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<strong>Farmsecure</strong> Newsletter Edition 24, 28 January 2011<br />

INDEX<br />

<strong>Farmsecure</strong> Global Markets<br />

Who’s Who at <strong>FGM</strong><br />

Agriculture in the Media<br />

Next <strong>Farmsecure</strong> Staff Update 04 February<br />

Next <strong>Farmsecure</strong> Newsletter 11 February<br />

“We want to bring more cents of every rand back to the<br />

farmer.”<br />

Erick de Klerk,<br />

Executive Director, <strong>FGM</strong><br />

Information published in this editorial is private and intended for internal use. Please note that distribution of this material<br />

without prior permission from the Media & Communications Manager is strictly prohibited.


Written by Chantal Yazbek<br />

Introduction<br />

Anthropological studies often claim that primary<br />

agriculture was man’s first profession, one of the key<br />

tools that led to the formation of communities. In current<br />

times economists, banks and other professional analysts<br />

alongside environmentalists, debate whether a return to<br />

a ‘purer’ and ‘simpler’ form of community based primary<br />

agriculture is able to once again sustain the human race.<br />

Jerome Yazbek, <strong>Farmsecure</strong> Group CEO, (in his<br />

presentations of the <strong>Farmsecure</strong> induction course),<br />

often describes that a major crippling factor in the<br />

development of South African agriculture has been<br />

(inherited from our isolated past) our inward focused<br />

approach and our hesitance to engage proactively in<br />

the export of agricultural products to other markets in<br />

the world. One could say that in this lies the somewhat<br />

repetitive answer to the questions that economists<br />

to environmentalists continually return to address<br />

throughout our modern era.<br />

From the expansion of communities out of Babylonia,<br />

to the development of language and the rise and fall of<br />

great empires that have and are to come, one factor can<br />

arguably be said to have stood at the middle of human<br />

sustainment and development: Man’s ability to trade<br />

and barter.<br />

In the past two weeks throughout many meetings of<br />

minds amongst management from different companies<br />

within the Group, a holistic view of the agricultural value<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


chain has been approached. Part of this holistic view to<br />

the value chain has been to recognise the ability and<br />

potential of ‘trade’ to contribute substantially to farming<br />

sustainably and profitability.<br />

Since his introduction to <strong>Farmsecure</strong> in 2004, Erick de<br />

Klerk, a founding member of the Group has had a vision<br />

to add value to the agricultural chain by bringing more<br />

cents of every rand or dollar back to the farmers’ farm,<br />

through strengthening and managing more effectively<br />

the marketing of the farmers’ agricultural product.<br />

Erick describes that in order to achieve this, one can<br />

only but be involved in the entire agricultural chain from<br />

‘Soil to Shelf’. Erick further describes that <strong>Farmsecure</strong>,<br />

over the past 5 years, has taken such an approach and in<br />

2011 now finds itself as a Group positioned throughout<br />

the agricultural business cycle, which has allowed him<br />

to fulfil his dream through the creation of <strong>Farmsecure</strong><br />

Global Markets.<br />

With its origins in the heart of <strong>Farmsecure</strong>, in Bethlehem,<br />

<strong>Farmsecure</strong> Global Markets began as a service offered to<br />

<strong>Farmsecure</strong> Capital and its farmers, whereby Erick and<br />

his team managed the marketing of the <strong>Farmsecure</strong><br />

farmers’ crop, ensuring that they receive a profitable<br />

price for their product at the end of each season.<br />

From humble beginnings Erick and his team believe that<br />

they can add much more value to the farmer and the<br />

industry through the expansion of their initial services<br />

and with this we are proud to present to you this new<br />

division of the Group.<br />

The Purpose of <strong>Farmsecure</strong> Global Markets:<br />

<strong>Farmsecure</strong> Global Markets is a division of the <strong>Farmsecure</strong><br />

Group and focuses primarily on the distribution of<br />

farmers’ produce as well as the logistical management of<br />

all grain and other agricultural produce.<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


<strong>Farmsecure</strong> Global Markets (<strong>FGM</strong>) was established<br />

