European Executive MBA - ESCP Europe

MBA
European Executive MBA
PARIS LONDON MADRID BERLIN TORINO
The School of Management for Europe

THE SCHOOL OF MANAGEMENT
FOR EUROPE

Contents
ESCP-EAP European Executive MBA
at a Glance 5
Welcome 6
Philosophy 8
Who are our Participants? 9
Curriculum 11
Core Courses 12
Elective Courses 14
Thematic Seminars 16
International
Consulting Project 18
Online Learning 21
Build your MBA Curriculum 22
Networking 24
Careers and Alumni Successes 25
Corporate Solutions
and Business Partners 26
Our Privileged Academic Partner -
BI Norwegian School of Management 27
ESCP-EAP Faculty 28
Admissions 30
European Executive MBA Teams 32
ESCP-EAP Governance 34

PARIS LONDON MADRID BERLIN TORINO

ESCP-EAP European Executive MBA
at a glance
• Campuses in 5 major European cities:
Paris, London, Madrid, Berlin, Torino
• Excellence in management teaching
since 1819
• Real international exposure:
worldwide seminars,
electives on 5 European campuses,
24 nationalities represented
• Post-MBA lectures offering MBA alumni
the opportunity to improve their
managerial skills throughout their entire
professional life
• A teaching method that draws on
management experience and
fosters maximum interaction
• 125 permanent faculty members
and 50 affiliated professors
3
• External consultants and business
leaders
• Dedicated MBA staff
• 30,000 alumni of which 1,700 MBA
alumni working in over 80 countries
worldwide
• Consistently ranked within the top 10
European Business Schools by the
Financial Times
• The ESCP-EAP European Executive
MBA is AMBA accredited
• ESCP-EAP European School of
Management is AACSB and EQUIS
accredited

4
Welcome
The acceleration of globalisation and the versatility of markets make for
a new geo-economic landscape, far from the traditional boundaries of
international competition of the past decade.
The European economy has always been at the crossroads of major
changes. The main challenge for tomorrow’s European leaders will be to
take stock of such changes and forge ahead. Innovative management and
the ability to anticipate are the keys to success for lasting economic
progress.
Your programme, the European Executive MBA, has been designed to
train high-level managers to make quick, effective decisions in companies
faced with fierce competition on a worldwide scale.
ESCP-EAP takes part in European economic development, spearheaded
by companies and organisations. The knowledge-driven economy and the
desire to innovate will play a major role in building Europe’s multi-faceted
social, political and economic future.
In line with the European values of dialogue, open-mindedness, and
respect for all cultures, ESCP-EAP, as much at ease with global practices
as local specificities, fosters modern and efficient management education
in Paris, London, Madrid, Berlin and Torino.
Prof. Dr. Pascal Morand
Dean of ESCP-EAP

The European Executive MBA has been designed to train high-level
managers to make quick, effective decisions in companies faced with
fierce competition on a worldwide scale.
Our Programme has three ambitions. The first is to allow managers to
better UNDERSTAND the different dynamics of the modern business
world through the use of the most recent and relevant tools in
management practice. The second is to teach how to manage
uncertainty, in other words to ANTICIPATE by always being one step
ahead of the marketplace. The third is to enable managers to make
wiser DECISIONS about the business as a whole in terms of strategy,
human resources, politics and their stakes in the future.
The ESCP-EAP European Executive MBA programme provides a unique
chance to gain new knowledge and know-how, as well as a new outlook
in a demanding professional and academic environment.
Prof. Dr. Philippe Gabilliet
Dean of the European Executive MBA
Professor of Management & Leadership
5

Philosophy
ESCP-EAP's mission is to bring together and to train high-potential
executives for successful careers in a global and multicultural context. It
is our belief that the keys to successful management lie in values such
as open-mindedness, exchange, teamwork and sharing of
experience. Understanding different managerial cultures
and working together to achieve common goals help to create
stronger and more efficient organisations.
Our European Executive MBA programme builds on two main assets that
characterise ESCP-EAP:
Our unique 5-European campus structure provides our
participants with the opportunity to gain real insight into Europe’s
socioeconomic, cultural and business environment.
Our action-based teaching method resulting in continuous
interaction between instruction and managerial action, conceptual and
practical approaches, promotes the development of leadership skills of
each of our participants.
Professional organisations are convinced that life-long learning
fosters a more dynamic employee base, more responsive to a rapidly
changing climate. ESCP-EAP has been quick to react to this trend
inviting our MBA graduates to attend elective courses with current MBA
participants.
This extension of our elective course portfolio benefits all parties enabling
both graduate and current participants to strengthen their network.
6

