february-2012

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Now this is what we call a Facebook! WWW.POSTMODERNGROUP.COM Providing IFE Content Management and Technical Services for Airlines Worldwide. www.thePMEinterview.com If you want to know who’s who in our industry and what they’re predicting for the future, log on to thePMEInterview.com. To celebrate our 50th interview, with Post Modern Group Managing Partner/CFO Rick Warren (who coincidentally has just celebrated his 50th birthday), we’re giving away an iPad. Watch the Rick Warren interview for your chance to win an iPad. Los Angeles | London | Beirut | Dubai | Beijing | Hong Kong | Singapore
CONTENTS: FEATURES 28 STANDARD VS. STAND-OUT Airframers want standardised interiors to cut costs; airlines want customised interiors to stand out. Mary Kirby fi nds the middle ground 38 STRESS RELIEF Airports can be stressful. Raymond Kollau looks at how airlines are lessening the pain for their customers – and generating revenue in the process 44 INTERVIEW Andy McEwan, CEO of IFE Services Ltd., tells us about the changes he sees happening in the IFE industry, and the opportunities they bring 47 THE NEED FOR SPEED In the race to equip their aircraft with infl ight connectivity, Will Horton fi nds that some airlines are jockeying for position in the superfast lane 54 A NEW IFE CONTENT DELIVERY PARADIGM? IFE’s Holy Grail, the early window movie, is under threat. Industry expert Michael Childers asks, “Can changes to content delivery save it?” 60 LIVING THE DREAM ON BOARD THE BOEING 787 Aviation blogger David Parker Brown takes off aboard ANA’s brand-new Boeing 787, one of the fi rst Dreamliners to go into service 70 LESSONS IN LOUNGING Airport lounges are an important part of an airline’s brand image. Benét Wilson discovers who’s setting the bar and who’s playing catch-up 80 WHAT’S BEHIND THE CURTAIN? Galleys are a big if indirect part of the passenger experience, affecting the quality of both food and service. Jonathan Norris sheds light on galley innovation 92 THAT’LL DO NICELY, SIR! New payment methods coupled with infl ight retail can generate crucial ancillary revenue for airlines, writes Jonathan Norris 101 APEX UPDATES Meet the board of directors, read the Technology Committee’s report and fi nd out about the APEX TV Market Conference happening in April 44 60 28 80 70 CONTENTS APEX | AIRLINE PASSENGER EXPERIENCE 03
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Page 22 and 23: 22 NEWS YOU’RE ONAIR WHEN YOU’R
Page 24 and 25: TODAY 1 COMPANY CAN BRING COMMAND P
Page 26 and 27: 26 CRYSTAL CLEAR THINKING COMPANIES
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Page 43 and 44: Who’s Been Sleeping in My House?
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52 IFEC “For airlines that care a
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54 FEBRUARY 2012
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56 FEBRUARY 2012 component is neces
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58 CONTENT IMF will result in “a
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LIVING THE DREAM ON BOARD THE BOEIN
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“The 787 transformed concepts int
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66 PASSENGER determine if these inn
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AeroMobile is. Our mobile network i
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70 CLASS ACTS. This page: the bar i
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72 SETTING THE BAR. Clockwise from
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2,300 aviation professionals
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LUMEXIS ® FTTS ® AVOD unmatched C
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78 NEWS FOOD FEBRUARY 2012 THE NAME
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80 FEBRUARY 2012 WHAT’S BEHIND TH
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82 CABIN INTERIOR FEBRUARY 2012 cho
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GALLEY HEAVEN. Zodiac Driessen modu
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FUTURE GALLEY Clockwise from top le
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you’ll love the A380.” Mike, US
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VTS also offers a full range of hig
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In the last few years a focus on dr
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IFE Web-based For th the e pa past
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Delivering IFE Solutions for Over 3
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Point the way... Everywhere. With t
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2011-2012 APEX BOARD OF DIRECTORS D
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104 NEWS APEX APEX TV MARKET CONFER
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AGES OF LOVE (L’AMOUR A SES RAISO
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110 INFLIGHT ENTERTAINMENT | UPCOMI
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Your premier content partner in Asi
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© 2012 Warner Bros. Pictures. All
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MAN ON A LEDGE DIRECTOR: ASGER LETH
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TRAIN BRAIN EXPRESS DIRECTOR: YOSHI
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130 CLOSING HEAVENLY HOSTS FEBRUARY
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IMAGINATION TAKES FLIGHT At Skyline
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february-2012

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