The Voice - Ofcom Licensing

Community radio licence 

application form 

the voice 

North Devon

1. Station Name 

What is the proposed station name? 

Answer: 

The Voice 

2. Community to be served 

Community radio application form 

Define the community or communities you are proposing to serve. Drawing from various sources of data (e.g. 

from the Office of Population, Census and Survey) and in relation to your proposed coverage area, please 

determine the size of the population concerned and the make-up of the population as a whole, along with any 

relevant socio-economic information that would support your application. 

(Please tell us the sources of the information you provide.) 

Answer in fewer than 300 words: 

The Voice proposes to serve the communities of North Devon, including Barnstaple and Bideford, the 

two main commercial centres of the region, and Braunton, gateway to the world renowned surfing 

beaches. 

We would also like to include Ilfracombe and surrounding villages with a relay transmitter. Ilfracombe 

is North Devon‟s largest seaside town and Devon‟s most northerly town. 

The proposed DAB coverage plan shows Ilfracombe and the north coast not receiving a 

digital signal; therefore potentially 20,000 people would lose commercial and BBC local radio 

come digital switchover. 

Ilfracombe's Central and East wards reflect the resort‟s long-term decline, showing multiple 

signs of deprivation, especially in unemployment, low skills, low incomes, health problems, 

child poverty and debt. 

Both wards are recognised regionally and nationally as priorities for neighbourhood renewal. 

The Indices of Multiple Deprivation 2004 show part of Ilfracombe Central ward in the most 

deprived 8% of areas in the country, with the remainder in the most deprived 18%. 

The topography of North Devon is such that radio signals are weak or blocked in many cases, 

severely restricting choice for the public in these areas. 

In terms of total population, the core community towns are Barnstaple – 25,199*, Bideford and 

Northam – 23,424*, Braunton – 8,352* and Ilfracombe – 12,544*, a total of 69,519*. 

The intended broadcast coverage of North Devon and North Torridge would serve a total population 

of 110,000* people. There are 92,754* adults 15+, of which 23,378* are senior citizens, 65+. We 

consider our target audience will be 30 – 69 year olds, accounting for 58,135* people. 

Beyond the core population centres the area is quite rural and communication is mainly by two 

regional newspapers, both published weekly. 

Tourism and farming are the two largest industries in the area, and during the holiday season the 

population can more than double. 

*(source Devon County Council 2010 figures) 

3. Proposed area 

What is the area you propose to serve? 

Answer: 

Although historically community radio stations have been severely restricted in terms of coverage 

radius, North Devon considers itself to be one community; it is a large predominantly rural area with a 

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number of dispersed key population centres of modest size, with the majority of people living and 

working within the community. 

Therefore we ask that OFCOM consider North Devon as a special case due to its geographically 

dispersed settlements, and allow us to cover the towns of Barnstaple, Bideford and Braunton. We 

also ask that you consider allowing a second transmitter to cover the town of Ilfracombe and the 

northern coast which is isolated. 

Due to the restrictions in transmitter power and TX aerial height, and taking into account topography 

and adverse terrain, Barnstaple and Bideford would be best served with separate transmitters in order 

to give full and comprehensive cover. However we feel it is vitally important to also provide a much 

needed service to Ilfracombe which definitely requires its own TX. Therefore we have sought to find a 

compromise site between Barnstaple and Bideford in order to serve both towns as best we can from 

one TX point, requiring just one additional TX for Ilfracombe. If however Ofcom were to consider 3 TX 

sites in light of the challenging landscape of the area, we would be able to provide excellent service to 

the core community centres. 

Ilfracombe is North Devon‟s largest seaside town and Devon‟s northern most town. There is a ridge 

of high ground that runs east to west just inland from the Bristol Channel coast; therefore most of the 

settlements along the north coastline, including Ilfracombe and Combe Martin are on the wrong side 

of the high ground to receive an FM signal from the main transmitters at Huntshaw Cross. Lantern 

FM (now Heart) had to install a repeater transmitter to cover Ilfracombe, and to this day there is very 

poor and patchy reception of BBC Radio Devon on FM. Come digital switchover, the only radio the 

north coast will be able to receive under current coverage proposals will be national services. 

Ilfracombe like many seaside towns has experienced long-term decline with some areas being within 

the most deprived in the country. Historically the town has often felt cut off and ignored, but over 

recent years there has been a focus of resources from district and county councils to support, assist 

and help the regeneration of the town. Ilfracombe needs to feel part of North Devon – community 

radio can help achieve this by ensuring it is an integral part of its programming. 

To put it into perspective, the population of the city of Exeter is the same as that of the whole of north 

Devon, again one community, but easily covered by a 5 km radius. 

Programmes and programme output: 

Definitions: 

Studio location: The studio from which the service will be broadcast should be located within the licensed area. 

(In some instances, and by prior written agreement from Ofcom, it may be acceptable for the primary studio to be 

located outside the licensed area.) 

Locally-produced: it is anticipated that most stations will produce the bulk of their output themselves, in the 

locality. However, for some target communities it may be appropriate for fairly high levels of output to originate 

from outside the licensed area. 

Live output: is that which is produced by a presenter in the studio at the time of broadcast. The amount of live 

output may vary between different services depending on the needs or expectations of the target community. 

Peak time: it may be helpful to state what material will be broadcast in „peak time‟. If you do, please say what you 

consider peak time to be for your target community (this may vary from station to station). 

Automated output/voice-tracked material: most stations will carry automated output at some time. The amount of 

automated or voice-tracked material does not need to be specified in the key commitments. 

Sustaining service/third party produced material: if you intend to broadcast material produced by a different 

organisation please state what it is and how much (per day or week as appropriate). 

4. Programming output 

Please fill-in all three questions below 

Question A asks you to describe your programme service. 

Question B relates to how your output will serve the tastes and interests of your target community. 

Question C is about how your service will broaden the range of local (non-BBC) services available in your 

area. 

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Later in this form you will be asked to draft your own „key commitments‟. This will form the basis of your licence 

and is what Ofcom will judge you against. It should include a summary of your proposed programme output as 

set out below and reflect your commitment to cater for relevant tastes and interests, to broaden the range of 

relevant programmes and services and to provide a service with a distinct nature and content as set out in the 

Guidance Notes in the column opposite. 

4. Programming output 

A: Please tell us about your programme service The following questions may help you describe your 

programme service (but should only be used as a guide): 

What will the service sound like? 

What music will you play? 