Who are our participants?
Statistics . Class of 2009
115 Participants
24 Nationalities
35 Years old (average)
27-44 Age range
18% Women
Education
10% Law and Finance
13% Humanities and Arts
23% Economics and Management
54% Scientific and Engineering
7
Sectors
15% IT
13% Energy
12% Services and Consulting
12% Automotive and Aviation
10% Other
9% Banking, Finance, Insurance
9% Steel & Alum. Industry
7% Telecommunications
5% Pharmaceuticals
4% Consumer Goods
4% Logistics and Transport
"When I started at ESCP-EAP I wanted to develop a broader set of management
skills and also to have a truly international professional perspective.
The EMBA gave me the amazing experience of working on five campuses
across Europe with faculty and participants from a wide range of national
and cultural backgrounds. The hectic schedule of working and studying at
the same time was intense but motivating. I feel now that courses such as
Organisational Behaviour and Marketing have greatly helped me to further
develop my management skills. Through projects and electives I gained the
tools to shift to another position inside the company.
The biggest benefit of my experience at ESCP-EAP is the confidence in my
ability to solve business problems. It also gave me an incredible personal
and professional international network.”
Helke Carvalho Hernandes,
European Executive MBA Class of 2007
Marketing Manager - The European Foundation for Management Development
“Following a diverse professional background of various positions in asset
management, I wanted to develop new perspectives in my career by
moving away from my specialist area of work and develop relationships
with institutional clients. As I definitely wanted to continue working in
finance, the ESCP-EAP European Executive MBA provided me with the
challenge of broadening my skills to areas such as strategy, taxation and
international business law; it also enabled me to brush up on finance too.
The European Executive MBA has fulfilled all of my expectations in terms
of the variety and quality of courses, has refocused my career objectives
and, more importantly, prompted me to join the world of private banking at
JP Morgan.
In my day-to-day work, the Executive MBA courses has allowed me to approach
clients from different backgrounds and sectors with greater assurance”.
Julien Jacquet,
European Executive MBA Class of 2007
Associate at JP Morgan Chase Bank N.A.

Curriculum
The European Executive MBA curriculum provides participants with
unique opportunities for group learning and study. Study tracks
(Itinerant, Paris, London, Torino and Madrid) which progress
individually on the core curriculum and conferences are brought
together for electives and thematic seminars.
The curriculum is designed on the basis of different delivery and
study modes combining individual work with team projects as well as
interaction among participants and professors. The programme
content is the same for all participants regardless of the track:
• 9 core courses
• 12 electives (a portfolio of 36 courses is offered across the
5 ESCP-EAP campuses)
• 5 thematic seminars
• International Consulting Project (in teams)
• On-line e-learning portal
• Access to all conferences held by ESCP-EAP
9

Core Courses
Core courses are the foundation of the MBA curriculum.
Participants are introduced to the major management disciplines
and exposed to state-of-the-art theory, concepts and real-life
business practices. These courses are taken within each study track
and involve lectures, case studies as well as individual and group
work.
Organisational Behaviour
The human dynamics of the organisation that include its social, cultural
and psychological dimensions will be addressed in this course.
Participants will learn how to decipher and analyze an organisation to
enhance managerial and leadership skills as well as effectiveness.
Organisational structures, individual and managerial behaviours, team
development and other topics will be addressed.
Managerial Economics
Rational decision making involves understanding the macroeconomic
forces that shape the environment in which companies operate and the
microeconomic theories of markets, supply and demand as well as
competition.
This course will provide the keys needed to analyse the competitive
environment and predict market trends.
Corporate Strategy
Thinking strategically, evaluating strategic options, anticipating and
managing strategic change are fundamental skills in today’s everchanging
business environment. The corporate strategy course will
provide participants with tools, models and techniques enabling them
to understand the dynamics of the firm’s situation and how the latter
evolves over time.
Participants will also learn how to perform a strategic diagnosis based
on an analysis of the competitive environment and the evaluation of the
strategic capability of their organisation.
Financial Accounting
Interpreting a financial statement and understanding the implications
of financial decisions will be facilitated through this course which will
introduce key accounting practices, terminology, financial ratios,
cash-flow statements, group financial statements and other notions.
Corporate Finance
This course will explore the two key aspects of corporate finance: investment
decisions and financing corporate organisations. It will introduce
participants to financial concepts and methods that will provide them with
insight into the relationships between financial management and other
aspects of governance, in particular corporate strategy. Present value,
opportunity, cost of capital, valuation of shares, capital structure are just
some of the topics that will be covered.
10

Marketing
The fundamental concepts, terminology and trends of marketing will
be introduced in this course. As the business function that is clearly the
one most directly concerned with the customer, marketing focuses on
understanding, developing and delivering value. Deeply intertwined with all
fields of management, an overview of marketing will be provided during
this course.
Cost Accounting and Management Control
To fully grasp the impact of cost accounting methods and control systems
on decision making, this course will introduce major concepts and performance
management tools that are closely linked to a company’s strategy.
Costs and their determinants, profitability assessment and performance
indicators are the key concepts that will help participants to understand
how actions translate into results.
Operations Management
Competitive advantage can be gained through the implementation of
technological and operational improvements. Tools for effectively
managing efficient operations and managerial attitudes conducive to
productivity gains will be presented in this course.
International Business Law
This course will aim to give participants an overview of the world’s legal
systems with a focus on American and European business law.
International business law and the bodies in charge of enforcing it will also
be discussed as well as the legal aspects of foreign investment, jointventures
and technology transfer.
11

