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“NOW MORE THAN EVER” 1

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On November 8th<br />

and 9th, video game<br />

goliath Activision<br />

Blizzard is hosting<br />

BlizzCon 2013, a<br />

not-quite-annual<br />

gathering dedicated to Blizzard’s<br />

wildly popular Warcraft, Starcraft<br />

and Diablo series. The event brings<br />

together gamers from all over the world<br />

to compete in World of Warcraft raids,<br />

massive Starcraft PvP tournaments<br />

(which are so dominated by South<br />

Korean players that even on Californian<br />

soil anyone competing from anywhere<br />

else is considered a “foreigner”),<br />

and...whatever it is Diablo players do<br />

competitively. Gold farming?<br />

But let me wax personal for a bit,<br />

because, for me, BlizzCon evokes a<br />

certain nostalgia for a time long past<br />

for myself and many others. A time<br />

when we actually cared about World of<br />

Warcraft.<br />

I was an addict. No, seriously. At one<br />

time, I spent more time playing WoW<br />

in a week than I did at my full-time<br />

office job. I got cranky if I was kept<br />

away for too long. I logged on when I<br />

came home from work and didn’t log<br />

off until I went to bed – and for much<br />

longer on weekends. I would pick on<br />

younger friends who logged off for<br />

family dinners, telling them they should<br />

eat at the computer “like an adult.” And<br />

what’s worse, I was a role player, using<br />

the game as a sort of virtual LARP. I<br />

wrote thousands upon thousands of<br />

words about my characters and spent<br />

many of those hours not playing the<br />

game at all but socializing in character<br />

in some in-game tavern.<br />

24 Since the event is used as a stage to<br />

<strong>“NOW</strong> <strong>MORE</strong> <strong>THAN</strong> <strong>EVER”</strong><br />

A lament for World of<br />

By J. J. Ulm<br />

Warcraft<br />

announce new expansions for WoW,<br />

BlizzCon was a time to gather with<br />

friends around the computer to watch<br />

live-streamed events that would tell<br />

the futures of us and our characters.<br />

Where were we headed next? The<br />

broken wastes of Outland? The frozen<br />

mountains of Northrend? What new<br />

things would we learn about the world<br />

we played in, what villain would we<br />

gather together to fight next?<br />

And then lots of people, literally<br />

millions of people worldwide, lost<br />

interest. It may not be a coincidence<br />

that the biggest drop in the game’s<br />

popularity came with Cataclysm, the<br />

first expansion made after Blizzard<br />

Entertainment was absorbed into<br />

gaming megacorp Activision. It may<br />

have been that, after 6 years, many of<br />

the game’s players had experienced<br />

and accomplished everything they<br />

wanted to and Activision was unwilling<br />

to let Blizzard be innovative enough<br />

to create new content that would hold<br />

their interest. For me, that feeling of<br />

stagnation certainly played a part. Too<br />

many good characters in the setting<br />

had been killed without being replaced<br />

by anyone nearly as compelling. The<br />

fights I wanted to be a part of had been<br />

fought, and I didn’t care enough to pay<br />

$15 a month (the game’s subscription<br />

fee, which has remained unchanged<br />

despite the growing popularity of<br />

MMOs with lower or no fees) to be<br />

involved with any of the new ones.<br />

So this weekend, while thousands<br />

of people will be attending BlizzCon<br />

and perhaps hundreds of thousands<br />

will be watching the livestream, I will<br />

be missing that feeling of excitement,<br />

nostalgic not for the game itself so<br />

much as for how much it used to mean<br />

to me.<br />

PHOTOGRAPHY BY STUDZINSKI<br />

Robert Studzinski<br />

614-483-5225<br />

studzinskiphoto@gmail.com<br />

studzinski.smugmug.com

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