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2<br />

... leading to a strong drop in first quarter;<br />

partial recovery expected by year year-end<br />

Japan Luxury by Quarter<br />

(2010E -2011F)<br />

Positive performance of<br />

department stores prior to<br />

earthquake<br />

Japan: Earthquake Effect<br />

-5%<br />

• March 11<br />

northern regions<br />

th earthquake devastated Japan’s<br />

northern regions<br />

• Nuclear risks forced luxury brands to close<br />

Tokyo stores for over 10 days<br />

- Stores in the Osaka area not really impacted and<br />

maintaining previous year performances<br />

• Strong performance of luxury brands<br />

immediately after store re re-openings<br />

• First signs of recovery are expected starting<br />

in the 3<br />

GDP due to the reconstruction<br />

rd quarter, also fueled by growing<br />

GDP due to the reconstruction<br />

• Impact of earthquake also felt in mature<br />

markets: Japanese consumers account for<br />

~5% of EU sales through tourism<br />

• Long Long-term impact not expected to be<br />

significantly negative<br />

- Previous natural disasters (e.g. Kobe earthquake of 1995)<br />

had low impact on luxury<br />

10

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