Elective Courses
Electives are 12-hour courses designed to complement core courses.
Each MBA participant chooses 12 electives from a portfolio of
36 enabling them to personalize their curriculum and focus on either a
specific management skill or a variety of skills to reinforce and enhance
their knowledge of different management areas.
Elective courses are alternately delivered in Paris, London, Madrid, Berlin
and Torino. Participants from all Executive MBA classes can choose to
complete the electives of their choice on any of the campuses where they
are offered. This is a great opportunity to mix with participants from all
tracks and also to experience the different management styles and
practices in five different European countries.
12

Leadership and Management
Consulting and Coaching for Executives
Corporate Responsibilities and Ethics
Creating Global Teams
Human Resources for Executives
Idea Management
IT Strategy
Leadership Development
Negotiation: Strategies and Tactics
Unleashing Talent: Using MBTI for Personal and Professional Development
Personal Impact in Communication
Personal Leadership Skills
Strategic Leadership
The Entrepreneurial Toolbox
The Leadership Mystique
Strategy and Marketing
Brand Management
BtoB Marketing
Business and Competitive Intelligence
Corporate Governance
Customer Relationship Management
International Contract Law
International Strategy and Structure
New Trends in Retailing and Consumption
Purchasing for Executives
Services Management
Sustainable Development and Corporate Strategies
Finance and Control
Business Analysis Using Financial Statements
Financial Planning
International Macro Economics
Managing Mergers and Acquisitions
Implementing and Managing Successful Performance Processes
Performance Measurement
Pricing Policies and Performance
Risk Management
Understanding Capital Markets
13

Thematic Seminars
The programme includes five week-long seminars which are each
designed to explore a specific theme related to the business environment
in all its dimensions. These seminars also provide participants with great
opportunities to dialogue with their MBA peers as well as share
knowledge and experience.
ESCP-EAP believes that actually travelling to the location where the
action and expertise on the subject can be observed first-hand greatly
contributes to participants’ understanding of each seminar theme.
Induction Seminar
During this first seminar, participants gain a deeper understanding
of company structures and processes, develop analytical skills in order
to examine patterns of organisational change and assess today’s key
management issues.
European Business Environment Seminar
This seminar highlights the structure and functioning of European institutions
and their influence on the business environment; macro economical
challenges, competition regulations, lobbying techniques and practices,
EU relations with other regional markets.
Emerging Countries Seminar
In the current context of globalisation, an ability to lead projects in
developing countries is highly valued by companies. Participants have the
choice of travelling either to Asia (India or China) or Latin America
(Brazil).
The main focus of the seminar is to review major issues that firms have
to deal with when developing projects in these regions.
Innovation Management Seminar
The flexibility of North American business culture which fosters innovation
is highlighted in this seminar which enables our participants to
understand the shift from a production to a knowledge-based economy
and the resulting role of innovation.
Closing Seminar
This synopsis seminar is devoted to integrating skills and knowledge
acquired during the MBA through case studies and testimonials focused
on strategy implementation and leadership styles.
14

Developing projects in emerging
countries seminar from the inside
The Emerging Countries Seminar in India - an exceptional
moment in the programme - coming back with a wealth of
images and emotions. This was an intellectually challenging
seminar in which the emphasis on culture allowed me to be more
sensitive on how to operate in this specific country.
This seminar went into depth on certain aspects of the Indian
economy such as its potential in a global environment, key issues
of culture and practical case studies to illustrate these topics.
Through the in-company visits I learned a lot about the opportunities
of doing business in India and the possible impact of the
amazing emerging information systems and technology knowhow.
Exchanges between participants and teambuilding were
outstanding during this unforgettable seminar!
15
Marie-Cécile Perchereau,
Lesaffre
European Executive MBA Class of 2005

International Consulting Project
The International Consulting Project (ICP) is an integral part of the
pedagogical dynamic of the European Executive MBA.
The ICP is designed to provide participants with a collaborative, multidisciplinary
and often intercultural work experience on a real-life
strategic challenge and to put into practice the concepts and theory
acquired during the MBA.
In groups, participants are expected to perform an in-depth analysis of a
situation or an issue faced by a company and to make recommendations
for actions that can realistically be implemented by the firm.
This 8 to 12-month team project will allow participants to use and to
consolidate their understanding of the concepts and tools presented
during the programme:
- either in a business context with which he/she is not familiar,
- or in collaboration with his/her employer.
The ICP results in a series of recommendations that the company
can implement to meet the strategic challenge at hand. The company
sponsor receives a comprehensive written report and the conclusions of
the project are presented to an academic jury.
Examples of ICPs
The ICP’s theme is always based on a strategic issue.
• Reassessment of a corporate strategy in a changing context and
recommendations for implementation
• Analysis of an industry and identification of new business opportunities
• Reorganisation of a subsidiary or a department
• Design and implementation of redundancy plans
• Production of a business plan for a new activity
• Evaluation of consumer trends on a specific product line in light of
market development
• Development of a marketing strategy to enhance brand image
• Setting up or restructuring of a production unit or a distribution
network
16