What are the main speech elements of the service and how will the social gain/community benefits you 

propose be reflected on-air? 

What is the likely music to speech ratio? 

Will this vary at different times of the day or week (or year)? 

Do you intend to broadcast live output? If so when and how much do you propose to do? 

Will you broadcast in languages other than English (what languages and how much)? 

Will your output be original i.e. produced for your service alone? 

Will it be locally produced? 

Do you intend to repeat material? 

Answer in fewer than 1,000 words: 

The Voice proposes a service whose backbone will be popular music with a broad appeal, from most 

genres spanning the past five decades, mixed with selected current and new releases. Our music 

„style‟ will be aimed at an audience aged 30 to 69. 

The vast majority of programmes will be presented and produced by local presenters, people who live 

and work in the area, and this will be enhanced by local people who have taken part in our training 

programme. The majority of programme guests and contributors will also be local people. 

We will also actively encourage and promote local artists and bands, with regular features, interviews 

and sessions during our evening shows, with a selection of their material being scheduled for playout 

sparingly through the day. 

During recent RSL‟s this proved very popular, with listeners saying how refreshing it is to hear such a 

variety of music compared to the same oldies constantly repeated as is the case with other services 

whose music base appears very limited. Evenings will have more of a focus on the vibrant local music 

scene, again this proved very successful during recent RSL‟s, and with local artists either providing 

pre recorded items or performing live in the studio. Weekends will have a similar feel to weekdays but 

perhaps with a number of specialist music programmes such as “the Old Record Club” 

Consistency of output is vitally important to the overall station sound and positioning, music has to 

flow rather than jump and jar – Lady Gaga to Dean Martin to the Rolling Stones to Katherine Jenkins 

doesn‟t work for the majority of people, and would disorientate an audience and drive them away. 

Speech elements will consist of information on events in and around the area, local authority news, 

community news, discussion forums, information about interest organisations, charity promotions, 

educational promotion, promoting and involving local arts, drama and music groups. We envisage a 

75% 25% music speech ratio during live locally produced programming, although this could vary 

through a broadcasting day. It is important to get the speech/music balance right, as well as the 

length of speech items. 

During the midday show, we intend to have regular advice features covering various local issues and 

topics and subjects of general interest to the listener. These will include legal and finance, travel and 

gardening, and where possible we will encourage listener involvement, feedback and interaction. We 

will work with local agencies to help promote and publicise their services and activities, and to 

encourage listeners to take advantage of advice services, benefits and employment opportunities 

within the area. As well of being of general interest, this would be particularly beneficial to Ilfracombe. 

Participants of our training scheme will have the opportunity for suitable pre recorded features and or 

work to be broadcast and those participants wishing to continue their radio experience following 

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completion of the course will have the opportunity to develop and hone their presentation skills and to 

present live programmes. 

Although our target audience will be predominantly 30+, we will contact and work with schools and 

colleges to promote media studies and to encourage involvement in their local radio station, and as 

part of our programming we will actively promote their events and activities. 

We will provide national and international news hourly, and develop partnerships with local 

organisations, public bodies and media to build a local news service. Initially local news items will be 

broadcast as elements of live programming, but we plan to develop local news bulletins during peak 

programmes (weekday breakfast and drive). 

Although we pledge to broadcast a minimum of 6 hours a day live with locally produced programmes, 

our intention from day one is to broadcast live output from breakfast show 07.00 to 09.00, midday 

show from 10.00 to 13.00, drive time from 16.00 to 19.00 and evenings 19.00 to 22.00 

Broadcast output will be in English only. 

We will have a small number of pre recorded programmes produced specifically for us remotely; 

these will generally be transmitted during late evenings and overnight 

Some material, such as specialist programmes, interviews and features, may be re broadcast, 

depending on content, interest value and relevance. 

B: Based on what you have said above, how will your proposed radio service cater for the tastes and 

interests of your target community/communities? 


The Voice will draw upon the knowledge of members of its group who collectively have in excess of 

70 years experience of producing and presenting truly local radio for the people of North Devon and 

Torridge – as well as living and working in the area for many years, these people have an intimate 

and in depth knowledge of what the people of the area want from their local radio service. They have 

been part of local radio in the region ever since the launch of Lantern FM in the early 1990‟s, since 

when they have been very closely involved with and have an intimate knowledge of the local 

communities. 

Since the birth of the campaign to bring local radio back to North Devon we have produced 5 28 day 

RSL‟s, during which we have engaged with the local community to canvas their views, wishes and 

expectations, and sought feedback in order to produce a service that is both wanted and needed by 

the communities of the area. 

We will have a Community Radio Advisory Panel set up which will consist of members of the public 

and representatives from local businesses, organisations and charities as well as local authorities. 

The panel will meet a minimum of twice a year to advise the station on the quality of its output and 

observations about content. We will use this feedback to fine tune and where possible enhance our 

schedule and programme content to better serve our target audience. Opportunities for listeners to 

provide feedback and comments will be actively encouraged both on air and through our website. 

We are also developing an e newsletter which will be sent out to subscribers and members of „Friends 

of The Voice‟ on a regular basis. 

There will be an „open door‟ policy for almost all of our live programmes, encouraging interaction 

between listeners and the radio station by using the telephone, text messaging and emails, We are 

also fully aware of the phenomenal growth of social media, this we will cautiously embrace and use 

but are acutely aware of the legal ramifications of it being in the public domain and not having any 

editorial control over its content. 

C: How will your proposed community radio service add to the range of programmes available on non- 

BBC local services (commercial and community stations) to members of the relevant community or 

communities, add to the overall range of such services in the area concerned and be different and 

distinct from them? Please tell us which non-BBC local services your station will overlap with. 


North Devon is served by Heart Devon who closed its local studio centre in August 2010, since when 

the only service they provide in the area is a county wide service from Exeter, some 60 miles away, 

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and then for only 7 hours a day (4 at weekends), the remainder of its programming is from London. 

Coverage of local news, events and information relevant to North Devon is minimal as their focus is 

on the larger population areas of south Devon. As a commercial operation they cater for the mass 

appeal of popular music, do not carry music from local artists or new bands, and carry very little 

community news appropriate to North Devon unless considered of county wide importance. Their 

output is similar to the majority of larger commercial stations. 

The Voice will cater for the community of North Devon specifically. We will not only cover local news 

of general importance to the area but also small items of interest affecting individual communities and 

villages, as well as reports from local events such as school fetes, local interest clubs, local council 

activities and shows and exhibitions. 

