HIRE and RENTAL

INDUSTRY NEWS
Only the best for Adelaide.
A preview of invited speakers.
Dr Neville Norman, reader in economics, University of
Melbourne: Senior Economic Adviser to the Committee for
Economic Development of Australia & Economic Counsellor
for the Australian Institute of Management.
Neville Norman is author of books and articles on microeconomic
theory, personal tax escalation, industry regulations,
economics of immigration and economic policy. As one of
Australia's leading economists, consultants, commentator on
ABC & The Melbourne Herald Neville Norman presents facts
& figures on the economy and future trends in a style which is
entertaining as well as highly informative and relevant.
His topic for the convention: "Challenging the future and
benefiting from the new opportunities: financial implications
of current government actions."
Dr Michael Hewitt-Gleeson, Count de Saint-Arnaud - cognitive
scientist, author, lecturer and consulting strategist to
business and educational organisations in S.E. Asia, Europe,
Africa, the Middle East, North America - and of course
Australia and New Zealand.
He co-founded with Edward de Bono in the USA in 1979
the New York city based "School of Thinking", he holds the
world's first PhD (Cambridge) in Lateral Thinking (1981):
His special examiner, Professor George Gallup PhD, founder
of the Gallup Poll, Princeton.
Michael will set the scene as the opening keynote speaker
with the following topic: "Future think to avoid future shock:
from CVS to B VS (Current view of a situation to a better view
of a situation)".
Amongst an impressive list of accolades: Sir Ninian
Stephen, AK, GCMB, GCVO, KBE, at the time Governor
General of Australia:
"You have just given the best keynote address I have ever
Heard" (September 1988)
The Hon John Brown, former Minister for Sport, Recreation
and Tourism is a practical, down to earth, self-made
success who speaks forcefully and entertainingly on many
issues including:
• Marketing: John sold his concept for the marketing of
Australia via Paul Hogan to cabinet - and also, as the shrewd
hard-headed owner of a multimillion dollar meat distribution
company, he has some definite ideas on what it takes
to succeed. He entered politics to apply to the Business of
Government the sound principles he'd applied to his own
business.
. Lobbying: John is currently chairman of the "Tourism
Task Force" described by Bob Hawke as "The Most Prestigious
industry lobby group in Australia".
John will address the topic: "The Canberra Scene: The
Lobbyist's role in making things happen"
Other aspects of the convention programme are geared to
"Harness the Power of the association" - through more
involvement at the grass roots membership level through to
understanding what is involved in lobbying. An interactive
54 - HIRE and RENTAL - APRIL 1990
forum followed by a workshop will develop the theme and all
participants will benefit from this session - both personally
and professionally. Ultimately of course the plan is that the
association is better able to tap into its membership resource.
Yard Tours are always appreciated, and since they are
scheduled to take place on day one delegates have an excellent
opportunity to catch up with interstate and overseas colleagues in
an atmosphere geared to maximise personal communication
whilst picking up useful tips from fellow industry professionals.
The entertainment hire sector of membership is not being
overlooked and an in-depth seminar will be conducted having the
thematic title: "Profit in Pleasure". Additionally, maximum effort
is being put into easuring that the trade exhibition will included the
showcasing of entertainment - hire goods and services.
Strong interest is being shown from overseas and already
50 USA delegates are making plans to head "down south".
Industry members who have attended a South Australian hire
convention before know to expect excellent hospitality and
some surprise elements in the social activities. The committee
is working hard to ensure that its highly successful 1986
convention is surpassed - both socially and through the
professional content.
Plan to be in Adelaide, South Australia between September
10 and 14,1990 to attend the 19th International Hire Convention
and Equipment Exhibition.
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