

• acne review<br />

• product knowledge and ingredient <strong>test</strong><br />

• case studies<br />

• acne management with microZone ® treatments<br />

• performance review<br />

how to use this guide:<br />

3-5 acne review:<br />

These questions can be printed off and used in group training sessions where staff members are prepared to have <strong>the</strong>ir<br />

understanding and knowledge <strong>test</strong>ed as part of a group exercise. Alternatively, you can set <strong>the</strong>se questions as written<br />

homework as part of <strong>the</strong>ir ongoing training and assessment.<br />

6-7 product knowledge and ingredient <strong>test</strong>:<br />

These questions can be printed off and used in group training sessions where staff members are prepared to have <strong>the</strong>ir<br />

product knowledge <strong>test</strong>ed as a group exercise. Alternatively, you could set <strong>the</strong>se questions as a written homework as part of<br />

<strong>the</strong>ir ongoing training and assessment.<br />

8-15 case studies:<br />

These case study exercises will allow <strong>the</strong>rapists to explore a variety of suitable Skin Bar ® , microZone ® and 60 minute<br />

treatment options. Suggested product options have been made on page 22-29, however, once completed, evaluate <strong>the</strong><br />

product options and treatment plan with <strong>the</strong> <strong>the</strong>rapist to get an understanding of <strong>the</strong>ir choices.<br />

16-30 <strong>the</strong> answers:<br />

Check how well your <strong>team</strong> scored. This can also be printed for future reference.<br />

31-32 acne management with microZone ® treatments:<br />

Observe <strong>the</strong> <strong>the</strong>rapist performing <strong>the</strong> microZone procedure for acne treatment and prevention using <strong>the</strong> checklist to evaluate<br />

every step of <strong>the</strong> <strong>the</strong>rapists microZone performance. This can be used to assess <strong>the</strong>ir level of performance and highlight<br />

strengths and weaknesses. Remember to give praise for <strong>the</strong>ir efforts and ensure any criticism is constructive.<br />

33 overall performance review:<br />

This can be used to assess <strong>the</strong> <strong>the</strong>rapist’s overall level of performance and highlight strengths and weaknesses. Remember<br />

to give praise for <strong>the</strong>ir efforts and ensure any criticism is constructive. Use this review to set an action plan and set goals to<br />

improve performance for <strong>the</strong> next assessment or task.<br />

34 ingredient cheat sheet:<br />

This easy-to-use table lists <strong>the</strong> key mediBac clearing ingredients, <strong>the</strong>ir benefits and which mediBac clearing products <strong>the</strong>y<br />

are found in. Use as part of a quiz, or as a reference guide.<br />

35 find out more…<br />

Find out what o<strong>the</strong>r tools are available to ensure your <strong>team</strong> are fully confident in working with <strong>the</strong> mediBac Clearing system.<br />

2


mediBac clearing ®<br />

acne review<br />

1. Why are women more likely to suffer with persistent adult acne?<br />

2. List some of <strong>the</strong> visual symptoms of adult acne:<br />

3. Use <strong>the</strong> Face Mapping ® skin analysis diagram to indicate <strong>the</strong> zones where adult acne would<br />

commonly appear:<br />

b = breakout<br />

c = comedones<br />

d = dilated capillaries<br />

dh = dehydration<br />

m = milia<br />

p = pigmentation<br />

fl = fine lines<br />

dl = deep lines<br />

s = sensitivity<br />

4. List some of <strong>the</strong> visual symptoms of teenage acne:<br />

3


5. Use <strong>the</strong> Face Mapping ® skin analysis diagram to indicate <strong>the</strong> zones where teenage acne would<br />

commonly appear:<br />

6. List <strong>the</strong> four main contributory factors that lead to <strong>the</strong> development of acne:<br />

7. Explain, in client language, how <strong>the</strong> four factors contribute to acne formation:<br />

a. Follicle<br />

b. Skin cells<br />

b = breakout<br />

c = comedones<br />

d = dilated capillaries<br />

dh = dehydration<br />

m = milia<br />

p = pigmentation<br />

fl = fine lines<br />

dl = deep lines<br />

s = sensitivity<br />

c. Sebaceous gland and sebum<br />

4


d. Bacteria<br />

8. List as many acne triggers as you can:<br />

9. Use <strong>the</strong> bullet points to create a flow chart to explain how androgens stimulate sebaceous activity:<br />

• TESTOSTERONE<br />

• 5 ALPHA REDUCTASE<br />

• DIHYDROTESTOSTERONE<br />

ANDROGENS<br />

INCREASE IN SEBUM<br />

5


mediBac clearing ®<br />

product knowledge and ingredient <strong>test</strong><br />

1. Name a key ingredient to help draw sebum and impurities out of <strong>the</strong> skin:<br />

2. Name a key ingredient to control <strong>the</strong> over production of skin cells:<br />

3. Name a key ingredient to control <strong>the</strong> over production of sebum:<br />

4. Name a key ingredient to control bacteria:<br />

5. Name a key ingredient to control inflammation associated with breakouts:<br />

6. which cleanser would you recommend to a first time mediBac Clearing ® user?<br />

7. At what stage of <strong>the</strong> homecare routine should a client be using Skin Purifying Wipes?<br />

8. What are <strong>the</strong> benefits of Clearing Mattifier’s silicone base?<br />

9. Which product can be used as an all-in-one moisturiser and sunscreen for acne prone skins?<br />

10. Describe how Overnight Clearing Gel should be applied to <strong>the</strong> skin:<br />

11. If your client is allergic to Benzoyl Peroxide, what o<strong>the</strong>r spot treatment can <strong>the</strong>y use?<br />

6


12. Give one key selling point for Sebum Clearing Masque:<br />

13. Which booster can be added to Colloidal Masque Base to create a masque that will help eliminate<br />

bacteria while fighting dehydration?<br />

14. What can be added to Oil Free Massage to enhance <strong>the</strong> benefits?<br />

15. What are <strong>the</strong> contraindications to <strong>the</strong> use of Skin Exfoliant System?<br />

16. At what stage in <strong>the</strong> professional treatment can mediBac Clearing ® Complex be used?<br />

17. How long should mediBac Clearing ® Masque be left on <strong>the</strong> skin?<br />

18. Explain how to mix mediBac Clearing ® Masque:<br />

7<br />

How did you score? Find out on page 17-18.


mediBac clearing ®<br />

case study 1<br />

complete a homecare prescription during a Skin Bar SM experience<br />

Evaluate your approach to acne management with mediBac clearing ® by prescribing a homecare regimen for<br />

<strong>the</strong> case study listed below.<br />

Name: Joe Green<br />

Age Group: 21-30<br />

Occupation: Builder<br />

Lifestyle: • Had acne as a teenager which cleared as he moved into his early teens<br />

• Skin has once again developed acne lesions as a result; Joe has been to visit <strong>the</strong> GP<br />

and has been prescribed Roaccutane<br />

• Joe has been taking Roaccutane for two weeks<br />

• New business owner<br />

• Working very long hours to get <strong>the</strong> business up and running<br />

