The Virtual Goods Ecosystem - Gridley & Company
The Virtual Goods Ecosystem - Gridley & Company
The Virtual Goods Ecosystem - Gridley & Company
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…And <strong>Virtual</strong> <strong>Goods</strong> Are <strong>The</strong> Golden Eggs<br />
• Microtransactions drive the virtual goods market<br />
- Microtransactions expected to grow to $17.3 billion in 2015<br />
<strong>Company</strong><br />
www.ariasystems.net<br />
Media, PA<br />
www.come2play.com<br />
NA<br />
Year<br />
Founded<br />
Investors<br />
Capital<br />
Raised<br />
($mm)<br />
2002 Hummer Winblad Venture Partners, Venrock $14.0<br />
2007 NA 1.0<br />
www.dealunited.com<br />
Munich, Bavaria<br />
2007 Bertelsmann Digital Media Investments, High-Tech<br />
Gründerfonds Management GmbH, Sympasis Innovation<br />
Capital GmbH, VI Partners AG<br />
6.2<br />
(Digital River)<br />
www.fatfoogoo.com<br />
Vienna, Austria<br />
2006 Acquired by Digital River, Inc. on May 5, 2010; previous<br />
investors include Digital River and Gamma Capital<br />
Partners<br />
NA<br />
(Kickflip)<br />
www.gwallet.com<br />
San Francisco, CA<br />
www.getgambit.com<br />
San Jose, CA<br />
www.heyzap.com<br />
San Francisco, CA<br />
2008 Adams Street Partners, LLC, Trinity Ventures 10.5<br />
2007 Shopping.com NA<br />
2009 Union Square Ventures, Y Combinator<br />
$3.7<br />
15
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