As well as playing a much broader, less repetitive range of commercial music, we will also actively 

support and encourage local bands and musicians, particularly during our evening shows, where we 

will have regular features and interviews with local artists, to include their music, either played live or 

pre recorded. We will also include songs from local artists on our daytime playlist. 

During our weekday programmes we will encourage local organisations, clubs, interest groups and 

businesses to come and discuss items and subjects of interest and relevance to local people. These 

would include items such as charity fund raising events and information about activities and initiatives 

at the local council, as well as general interest topics such as legal and financial, travel and gardening 

advice. Listeners will be encouraged to take part and interact in these topics by phone, email or text. 

Social gain 

5. Social gain 

Community radio is required to be for the public good and to bring community benefits, or social gains, to 

listeners and participants. The requirement for „social gain,‟ is one of the key factors that makes community radio 

stations different from other radio services. 

Please tell us what community benefits your service will bring to your target community(ies) and/or the general 

public. Please include summaries of evidence to support your answer. 

Your draft „key commitments‟ (later in this form) should include a summary of your proposed social gain set out 

below. 


North Devon is not served by any local broadcast media, only by regional services from 60 miles 

away whose main focus is the south of the county which has the larger population centres. Devon is 

the second largest county in the UK, and North Devon is the size of Derbyshire. North Devon is a 

large predominantly rural area with a number of dispersed key population centres. 

The Voice will be a vehicle to offer instant communication of information and entertainment to the 

community of North Devon. Everything from social events and activities, information that effects the 

community such as travel and transport news, voluntary sector and local government information, 

employment and education issues, through to crucial emergency information during times of bad 

weather, when many of the smaller more remote communities can suffer and in some cases be cut off 

and isolated. 

We will be a focal point of community spirit and feeling, giving the people of North Devon a station 

they can call their own. It will become a reliable source for community information, interests, issues 

and topics that directly affect people day-to-day in all corners of the area. 

We intend to establish community radio as an important part of community development and of the 

community and voluntary sector. North Devon has a very strong sense of community, with the 

majority of people living and working within the community 

We will work with and engage the local voluntary sector, to help them reach a wider audience to 

promote the services and facilities that could help and enrich the lives of members of the community. 

This might be through self help or home help programs, personal and employment issues, or by 

encouraging people to become actively involved in their communities. The voluntary sector are 

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usually very active in areas of deprivation and with disadvantaged communities, therefore this service 

would prove invaluable to parts of the North Devon community, in particular Ilfracombe. 

Members of voluntary groups will also be encouraged to take part in our training program, enabling 

them to become more actively involved in community radio. 

North Devon is a very popular tourist destination and during the holiday season the population more 

than double. During these times we will broadcast information that will help visitors as well as local 

people, such as surf reports and information focused on holiday resorts and attractions. 

We will encourage discussion elements in programmes where members of the public will be able to 

voice their opinions on local matters and offer the facility for local government and organisations to 

respond. Listeners will be encouraged to take an active part in discussions and debates via 

telephone, email or text 

Greater understanding of facilities and organisations will be promoted through features from local 

groups, representatives from services such as doctors, nurses, legal advice, money matters etc. We 

will become a focal point for local information. 

The station will be a vehicle for the community to express itself. We will provide opportunities for the 

training, education and personal development of the people who make up the local community. We 

will also try to nurture community cohesion and understanding, between different groups in the 

community and different generations. As well as indigenous Devonians, there are many new comers 

(or „blowins‟ as they are affectionately referred to), and where ever possible we will help new comers 

integrate in their new community. 

We are working in partnership with Petroc College, formerly North Devon College, to develop and 

extend their Media Studies courses to include radio broadcasting within their curriculum. In addition to 

this we will also develop training schemes intended to enable and empower members of the public to 

have access to broadcast and volunteer training, and to contribute to the support of the service. 

Training will also be offered to other organisations such as schools, both primary and secondary, local 

charities and community groups. 

By allowing free access to the airwaves to local people, community groups and organisations, by 

providing grass roots news, sports and event information we can provide a unique, relevant and 

entertaining service, connecting the people of North Devon. 

The Voice will work with local job centres and businesses to help promote local job vacancies, and features of 

relevance to local businesses. 

To support all of our on air activities we intend to develop a comprehensive reference source and 

information database on our website which will be promoted on air and mentioned regularly as part of 

programme features. We would like our website to become a first port of call for the community to 

use for local information. This may take time to develop but will hopefully be paid for by website 

advertising and donations from contributors. 

Access and participation: 

6. Participation in the service 

How do you propose to ensure that members of your target community (or communities) are given opportunities 

to participate in the operation and management of the service? 

Your draft „key commitments‟ (later in this form) should include a summary of your proposed participation 

objectives as set out below. 


The Voice be predominantly staffed and operated by volunteers, although subject to availability of 

funds, key personnel may in future receive some remuneration. 

We have around 25 volunteers with varying levels of ability and experience, a core with many years of 

radio experience, the rest having been trained up over the past 12 months, all have worked tirelessly 

during recent RSL‟s and on our online service. We will develop and grow our volunteer base, both in 

terms of non broadcast support volunteers and through to on air members via our training 

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programme. As trainees reach a certain level of competence and ability we will look at a rotation 

system for certain programmes, probably evenings and weekends, in order for them to put their new 

found skills into practice „on air‟, and to maintain a constant supply of competent volunteers within the 

broadcast team. 

We will develop and promote a training programme and actively invite and encourage members of the 

public and members of local bodies and organisations to participate. This will involve an introduction 

on how radio works behind the scenes, basic studio principles, explanation of the anatomy of the 

studio and its equipment, lessons in using the equipment to the level that trainees will be capable of 

„driving‟ the studio. We will also cover presentation skills and broadcast legalities, and encourage 

individuals to develop their own style following guidelines and structure. This will be designed to 

enable participation in the service at a number of levels up to and including regular show presentation 

and staff and management roles. 

There will be opportunities for casual helpers with limited time and many opportunities for guests on 

shows to promote and discuss their particular hobby or interest. 

We will have a Community Radio advisory panel, which will be made up of members of the public, 

and representatives from local councils, local businesses and local charities. They will be able to 

influence the station‟s output and content through regular feedback meetings. Opportunities for 

listeners to provide feedback and comments will be actively encouraged both on air and through our 

website. The board will be obliged to take notice of any feedback or recommendations from the 

advisory panel. 