An international consulting
project from the inside
The Indian automotive industry has recently attracted global
players in all categories of the market. Some of these companies
have started manufacturing cars in joint ventures with Indian
firms. India is no exception to what has been observed in other
countries: relocating operations in different markets eventually
resulted in the move of subcontractors. We wanted to study one
such case and try to understand if the OEM in question needed
to move to India; whether such a move was going to be
profitable; and eventually to find out if there were other options
available to the company.
Our team consisted of four senior consultants: one working
for the company, one working for the auto manufacturer, one
working as a financial consultant and another native from India
working on intercultural issues. The company was able to use this
diversity in coming to a decision about their move to India. Finally,
the decision to go to India outweighed the one to stay out.
The skills developed during our ICP were not just technical
(finance, strategy, marketing) but also entailed a heavy dose of
interdisciplinary management, working with different personalities
and collective decision-making.
Our ICP has left us richer with the experience and more confident
in interpersonal skills.
17
(From left to right)
Antonin Demazy
Chhaya Mathur Saint-Ramon
Simon Karam
Loic Dujardin
European Executive MBA Class of 2007

PARIS LONDON BERLIN MADRID TORINO

Pre-programme Online Course
We believe that participants will gain the most
from our European Executive MBA Programme by
refreshing their management knowledge before
the start of our 18-month course. Admitted
candidates have access to 22 online modules in
finance, marketing and strategy.
The online pre-MBA programme has been designed
to help participants prepare for the transformations
which they will face when they embark on their
Executive MBA.
This 18-month adventure will force them to delegate
some of their professional responsibilities. But
which responsibilities should be delegated and how
to delegate successfully? The first modules will give
some pointers as to how to do this.
Online learning
ESCP-EAP provides an e-learning portal to all Executive MBA participants
created with the support of CROSSKNOWLEDGE which is a tool that
gives our participants access to a number of online self-training modules
in all fields of management.
Our objective is to provide participants with a diverse, flexible and evolving
e-learning portal. A series of modules divided into three categories
is currently available: Management Fundamentals, Management
Techniques and Personal Management Skills. They allow participants to
prepare for different courses by reviewing the basics to derive the most
benefit of in-class experience.
The online modules are a good way to guide participants in choosing their
elective courses.
I have really enjoyed using the e-learning modules. They are easy
to access and use and a fun way to review the subject you’ve seen
during a course or in order to prepare for an upcoming class.
There is always a summary of the key points and a little online
evaluation to check that you have really understood what you have
learned.
The online modules are particularly useful in helping you to
consolidate your knowledge!
19
Bruno Belmas
European Executive MBA Class of 2007
Orange Business Services

Choose Your Core Course Track
Build your MBA Curriculum
ESCP-EAP has developed 5 different core course tracks in Europe to suit our MBA participant’s professional and personal
lives. The curriculum is identical for all study tracks though it is not possible to change track after the programme has
started so that group synergy is maintained in each track.
Paris Track:
10 3-day modules spread over
18 months on the Paris campus;
courses in French and English
London Track:
9 3-day modules spread over
18 months on the London campus;
courses in English
Torino Track:
9 3-day modules spread over
18 months on the Torino and London
campuses; courses in English
Madrid Track:
15 3-day modules spread over
18 months on the Madrid campus;
courses in English and Spanish
Itinerant Track:
6 4-day modules spread over
18 months on the 5 European
campuses; courses in English
WEDNESDAY
1.30 - 8.00 pm
THURSDAY
10.00 am - 7.00 pm
THURSDAY
10.00 am - 7.00 pm
THURSDAY
7.00 - 10.00 pm
TUESDAY
1.30 - 8.00 pm
THURSDAY
8.30 am - 8.00 pm
FRIDAY
8.30 am - 8.30 pm
FRIDAY
8.30 am - 8.30 pm
FRIDAY
4.00 - 10.00 pm
WEDNESDAY
8.30 am - 8.00 pm
20
FRIDAY
8.30 am - 12.30 pm
SATURDAY
8.30 am - 1.30 pm
SATURDAY
8.30 am - 1.30 pm
THURSDAY
8.30 am - 8.00 pm
FRIDAY
8.30 am - 12.30 pm
Select 12 Elective Courses “à la carte” on all
5 ESCP-EAP Campuses…
… in Paris, London, Madrid, Berlin, Torino
Electives are offered jointly to all ESCP-EAP MBA tracks increasing interaction between participants from all of the
different tracks. This interaction provides participants with the opportunity to build professional and personal relationships
among an MBA class of 120.
FRIDAY
1.30 - 8.30 pm
SATURDAY
8.30 am - 1.30 pm
SATURDAY
9.00 am - 2.00 pm

