Ušili to na nás - Svět v nákupním košíku
Ušili to na nás - Svět v nákupním košíku
Ušili to na nás - Svět v nákupním košíku
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of their locations.<br />
For more information and <strong>to</strong> view our TOE in detail please visit: http://www.levistrauss.com/Citizenship/<br />
ProductSourcing.aspx<br />
2) Do you provide some information about the origin of your products <strong>to</strong> cus<strong>to</strong>mers? If yes, what kind of<br />
information?<br />
The <strong>na</strong>mes and locations of all fac<strong>to</strong>ries producing our products are published on our Web site and information<br />
is updated every six months (http://www.levistrauss.com/Downloads/Fac<strong>to</strong>ryList.pdf). We believed<br />
this transparency fosters collaboration with other brands and leads <strong>to</strong> sec<strong>to</strong>r-wide improvements<br />
on code of conduct implementation and performance.<br />
Transparency and brand collaboration:<br />
As part of this undertaking, we reached out <strong>to</strong> several other apparel companies and NGOs and made brand<br />
collaboration a priority. LS&CO. has taken the lead in initiating brand collaboration activities, currently<br />
working with 15 brands and retailers in more than 200 shared suppliers, leveraging our collective resources<br />
<strong>to</strong> create positive change and e<strong>na</strong>ble suppliers <strong>to</strong> focus on remediating issues rather than the administrative<br />
burdens associated with multiple assessments and remediation plans, conducting joint moni<strong>to</strong>ring<br />
and coordi<strong>na</strong>ting training on capacity building. We also publish our TOE on our website allowing the<br />
public <strong>to</strong> view all the specific requirements by which all LS&CO. contract fac<strong>to</strong>ries must abide: http://www.<br />
levistrauss.com/Downloads/CitizenshipCodeOfConduct.pdf.<br />
Cot<strong>to</strong>n sourcing initiative:<br />
We are currently undertaking a pilot program for a new kind of certification that, if successful, will allow us<br />
<strong>to</strong> better track the source of the cot<strong>to</strong>n farm and the practices used <strong>to</strong> produce the cot<strong>to</strong>n. We believe this<br />
is a necessary initial step <strong>to</strong> being able <strong>to</strong> say definitively that cot<strong>to</strong>n is sustai<strong>na</strong>bly and ethically sourced.<br />
Currently, it’s almost impossible <strong>to</strong> identify where cot<strong>to</strong>n comes from. We use close <strong>to</strong> 150 different textile<br />
mills, all of which buy cot<strong>to</strong>n from multiple sources, and so far, there is no credible and reliable system <strong>to</strong><br />
trace the source of cot<strong>to</strong>n. We are partnering with His<strong>to</strong>ric Futures for this pilot, looking <strong>to</strong> trace cot<strong>to</strong>n’s<br />
supply chain from growers <strong>to</strong> gins <strong>to</strong> fabric mills <strong>to</strong> fac<strong>to</strong>ries with enough accuracy <strong>to</strong> provide each pair of<br />
jeans with a certificate of origin, should we decide <strong>to</strong> certify the results.<br />
Consumer education:<br />
In January 2010, we became the first major retailer <strong>to</strong> include messaging on our product care tags that<br />
encourages people <strong>to</strong> do<strong>na</strong>te unwanted clothing. The ‘A Care Tag for Our Planet’ initiative is run in partnership<br />
with Goodwill® in the United States and is designed <strong>to</strong> put billions of pounds of unwanted clothing<br />
<strong>to</strong> good use instead of in<strong>to</strong> landfill. We are also in the process of taking our care tag effort a step further by<br />
promoting cold water washing. In-s<strong>to</strong>re promotion helps <strong>to</strong> promote this initiative.<br />
3) Are there some Fair Trade or Fair Wear clothes available in your s<strong>to</strong>res? Is it possible <strong>to</strong> buy some organic<br />
clothes in your shops? If not, do you consider offering such clothes in future and when?<br />
Over the last year, we have focused our investment in our origi<strong>na</strong>l, iconic product - Levi’s® 501® jeans. For<br />
that reason, it also made sense <strong>to</strong> focus our investment in organic production on our Levi’s® 501® range.<br />
We now have an eco line available in select markets that is made from 100% organic cot<strong>to</strong>n. The fabric is<br />
weaved with 100% certified organic cot<strong>to</strong>n and dyed with pure <strong>na</strong>tural indigo, traditio<strong>na</strong>lly harvested from<br />
plants grown organically in a small sustai<strong>na</strong>ble plantation. The fabric and dying process are certified as<br />
organic by GOTS, or Global Organic Textile Standard, which is the leading organic certification body worldwide.<br />
We are continually exploring possibilities <strong>to</strong> build sustai<strong>na</strong>bility in<strong>to</strong> everything we do, including our<br />
product lines, so that our profitable growth also helps res<strong>to</strong>re the environment.<br />
4) Do you think it is easy for your cus<strong>to</strong>mers <strong>to</strong> find Fair Trade, Fair Wear or Organic clothes in your s<strong>to</strong>re?<br />
Is there a special section for these products? Is your staff able <strong>to</strong> give information about character of these<br />
certified clothes?<br />
In s<strong>to</strong>re marketing contains information for consumers about our eco products. S<strong>to</strong>re staff also help <strong>to</strong><br />
explain and share information about our eco lines. Another example of our consumer education includes