In addition to our trained volunteers, there will also be untrained “Friends of The Voice”. These will be 

general helpers in non broadcast areas such as fund raising, admin and outside events. 

7. Access to facilities and training 

Set out the practical (formal and informal) mechanisms which you will use to ensure that members of your target 

community can gain access to your facilities that would be used for the provision of your service and to receive 

training in their use. 

Your draft „key commitments‟ (later in this form) should include a summary of your proposed access and 

objectives for training people in the use of the facilities as set out below. 


The Voice is in advanced discussions with Petroc College (formerly North Devon College), regarding 

a partnership for The Voice to provide facilities, knowledge and support in order for the college to 

extend and develop their Media Studies syllabus. Petroc also have a facility in Tiverton which would 

also increase and reinforce student demand and support for training. As part of the agreement the 

college are to provide us with free accommodation for our operation. 

This partnership will provide students from across North Devon basic radio technical and presentation 

training, along with news gathering, writing and general journalistic skills, as part of their media 

studies course. The advantage of this partnership is students will not only be able to learn the various 

disciplines in a classroom and mock studio environment, but they will then be able to put their training 

into practice, „live on air‟ as part of community radio – The Voice. 

In addition to being actively involved with the college‟s media studies courses, we will also offer 

training in presentation, studio technical skills, and sound editing to members of the public, local 

organisations, charities and voluntary groups, either for purely self interest purposes, or as a means 

for them to further their individual skills for use within the community and for them to develop 

opportunities within the community radio framework. This would enable, for example, a local charity or 

voluntary group to produce, present and record features and short programmes. 

Subject to demand, we would also produce courses and training for local schools and colleges. We 

have already had contact with a number of local schools who are very interested in our project. 

We will also explore, with the College, Job Centre Plus, Work Programme contractors and High 

Schools how radio training provided by The Voice can grow employability amongst local unemployed 

people. 

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Ensuring accountability: 

8. Accountability 

Please set out your proposed community accountability mechanisms. These should cover matters such as: 

How will members of your target community: 

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make contact with your service, and 

influence the operation of the service? 

How will suggestions or criticisms from members of your target community (or communities) be considered and 

acted upon? 

Your draft „key commitments‟ (later in this form) should include a summary of your proposed accountability 

measures as set out below. 


The Voice will have a Community Radio advisory panel, which will be made up of members of the 

public, and representatives from local councils, local businesses and local charities. They will be able 

to influence the station‟s output and content through regular feedback meetings. The board will be 

obliged to give serious regard to any recommendations from the advisory panel. 

Any comments from members of the public, either through the advisory panel, or direct to a member 

of staff will be taken seriously and responded to within a reasonable time frame by a member of the 

management team. Opportunities for listeners to provide feedback and comments will be actively 

encouraged by pre recorded trailers, live reads on air and through our website. The website will also 

contain our complaints procedure and, where necessary, upheld complaints will also be published 

there. 

To ensure that comments, feedback or complaints are dealt with efficiently and are kept separate 

from other programme or general station emails, we will have a dedicated email address for the 

purposes of station feedback and comment, which will be accessed by the advisory panel and 

management. 

All feedback will be taken seriously, and any suggestions that are deemed to have merit by the 

management and advisory panel, will be considered for inclusion in future station policy and or 

programming. 

We will also organise periodic informal public listener meetings – “Meet The Voice”, where ideas and 

concerns can be aired and floated

KEY COMMITMENTS: to be completed by the applicant 

Station name 

[As in section 1 of this application] 

Community to be served 

[In no more than 30 words describe the 

community or communities you will 

serve. This should be a summary of 

section 2.] 

Proposed area 

[State the proposed coverage area as 

set out in section 3.] 

The Voice 


30 - 69 year olds in the core population centres of North Devon 

– Barnstaple, Bideford, Braunton and hopefully Ilfracombe, 

together with smaller community villages along the corridors 

connecting the above. 

Barnstaple, Bideford, Braunton and surrounding area, as well 

as Ilfracombe 

Programming output 

[This should be a summary of the answer you have given in section 4, in no more than 200 words] 

The Voice will produce local programming relevant to north Devon reflecting the colour and flavour of 

its communities with a distinctly local feel. We will provide information on local events, legislative and 

community news, discussion forums, charity promotions, educational promotion, promoting local arts, 

drama and music groups, as well as a local event guide, regular travel, weather, surfing and tide time 

updates. 

The Voice will be a vehicle for local people to express their views on issues, concerns and 

news that affects and is of relevance to them 

We will have regular advice features covering various topics and subjects of general interest 

to the listener. Wherever possible we will encourage listener involvement, feedback and 

interaction. 

The overall sound of The Voice will be built upon a base of popular music with a broad 

appeal, spanning the past five decades, with selected current and new releases. We will 

actively encourage and promote local artists and bands, with live interviews and 

performances being a feature of evening programmes. Music programming may account for 

a higher proportion of output outside peak listening time 

Social gain 

[Summarise the answers you have given in section 5.] 

The Voice will be a vehicle to offer instant communication of information and entertainment to 

the community of North Devon. Everything from social events and activities, information that 

effects the community such as travel and transport news, voluntary sector and administrative 

information, employment and education issues, through to crucial emergency information 

during times of bad weather, when many of the smaller more remote communities can suffer 

and in some cases be cut off and isolated. 

We will be a focal point of community spirit and feeling, giving the people of North Devon a 

station that they can call their own. It will become a reliable source for community information, 

interests, issues and topics that directly affect people day-to-day in all corners of the area. 

We intend to establish community radio as an important part of community development. 

North Devon has a very strong sense of community, with the majority of people living and 

working within the community. 

We will encourage discussion elements in programmes where members of the public will be 

able to voice their opinions on local matters and offer the facility for local government and 

organisations to respond. 

By allowing free access to the airwaves to local people, community groups and organisations, 

by providing grass roots news, sports and event information we can provide a unique, 

relevant and entertaining service, connecting the people of North Devon. 

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Participation in the service 

[Summarise the answer you have given in section 6.] 

10 

We will develop and promote a training programme and actively invite and encourage 

members of the public and members of local bodies and organisations to participate, up to 

and including presentation of programmes. 

There will be opportunities for casual helpers with limited time and many opportunities for 

guests on shows to promote and discuss their particular hobby or interest. 

In addition to our trained volunteers, there will also be untrained “Friends of The Voice”. 