Join 5 Seminars in 18 months
• January: Induction Seminar, Paris
• April: European Business Environment Seminar, Brussels
• October: Emerging Countries Seminar, China, India or Brazil
• March: Innovation Management Seminar, USA
• June: Closing Seminar, ESCP-EAP Campus
EXAMPLE OF A SCHEDULE FOR THE INTINERANT TRACK*
Year 1
January
February
1 week – Induction Seminar – Paris Campus
March 1 week – Core Course Module + 2 Electives – Paris Campus
April 1 week – European Business Environment Seminar + 1 Elective - Brussels
May
June 1 week – Core Course Module + 2 Electives – London Campus
July 1 week – Core Course Module + 2 Electives – Madrid Campus
August
September
October 1 week – Emerging Markets Seminar – New Delhi, Rio or Shanghai
November
December
1 week – Core Course Module + 2 Electives – Berlin Campus
Year 2
January
February
March 1 week – Innovation Management Seminar – USA
April 1 week – Core Course Module + 1 Elective – Torino Campus
May
June 2 weeks – Core Course Module + 2 Electives + Closing Seminar –
Paris and Madrid Campus
Total 11 Weeks
* This is an example and could be subject to change.
21

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Networking
Mixing and Mobility during the Programme
Electives and Thematic Seminars are offered jointly to participants of all
study tracks. This interaction provides participants with the opportunity to build
professional and personal relationships right from the very start of the MBA course.
Life-long learning has been developed very successfully as an integral part
of the European Executive MBA. Our elective course portfolio is now also
open to all ESCP-EAP EMBA graduates.
ESCP-EAP Alumni Association
The school’s Alumni Association make sure that all ESCP-EAP graduates can access
information about each other and delegates coordinate alumni events. Our 30,000
graduates are pursuing successful careers around the world.
KEY FACTS & FIGURES
• 30,000 ESCP-EAP Alumni
• 1,700 MBA Alumni
• 1,000 Master's and MBA graduates every year
• 5,000 ESCP-EAP Alumni working in over 80 countries around the world
NETWORKING AT ESCP-EAP: A VIEW FROM THE INSIDE
The European Executive MBA is a unique experience, not
only to learn and exchange experiences from each other, but
it is one of the rare moments in your professional life to
extend and strengthen your network extensively in a short
time.
The MBA enables us to open-up to very different cultures
and people. Nobody is left out of the network: you will get
used to the fast pace of the courses with the added pleasure
of mixing with a great variety of people (both in terms of
individual experience and country of origin). The programme
(courses, electives, conferences, seminars) sets the pace
and you stick to it….or you are out. So you live, breathe and
share your experience with your MBA peers for 18 months.
Now that the MBA is over and we are back to a “normal” working pace, we have established a monthly
dinner in a Paris restaurant to maintain the relationships built during the 18-month programme. In addition to
the pleasure of meeting our colleagues again, we share technical expertise (finance, project management…),
we share our contacts (sales opportunities, job opportunities…) and we use the “EMBA 2007 Blog”.
One must be aware that the Executive MBA is not just a network of professionals, friends or students: it is all
three at the same time, which explains the richness of this great experience.
When, in our life, do we have the opportunity and possibility to mix them all in such a short time?
François Monsellier
European Executive MBA Class of 2007
Ernst & Young

CLASS OF 2007 – INTERNAL COMPANY PROMOTIONS
Careers and Alumni Successes
The European Executive MBA is proud of the professional successes of so many alumni
as their outstanding achievements clearly result from the European Executive MBA
Programme at ESCP-EAP.
MBA Participant Previous Position New Position Company
Laurent Elzear R&D Program Manager Head of Business Excellence
23
Nokia Siemens
Networks
Aline Amoros Marketing Manager Country Director France Telecom / Orange
Laurent Boissin Treasurer CFO
ING Real Estate
Investment Mgt
Rafal Szczap Sales Manager for Access Solution Strategic Sales Director, Poland Alcatel Lucent
Iris Bente Frøybu
Head of Market Supply in Nordic
and Baltic
Antony Robert Purchaser in France
Head of Supply and Sourcing Ericsson,
Bangladesh
Head of Asia Pacific Branch
Procurement Office, Beijing
Ericsson
Cyril Chatelet Dealer Development Manager Sales Manager Mazda Automobiles France
Philippe-André Lévêque Europe Sales Manager International Marketing Manager Parker
CLASS OF 2007 – NEW COMPANY CAREER PROGRESSIONS
MBA Participant Previous Position New Position New Company
Ulrich Steinert Managing Director CFO STRABAG AG
Rabih Chammas Ingénieur Structure Development Manager Oxand
Ali Nouri Program Coordinator
I started the MBA programme in January 2006 to boost my career inside John
Crane. I was then export area manager in charge of a few African countries. As
early as August 2006, I was promoted sales manager for 22 African countries and
assigned an exciting target to relocate this business to the Middle East. One year
later, thanks to excellent results and the variety of new skills acquired during the
ESCP-EAP European Executive MBA, I am general manager for that region and
enjoy leading an international team towards future successes.
Deputy Director, Industrial &
Investment Programming
Yves Dubos
European Executive MBA Class of 2007
General Manager North Africa, John Crane
EDF
AREVA
Victor Garcia Engineering & Quality Director Safety & Regulation Director Faurecia