to increase the efficiency of logistical processes for<br />

<strong>Farmsecure</strong> products from soil to shelf.<br />

Key Focus Areas:<br />

• Commodity Supply Chain Solutions<br />

• Risk Management Solutions<br />

• Raw Material & Feed Solutions<br />

• International Supply Chain Solutions<br />

Vision:<br />

The vision of <strong>Farmsecure</strong> Global Markets is to increase<br />

the profitability and sustainability of the <strong>Farmsecure</strong><br />

farming community. To achieve this, a team of experts<br />

with vast knowledge and experience in the industry was<br />

established to ensure that the farmers receive the most<br />

competitive prices for their produce in retail markets.<br />

Business successes will be achieved through the:<br />

• Quality of the product<br />

• Quality of the service delivery<br />

• Quality of the administration<br />

Jaco Nel, MD of <strong>FGM</strong> believes that, “Farming should<br />

not and does not have to be a risk business; risk can be<br />

mitigated by intelligent decision making.” Jaco further<br />

explains that this requires that <strong>FGM</strong> form closer and<br />

deeper relationships with the farmer and requires our<br />

staff to elevate the practice of their jobs to new levels of<br />

professionalism. “Standards are very important, and will<br />

ensure our sustainability.”<br />

Conclusion<br />

Jerome Yazbek believes that this new development<br />

allows the Group not only to become more export<br />

orientated but provides opportunities for the Group<br />

to work together and to further fulfil the <strong>Farmsecure</strong><br />

dream of an integrated agricultural circle providing<br />

sustainability and profitability for all.<br />

Please contact the <strong>Farmsecure</strong> Global Markets offices at:<br />

Castle Walk Corporate Park<br />

Block A Office 1<br />

443 Nossob Street<br />

Erasmuskloof<br />

0181<br />

Tel: +27 (0)12 360 0531<br />

Fax: +27 (0)12 360 0500<br />

Postnet Suite 300<br />

Private Bag x10<br />

Elarduspark 0047<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


WHO’S WHO at <strong>FGM</strong><br />

JACO NEL<br />

As General Manager of <strong>Farmsecure</strong> Global<br />

Markets, I see this as an exciting and massive<br />

opportunity to create new business with a<br />

team that can make a difference through the<br />

implementation of new structures in this field.<br />

Before becoming part of the <strong>Farmsecure</strong> family I<br />

was the Group Acquisition Manager at the Namib<br />

Group, with representation in Namibia, Swaziland,<br />

Mozambique, Botswana and Mauritius, where<br />

I was involved in grain stock positioning and<br />

import.<br />

PIERRE DE VILLIERS<br />

Hi my name is Pierre de Villiers and I joined the<br />

<strong>Farmsecure</strong> Trading team in June 2009. I have a<br />

Financial Market background having spent the<br />

last 14 years trading Interest Rates, Currencies,<br />

Futures and Options and everything in-between.<br />

I was born in Stellenbosch but I have spent my<br />

entire life up in JHB. I love the Cape and try to get<br />

there as often as possible.<br />

Currently I am a Manager at <strong>FGM</strong> and look forward<br />

to growing together with the FS Trading division<br />

and plenty of new challenges ahead.<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