These will be general helpers in non broadcast areas such as fund raising, admin and outside 

events. 

Access to facilities and training 


The Voice intends to work with Petroc College (formerly North Devon College), regarding a 

partnership for The Voice to provide facilities, knowledge and support in order for the college 

to extend and develop their Media Studies syllabus. 

We will also offer training in presentation, studio technical skills, and sound editing to 

members of the public, local organisations, charities and voluntary groups, either for purely 

self interest purposes, or as a means for them to further their individual skills for use within 

the community and for them to develop opportunities within the community radio framework. 

This would enable, for example, a local charity or voluntary group to produce, present and 

record features and short programmes. 

Subject to demand, we would also produce courses and training for local schools and 

colleges. We have already had contact with a number of local schools who are very 

interested in our project. 

Accountability 


The Voice will have a Community Radio advisory panel, which will be made up of members of the 

public, and representatives from local councils, local businesses and local charities. They will be 

able to influence the station‟s output and content through regular feedback meetings. Any 

comments from members of the public, either through the advisory panel, or direct to a member of 

staff will be taken seriously and responded to by a member of the management team. 

The station web site will publish the station‟s complaints procedure and upheld serious complaints 

will be published there. 

[Please note: If awarded a licence, the commitments the applicant makes in this section will, subject to Ofcom‟s 

agreement, form the basis of the „key commitments‟ part of its community radio licence.]

About your organisation: 

9. Company details 

The legislation requires that: 


Community radio services should not be provided primarily for commercial reasons or for the financial or 

other material gain of the body providing the service or the individuals involved in it 

Any profits produced may only be used to either improve the future provision of the service or for the 

delivery of social gain to members of the public or the target community 

Provide the name of the body corporate (e.g. company) submitting this application and the type of body 

corporate. 

Please provide copies of the company‟s Memorandum, Articles of Association and Certificate of Incorporation (or, 

where it is another type of body corporate, its founding documents and those which set out its objectives and 

rules of operation) 

Answer: 

Company (or other body corporate) name: 

The Voice (North Devon) Limited 

Date of registration: 

14 th September 2010 

Company registration number: 

07374719 

Type of company (or other body corporate): 

LTD, limited by shares. We will be changing to „limited by guarantee‟ 

Where your body is not a company, please explain how it meets the requirement to be a body corporate: 

10. Ownership 

Please provide details of who controls and who owns the body corporate (e.g. company) applying for this licence, 

and on what basis this control and ownership is achieved. (If this will be different once the station starts 

broadcasting please say so (a licence is not issued until broadcasting starts.)) 

The information provided must include: 

all the subscribers, members, shareholders, or whatever is appropriate for the applicant company (or 

body corporate), and state the extent of their interest (e.g. % shareholding) (if the company will be 

controlled by members, but the members are not yet recruited, please say so). (You will also be asked 

about the board of directors in 11 & 12 below.) 

details of any individual, company or other body that may exert control over the applicant. 

Answer: 

The licence will be owned by The Voice (North Devon) Ltd, whose board of directors are:- Ian 

Starling, Paul Crockett, Peter Fieldsend, Martin Lovell and Nicholas Beer. 

We are in the process of registering as a charity, once this process is complete, the LTD will be the 

trading company of the charity. If charity registration is not possible we will register as a C.I.C. 

11


Ability to maintain the service: 

11. Management and operations 

With regard to the applicant please provide: 

A list of directors, indicating who is the managing director and/or chair (please see question 12 regarding 

directors‟ details) 

An indication of management structure (e.g. management committee or equivalent, if applicable), and/or 

Information about who would be responsible for the day to day management and running of the station 

(there is a separate question regarding other staff below). Explain the role(s) in the station, job titles, and 

indicate whether paid or voluntary, full or part-time (and the number of hours). 

Answer: 

Directors are: Ian Starling (Joint Managing Director), Paul Crockett (Joint Managing Director), Peter 

Fieldsend, Martin Lovell (promotions & outside events Director), Nicholas Beer (Technical and 

Engineering Director). 

Station Management: Station Manager Ian Starling (Sales, marketing and programming), Paul 

Crockett (Admin and programming), Peter Fieldsend (Management support), Martin Lovell 

(Promotions and outside events), Nicholas Beer (Technical and engineering). 

Senior presenters: Mark Barnes, Paul Hopper, Roy Grimes and Lee Wardle – all of whom have many 

years experience at different levels in broadcasting, and will share roles such as coordinating the 

event guide, website maintenance and management support roles. 

12. Management and operations 

Please provide information regarding each director as set out below (some or all of which may be regarded as 

confidential). 

In addition if any individuals have been identified for management roles at the proposed station, please give 

further information in this section. 

Answer (for each director): 

Ian Starling - joint managing director, sales marketing and programming 

Other directorships 

Paul Crockett – Joint managing director, admin and programming 


Peter Fieldsend – Management support 

Other directorships Director of Tarka Home Improvements Ltd 

Martin Lovell 


Nicholas Beer 

Other directorships Owner and managing director of Westcountry Broadcast Ltd 

If any individuals (not necessarily directors) have been identified for management roles please state what 

experience identified individuals have to undertake the role in question. 

12

13. Staffing structure 


What is the staffing structure of your proposed radio service? Provide a job title for each position and indicate 

whether the individual will be paid or will work in a voluntary capacity, will be full or part-time (indicate the number 

of hours for part-time posts). This may be provided as a diagram or organisation chart. 

Answer in fewer than 400 words, plus organisation chart (optional): 

All staff will be volunteers but able to claim expenses where appropriate and agreed. Paid staff will be 

considered in the future only if sustainable funding is confirmed and in place. All staff will be part time, 

although full time staff may be considered if appropriate and necessary. 

SEE ATTACHED FLOW CHART 

14. Applicant’s experience 

Please describe the history of your group, and any relevant experience of the group, or the individuals within the 

group, by answering the questions below. 

A. Please provide a brief history of your group. 


The Voice was formed in June 2010, after the announcement that the licence holder for the North 

Devon commercial radio service was to close its local operation and broadcast a networked service, 

partly from Exeter and partly from London. 

The founders of the group were three local businessmen, two with 45+ years of radio experience 

between them, one having worked in the local radio market for 15 years. 

Spurred on by a tremendous social media campaign to bring local radio back to North Devon, the 

group grew with new members coming on board, many with radio experience and others wanting to 

support the campaign in what ever way they can. 