Corporate Solutions and Business Partners
Your company wants to enhance the performance of your managers
ESCP-EAP European School of Management prepares business leaders for the challenges of a changing and
increasingly multicultural world. We believe that first-hand experience of different business environments shape the
attitudes and skills which businesses operating internationally require from their managers.
Solution 1
The ESCP-EAP European Executive MBA enables you to train your employees in all aspects of management whilst
keeping them in their current position by allowing them to study part time on one of our European campuses.
Solution 2
The International Consulting Project is a great opportunity for your company to put forward a high-level project to be
completed by a group of consultants studying our Executive MBA Programme. Your company can benefit from this
in-depth analysis and strategic recommendations for the development of a specific area of your business.
COMPANY TESTIMONIES
The Energy industry is undergoing important technological
and organisational changes. EDF's international growth
plans require reinforced managerial expertise. We've
chosen ESCP-EAP as a partner in order to train our
high-potential executives and to help them achieve their
strategic targets. Through the exchange of managerial
experiences with executives from all over Europe and
exposure to different industries, they will develop their
ability to work within multicultural teams and to adapt their
managerial practices to new business environments.
Michel Marchand
Education Director
EDF Corporate University
The ICP established a crucial foundation for the development
of a new category of audit- and consulting services in the
area of corporate compliance, operational risks and
corporate governance. The market analysis provided
by the ICP, the theoretical- and context research, the
strategic analysis and, last but not least, the rollout
planning yielded concrete value and significantly contributed
to the project's success after the rollout.
Hans Jürgen Stephan,
Attorney-at-Law, Managing Director of Control Risks Berlin.
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Throughout Europe, ESCP-EAP is well-known
for its faculty’s excellence. For that reason
we want our employees to experience the
methodology taught and to contribute their
newly-acquired knowledge to our working
environment. Moreover, the diversity of
the student body in terms of culture and
profession, will assist our employees to
develop the cross-cultural sensitivity needed
when wanting to progress in a multinational
environment.
Lothar Milde
Personnel Manager,
Toyota Deutschland GmbH

Our Privileged Academic Partner
BI Norwegian School of Management
BI Norwegian School of Management (BI) was established in
1943. The school is an internationally recognised and accredited
private institution. BI has one of Europe’s largest and most
productive academic environments in the area of management
and economics.
It is an internationally-oriented business school with an extensive
offering of educational programmes taught in English and
attracting a substantial and increasing number of international
students to the school. The Executive MBA in cooperation with
ESCP-EAP is of great importance to the BI. This joint programme
offers partcipants the benefits from interaction between two
strong academic institutions.
The worldwide network from two well-known and recognised
educational institutions will be a great asset for you in the future.
We welcome you to the European Executive MBA programme.
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Dr Pål E Korsvold
Dean of MBA Programmes at BI
Professor of Financial Economics
Testimonial – BI Executive MBA Programme
My reasons for enrolling in BI’s Executive MBA (EMBA)
programme in partnership with ESCP-EAP are numerous. I have
for the most part a technical background and I wished to expand
my knowledge base to encompass a wider business perspective,
especially in the areas of strategy, finance and business
management.
The partnership with the ESCP-EAP EMBA programme provides
an excellent possibility to exchange experiences and knowledge
with others in an international setting.
Erik Rønning
European Executive MBA Class of 2007
BI Norwegian School of Management

ESCP-EAP Faculty
The ESCP-EAP faculty has 125 permanent professors and 50 affiliated
professors. Ambitious and innovative, the European Executive MBA
brings together a multidisciplinary teaching team, which includes
international specialists committed to the success of the programme.
Here are the recent publications of some of our faculty.
Professor Olivier Badot
• Commerce et Distribution : Prospective et Stratégies,
Coll. Recherche en Gestion, Economica, Paris, 2005 (with M. Benoun,
Eds.).
• Le Marketeur. Nouveaux fondements du marketing,
2006 (With C. Michon et al.).
Professor Marion Festing
• Strategic Issues and Local Constraints in Transnational Compensation Strategies:
Analysis of Cultural, Institutional and Political Influences,
in: European Management Journal, Vol. 25, No. 2, 2007, pp. 118-131 (with J. Eidems and S. Royer).
• International human resource management.
5th Ed., London et al.: Thomson Learning 2008 (with P. J. Dowling and A. D. Engle).
Professor Frédéric Fréry
Recent Publications
• The Fundamental Dimensions of Strategy,
in: MIT Sloan Management Review, Vol. 48, No. 1, 2006, pp. 71-75.
• Stratégique,
8th Ed., Pearson Education, 2008 (with G. Johnson, K. Scholes and R. Whittington).
Professor Emmanuel Zilberberg
• Le levier prix. Pour concilier rentabilité et croissance,
Editions 'Organisation, 2004, Rom (Prix de l'Académie des Sciences Commerciales 2005).
• Accroître la différenciation tarifaire des spectacles vivants: les leçons du yield
management,
in: La mise à prix de la culture, Tobelem, J.M. (Ed.), L'Harmattan, Paris, 2005, pp. 51-81.
Professor Katharina Balazs
• Leadership et Management des
Hommes”, in Mention: Gestion et
Management,
ed. Guillaume de Lacoste Lareymondie,
Balazs, K., Kets de Vries, M. (Eds.),
Paris: Eyrolles, 2007.
• Some Like it Haute: Leadership
Lessons from France’s Great Chefs,
in: Organizational Dynamics, Vol. 30, No. 2, 2001,
pp. 134-148.
26
Professor Leslie Shaw
• Negotiation and Rhetoric
Proceedings of the Second
International Biennial on Negotiation
(Négocia Paris, Nov. 2005).
• Negotiation, Risk and Russia
(with Nino Mendiburo)
Journal of the Indian Institute of
Management Kozhikode (Kerala,
2008).