• Using a heavy moisturiser but doesn’t like <strong>the</strong> consistency<br />

Skin Concerns: • Stinging sensation on application of product<br />

• Skin peeling around <strong>the</strong> mouth and nostrils<br />

• Tightness and flaking after cleansing<br />

Contraindications: Taking Roaccutane prescribed for acne<br />

Client Goals: To control <strong>the</strong> tightness and peeling due to Roaccutane medication.<br />

step 1 – consultation<br />

List <strong>the</strong> key questions from <strong>the</strong> Face Mapping ® skin analysis Consultation Card you would ask to investigate<br />

fur<strong>the</strong>r thus assisting you in designing <strong>the</strong> right treatment for Joe:<br />

•<br />

•<br />

•<br />

•<br />

•<br />

8


step 2 – Face Mapping ® skin analysis<br />

Fill in <strong>the</strong> Face Mapping ® skin analysis diagram<br />

according to what you are likely to see on Joe’s skin:<br />

step 3 – Face Mapping ® skin analysis prescription and skin lesson at Skin Bar SM<br />

List <strong>the</strong> key products according to Joe’s skin needs and sophistication level. For each product listed, include<br />

a key ingredient, two benefits and describe <strong>the</strong> directions for use:<br />

•<br />

•<br />

•<br />

•<br />

•<br />

step 4 – close <strong>the</strong> sale<br />

b = breakout<br />

c = comedones<br />

d = dilated capillaries<br />

dh = dehydration<br />

m = milia<br />

p = pigmentation<br />

fl = fine lines<br />

dl = deep lines<br />

s = sensitivity<br />

Outline how you would complete <strong>the</strong> discussion with Joe and ask for <strong>the</strong> sale.<br />

9


mediBac clearing ®<br />

case study 2<br />

develop a microZone ® treatment<br />

Evaluate your approach to acne management with mediBac clearing by designing a customised MicroZone<br />

treatment plan for <strong>the</strong> case study listed below.<br />

Name: Elaine Smith<br />

Age Group: 30-40<br />

Occupation: Accountant<br />

Lifestyle: • Had a baby 12 months ago<br />

• Just returned to work full time<br />

• Only product being used is a medicated soap<br />

Skin Concerns: Constantly experiencing breakouts and congestion on chin and jaw line<br />

Contraindications: Elaine is still lactating<br />

Client Goals: To clear <strong>the</strong> skin breakouts and smooth <strong>the</strong> skin<br />

step 1 – consultation<br />

List <strong>the</strong> key questions from <strong>the</strong> Face Mapping ® skin analysis Consultation Card you would ask to investigate<br />

fur<strong>the</strong>r thus assisting you in designing <strong>the</strong> right treatment for Elaine:<br />

•<br />

•<br />

•<br />

•<br />

•<br />

step 2 – Face Mapping ® skin analysis<br />

Fill in <strong>the</strong> Face Mapping ® skin analysis diagram<br />

according to what you are likely to see on Elaine’s skin:<br />

b = breakout<br />

c = comedones<br />

d = dilated capillaries<br />

dh = dehydration<br />

m = milia<br />

p = pigmentation<br />

fl = fine lines<br />

dl = deep lines<br />

s = sensitivity<br />

10


step 3 – <strong>the</strong> microZone ® treatment<br />

Below is an outline of <strong>the</strong> various steps you may choose to incorporate into your customised MicroZone<br />

treatment. Fill in <strong>the</strong> professional and retail product and electrical modalities you may choose to use for each<br />

step. Include three key skin concerns you may be looking for during <strong>the</strong> Face Mapping ® skin analysis stage in<br />

context with what you would have discussed during <strong>the</strong> consultation. Should you decide to not include a step<br />

within your treatment denote this by writing ‘N/A’.<br />

key tip: remember to design a treatment that can be performed within a 20 minute time frame!<br />

eye and lip cleanse:<br />

double cleanse:<br />

Face Mapping ® skin analysis:<br />

exfoliation:<br />

extractions:<br />

serum/complex:<br />

masque:<br />

spritz:<br />

eye product:<br />

moisturiser:<br />

sunscreen:<br />

step 4 – prescription at Skin Bar SM<br />

List <strong>the</strong> key products according to Elaine’s skin needs and sophistication level:<br />

11


step 5 – close <strong>the</strong> sale<br />

Outline how you would complete <strong>the</strong> discussion with Elaine and ask for <strong>the</strong> sale:<br />

12


mediBac clearing ®<br />

case study 3<br />

<strong>the</strong> core treatment<br />

Evaluate your approach to professional treatments by designing a customised 60 minute treatment plan for<br />

<strong>the</strong> case study listed below:<br />

Name: Tamsin O’Leary<br />

Age Group: Under 21<br />

Occupation: Student<br />

Hobbies: Socialising<br />

Health: • Social smoker<br />

Stress Level: 3<br />

• Drinks alcohol at weekends with friends<br />

• Consumes four caffeinated beverages a day<br />

Skin Concerns: • Uses face wipes and moisturiser from department store counter<br />

• Has had a professional treatment twice before as birthday and Christmas gifts<br />

• Oily T-zone with congestion and comedones<br />

• Zones 5 and 9 – mild breakouts<br />

Client Goals: Wants to achieve clear skin in time for starting <strong>the</strong> new term at university. Tamsin’s<br />

parents have paid for a series of treatments and products as a reward for her successful<br />

exam results.<br />

step 1 – consultation<br />

List <strong>the</strong> key questions from <strong>the</strong> Face Mapping ® skin analysis Consultation Card you would ask to investigate<br />

fur<strong>the</strong>r thus assisting you in designing <strong>the</strong> right treatment for Tamsin:<br />

•<br />

•<br />

•<br />

•<br />

•<br />

13


step 2 – Face Mapping ® skin analysis<br />

Fill in <strong>the</strong> Face Mapping ® skin analysis diagram<br />

according to what you are likely to see on Tamsin’s skin:<br />

step 3 – <strong>the</strong> professional treatment<br />

<strong>the</strong>rapist’s focus:<br />

•<br />

•<br />

•<br />

cleanse hands and feet with s<strong>team</strong> towel customised with which botanical mixer:<br />

eye and lip cleanse:<br />

first cleanse:<br />

customise cleansing water with:<br />

second cleanse:<br />

brushes/power cleanse:<br />

Face Mapping ® skin analysis:<br />

exfoliation:<br />

b = breakout<br />

c = comedones<br />

d = dilated capillaries<br />

dh = dehydration<br />

m = milia<br />

p = pigmentation<br />

fl = fine lines<br />

dl = deep lines<br />

s = sensitivity<br />

14


extractions:<br />

massage:<br />

serum/complex – can use more than one:<br />

masque – can use more than one:<br />

spritz:<br />

eye product:<br />

moisturiser:<br />

sunscreen:<br />

homecare prescription:<br />

step 4 – Face Mapping ® skin analysis prescription at Skin Bar SM<br />

List <strong>the</strong> key products according to Tamsin’s skin needs and sophistication level:<br />

step 5 – close <strong>the</strong> sale<br />

Outline how you would complete <strong>the</strong> discussion with Tamsin and ask for <strong>the</strong> sale:<br />