Since that time The Voice has run 5 28 day RSL‟s, in-between these we have operated an online 

service. The RSL‟s have provoked a strong public response, with many praising our efforts and 

commenting on the local information and content within our broadcasts. 

Within the board of directors there is over 70 years of radio experience in presentation, production 

admin and sales. One Director is a highly experienced broadcast engineer with an international client 

base, and all directors are self employed businessmen with many years experience of running 

businesses of all shapes and sizes. 

Within the wider group there are many more years of broadcast experience from hospital, community 

and commercial radio. 

Proposed trustees for the new charity include a solicitor, accountant, Director of Petroc College and 

teacher. 

B. Please summarise the group’s broadcasting experience (e.g. internet radio, Restricted Service 

Licences (RSLs)). 


From November 2010 we have produced 5 28 day RSL‟s, complying with OFCOM rules by changing 

station name and presenter line-up. 

Festive FM was produced for Barnstaple Town Centre Management to promote the town over the 

Christmas period. 

Festival FM in June 2011 was produced in association with North Devon Theatres Trust to promote 

the annual North Devon Festival. 

In between RSL‟s we have produced a 24/7 on line service which has seen listener number steadily 

increase. 

13


C. Please summarise the relevant experience of the group or its members, in relevant non-broadcast 

areas (such as third sector, local business, fund-raising, training or education). 


All board members are either self employed or local businessmen with many years experience of 

running their own businesses, including an experienced broadcast engineer, former business 

networking manager and an owner of a local entertainment business. 

Group members include businessmen, an IT teacher, a university student, a housewife, civilian 

engineering manager within the MOD 

Proposed trust members include a senior solicitor, an accountant and a director of curriculum from the 

local further education college. 

D. Please summarise the radio broadcasting experience of key individuals in the applicant group (only if 

not already described above). 


Ian Starling – As above 

Paul Crockett – As above 

Martin Lovell – As above 

Nicholas Beer – As above 

Paul Hopper – 20 years broadcasting experience with both commercial radio and BBC Radio Devon 

Mark Barnes - 26 years broadcasting experience within Hospital Radio, Community Radio and 

various RSL‟s. 

Roy Grimes – 20 years experience in hospital and commercial radio 

Lee Wardle – 12 years experience in commercial radio and RSL‟s 

Evidence of demand: 

15. Demand and/or support 

Please provide a summary of evidence of demand and/or support for your proposed service. 

This may include a variety of information, for example: 

summary of support from statutory or voluntary sector organisations which expect to contribute 

practically and/or financially to your operations, or which would expect to collaborate with you in joint 

activities; 

evidence of interest generated through radio activity (e.g. RSLs, internet radio), community activity, 

training, voluntary sector work etc; 

results of research; 

summary of support from local politicians, councils, educational or religious bodies etc; 

summary of support from local business or other sectors; 

evidence of support from your proposed target community. 


By far the largest amount of evidence and support for local radio in North Devon can be found in the 

unprecedented level of response the recent consultation on the extension of the South Devon DAB 

multiplex into North Devon. 

There were 235 responses, 90%+ of which expressed their views about the demise of local radio in 

the area. The main issues within the responses was that by allowing the extension it would give the 

current licensee an automatic renewal of their North Devon licence, therefore denying the opportunity 

of anyone who was prepared to offer an alternative, truly local radio station for the area, the chance to 

applying for the licence. 

14


The strength and sentiment of most these responses must prove beyond doubt the need and support 

for a local radio service for the area. 

We have also had strong ongoing support from both our local Members of Parliament as well as one 

of our MEP‟s, who have all lobbied on our behalf, writing to both OFCOM and the DCMS, strongly 

arguing that North Devon needs a sustainable local radio station. District and various town and parish 

councils have also written voicing their support and expressing the need in North Devon for the 

information and community benefits that local radio can offer.. 

The Police Superintendant for North Devon and Torridge has also written in with his overwhelming 

support. 

Local businesses have supported us, not only financially through advertising on our RSL‟s, but by 

getting involved and taking part in them, some have provided regular programme input by taking part 

with discussions topics providing a service and information to listeners on subjects such as finance, 

legal issues and travel. Barnstaple‟s Town Centre Management for also been very supportive by 

sponsoring our Christmas RSL, Festive FM and also by providing travel information for regular on air 

reports, through the use of their CCTV network. 

Local charities and trusts have used and supported us, North Devon Hospice, one of the areas 

biggest charities and fundraisers, have contributed to programmes, and North Devon Theatre Trust 

sponsored Festival FM in June, to support the annual North Devon Festival. As part of their Santa 

Sleigh Collection in 2010, the Barnstaple Roundtable promoted on Festive FM, in a poll on their 

website asking people how they got to hear of Santa‟s Sleigh collection, 36.8% said through Festive 

FM, that‟s more than the two local newspaper put together 

http://www.barnstapleroundtable.co.uk/component/poll/3-how-did-you-know-santa-was-visiting 

At a very early stage, a social media campaign to bring back local radio, attracted over 2,000 

members, and is still going strong today. We also have a catalogue of emails sent to us, supporting 

our efforts and campaign, all stating they want local radio back in the area. 

As a result of our campaign and RSL‟s, we were approached by the local college of further education, 

Petroc College, who were keen to work with us in a partnership, and to develop their Media Studies 

syllabus. 

Here are some comments made by prominent local people during the recent consultation to 

extend the South Devon DAB Multiplex to North Devon: 

Nick Harvey, MP for North Devon said OFCOM “should be consulting on a proper local radio 

service for North Devon” and “This area needs a dedicated FM service”. And when referring to 

the reason for the objection to the extension of the existing multiplex in enabling the current 

commercial licence holder to continue to operate from 60 miles away he said “"local" radio for 

North Devon will be based many miles away with no real reference to local news, traffic or 

events” 

Brian Greenslade, leader of North Devon District Council said the following “The Council firmly 

supports the provision of a Local Radio Station for North Devon and wants to see a local FM 

service for the area” 

“North Devon has its own distinct Community with different needs and requirements to that in 

South Devon” 

“North Devon deserves its own local radio service and comprehensive, area-wide broadcast 

coverage” 

Superintendant Kevin Harris, Local Policing Area Commander, Devon and Cornwall Constabulary 

said: 

“Local radio is vital to the community of North Devon. It is not only an information source but 

is invaluable to local businesses, charities, schools and other organisations in so many ways. 