Professor Isaac Getz
• La botte secrète : avoir des salariés
impliqués et faisant preuve
d'initiatives.
in: Art de la croissance. Paris, 2007:
Village Mondial/Les Echos.
• Innovate or die: Is that a fact?
in: Creativity and Innovation Management,
Vol.12, 2003, pp. 130-136 (with A. Robinson).
27
Professor Patrick Besson
• Practicing Ambidexterity -
The Dilemmas of a Strategic
Posture in the Making,
APROS 12, New Delhi,
December 9 – 12, 2007.
• Constructing a Strategist
Actor: Strategic Dialogue
and Organizational Transformation,
Paper Presented at the Academy of
Management, Philadelphia, August 2007
(with C. Mahieu).
Professor Christophe Thibierge
• Analyse financière, 2nd Ed., Vuibert, Paris, France, 2007, 160 p.
Translations: Finance, by Bodie and Merton, (translated to “Finance”, 2nd French Ed., Pearson
France, Paris, France, 2007, 570 p.)
• Principles of corporate finance,
by Brealey, Myers and Allen, (translated to “Principes de gestion financière”, 7th Ed., Pearson
France, Paris, France, 2006, 1 050 p.)
Professor Jyoti Gupta
• Debt Entrenchment: Evidence from Thailand and Indonesia,
in: European Journal of Operational research, Vol. 185, No. 3, 2008, Elsevier (with B. Pramuan).
• Mergers and Acquisitions in the European Banking Sector: the case of BNP and
Société Générale, New Trends in Banking Management,
in: World Scientific, Wiley 2002 (with A. Chevalier).
Professor Véronique Tran
• The use, overuse, and misuse
of affect, mood, and emotion in
organizational behavior,
in: N. Ashkanasy, C. Härtel, and
W. J. Zerbe (Eds.): Research on
Emotion in organizations, Vol. 3,
Functionality, Intentionality and
Morality, Oxford, UK 2007: Elsevier-JAI, pp. 31-53.
• Effects of emotion on the process of
organizational learning,
in: M. Dierkes, J. Child, and I. Nonaka (Eds.),
Handbook of Organizational Learning, Oxford University
Press 2001, New York, pp. 369-392 (with K.R.
Scherer).
Professor Stefan Schmid
• Internationales Management,
5th Ed., Munich/Vienna:
Oldenbourg 2006
(with M. Kutschker);
• Strategien der
Internationalisierung,
2nd Ed., Munich/Vienna:
Oldenbourg

Admissions Requirements
Applications will be accepted from holders of a graduate
degree. In certain exceptional cases, the selection
committee will accept candidates who do not have these
qualifications, but who hold a high-level position.
Applicants must demonstrate their managerial skills and
their potential for success within their companies, and
have at least five years of successful professional
experience. They must be highly motivated and
demonstrate their ability and determination to carry out
their educational project along with their professional
and personal life.
The courses and course work are in English. For
non-native English speakers, we require the following
minimum scores on the tests listed below:
TOEFL: 100, TOEIC: 850, IELTS: Band 8 - 9
* Exemptions: over two years working or studying in an
English-speaking country.
These elements will be assessed by the selection
committee, during an individual interview.
Programme Costs
There is an application fee of 150 euros for all
applicants. Tuition for this 18-month programme is
€39,000 net of tax, payable in three instalments in
February, July and January of the following year. A non
refundable €7,500 deposit is required to secure a place
in the programme once admission has been granted. This
deposit is deductible from the first instalment.
These fees include:
• 520 teaching hours.
• All books, materials and online modules for courses.
• Accommodation costs for seminars two, three and
four.
The following costs are not included:
• Travelling costs.
• Accommodation costs for core course modules,
electives and seminars one and five.
Admissions
28
Timetable and
Admission Procedure
Applications are examined in the order
of their arrival; they must be submitted
to the programme office as early as
possible. We accept applications from
February to the 1st of December for
the programme starting the following
January.
Applicants can apply online at
www.escp-eap.eu
Incomplete applications will be put on
hold until all required documents have
been provided. Eligibility is declared
on the proposal of the MBA Dean,
after evaluating the information
contained in the application.
Admission interviews take place
from April to December each year.
During an individual interview, the
candidate must convince the selection
committee of his/her abilities and
motivation. Final admission is declared
by a jury presided over by the
Chairman of the ESCP-EAP Board.