WHO’S WHO at <strong>FGM</strong><br />

YOLANDÈ PEACH<br />

I was appointed as the Financial Manager of the<br />

Trading department when we were still part<br />

of <strong>Farmsecure</strong> Capital. It was just me and Erick<br />

and later Pierre. I had to do everything that the<br />

men did not want to do! No wonder everyone<br />

thought I was Erick’s PA.<br />

Then we did “THE BUSINESS PLAN”, got it<br />

approved and the mad rush started. Currently<br />

I am the Risk and Compliance officer, but my<br />

time is still mostly spent on admin and finance<br />

procedures for all the business we are doing and<br />

planning. As <strong>Farmsecure</strong> Capital is our biggest<br />

(and best) client, I am their account manager and<br />

my role is to keep them happy!!!<br />

STEPHAN GROBBELAAR<br />

I am involved in hedging the contracted farmers’<br />

grains and constantly analysing and valuing<br />

their positions versus market prices to look for<br />

opportunities where they can increase their<br />

returns. As a broker in the agricultural derivative<br />

markets I also have several clients who hold<br />

positions in these markets in a speculative nature.<br />

At the end of the day I am a broker who trades<br />

agricultural derivatives and I try to make money<br />

for my clients.<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


WHO’S WHO at <strong>FGM</strong><br />

CLAIRE PRETORIUS<br />

Ek gaan die kontrole van die hedging en stock<br />

doen, asook die goedkeuring en aanpassings<br />

op die kliënte se fasiliteite. <strong>FGM</strong> het ‘n program<br />

laat skryf vir al die stock wat <strong>FGM</strong> gaan finansier.<br />

Ek en Daneel gaan verantwoordelik wees vir die<br />

bestuur van die program, asook die daaglikse<br />

admin state. Met lewering tyd, sal ek betrokke<br />

wees by die ‘recons’ en die prosessering van al die<br />

data. Admin sal ook deel wees van my daaglikse<br />

takies.<br />

JOHANNES ELS<br />

Ek is nou amper ‘n jaar by <strong>Farmsecure</strong>. Ek en Daneel<br />

was vir 7 maande in Bethlehem onder Yolandè se<br />

vlerke om die fyner kunsies van die bedryf te leer.<br />

Bynaam “Wors” het ek verwerf nadat daar vele<br />

male gebraai is by <strong>Farmsecure</strong> Bethlehem, die<br />

res van die mense ken my as “Broer”. In Oktober<br />

2010 het ons opgetrek V(b)lou bul land toe om te<br />

help met die opsit van <strong>Farmsecure</strong> se nuutste en<br />

opwindendste besigheid!<br />

My rol in <strong>FGM</strong> was vroeër om te help kantoor opsit<br />

… Verder is ek betrokke met die finansiering van<br />

fisiese voorraad, trading en logistiek wat nog baie<br />

gaan uitbrei in <strong>Farmsecure</strong>. Na ‘n rowwe paar<br />

maande is <strong>FGM</strong> slag gereed om beter diens aan<br />

die Groep en ons boere te lewer!<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


WHO’S WHO at <strong>FGM</strong><br />

JANNES VAN DER HOVEN<br />

Ek is vanaf Januarie 2010 deel van die <strong>Farmsecure</strong><br />

Groep en het onlangs by die <strong>FGM</strong> span as<br />

Finansiële Bestuurder aangesluit. Ek is baie<br />

opgewonde en vol moed vir wat vir ons voorlê in<br />

2011.<br />

Om ‘n bietjie agtergrond oor myself te gee asook<br />

‘n kort beskrywing waaruit my daaglikse take<br />

gaan bestaan is eintlik baie eenvoudig. As ‘n<br />

opgeleide boontjie-teller of ouditeur as mens<br />

die spesie so wil benoem, is ek saam met my<br />

span verantwoordelik vir alle finansiële funksies.<br />

Dit wissel van finansiële state, begrotings,<br />

kontantvloeistate, maandelikse bestuur-state<br />

ensovoorts.<br />

Apart van verslagdoening en rapportering oor<br />

die finansiële stand van die maatskappy sal ek<br />

ook darem hier en daar ‘n paar interne kontroles<br />

en prosedures inbou net om die ouditeur binne<br />

in my tevrede te hou.<br />

Vir almal wat saam met my gaan werk wil ek<br />

graag net vroegtydig die volgende sê: Ek het<br />

die vermoë om slim konsepte te verstaan en uit<br />

te dink, maar die proses is maar ongelukkig ‘n<br />

redelike tydsame storie vir my brein. Wees dus<br />

maar asseblief geduldig en byt op julle tande<br />

indien julle dieselfde vrae keer op keer van my<br />

kant af hoor. Op ‘n meer ernstige noot glo en<br />

poog ek om te streef na eerlikheid, integriteit<br />

en selfbeheersing wat ek glo baie belangrik<br />

beginsels is in die werksomgewing.<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


WHO’S WHO at <strong>FGM</strong><br />

HERMAN SMIT<br />

Ek is ‘n Graan-Bemarker wat graan wat in<br />

Mpumalanga geproduseer word moet aankoop,<br />

en dit dan doeltreffend bemark aan verwerkers<br />

van graan.<br />

DANEEL MYBURGH<br />

Ek is aangestel as ‘n Trader by <strong>Farmsecure</strong>. Op<br />

die stadium is ek baie betrokke by die bestuur<br />

van ons boere se posisies, bemarking van graan<br />

en die ontwikkeling van nuwe markte, alhoewel<br />

baie van my tyd by <strong>Farmsecure</strong> al bestee was aan<br />

meubels rond dra en BRAAI, hence die bynaam<br />

“tjop”. Dankie Jakes en Jannie … So tussendeur<br />

die koppe stamp en op tone trap geniet ek dit<br />

baie by <strong>Farmsecure</strong> en sien uit om te kyk wat<br />

<strong>Farmsecure</strong> Markets gaan oplewer in die jaar.<br />

Kom kuier gerus vir ons by die nuwe kantoor,<br />

ons sal dit waardeer om bietjie geselskap van die<br />

platteland te hê. Ek is wel self ‘n bloubul, maar<br />

hulle raak nou te veel vir my in die stad …<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