15


16<br />

<strong>the</strong><br />

answers


product knowledge <strong>test</strong><br />

<strong>the</strong> answers<br />

1. Why are women more likely to suffer with persistent adult acne?<br />

• Chronic stress<br />

• Juggling commitments e.g. workplace + household<br />

• Hormones<br />

• Medication can make matters worse<br />

2. List some of <strong>the</strong> visual symptoms of adult acne:<br />

• Persistent redness<br />

• Often have increased sensitivity<br />

• Slower healing rate<br />

• Post inflammatory hyperpigmentation<br />

3. Use <strong>the</strong> Face Mapping ® skin analysis diagram<br />

to indicate <strong>the</strong> zones where adult acne would<br />

commonly appear:<br />

b = breakout<br />

c = comedones<br />

d = dilated capillaries<br />

dh = dehydration<br />

m = milia<br />

p = pigmentation<br />

fl = fine lines<br />

dl = deep lines<br />

s = sensitivity<br />

4. List some of <strong>the</strong> visual symptoms of teenage acne:<br />

• Oiliness<br />

• Comedones<br />

• Milia<br />

• Pustules<br />

• Papules<br />

5. Use <strong>the</strong> Face Mapping ® skin analysis diagram<br />

to indicate <strong>the</strong> zones where teenage acne would<br />

commonly appear:<br />

b = breakout<br />

c = comedones<br />

d = dilated capillaries<br />

dh = dehydration<br />

m = milia<br />

p = pigmentation<br />

fl = fine lines<br />

dl = deep lines<br />

s = sensitivity<br />

17<br />

b<br />

b<br />

b<br />

b<br />

b<br />

c c<br />

c<br />

c<br />

c<br />

b<br />

b<br />

b<br />

overall oiliness


6. List <strong>the</strong> four main contributory factors that lead to <strong>the</strong> development of acne:<br />

• Follicle<br />

• Skin cells<br />

• Sebaceous gland and sebum<br />

• Bacteria<br />

7. Explain, in client language, how <strong>the</strong> four factors contribute to acne formation:<br />

Follicle<br />

In a normally functioning skin, <strong>the</strong> hair within <strong>the</strong> follicle acts as a wick to draw oil and dead skin cells up and out of <strong>the</strong> follicle onto<br />

<strong>the</strong> surface of <strong>the</strong> skin where it can be cleansed away. However, in an acne skin, follicles are often missing a hair. This means that oil<br />

and skin cells can build up within <strong>the</strong> follicle and cause congestion.<br />

Skin cells<br />

In a normally functioning skin, skin cells are developed in <strong>the</strong> lowest layers of <strong>the</strong> skin and work <strong>the</strong>ir way through a series of layers.<br />

When <strong>the</strong> skin cells reach <strong>the</strong> uppermost layers of <strong>the</strong> skin, enzymes are activated to allow <strong>the</strong>m to shed. In acne skin this process<br />

is affected because of a lack of <strong>the</strong> enzymes needed to facilitate <strong>the</strong> shedding process. In addition, acne skins over produce skin<br />

cells by 4-5 times! This adds to <strong>the</strong> build up of skin cells on <strong>the</strong> skins surface and contributes to <strong>the</strong> congestion of <strong>the</strong> skin.<br />

Sebaceous gland and sebum<br />

In a normally functioning skin, <strong>the</strong> skin’s natural oily substance (called sebum) has a consistency of olive oil. In acne skin <strong>the</strong><br />

consistency of sebum is more like butter <strong>the</strong>refore it is more likely to become stuck within <strong>the</strong> follicle and lead to congestion.<br />

Sebaceous activity is under <strong>the</strong> control of hormones, in particular <strong>test</strong>osterone. Testosterone within <strong>the</strong> skin reacts with an<br />

enzyme (called 5 alpha reductase.) This leads to <strong>the</strong> formation of a more aggressive type of <strong>the</strong> <strong>test</strong>osterone hormone (called<br />

dihydro<strong>test</strong>osterone) which in turn directly increases sebum production.<br />

Bacteria<br />

While follicles remain uncongested, bacteria that reside within <strong>the</strong>m remain dormant. As soon as oxygen is restricted within <strong>the</strong><br />

follicle (due to congestion from dead skin cells and sebum) bacteria becomes active.<br />

Bacteria within <strong>the</strong> follicles stimulate an enzyme (called lipase) which leads to a process of inflammation and potentially <strong>the</strong><br />

stimulation of white blood cells, this is when we would see a pustule.<br />

8. List as many acne triggers as you can:<br />

• Heredity<br />

• Cosmetics<br />

• Environment<br />

• Medication<br />

• Hormones<br />

• Friction<br />

• Picking<br />

• Industrial oils<br />

18


9. Use <strong>the</strong> bullet points to create a flow chart to explain how androgens stimulate sebaceous activity:<br />

ANDROGENS<br />

TESTOSTERONE<br />

DIHYDROTESTOSTERONE<br />

INCREASE IN SEBUM<br />

19<br />

5 ALPHA REDUCTASE


<strong>the</strong> answers<br />

product knowledge<br />

1. Name a key ingredient to help draw sebum and impurities out of <strong>the</strong> skin:<br />

Bentonite and Kaolin<br />

2. Name a key ingredient to control <strong>the</strong> over production of skin cells:<br />

• Salicylic acid<br />

• Lactic acid<br />

• Papain<br />

• Sulphur<br />

3. Name a key ingredient to control <strong>the</strong> over production of sebum:<br />

• Nordihydroguieretic acid<br />

• Niacinamide<br />

• Yeast extract<br />

• Horse chestnut<br />

• Microsponges<br />

• Sarcosine<br />

• Zinc Gluconate<br />

4. Name a key ingredient to control bacteria:<br />

• Benzoyl Peroxide<br />

• Spirea Ulmaria Extract (meadowsweet)<br />

• Cinnamomum Zeylamium Extract<br />

• Zinc gluconate<br />

• Zinc sulphate<br />

• Rosemary extract<br />

• Tea Tree oil<br />

• Balm Mint<br />

• Sulphur<br />

• Sarcosine<br />

5. Name a key ingredient to control inflammation associated with breakouts:<br />

• Green tea<br />

• Pan<strong>the</strong>nol<br />

• Camphor<br />

• Bisabolol<br />

• Allantion<br />

• Echinacea<br />

• Oat extract<br />

• Liquorice extract<br />

6. which cleanser would you recommend to a first time mediBac Clearing ® user?<br />

This is an advanced treatment cleanser that should only be used once a day. Therefore a client should be established on a<br />

cleansing system from <strong>the</strong> Skin Health System before <strong>the</strong>n advancing to Clearing Skin Wash. This cleanser contains Salicylic<br />

acid which may irritate sensitised skin. Therefore it is recommended that you ask <strong>the</strong> client to sample <strong>the</strong> Clearing Skin Wash<br />

to check for suitability before <strong>the</strong> client purchases <strong>the</strong> full size.<br />