Since the closure of the locally run „Heart „Barnstaple radio station, it has been felt that there 

is a real lack of local knowledge from the regionally based station. For example, during spells 

of bad weather, a local radio station can provide details of those schools affected and any 

closures, the impact on roads and transport services, and areas which have been more 

severely affected. It provides the public with news articles specifically affecting their areas 

and brings communities together.” 

15


“I know that the majority if not all of my officers and staff share my view and would not wish to 

see local radio become a thing of the past.” 

Ability to maintain the service – financial information: 

16. Pre-launch financial information 

In assessing an applicant‟s ability to maintain the service we need to know what funds and assets it holds, how 

much it intends to spend getting the station on-air (pre-launch expenditure), and predicted funding for the prelaunch 

period. Please note „in-kind‟ income is dealt with in 18 below. 

Tick this box if you request Ofcom to withhold this information from the public copy of your application. 

17. Year 1 financial information - income 

Please provide information on the predicted income for your first year of broadcasting. N.B. there is a legislative 

restriction on income from on-air advertising and sponsorship/commercial references (this is usually 50% of total 

annual income (cash and value of in-kind support), but the amount of such income may be more limited in some 

cases and some stations cannot take any income from on-air advertising and sponsorship/commercial 

references). 


18. Financial information – in-kind support 

Please provide totals that reflect the in-kind support you expect to receive for the pre-launch period, and for year 

one. You may count some volunteer input as in-kind support – please see our guidance on this 

http://stakeholders.ofcom.org.uk/binaries/broadcast/radio-ops/volunteerinput.pdf 


19. Year 1 financial information – outgoings 

Please summarise year 1 outgoings – your expected operational expenditure to cover the first 12 months after 

the service has commenced broadcasting. (Add rows if necessary). 


20. Year 1 financial information – commercial activities on air 

The legislation for Community Radio places limits on the amount of income annually from the sale of on-air 

advertising and sponsorship that can be generated. 

During your first year of broadcasting would your proposed station 

carry any advertising or sponsorship? (If so, please state the 

amount of income you anticipate from this source and its 

anticipated proportion of total income) 

If „No‟ might your proposed service seek to carry spot advertising at 

a later date? (If so, please state the amount of income you estimate 

from this source and its estimated proportion of total income) 

During your first year of broadcasting would your proposed station 

carry sponsorship? (If so, please state the amount of income you 

anticipate from this source and its anticipated proportion of total 

income) 

16 

No not allowed 


No not allowed

If „No‟ might your proposed service seek to carry sponsorship at a 

later date? (If so, please state the amount of income you estimate 

from this source and its estimated proportion of total income) 




21. Pre-launch financial information - contingency 

If there is a shortfall between pre-launch predicted income and outgoings, please explain below how you would 

expect to cover any outstanding costs. 


22. Year 1 financial information - contingency 

If there is a shortfall between Year 1 income and Year 1 outgoings, please explain below how you would expect 

to cover any outstanding costs (see also 23 and 24 below). 

Alternatively if there is a surplus at the end of Year 1, please explain what you intend to do with such additional 

resources. 


23. Financial information – loans and other borrowings 

If any of your proposed funding (either set-up or operational) is in the form of loans e.g. from directors, individuals 

or organisations, please provide details as to who the loan is from and the terms of such lending, expected 

repayment terms, interest rate charged and other associated costs. 


24. Financial information – alternative funding streams 

If there is a shortfall between income and outgoings, what arrangements have you explored and are in place to 

provide further financial and/or „in-kind‟ support for your proposed service? 

If you have any proposals for expanding and/or changing the funding model of your proposed service after the 

first year of operation, please provide details below: 


17


Broadcasting engineering: 

Engineering notes 

We require preliminary radio frequency (r.f.) engineering information and applicants are advised that this section 

is not intended to be exhaustive. We are asking for the basic engineering parameters necessary to determine 

the extent of frequency availability in an applicant‟s chosen area (after taking account of the requirements of 

neighbouring broadcasters). While Ofcom would not wish applicants to go to unnecessary expense (we do not 

guarantee the availability of a suitable frequency and/or our ability to allocate it for broadcasting from the chosen 

transmission site), we do require precise details about the transmission site chosen. The questions following 

relate to this. 

Applicants should provide evidence of negotiations or agreement with the site owner (e.g. whether a provisional 

agreement is in place). Any licence award will be based on the coverage area from the site identified in the 

application. If a licence is offered, Ofcom may not be able to agree to a change from the site put forward in this 

application (and any request for a change will need to be justified). 

Applicants should read and be aware of the relevant part of the Ofcom Site Engineering Code which may be 

found at: http://stakeholders.ofcom.org.uk/broadcasting/guidance/tech-guidance/eng_code/ 

Community radio stations typically have a coverage area of up to a 5 kilometre radius. Please see Ofcom‟s 

„Coverage and planning policy for analogue broadcasting services‟ (including community radio) 

http://stakeholders.ofcom.org.uk/binaries/broadcast/radio-ops/coverage/analogue-coverage-policy.pdf 

25. Engineering information 

Note: there are fundamental differences between FM (VHF) and AM (MF) transmission systems. These include 

differences in mast and antenna size, transmitter site requirements, site location, installation cost, audio quality 

and night-time interference. Before completing this section, applicants may wish to take professional advice to 

ensure they understand these differences and their implications. 

Waveband: Is the application for an FM licence? Yes 

Transmission site 

address: 

18 

Is the application for an AM licence? No 

Should a suitable FM frequency be unavailable, would 

a frequency on AM be acceptable? 

Delete as appropriate 

If you have answered YES to this last question please complete the questions below 

separately for both an FM transmission site and an AM transmission site. 

Do you understand the fundamental differences 

between FM (VHF) and AM (MF) services and have you 

incorporated these below and in, for example, your 

start-up and other costs, detailed earlier? 

What is the postal address and post code: 

No 

Yes 

TX 1 

Homacott Farm, 

Homacott, Instow, 

Bideford, Devon, EX39 

4LR 

TX 2 

S+H Technical Support 

Ltd., Starcloth Way, 

Mullacott Industrial Estate, 

Ilfracombe, North Devon, 

EX34 8PL

National Grid 

Reference (NGR): 

About the site‟s 

dimensions: 

About the 

transmission site: 

Transmission site 

availability: 

How to contact you: 

The NGR is a reference code comprising two letters 

and two groups of three numbers (e.g. SW 123 456). It 

is available from Ordnance Survey. Further information 

can be found at:: 

http://www.ordnancesurvey.co.uk/oswebsite/index.html 

What is the height of the site, in metres, Above 

Ordnance Datum (AOD)? 