WHO’S WHO at <strong>FGM</strong><br />

JACOBIE VAN DER WESTHUYZEN<br />

Hier by <strong>FGM</strong> noem hulle my die “Accountant”.<br />

Op hierdie stadium beteken dit dat ek al die<br />

informasie van die operasionele kant af vat en<br />

poog om dit te verwerk tot beskrywings en<br />

syfers. Ek is ook verantwoordelik vir alle betalings<br />

wat deur <strong>FGM</strong> gemaak word. Dus, op ‘n daaglikse<br />

basis moet ek prosesseer, rekonsilieer, bereken<br />

en betaal. Dis maar ‘n ontwikkelende proses.<br />

RENSCHA LUTTIG<br />

My job at <strong>FGM</strong> involves two focus ares as my official<br />

titel is Assistant Accountant and Administration.<br />

On the accounting side I am responsible for the<br />

following tasks: Cash books accounting, expense<br />

reconciliations of <strong>Farmsecure</strong> Global Markets,<br />

SAP GL expense reconciliation and discretionary<br />

trading reconciliations.<br />

With regards to administration I am responsible<br />

for the following tasks: Administration of office<br />

leave register, S&T claims, and administration of<br />

SOP’s of Human Resources. Office housekeeping<br />

aspects including keeping the offices conducive to<br />

a healthy and motivational working environment<br />

and also administration on in-house personnel<br />

records to FSG.<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


WHO’S WHO at <strong>FGM</strong><br />

IZANNE MEIRING<br />

My work at <strong>FGM</strong> involves maintaining debtor’s<br />

accounts, journals, reconciliations, debtors<br />

collecting, age analysis reports as well as invoicing<br />

clients according to usage of facilities and all<br />

types of tasks and duties that are reasonable and<br />

lawfully incidental to the above.<br />

NOMZA ZWANE<br />

My name is Nomsa Promise Zwane. I am 23<br />

years old and I am working at <strong>Farmsecure</strong> Global<br />

Markets. I love it with all my heart and like making<br />

tea for my bosses the most. At this company, if I<br />

was educated, I will be working here for the rest<br />

of my life.<br />

Chief Editor Chantal Yazbek, Elvera Strydom Sub-editor & Writer, Layout & Design Dieter Strumpher,<br />

Editor Chantal Yazbek, Layout & Design Dieter Strumpher, Published by <strong>Farmsecure</strong> Holdings (PTY) LTD)<br />

Published by <strong>Farmsecure</strong> Holdings (PTY) LTD.


Agriculture in the Media<br />

BLUE GOLD<br />

W O R L D W AT E R W A R S<br />

The Next Global Commodity<br />

“In every corner of the globe, we are polluting, diverting, pumping, and wasting our limited supply of fresh water<br />

at an expediential level as population and technology grows. The rampant overdevelopment of agriculture,<br />

housing and industry increase the demands for fresh water well beyond the finite supply, resulting in the<br />

desertification of the earth.<br />

Corporate giants force developing countries to privatize their water supply for profit. Wall Street investors<br />

target desalination and mass bulk water export schemes. Corrupt governments use water for economic and<br />

political gain. Military control of water emerges and a new geo-political map and power structure forms, setting<br />

the stage for world water wars.<br />

We follow numerous worldwide examples of people fighting for their basic right to water, from court cases to<br />

violent revolutions to U.N. conventions to revised constitutions to local protests at grade schools. As Maude<br />

Barlow proclaims, “This is our revolution, this is our war”. A line is crossed as water becomes a commodity.<br />

Will we survive? ...”<br />

http://www.bluegold-worldwaterwars.com/<br />

The Media & Communication Department has one Blue Gold DVD and you are welcome to contact us if your<br />

department would like to arrange a viewing.<br />

Volg daaglikse Landbouweekblad nuus, op ons webtuiste.<br />

The views and opinions published from personal materials and interviews in this editorial do not<br />

necessarily represent the official views of the <strong>Farmsecure</strong> Group.


Agriculture in the Media<br />

South Africa<br />

aims to finalise<br />

maize export deal<br />

to Saudi Arabia<br />

and India<br />

Due to an overload of 4 million tons of maize delivered in 2010, the maize market saw a 21% reduction in the<br />

price of maize.<br />

An article in Business Day (25th of January 2011), reports that mr. Langa Zita, Director General of the<br />

Department of Agriculture, Forestry & Fisheries, expects around 100 000 ton of South Africa’s surplus maize to<br />

be exported to Saudi Arabia and India. Mr. Langa Zita predicts the deal to be finalised by the end of February.<br />

For more information on the deal and the possible impact it will have on the SA market and its farmers,<br />

please see the links below.<br />

http://af.reuters.com/article/investingNews/idAFJOE70N0CH20110124<br />

http://www.landbou.com/nuus/nuus-artikel/mielies-oorskot-dalk-na-saoedi-arabi<br />

http://www.businessday.co.za/articles/Content.aspx?id=132325<br />

http://www.businessday.co.za/articles/Content.aspx?id=119307<br />

http://www.businessday.co.za/articles/Content.aspx?id=117893<br />

Volg daaglikse Landbouweekblad nuus, op ons webtuiste.<br />

The views and opinions published from personal materials and interviews in this editorial do not<br />

necessarily represent the official views of the <strong>Farmsecure</strong> Group.

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