7. At what stage of <strong>the</strong> homecare routine should a client be using Skin Purifying Wipes?<br />

After cleansing and before moisturiser.<br />

8. What are <strong>the</strong> benefits of Clearing Mattifier’s silicone base?<br />

• Silicones melt gently into <strong>the</strong> skin to help diminish fine lines and smooth skin texture.<br />

• Active ingredients create a matte finish while minimising dehydration.<br />

20


9. What can be used as an all-in-one moisturiser and sunscreen for acne prone skins?<br />

• Oil Free Matte Block spf20<br />

• Active Moist and Solar Defense Booster spf30<br />

• Sheer Moisture spf15<br />

• Sheer Tint Moisture spf15<br />

10. Describe how Overnight Clearing Gel should be applied to <strong>the</strong> skin:<br />

At night, apply a thin layer all over a cleansed face and allow to absorb. In <strong>the</strong> morning cleanse as usual.<br />

Alternatively, apply to specific areas of breakout activity.<br />

11. Your client is allergic to Benzoyl Peroxide, what o<strong>the</strong>r spot treatment could <strong>the</strong>y use?<br />

Concealing Spot Treatment<br />

12. Give one key selling point for Sebum Clearing Masque:<br />

• Imparts a cooling sensation on skin that helps to soo<strong>the</strong> aggravation bought on by breakouts.<br />

• Addresses and controls <strong>the</strong> four factors that contribute to acne: i.e. overactive sebaceous glands, cell<br />

accumulation, bacteria and inflammation.<br />

• Absorbs oil and refines skin texture.<br />

• Helps purify skin while streng<strong>the</strong>ning <strong>the</strong> follicle membrane wall to help control inflammation associated with<br />

follicle eruptions.<br />

13. Which booster can be added to Colloidal Masque Base to create a masque to eliminate bacteria while<br />

fighting dehydration?<br />

Special Clearing Booster<br />

14. What can be added to Oil Free Massage to enhance benefits?<br />

• Clearing Additive (for a non oil phobic client)<br />

• Purifying Botanical Mixer<br />

15. What are <strong>the</strong> contraindications to <strong>the</strong> use of Skin Exfoliant System?<br />

• Clients using retin A<br />

• Accutane<br />

• Skin that has been waxed in <strong>the</strong> last 24 hours<br />

• Sunburn<br />

16. At what stage in <strong>the</strong> professional treatment can mediBac Clearing ® Complex be used?<br />

• Massage<br />

• Under/mixed with masque<br />

• Under/mixed with moisturiser<br />

• Throughout treatment with eco spray/dr lucas<br />

• With galvanic iontophorisis<br />

17. How long should mediBac Clearing ® Masque be left on <strong>the</strong> skin?<br />

10 minutes<br />

18. Explain how to mix mediBac Clearing ® Masque:<br />

Mix 1 scoop of medibac Clearing ® Masque – part one with one scoop of water <strong>the</strong>n add six drops of medibac Clearing ®<br />

Masque – part 2. Customise with 1-2 drops of Purifying Botanical Mixer.<br />

21


mediBac clearing ®<br />

case study 1: <strong>the</strong> answers<br />

step 1 – consultation<br />

List <strong>the</strong> key questions from <strong>the</strong> Face Mapping ® skin analysis Consultation Card you would ask to investigate<br />

fur<strong>the</strong>r to assist you design <strong>the</strong> right treatment for Joe:<br />

• List any medications, supplements, vitamins, diuretics, slimming tablets etc that you take regularly<br />

• Rate your stress on a scale of 1-4<br />

• What products are you currently using?<br />

• Do you use Accutane, Retin-A, Renova, Adapalene or any o<strong>the</strong>r prescription skin products?<br />

• What spf sunscreen do you use on your face/body?<br />

step 2 – Face Mapping ® skin analysis<br />

Fill in <strong>the</strong> Face Mapping ® skin analysis diagram according to what you are likely to see on Joe’s skin.<br />

step 3 – Face Mapping skin analysis ® prescription and skin lesson at Skin Bar SM<br />

List <strong>the</strong> key products according to Joe’s skin needs and sophistication level.<br />

For each product listed, include a key ingredient, two benefits and describe directions for use<br />

precleanse<br />

s s<br />

peeling<br />

overall<br />

dehydration<br />

key ingredients:<br />

Olive Oil, Apricot Kernel, Kukui Nut, Borage Seed, Rice Bran, Vitamin E, Caprylic / Capric Triglyceride<br />

benefits:<br />

Dissolves oil based make-up, sebum, sunscreens and environmental pollution from <strong>the</strong> skins surface, enabling skin to be<br />

thoroughly cleansed<br />

Removes oils without compromising <strong>the</strong> skins natural barrier lipids or clogging follicles<br />

Fortified with conditioning essential fatty acids to help smooth, calm and nourish skin.<br />

Delivers a level of cleansing traditionally experienced in <strong>the</strong> treatment room.<br />

A great make-up remover: even for waterproof mascara and long wearing lipstick.<br />

Enables <strong>the</strong> prescribed <strong>Dermalogica</strong> cleanser to work more efficiently.<br />

directions for use:<br />

Dispense into dry hands. Massage over dry face and eyes to dissolve surface oils and dirt. Concentrate on areas of congestion<br />

or stubborn debris. Wet hands and continue massaging to create a light, milky emulsion. Rinse with lukewarm water. Follow<br />

with <strong>Dermalogica</strong> prescribed cleanser.<br />

22


ultracalming cleanser<br />

key ingredients:<br />

Anti-Ozonate Complex<br />

Lavender<br />

Coneflower<br />

Raspberry Fruit<br />

Cucumber<br />

Pan<strong>the</strong>nol<br />

benefits:<br />

May be removed with tissue or <strong>the</strong> sponge cloth, making it ideal for skin conditions too sensitised even for water<br />

Successfully removes eye and lip make-up<br />

Gentle, non-foaming cleanser to glide over <strong>the</strong> skin to minimise agitation<br />

Leaves no irritating residue<br />

Protects skins natural lipid barrier<br />

Helps prevent future assault<br />

directions for use:<br />

Following <strong>the</strong> application of Precleanse, apply to <strong>the</strong> face and throat, gently massage with fingertips with light, upward strokes.<br />

Rinse thoroughly with warm water or remove with dry cotton pads.<br />

soothing protection spray<br />

key ingredients:<br />

Anti-Ozonate Complex<br />

Sodium PCA<br />

Canadian Willow Herb<br />

Liquorice<br />

Raspberry<br />

Cucumber<br />

benefits:<br />

Helps create a protective shield against environmental assaults that can lead to irritation or redness<br />

Provides critical hydration while helping to defend against damaging free radicals<br />

Helps control irritation and redness<br />

directions for use:<br />

Perform <strong>the</strong> <strong>Dermalogica</strong> Double Cleanse that begins with Precleanse followed by Ultra Calming Cleanser. Spray directly over<br />

