2012-09-03 kinzie full vita - Curry School of Education ...

MABLE B. KINZIE
Source: Anthem/Health Seekers Foundation
Title: Consumer Health Education Institute/Tailored educational approaches for
consumer health.
PI: Garson, T.
Citation: Garson, T. & Cohn, W. (2005-6). Consumer Health Education Institute/Tailored
educational approaches for consumer health. Proposal funded by Anthem/Health
Seekers Foundation.
Role: Senior staff, identifying influential consumer characteristics on which to develop
a tailoring rubric to guide the design and provision of health education materials.
I also engaged in survey development based on behavior change and
instructional theory, and assisted in interpretation of data from over 1,200
individuals. I contributed to development of an abbreviated assessment tool for
assigning consumers to user groups, and with PI Cohn developed
recommendations for tailoring and delivery of health information for each group.
Effort: 25%
Period: 2005-6
Amount: $ 1,000,000
Description
:
We employed market segmentation to differentiate distinct population groups
and applied instructional design and health education research to specify the
communication strategies to be used with each group. This work led to a patent
application now under consideration through the UVa Patent Foundation
Status: Funded – Completed
Source: National Science Foundation
Title: On-line games for middle school science: Design and collaboration-building.
PI: Kinzie, M.B.
Citation: Kinzie, M.B. (2003-5). On-line games for middle school science: Design and
collaboration-building. Proposal funded by the National Science Foundation.
Role: I was principal investigator on this project, for which I led the design and
implementation of summer Game Design Institutes for middle school students,
and articulation of the Game Play Activity Modes now in use for educational
game design.
Effort: 25%
Period: 2005-6
Amount: $ 50,000
Description
:
In order to design and develop games that will produce STEM (science,
technology, engineering, and mathematics) learning outcomes while still being
perceived as entertaining fun, we sought design contributions from middle
school-aged children and developed collaborations with museums and informal
science learning organizations to ensure dissemination and use of STEM-Ed
games for learning.
Status: Funded – Completed
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