MBA Admissions Offices
ESCP-EAP European School of Management
PARIS LONDON MADRID BERLIN TORINO
79, avenue de la République
75011 Paris, France
Tel: + 33 1 49 23 22 70
Fax: + 33 1 49 23 22 90
mba@escp-eap.net
CASABLANCA
Contact :
Zoubida Boutaleb
Tel: + 21 22 50 64 54
Mob.: + 21 265 89 24 77
Fax: + 21 22 50 63 41
z.boutaleb@aobconsulting.co.ma
527 Finchley Road, Hampstead
London NW3 7BG, UK
Phone: + 44 20 7443 8800
Fax: + 44 20 7443 8989
emba_uk@escp-eap.net
Arroyofresno 1
28035 Madrid, Spain
Tel: + 34 91 386 25 11
Fax: + 34 91 373 92 29
solicitudes@escp-eap.net
Heubnerweg 6
14059 Berlin, Germany
Tel: + 49 30 32 00 71 71
Fax: + 49 30 32 00 71 89
mba@escp-eap.de
Corso Stati Uniti 38
10128 Torino, Italy
Tel : + 39 347 78 51 211
Fax: + 39 011 371 69 19
infomba@escp-eap.it

European Executive MBA Teams
There is a European Executive MBA Team on each of the ESCP-EAP campuses to support candidates and participants
during their MBA Programme.
1/Cécile Miranda, 2/Leonilda Renaldo, 3/Vanessa Balounaick,
4/Marianne Conde Salazar, 5/Isabelle Perna, 6/Rachel Maguer,
7/Monique Cruvillier, 8/Maud Teisseire, 9/Marie-Laurence Lemaire
1
2
1/Laetitia Deguil
2/Tore Hellebo
3/Magda Newman
3
30
Paris
1
2
3
London
4
5
6
7
8
9

1
1
2
1/Susanne Tourneau
2/Marion Festing
2/Andreas Braun
2
1/Marco Scognamiglio
2/Silvio Marenco
2/Anna Borsarelli
3
3
Berlin
Madrid
31
1
1/Natalia Andia
2/Annie Medina
2
Torino

ESCP-EAP Governance
The Paris Chamber of
Commerce and Industry
A pioneer in management education in France,
the Paris Chamber of Commerce and Industry
(CCIP) owns and operates ESCP-EAP European
School of Management.
The CCIP is a public institution. The leading CCI
in France and in Europe, it represents over
300,000 companies in Paris and the adjoining
“départements” the Hauts de Seine, the
Seine-Saint-Denis and the Val de Marne. This
constituency generates nearly 20% of the
nation’s GDP.
The CCIP offers various services to its member
companies and accompanies them through
all phases of their development. By taking
positions on pending legislation, by helping
companies plan for and prepare the future,
by training tomorrow’s business leaders, by
managing infrastructures, the CCIP plays a
leading role in the national and international
influence of the Capital Region.
The “Land” of Berlin
For over 20 years – since 1985 – the “Land” of
Berlin has provided essential political and financial
support to the CCIP’s educational endeavour in
Berlin. The Senat – the government of Berlin –
has granted ESCP-EAP degree accreditation and
made considerable resources available to the
school in Berlin. Today ESCP-EAP is an integral
part of the German higher education system and
awards a “Diplom-Kaufmann/-frau”, and a Ph.D.
(Dr. rer. pol.).
The Torino Chamber of
Commerce
The Torino Chamber of Commerce is a founding
partner of the Italian campus and supports the
development of ESCP-EAP European School of
Management in Italy.
The University of Torino Faculty
of Economics
Founded in 1404, the University is one of the
oldest in Europe. Its Faculty of Economics is
one of the best in Italy. The University of Torino
and its Faculty of Economics have worked in
close partnership with ESCP-EAP since 1992.
This led to the successful founding of the Torino
campus in 2004.
European Advisory Council
ESCP-EAP takes advice on its strategy and
development from the members of its European
Advisory Council. The Council is the European
structure integrating the School’s five national
advisory bodies. It includes representatives of
the CCIP and the “Land” of Berlin, as well as
high-level representatives from industry across
the five countries.

WWW.ESCP-EAP.EU
WWW.ESCP-EAP.EU

MBA
European Executive MBA
79, avenue de la République
75 543 Paris Cedex 11
France
Phone : + 33 1 49 23 20 00
Fax : + 33 1 43 55 99 63
info.fr@escp-eap.net
527 Finchley Road,
Hampstead
London NW3 7BG
United Kingdom
Phone : + 44 20 7443 8800
Fax : + 44 20 7443 8801
info.uk@escp-eap.net
Heubnerweg 6
14059 Berlin
Deutschland
Phone : + 49 30 32 00 70
Fax : + 49 30 32 00 71 11
info.de@escp-eap.net
www.escp-eap.eu
Arroyofresno 1
28 035 Madrid
Espana
Phone : + 34 91 386 25 11
Fax : + 34 91 373 92 29
info.es@escp-eap.net
Corso Stati Uniti, 38
10128 Torino
Italia
ESCP-EAP supports sustainable development - CCIP/ERMES PAO Les Bluets 0645 - Crédits photos : J. Arowas - Joan Debellefontaine - PhotoDisc
Phone : + 39 011 506 92 25
Fax : + 39 011 371 69 19
info@escp-eap.it