<strong>the</strong> entire face, throat and neck with eyes closed. May also be sprayed onto fingertips or cotton pad and applied to <strong>the</strong> skin<br />

with light upward strokes.<br />

barrier repair<br />

key ingredients:<br />

Anti-Ozonate Complex<br />

Evening Primrose<br />

Silicones<br />

Shea Butter<br />

Vitamin C<br />

Bisabolol<br />

benefits:<br />

Creates a shield against environmental assault to help prevent fur<strong>the</strong>r damaging assaults<br />

Combats free radicals and moisture loss<br />

Silicones provide a velvety feel<br />

Provides a smooth, even base ideal for preparing skin for make-up application<br />

23


directions for use:<br />

Apply a small amount over face and throat with light, upward strokes. Best used following Soothing Protection Spray. Use<br />

twice daily, morning and night.<br />

skin hydrating masque<br />

key ingredients:<br />

Bitter Orange<br />

Hops<br />

Cucumber<br />

Arnica<br />

benefits:<br />

Can be used over <strong>the</strong> entire face and throat or as a hydrating eye masque<br />

Helps restore suppleness while minimising <strong>the</strong> appearance of fine lines<br />

Plant extracts help to sooth and calm skin<br />

Intensify hydration by applying Skin Hydrating Booster to skin before applying masque<br />

directions for use:<br />

Apply a smooth film to clean face and throat. Allow masque to absorb for 7-10 minutes. Rinse with tepid water or remove with<br />

<strong>the</strong> sponge cloth. Use once or twice a week as prescribed.<br />

skin hydrating booster<br />

key ingredients:<br />

Hyaluronic Acid<br />

Pan<strong>the</strong>nol<br />

Algae Extract<br />

benefits:<br />

Hydrates tissues to smooth skin, improve suppleness and minimise <strong>the</strong> appearance of fine lines<br />

Ideal for <strong>the</strong> eye and lip areas showing dryness lines<br />

Restores barrier layer to retain critical moisture levels<br />

Revitalises parched skin<br />

directions for use:<br />

Squeeze a small dose onto fingertips and massage gently over face and throat. Follow with prescribed <strong>Dermalogica</strong><br />

moisturiser. For more sensitised skin conditions, mix with prescribed <strong>Dermalogica</strong> moisturiser and <strong>the</strong>n apply to face and<br />

throat.<br />

climate control<br />

key ingredients:<br />

Anti-Ozonate Complex<br />

Shea Butter<br />

Vitamin E<br />

Oat<br />

Bisabolol<br />

Lavender<br />

benefits:<br />

Protective formula glides easily over skin to prevent fur<strong>the</strong>r environmental assault<br />

Works amazingly well on skin that is raw or peeling due to excess friction<br />

Enhances skin’s natural lipid barrier<br />

Ideal for use during outdoor sports or air travel<br />

Also available in smaller size for <strong>the</strong> lips<br />

24


directions for use:<br />

Apply constant pressure at base of container to push stick up. Gently glide Climate Control over areas of face that need<br />

protection. For <strong>the</strong> lips, apply at least once a day or as needed.<br />

super sensitive faceblock spf30<br />

key ingredients:<br />

Titanium Dioxide<br />

Zinc Oxide<br />

Vitamin C<br />

Vitamin E<br />

Liquorice<br />

Green Tea<br />

Hyaluronic Acid<br />

Dimethicone<br />

benefits:<br />

Formulated specifically for sensitised skin using only natural mineral UV protectors (no chemical sunscreens) to protect against<br />

UVA and UVB photodamage<br />

Antioxidants and botanical extracts help guard against premature ageing and irritation<br />

Provides optimal hydration while reinforcing <strong>the</strong> skins natural barrier lipids<br />

Ideal for people who experience irritation from chemical sunscreen ingredients<br />

directions for use:<br />

After cleansing and toning, apply evenly and liberally to face, preferably 30 minutes prior to sun exposure. Use after for instead<br />

of your daily moisturiser for year round protection against sun damage and daylight exposure. For continuous protection, apply<br />

regularly. Reapply as needed after swimming or exercise.<br />

step 5 – close <strong>the</strong> sale<br />

Outline how you would complete <strong>the</strong> discussion with Joe and ask for <strong>the</strong> sale. Some examples include:<br />

“Does that sound like a product routine that suits you? Great, would you like to buy anything today?”<br />

“Would you like to take those five or just <strong>the</strong> three that I have highlighted for your main concerns?”<br />

“Well, it looks like we have narrowed it down to three. Which did you decide on, <strong>the</strong> small or <strong>the</strong> more economical large sizes?”<br />

“Are you happy with how <strong>the</strong> products will benefit your skin? Great, so would you like to take <strong>the</strong>m today?”<br />

“Great! Now that we have found <strong>the</strong> right cleanser let us look for <strong>the</strong> right moisturiser.”<br />

25


mediBac clearing<br />

case study 2: <strong>the</strong> answers<br />

step 1 – consultation<br />

List <strong>the</strong> key questions from <strong>the</strong> Face Mapping ® skin analysis Consultation Card you would ask to investigate fur<strong>the</strong>r thus<br />

assisting you in designing <strong>the</strong> right treatment for Elaine.<br />

• List any medications, supplements, vitamins, diuretics, slimming tablets etc that you take regularly<br />

• Rate your stress on a scale of 1-4<br />

• What products are you currently using?<br />

• What spf sunscreen do you use on your face/body?<br />

• Do you ever experience oily shine during <strong>the</strong> day?<br />

step 2 – Face Mapping ® skin analysis<br />

Fill in <strong>the</strong> Face Mapping ® skin analysis diagram according to what you are likely to see on Elaine’s skin.<br />

step 3 – <strong>the</strong> microZone ® treatment<br />

eye and lip cleanse: • Soothing Eye Make-Up Remover<br />

• Precleanse<br />

double cleanse: • PreCleanse<br />

• UltraCalming Cleanser<br />

Face Mapping ® skin analysis: Sensitised skin in zones 11, 12, 13 where Elaine has been putting harsh ingredients on her<br />

skin to combat <strong>the</strong> breakouts.<br />

exfoliation:<br />

extractions:<br />

c<br />

b c b<br />

serum / complex: • Environmental Control Serum<br />

• AGE Smart Complex<br />

c<br />

Papular breakouts in zones 11, 12, 13. These are tender and hot to touch and are red in<br />

colour. This is likely to be due to <strong>the</strong> hormone imbalance caused by pregnancy. Also due to<br />

stress of a new baby and sleepless nights.<br />

Daily Microfoliant – <strong>the</strong> skin has been over stripped with harsh ingredients and is sensitised,<br />

so exfoliation needs to be a mild formula.<br />

n/a<br />

masque: Clinical Colloidal Oatmeal Masque with Galvanic iontophoresis<br />

26


toner: Soothing Protection Spray or Multi-Active Toner<br />

eye product: MultiVitamin Power Firm or Total Eye Care spf15<br />

targeted treatment: Clearing Mattifier<br />

moisturiser:<br />

sunscreen:<br />

• Sheer Moisture spf15<br />

• Sheer Tint Moisture spf15<br />

• Active Moist<br />

• Barrier Repair (combined with any of <strong>the</strong> above)<br />

• Super Sensitive FaceBlock spf30<br />

• Solar Defense Booster<br />

• Ultra Sensitive FaceBlock spf25<br />

step 4 – Face Mapping ® skin analysis prescription at Skin Bar SM<br />

Elaine is a Gateway Client. The only product that she is currently using is a medicated soap. Therefore we<br />

