Consumerology Report - Bensimon Byrne
Consumerology Report - Bensimon Byrne
Consumerology Report - Bensimon Byrne
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Prescription Medication Use<br />
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Half of Canadians are taking a prescription medication daily.<br />
Consumption of prescription medication increases linearly with age.<br />
The highest consumption is among Walkers (who are older) – equal among<br />
Spectators and Runners.<br />
Prescription medications are clearly taken to minimize symptoms of existing health<br />
problem or to treat an existing problem.<br />
Again, Runners are the most likely to take prescription medications to improve<br />
performance during the day compared to other segments.<br />
THE BENSIMON BYRNE<br />
CONSUMEROLOGY<br />
REPORT<br />
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