In metres, what is the total height of the mast / building 

Above Ground level (AGL)? 

What is the height, in metres, of the transmitting 

antenna AGL? 

Please supply photographs of the transmitter mast / 

building and aerial location. 

Who owns the site and what are their full contact 

details? 

Is this site already used for broadcasting and if so by 

whom? 


TX 1 

SS 50451 28923 

TX 2 

SS 51661 44288 

TX 1 = 109 metres 






Tick if enclosed 

Tick this box if you request Ofcom to withhold this information from the public copy of 

this application 

Delete as appropriate the yes/no answers which 

describe your situation regarding proposed site (it may 

be that you cannot answer all four questions): 

Site identified? 

26. Public contact details 

Provisional agreement with site owner in place? 

Or under negotiation? 

Applicant group owns site? 

Other – please specify: 

(Note: we cannot consider an application if no site has been identified.) 

Both sites identified but still 

under negotiation . 

Provide the name of the person who will deal with enquiries from the press and public and the contact details for 

them. 

Answer here: 

Name: Ian Starling or Paul Crockett 

E-mail: ian.starling7@btinternet.com Crockett.devon@gmail.com 

PLEASE ENSURE YOU ADVISE OFCOM OF ANY CHANGES TO YOUR CONTACT DETAILS 

27. Contact details for Ofcom 

Provide the name of the person who will be Ofcom‟s primary contact and their contact details: 


19


Concluding declaration: 

28. Declaration 

APPLICANT’S, DIRECTORS’ AND OWNERS’ OTHER INTERESTS 

1. In relation to the applicant and any body‟s and/or individuals whose details are given in sections 11, 12 and 

13 of this application, please state whether the applicant, any body or individual is (and if so identify that 

body or individual) involved in any of the activities set out in the table below, and the extent of the 

involvement or interest. For these purposes, the applicant includes associates of the applicant (i.e. directors 

and their associates and other group companies): (Note: if none of the following categories in this section 

apply, this must be clearly indicated by writing “none” in any appropriate box.) 

Activity/involvement By the applicant 

and/or a shareholder 

or member 

20 

(section 11 of this 

application form) 

a) Local authorities None None 

b) Bodies whose objects are wholly or mainly of a 

political nature, or which are affiliated to such a body 

c) Bodies whose objects are wholly or mainly of a 

religious nature 

d) An individual who is an officer of a body falling within 

(c) above 

e) A body corporate which is an associate (as defined in 

paragraphs 1(1) and 1(1a) of Part I of Schedule 2 to 

the Broadcasting Act 1990) or a body falling within (b) 

or (c) above) 

f) An advertising agency or an associate of an 

advertising agency 

g) Other broadcasting interests (including radio, 

television, satellite and cable broadcasting and allied 

activities). 

Other interests 

None None 

None None 

None None 

None None 

None None 

None None 

By a director 

(section 12 of this 

application form) 

2. Give details of any other interest or activity of the applicant which is or could be incompatible with the 

requirements imposed by or under Schedule 2 to the Broadcasting Act 1990 (as modified by the Community 

Radio Order 2004) and Articles 6 and 7 of the Community Radio Order 2004. Please also give details of any 

other participant in the applicant whose interest is or could be incompatible with those requirements. (You 

may need to seek advice about these matters) 

Answer: 

None 

Other matters 

3. In pursuance of its duties under Section 86(4) of the Broadcasting Act 1990 (as amended), Ofcom requires 

that the applicant should notify Ofcom of any matters which might influence Ofcom‟s judgement as to 

whether: 

(i) the applicant; 

(ii) any director of the applicant; 

(iii) any individual, or any director of a company, who will have an interest of 5 per cent or more in the applicant; 

may not be considered a 'fit and proper person' to participate in a radio licence. Such matters would include, 

for example, the following (whether they occurred in the UK or any other country): any unspent criminal


conviction, any undischarged insolvency and/or bankruptcy orders, any disqualification from being a director 

of a limited company, and any adverse findings made by Ofcom (or its predecessor broadcast regulators), 

any other regulatory authority and/or any court or tribunal in respect of any regulatory matters. 

Answer: 

None 

Do you confirm, to the best of your knowledge and belief, that: 

4. The applicant is not a disqualified person in relation to the licence by virtue of the provisions of section 143 

(5) of the Broadcasting Act 1996 (relating to political objects); 

5. The applicant is not otherwise a disqualified person in relation to the licence by virtue of Part II of Schedule 2 

to the Broadcasting Act 1990 or any other rule prohibiting its holding the licence; 

6. No director, member or other person involved directly or indirectly in the management of the applicant group 

is the subject of a disqualification order as defined by section 145 (1) of the Broadcasting Act 1996; 

7. No person (body corporate or individual) involved in the application has been convicted within the past five 

years of an unauthorised broadcasting offence and that the applicant will do all it can to ensure that no 

person (body corporate or individual) so convicted will be concerned in the provision of the service, the 

making of programmes included in it, or the operation of the radio station if the applicant is granted a licence; 

and 

8. Any matters which might influence Ofcom's judgement as to whether the directors or members of the 

applicant group are fit and proper persons to participate in a radio licence have been made to Ofcom. 

Applicants should note that Ofcom reserves the right to revoke a licence if at any time any material 

statement made is found to be false and to have been made by the applicant or any member or officer 

thereof knowing it to be false, and that in the circumstances of section 144 of the Broadcasting Act 1996, 

the provision of false information or the withholding of relevant information with the intention of 

misleading Ofcom could incur a criminal conviction and a disqualification from the holding of a licence. 

Please tick this box to confirm that the applicant agrees with the above statements. 

Please tick the boxes below to indicate which additional documentation is included as part of this application. We 

are not willing to accept additional information with this application, other than that set out below: 

Memorandum & Articles of Association 

Certificate of Incorporation 

Application Payment (UK £ 600.00) non-returnable 

Photographs of the transmitter mast / building and aerial location. 

I hereby apply to Ofcom for the grant of a community radio licence and declare that the information given 

in this application and any additional documentation is, to the best of my knowledge and belief, correct. 

Paul Crockett …………………………………………. (Name of person) 

Joint Managing Director ……………………………. (Title or position in the applicant group) 

19 th September 2011…………………………………. (Date) 

21

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