would generally recommend no more than three products. We may select three products from <strong>the</strong> options<br />

below which we felt most critical such as a cleanser, moisturiser with a spf. Over time we could introduce<br />

more products into Elaine’s routine.<br />

suggested prescribed products:<br />

• Ultracalming Cleanser<br />

• Soothing Protection Spray<br />

• Multi-Active Toner<br />

• Clearing Mattifier<br />

• Barrier Repair<br />

• Sheer Moisture spf15<br />

• Sheer Tint Moisture spf15<br />

• Active Moist<br />

• Concealing Spot Treatment<br />

• Super Sensitive FaceBlock spf30<br />

• Solar Defense Booster<br />

• Ultra Sensitive FaceBlock spf25<br />

• MultiVitamin Power Recovery Masque<br />

• Skin Hydrating Masque<br />

• Gentle Soothing Booster<br />

• Skin Hydrating Booster<br />

step 5 – close <strong>the</strong> sale<br />

Outline how you would complete <strong>the</strong> discussion with Elaine and ask for <strong>the</strong> sale. Examples could include:<br />

“Does that sound like a product routine that suits you? Great, would you like to buy anything today?”<br />

“Would you like to take those five or just <strong>the</strong> three that I have highlighted for your main concerns?”<br />

“Well, it looks like we have narrowed it down to three. Which did you decide on, <strong>the</strong> small or <strong>the</strong> more economical large sizes?”<br />

“Are you happy with how <strong>the</strong> products will benefit your skin? Great, so would you like to take <strong>the</strong>m today?”<br />

“Great! Now that we have found <strong>the</strong> right cleanser let us look for <strong>the</strong> right moisturiser.”<br />

27


mediBac clearing<br />

case study 3: <strong>the</strong> answers<br />

step 1- consultation<br />

List <strong>the</strong> key questions from <strong>the</strong> Face Mapping ® skin analysis Consultation Card you would ask to investigate<br />

fur<strong>the</strong>r to assist you in designing <strong>the</strong> right treatment for Tamsin:<br />

• List any medications, supplements, vitamins, diuretics, slimming tablets etc that you take regularly<br />

• Do you smoke?<br />

• How many alcoholic beverages do you consume weekly?<br />

• Rate your stress on a scale of 1-4<br />

• What products are you currently using?<br />

• What spf sunscreen do you use on your face/body?<br />

• Do you ever experience oily shine during <strong>the</strong> day?<br />

• Do you ever experience breakouts?<br />

• Do you drink more than four caffeinated beverages daily?<br />

• What are your skin care goals?<br />

step 2 – Face Mapping ® skin analysis<br />

Fill in <strong>the</strong> Face Mapping ® skin analysis diagram according to what you are likely to see on Tamsin’s skin.<br />

step 3 – treatment plan<br />

<strong>the</strong>rapist’s focus: • Absorb <strong>the</strong> shine from <strong>the</strong> oily t-zone<br />

• Decongest areas of congestion and comedones<br />

• Heal and dry any breakouts<br />

cleanse hands and feet with<br />

s<strong>team</strong> towel customised with<br />

which botanical mixer:<br />

Purifying Botanical Mixer<br />

eye and lip cleanse: • PreCleanse<br />

• Soothing Eye Make-Up Remover<br />

first cleanse:<br />

customise cleansing<br />

water with:<br />

second cleanse:<br />

c<br />

b c b<br />

c<br />

PreCleanse<br />

Purifying Botanical Mixer<br />

Dermal Clay Cleanser<br />

Optional: Electrical Brushes to deliver a power cleanse<br />

28


Face Mapping ® skin analysis: Oily shine in zones 1, 2, 3, 7, 12 possibly due to genetic oily skin type<br />

Comedones and congestion in zones 1, 2, 3, 7, 12, 11, 13 possibly due to cosmetics and<br />

infrequent skin routine<br />

Mild breakouts in zones 5, 9<br />

All over dehydration due to smoking<br />

exfoliation:<br />

Skin Exfoliant System or Daily Microfoliant<br />

extractions: • If used Skin Exfoliant System – go straight into extractions on zones 1, 2 ,3, 7, and 12<br />

• If used Daily Microfoliant, apply Scaling Fluid and leave for 10 minutes<br />

• Optional: Vacuum suction or Galvanic desincrustation<br />

• Perform extractions<br />

massage:<br />

Oil Free Massage customised with Purifying Botanical Mixer<br />

serum / complex: • MediBac Clearing Complex on T-zone<br />

• AGE Smart Complex on all o<strong>the</strong>r zones for hydration and healing<br />

masque: • MediBac Clearing Masque on T-zone<br />

• Mix with colloidal masque base to finish application over <strong>the</strong> rest of <strong>the</strong> face<br />

• Alternatively use colloidal masque base<br />

spritz: Multi-Active Toner<br />

eye product: MultiVitamin Power Firm<br />

moisturiser: • Sheer Moisture spf15<br />

• Sheer Tint Moisture spf15<br />

• Active Moist<br />

sunscreen: Solar Defense Booster<br />

step 4 – Face Mapping ® skin analysis prescription at Skin Bar SM<br />

Tamsin is an intermediate Client. She is using products on her skin but needs a little more education about <strong>the</strong> types of ingredients and<br />

products she needs. Therefore we would generally recommend up to five products. We may select <strong>the</strong> products from <strong>the</strong> options below which<br />

we felt most critical.<br />

• Precleanse<br />

• Dermal Clay Cleanser<br />

• Skin Purifying Wipes<br />

• Overnight Clearing Gel<br />

• Gentle Cream Exfoliant<br />

• Oil Free Matte Block spf20<br />

• Sheer Moisture spf15<br />

• Sheer Tint Moisture spf15<br />

• Active Moist<br />

• Solar Defense Booster<br />

• MultiVitamin Power Recovery ® Masque<br />

• MultiVitamin Power Firm<br />

• Skin Hydration Booster<br />

• Skin Hydrating Masque<br />

29


step 5 – close <strong>the</strong> sale<br />

Outline how you would complete <strong>the</strong> discussion with Tamsin and ask for <strong>the</strong> sale.<br />

“Could you see yourself using any of <strong>the</strong>se products?”<br />

“Does that sound like a product routine that suits you? Great, would you like to buy anything today?”<br />

“Would you like to take those five or just <strong>the</strong> three that I have highlighted for your main concerns?”<br />

“Well, it looks like we have narrowed it down to three. Which did you decide on, <strong>the</strong> small or <strong>the</strong> more economical large sizes?”<br />

“Are you happy with how <strong>the</strong> products will benefit your skin? Great, so would you like to take <strong>the</strong>m today?”<br />

“Great! Now that we have found <strong>the</strong> right cleanser let us look for <strong>the</strong> right moisturiser.”<br />

30


mediBac clearing<br />

acne management with microZone ® treatments<br />

Use <strong>the</strong> checklist to ensure <strong>the</strong> <strong>the</strong>rapist has all <strong>the</strong> equipment needed before starting. Observe <strong>the</strong> <strong>the</strong>rapist<br />

performing <strong>the</strong> MicroZone procedure for acne treatment and prevention using <strong>the</strong> checklist to evaluate every step<br />

of <strong>the</strong> <strong>the</strong>rapists MicroZone performance. This can be used to assess <strong>the</strong>ir level of performance and highlight<br />

strengths and weaknesses. Remember to give praise for <strong>the</strong>ir efforts and ensure any criticism is constructive. Use<br />

this review to set an action plan and set goals to improve performance for <strong>the</strong> next assessment or task.<br />

We recommend that staff practise this procedure on work colleagues or <strong>the</strong> business owner first, <strong>the</strong>n move on<br />

to performing <strong>the</strong> MicroZone treatment on at least five model clients to help gain confidence with <strong>the</strong> treatment<br />

before tackling paying clients.<br />

getting started<br />

Proper planning prevents poor performance! When evaluating <strong>the</strong> <strong>the</strong>rapist’s performance, use <strong>the</strong> checklist below to make<br />

sure <strong>the</strong>y have everything <strong>the</strong>y need:<br />

Professional and key Retail Products<br />

Barber Chair/ Treatment Couch<br />

Headset for Face Mapping ® skin analysis<br />

Face Mapping ® skin Analysis Consultation Cards<br />

Face Mapping ® skin Analysis Prescription sheets<br />

Electrical Modalities<br />

Disposable Bonnets<br />

S<strong>team</strong> Towels for removing product (4 per client)<br />

Bib or Towel to protect client clothing<br />

Cotton Wool/ Cotton Buds/ Cotton Pads<br />

Water (running water or a bowl/hook neck water bottle)<br />

Rubbish Bin<br />

Clipboard and Pen<br />

step 1 – <strong>Dermalogica</strong> Face Mapping ® skin analysis Consultation Card<br />

Warm and friendly initial greeting<br />

Physical barrier broken by hand shake or gentle touch on <strong>the</strong> shoulder<br />

Introduce <strong>the</strong> Consultation Card to <strong>the</strong> client and explain <strong>the</strong> importance of <strong>the</strong> extensive questions on it<br />

Ask <strong>the</strong> client to sign and date <strong>the</strong> Consultation Card<br />

Review <strong>the</strong> card with <strong>the</strong> client and pick out relevant sections<br />

Ask fur<strong>the</strong>r probing questions without just reading through and repeating <strong>the</strong> client’s answers back to <strong>the</strong>m<br />

Summarise by repeating back to <strong>the</strong> client <strong>the</strong>ir key concerns<br />

Explain how <strong>the</strong> MicroZone treatment will proceed<br />

Get client comfortable on treatment couch/barber chair<br />

Protect clients clothing and put on disposable bonnet to protect hair if necessary<br />

Sanitise hands prior to treatment<br />

step 2 – <strong>Dermalogica</strong> Face Mapping ® skin analysis<br />

Cleanse skin with appropriate cleansers to prepare for a thorough skin analysis<br />

Introduce <strong>the</strong> concept of Face Mapping ® skin analysis<br />

Put on your headset/use magnifying lamp and explain <strong>the</strong> use to <strong>the</strong> client<br />

Talk through each zone to <strong>the</strong> client by communicating what you can see and feel<br />

Work methodically whilst touching and feeling <strong>the</strong> skin<br />

Identify <strong>the</strong> key concerns and zones<br />

Ask additional probing questions linked to information gained via consultation card<br />

Educate <strong>the</strong> client about <strong>the</strong> possible root causes of <strong>the</strong>ir skin concerns and provide generic ingredient /<br />

product solutions<br />

Summarise findings<br />

31


step 3 – <strong>the</strong> microZone ® treatment<br />

Eye and lip cleanse if necessary<br />

Double cleanse<br />

Face Mapping ® skin analysis<br />

Exfoliation<br />

Extractions<br />

Serum/complex<br />

Masque<br />

Spritz<br />

Eye product<br />

Moisturiser<br />

Sunscreen<br />

step 4 – Face Mapping ® skin analysis prescription at Skin Bar SM<br />

Fill in name and date<br />

Fill in Face Mapping ® skin analysis diagram<br />

Information recorded should be neat and legible<br />

Fill in according to sophistication of client e.g.<br />

Gateway client – three products/basic routine<br />

Intermediate client – up to five products/targeted treatments<br />

Advanced client – two or three key hero products<br />

Explain to <strong>the</strong> client <strong>the</strong> key skin concerns have been identified and a skin lesson will now ensure <strong>the</strong> client can get <strong>the</strong><br />

best results from <strong>the</strong>ir homecare regimen<br />

Present findings:<br />

Clarify information gained during <strong>the</strong> consultation and <strong>the</strong> concerns <strong>the</strong> client had with <strong>the</strong>ir skin.<br />

Discuss findings from Face Mapping ® skin analysis<br />

Provide education<br />

Show <strong>the</strong> client <strong>the</strong> prescription sheet<br />

Communicate to <strong>the</strong> client <strong>the</strong> recommended product solutions<br />

Highlight features and benefits of product recommendations<br />

Allow client <strong>the</strong> opportunity to feel touch and experience <strong>the</strong> product for <strong>the</strong>mselves<br />

Educate <strong>the</strong> client on quantities, sensations, removal and usage of product<br />

step 5 – close <strong>the</strong> sale<br />

Ask <strong>the</strong> client what <strong>the</strong>y would like to purchase<br />

Deal with any objections<br />

Wrap <strong>the</strong> purchase<br />

32


mediBac clearing<br />

overall performance review:<br />

name: ..........................................................<br />

product<br />

knowledge<br />

good average below<br />

average<br />

action plan<br />

(if average or below)<br />

• Agree with <strong>the</strong>rapist a time frame for learning<br />

product categories<br />

• Refer to <strong>Dermalogica</strong> Live! student notes<br />

• Refer to mediBac clearing student notes<br />

• Refer to mediBac clearing training manual<br />

consultation • Refer to Great Skin with Face Mapping ® skin<br />

analysis student notes<br />

• Use existing Consultation Cards as case studies<br />

and role play <strong>the</strong> discussion<br />

Face Mapping ®<br />

skin analysis<br />

• Agree with <strong>the</strong>rapist to perform Face Mapping ®<br />

skin analysis on every client<br />

• Monitor prescription sheets attached<br />

to consultation cards at <strong>the</strong> end of every day<br />

• Introduce a mystery shopper<br />

microZone ® • Refer back to MicroZone student notes<br />

• Practice performing MicroZone treatments on<br />

staff and models<br />

• Set ano<strong>the</strong>r evaluation in 2 weeks time to<br />

monitor performance<br />

• Outline <strong>the</strong> exact performance you expect in<br />

<strong>the</strong> future<br />

prescription at<br />

Skin Bar SM and<br />

closing <strong>the</strong> sale<br />

Face Mapping ®<br />

skin analysis<br />

prescription at<br />

Skin Bar SM and<br />

closing <strong>the</strong> sale<br />

• Book <strong>the</strong>m on Advanced Retailing<br />

Techniques class<br />

• Are <strong>the</strong>y able to buy <strong>the</strong> product at cost price<br />

from you? They will ask for <strong>the</strong> sale if <strong>the</strong>y<br />

believe in <strong>the</strong> products <strong>the</strong>mselves<br />

• Set sales targets and reward when <strong>the</strong>y<br />

achieve <strong>the</strong>m<br />

• Test <strong>the</strong>ir product knowledge<br />

• Book <strong>the</strong>m on Advanced Retailing Techniques<br />

• Are <strong>the</strong>y able to buy <strong>the</strong> product at cost price<br />

from you? They will ask for <strong>the</strong> sale if <strong>the</strong>y<br />

believe in <strong>the</strong> products <strong>the</strong>mselves<br />

• Set sales targets and reward when <strong>the</strong>y<br />

achieve <strong>the</strong>m<br />

confidence • Find out what <strong>the</strong>y are doing right<br />

• If <strong>the</strong>ir product knowledge is poor <strong>the</strong>n <strong>the</strong>ir<br />

confidence will be too<br />

• Give <strong>the</strong>m one product a day to learn, <strong>the</strong>n<br />

<strong>test</strong> <strong>the</strong>m<br />

• Congratulate achievements<br />

• Buddy new/less confident <strong>the</strong>rapists with<br />

stronger more senior <strong>the</strong>rapists<br />

communication<br />

skills<br />

33<br />

• Role play and practice, practice, practice!<br />

• Book <strong>the</strong>m on Advanced Retailing Techniques<br />

• Set clear guidelines of how clients should be<br />

greeted and treated<br />

• At your next <strong>team</strong> meeting, ask your staff to<br />

present a product or challenge <strong>the</strong>m to perform<br />

• Face Mapping ® skin analysis demonstration


mediBac clearing<br />

ingredient cheat sheet<br />

ingredient description found in<br />

Methyl Methacrylate/<br />

Glycol Dimethacrylate<br />

Crosspolymer and Vinyl<br />

Dimethicone/Methicone<br />

Silsesquioxane Crosspolymer<br />

(microsponges)<br />

Absorb excess oil on skin’s surface to help prevent<br />

shine and maintain a matte finish.<br />

Camellia Oleifera (Green Tea) Soo<strong>the</strong>s and calms inflammation associated with<br />

acne.<br />

Camphor Cooling and antiseptic extract with anti-bacterial<br />

properties.<br />

Cinnamon Extract Regulates sebum production and helps reduce<br />

acne-type lesions.<br />

Oil Control Lotion<br />

Clearing Mattifier, Overnight Clearing Gel<br />

Clearing Skin Wash, Skin Purifying Wipes, Oil<br />

Control Lotion, mediBac clearing ® Masque System,<br />

Concealing Spot Treatment, Overnight Clearing<br />

Gel, Sebum Clearing Masque, mediBac clearing ®<br />

Complex, Oil Free Massage<br />

Clearing Mattifier, Concealing Spot Treatment,<br />

Sebum Clearing Masque<br />

Coneflower Has anti-bacterial and anti-inflammatory properties. Skin Purifying Wipes<br />

Enantia Chlorantha<br />

Assists in controlling sebaceous gland secretions Clearing Mattifier, Oil Control Lotion<br />

Bark Extract<br />

and minimising pore size<br />

Niacinamide, Zinc Gluconate, Combination of ingredients regulates sebaceous Clearing Mattifier, Oil Control Lotion, Overnight<br />

Caffeine, Biotin, Yeast, gland secretions by inhibiting 5-alpha reductase Clearing Gel, Concealing Spot Treatment, Sebum<br />

licorice, Pan<strong>the</strong>nol and Horse enzyme activity.<br />

Clearing Masque, mediBac clearing Complex, Oil<br />

Chestnut Seed Extract<br />

Free Massage, mediBac clearing Masque System<br />

Nordihydroguaiaretic Acid Regulates cell proliferation and sebaceous activity by<br />

decreasing overall lipid formation in <strong>the</strong> sebaceous<br />

glands. Also helps with inflammation.<br />

Overnight Clearing Gel, mediBac clearing Complex<br />

Salicylic Acid A beta hydroxy acid that aids in clearing congested Clearing , Skin Purifying Wipes, Clearing Mattifier, Oil<br />

follicles. Also stimulates natural exfoliation, helping to Control Lotion, Overnight Clearing Gel, Concealing<br />

clear impacted follicles and minimise acne formation. Spot Treatment, Sebum Clearing Masque, mediBac<br />

clearing Complex, mediBac clearing Masque –<br />

Part 1<br />

Sarcosine Regulates sebum production and inhibits lipase Concealing Spot Treatment, Sebum Clearing<br />

activity in bacteria.<br />

Masque, Clearing Mattifier, Oil Free Massage<br />

Spiraea Ulmaria Extract Rich in phenolic acids that inhibit bacteria by<br />

stimulating <strong>the</strong> skin’s natural anti-bacterial agents.<br />

Also acts as an anti-inflammatory.<br />

Overnight Clearing Gel, Sebum Clearing Masque<br />

Sulfur Clears skin by eliminating bacteria associated with Concealing Spot Treatment, mediBac clearing<br />

acne and by clearing excess oil and congestion in<br />

<strong>the</strong> follicle.<br />

Masque – Part 1<br />

Yeast Extract Assists in controlling sebaceous gland secretions Clearing Mattifier, Oil Control Lotion, Overnight<br />

and aids in repair of tissues.<br />

Clearing Gel, Concealing Spot Treatment, Sebum<br />

Clearing Masque, mediBac clearing Complex, Oil<br />

Free Massage, mediBac clearing Masque System<br />

34


find out more…<br />

book a class:<br />

mediBac clearing Product Knowledge tel: 08000 564 544 (UK) / 1800 818 555 (Eire)<br />

mediBac clearing Treatment Techniques book online: dermalogica.com<br />

Great Skin with Face Mapping ® skin analysis email: enquiry@dermalinstitute.co.uk<br />

MicroZone Treatments<br />

Skin Bar Tending<br />

Advanced Retailing Techniques<br />

look it up:<br />

mediBac clearing Training Manual tel: 0800 591 818 (UK) / 1800 818 555 (Eire)<br />

view online: dermalogica.com<br />

watch it:<br />

mediBac clearing DVD tel: 0800 591 818 (UK) / 1800 818 555 (Eire)<br />

view online: dermalogica.com<br />

ask us:<br />

Education Product Information tel: 01372 363 600 (UK) / 1800 818 555 (Eire)<br />

email: educationenquirysupport@dermalogica.co.uk<br />

35


dermalogica.com

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